Live Like Bella

Name

Live Like Bella

Legal name

The Live Like Bella® Childhood Cancer Foundation

Website

https://livelikebella.org

Company type

Private

Founded year

2013

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Childhood Cancer Nonprofit Foundation

NAICS

Voluntary Health Organizations (813212), Child and Youth Services (62411)

SIC

Services-Social Services (8300), Services-Health Services (8000)

akta.pro primary industry

Community Health & Prevention Program Funding (HLAJALAF)

akta.pro secondary industries

Family Resource Centers & Wraparound Support Services (EDACALAH), Maternal, Child & Family Health Program Funding (HLAJALAG), Youth Mental Health, Counseling & Wellbeing (Education-Linked) Nonprofits (BPAGADAK)

Keywords

• Childhood cancer support
• Pediatric cancer research
• Nonprofit foundation services
• Family financial assistance
• Cancer research funding

Headquarters

HQ city

Coral Gables

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Distribution channels5 records

Marketing channels10 records

Core offering

The Live Like Bella Childhood Cancer Foundation is a 501(c)(3) nonprofit providing direct financial assistance to families of children with cancer through its In-Treatment Support and Memorial Support programs (up to $3,000 for Florida families, up to $500 for out-of-state), and funding pediatric cancer research through the Live Like Bella Pediatric Cancer Research Initiative, which has allocated $40 million across 75 clinical studies at 11 Florida institutions. All programs are provided free of charge and funded through donations, corporate sponsorships, government grants, and signature fundraising events.

Product overview

Live Like Bella is a childhood cancer nonprofit foundation offering a coordinated suite of support services rather than a traditional product platform. The core programs include direct financial assistance through In-Treatment and Memorial Support programs, a major Pediatric Cancer Research Initiative funding $40 million across 75 studies at 11 Florida institutions, and signature events (Bella's Ball, Superhero 5K, Research Symposium). Operational platforms include Bella's Boutique e-commerce (Shopify), a Patient Portal for applications, and a DIY Fundraising tool. The Bell of Hope Endowment Fund provides long-term sustainability. The organization connects families to additional resources via its curated Resource Page and engages supporters through Bella's Bulletin blog and volunteer programs.

Differentiator

Problem solved

Functional benefit

Products and services

• In-Treatment Assistance Program Financial support program providing families with assistance for utilities, medical co-payments, transportation, food, and other day-to-day expenses while their child undergoes cancer treatment. Florida families are eligible for up to $3,000; out-of-state families up to $200.
• Memorial Assistance Program Support program assisting families with costs associated with funeral, burial, cremation, and memorial services when a child has passed from cancer. Florida families are eligible for up to $3,000; out-of-state families up to $500.
• Live Like Bella Pediatric Cancer Research Initiative A statewide research funding initiative that has allocated $40 million across 75 clinical studies at 11 Florida institutions to develop safer, more effective pediatric cancer treatments.
• Bell of Hope Endowment Fund A $10 million endowment campaign ensuring long-term resources to sustain the foundation's mission, with the Bell of Hope located at Coral Gables headquarters where children celebrate treatment milestones.
• Bella's Ball Annual signature gala event bringing together supporters, families, and corporate partners to honor children battling cancer and raise funds for the foundation's programs.
• Live Like Bella Superhero 5K Annual community running event that raises awareness and funds for children battling cancer, featuring volunteer support and corporate sponsorship.
• Live Like Bella Pediatric Cancer Research Symposium Annual medical research symposium bringing together internationally recognized researchers and keynote speakers to advance pediatric cancer research and care.
• Bella's Boutique An online shop powered by Shopify selling merchandise to support the Live Like Bella Foundation's mission to assist children battling cancer.
• Patient Portal Online application portal for families to register and apply for financial assistance programs, launched April 1, 2024 to streamline the application process and reduce turnaround time.
• DIY Fundraising Platform Online tool enabling supporters to create custom fundraising pages for birthdays, weddings, commemorations, or general donations, integrated with RunSignUp for easy sharing and collection.
• Live Like Bella Resource Page Curated directory connecting families to external support services including emotional support, bereavement counseling, financial assistance, research information, camp programs, advocacy, and fun activities.

Quantifiable outcome

• $40 million allocated to pediatric cancer research, funding 75 clinical studies across 11 institutions
• +2 more outcomes

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

27 partnerships are on record, tiered core and minor.

• AmazoncoreGTM or Marketing PartnerCorporate partner providing sponsorship support and marketplace presence.
• Bean Automotive GroupcoreGTM or Marketing PartnerDiamond Title Sponsor for Bella's Ball; presenting sponsor for Superhero 5K events.
• Nicklaus Children's HospitalcoreStrategic or Co-development PartnerRuby Presenting Sponsor for Bella's Ball; presenting sponsor for Superhero 5K; clinical trial partner for Dr. Diana Azzam's functional precision medicine study.
• Lee Klein Children's Cancer Caring CentercoreStrategic or Co-development PartnerCo-founded in 1965; established a dedicated fund at Live Like Bella to expand pediatric cancer treatment including clinical trials and family support. Co-sponsors memorial support for Florida families.
• Florida Governor Ron DeSantis and First Lady Casey DeSantiscoreOthersParticipated in historic bill signing strengthening pediatric cancer research and treatment access in Florida.
• Biden Cancer MoonshotcoreStrategic or Co-development PartnerChairman Raymond Rodriguez-Torres participated in White House roundtable as part of the Biden Cancer Moonshot initiative.
• Florida International University - Robert Stemple CollegecoreStrategic or Co-development PartnerDr. Diana Azzam's research team conducting functional precision medicine study published in Nature Medicine (April 2023); 83% of children showed improvement.
• Moffitt Cancer CentercoreStrategic or Co-development PartnerResearch partner for phase II clinical trial investigating evolutionary inspired therapy for fusion-positive metastatic rhabdomyosarcoma. Breakfast sponsor for Research Symposium.
• University of Florida HealthcoreStrategic or Co-development PartnerResearch partner studying NSD2 mutations in childhood ALL, CAR T cell therapy, and other pediatric cancer studies.
• University of Miami Miller School of MedicinecoreStrategic or Co-development PartnerResearch partner studying carbon dots for pediatric brain tumors, medulloblastoma, and osteosarcoma immunotherapy.
• Florida Atlantic UniversitycoreStrategic or Co-development PartnerResearch partner studying epigenetic mechanisms of resistance in pediatric acute lymphoblastic leukemia.
• Florida State UniversitycoreStrategic or Co-development PartnerResearch partner developing models for atypical teratoid/rhabdoid tumor (ATRT) using CRISPR/Cas9 gene-editing.
• University of Central Florida - College of MedicinecoreStrategic or Co-development PartnerResearch partner studying Chaperonin-containing TCP-1 as therapeutic target for neuroblastoma.
• University of South FloridacoreStrategic or Co-development PartnerResearch partner studying PKC-i inhibitors for neuroblastoma treatment.
• Miami Cancer InstitutecoreStrategic or Co-development PartnerResearch partner studying radiation therapy effects on brain development in children with CNS tumors; home to Live Like Bella Pediatric Proton Radiation Program.
• Nemours Children's HealthcoreStrategic or Co-development PartnerResearch partner exploring oncolytic potential of Zika virus for treating high-risk neuroblastoma.
• Sergios PrintingminorGTM or Marketing PartnerCorporate partner and Hope Sponsor for Bella's Ball.
• Camp Boggy CreekminorOthersPart of SeriousFun Children's Network providing free camp experiences for children with serious illnesses.
• Camp SunshineminorOthersYear-round camp experiences for families from all 50 US states and 27 countries.
• Camp CascominorOthersFree summer camps for children impacted by pediatric cancer in New England.
• Camp FiestaminorOthersFree 9-day sleepover summer camp for children with cancer ages 7-17 in Fort Lauderdale, FL.
• City of Coral Gables Fire DepartmentminorOthersPartnered during Childhood Cancer Awareness Month to raise awareness and funds.
• City of Miami Fire DepartmentminorOthersPartnered during Childhood Cancer Awareness Month to raise awareness and funds.
• Miami-Dade County Fire RescueminorOthersPartnered during Childhood Cancer Awareness Month to raise awareness and funds.
• City of Miami Beach Fire DepartmentminorOthersPartnered during Childhood Cancer Awareness Month to raise awareness and funds.
• City of Hialeah Fire DepartmentminorOthersPartnered during Childhood Cancer Awareness Month to raise awareness and funds.
• Village of Key Biscayne Fire DepartmentminorOthersPartnered during Childhood Cancer Awareness Month to raise awareness and funds.

Scale indicators12 records

Recent moves10 records

Expansion highlights6 records

Direct peers

• Alex's Lemonade Stand Foundation: Childhood cancer nonprofit funding pediatric cancer research and providing financial assistance to affected families — directly comparable mission with Live Like Bella, operating at a similar scale with national reach.
• CureSearch for Children's Cancer: Drives pediatric cancer research funding and family support. Comparable in combining research grants with family-facing programs, and competes for the same donor and corporate-partner dollars as Live Like Bella.
• National Children's Cancer Society: Provides direct financial, emotional, and educational support to families of children with cancer. Closely comparable in the in-treatment financial-assistance use case and donor-funded revenue model.
• Pediatric Cancer Research Foundation: Funds laboratory and clinical pediatric cancer research at major academic medical centers. Closely aligned to Live Like Bella's research-grant engine and donor-academic relationship model.
• National Pediatric Cancer Foundation: Funds pediatric cancer clinical trials and research at leading institutions nationwide. Mirrors Live Like Bella's research-funding model and child/family focus, with similar events and corporate-partner fundraising.
• American Childhood Cancer Organization: National advocacy and support organization for children with cancer and their families — comparable programmatic mix of family support, advocacy, and educational resources funded via donations.

Emerging players

• Ronald McDonald House Charities: Provides lodging and wraparound family-support services to families with children in treatment. Overlaps with Live Like Bella's in-treatment financial-assistance and lodging-coverage use cases, though RMHC focuses on housing rather than direct cash assistance.
• Starlight Children's Foundation: Delivers programs and support to seriously ill children and their families, including hospital-based distraction and family services. Overlaps with Live Like Bella's wraparound family-support orientation and corporate partnership fundraising approach.

Broad incumbents

• Make-A-Wish Foundation: Large incumbent serving critically ill children with wish-granting and family-support programs. Comparable donor base, celebrity-driven fundraising model, and pediatric-illness support positioning — though non-cancer-specific.
• St. Jude Children's Research Hospital: The dominant incumbent in pediatric cancer research and treatment. While Live Like Bella funds research at Florida institutions rather than operating its own hospital, St. Jude sets the gold standard for donor scale, branded awareness, and research outputs in this category.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/livelikebella
• LinkedInlinkedin.com/company/live-like-bella-foundation

Revenue estimate

Valuation estimate

Number of profiles

Profiles19 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Live Like Bella