Habitat For Humanity Of Madison And Clark Counties

What Habitat For Humanity Of Madison And Clark Counties does

Habitat for Humanity of Madison and Clark Counties is a 501(c)(3) nonprofit founded in 1992 and affiliated with Habitat for Humanity International. It serves low-income households in Richmond, Berea, and Winchester, Kentucky. Its core affordable homeownership program requires homeowner education and 250-350 hours of sweat equity and sells qualifying homes through affordable 0% interest mortgages. The organization also provides critical home repairs through A Brush With Kindness and operates ReStore retail locations in Richmond and Winchester that sell donated building materials, furniture, and home goods.

Funding comes from individual donations, corporate sponsorships, grants, foundation support, fundraising events, ReStore sales, and online merchandise. The organization selects partner families directly, mobilizes volunteers from churches, businesses, schools, civic groups, and AmeriCorps, and uses community events, newsletters, social media, and word-of-mouth for outreach. The current operating pipeline includes the Hart family build and preparation of a six-lot Winchester project supported by the inaugural Hard Hat Hustle fundraiser.

The organization discloses no proprietary technology, software platform, AI/ML capability, API, or SDK. Its disclosed digital footprint consists of a Squarespace website and online merchandise shop; mission delivery remains centered on physical construction, home repairs, and retail operations. Annual revenue, construction throughput, and total employee count are not quantified in the supplied material, limiting conventional scale and growth analysis.

Name

Habitat For Humanity Of Madison And Clark Counties

Legal name

Habitat for Humanity of Madison and Clark Counties Kentucky

Website

https://hfhmcc.org

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

Habitat for Humanity of Madison and Clark Counties is a Kentucky nonprofit that helps low-income families in Richmond, Berea, and Winchester achieve affordable homeownership and obtain critical home repairs through education, sweat equity, and 0% interest mortgages.

Ownership category

akta.pro rank

Product category

Affordable Housing and Community Development

NAICS

Community Housing Services (62422)

SIC

Services-Social Services (8300)

akta.pro primary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

akta.pro secondary industry

Community Centers & Neighborhood Support Services (BPAGAEAL)

Keywords

• Affordable housing
• Nonprofit homebuilding
• Homeownership programs
• Home repair services
• Reuse retail stores

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Others

Revenue model

1. Retail Sales (ReStore): ReStore locations in Richmond and Winchester sell donated building materials, furniture, and home goods. Proceeds directly fund home construction for local families. The organization also runs one-day sales and promotions.
2. Individual Donations: Individual donors contribute monetary gifts to support home building and repairs. Donations can be made online, by mail, or through the Round Up program.
3. Corporate Sponsorships & Grants: Local businesses and national corporations (e.g., Novelis, Wells Fargo, Thrivent, LG&E and KU) provide financial sponsorships and grants to sponsor specific home builds or fund organizational operations.
4. Event Fundraising: Special events such as the Hard Hat Hustle and community fundraisers generate revenue for specific build projects, such as the Winchester six-lot home build initiative.
5. Merchandise Sales: An online shop sells branded merchandise including t-shirts ($10-$15), the Hard Hat Hustle event registration, and related items, with proceeds supporting local Habitat projects.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels9 records

Core offering

Habitat for Humanity of Madison and Clark Counties builds, rehabilitates, and sells affordable homes to qualifying low-income families in Madison and Clark Counties, Kentucky, using 0% interest mortgages paired with 250–350 hours of required sweat equity from partner families. The organization also delivers critical home repair services through the A Brush With Kindness program and operates ReStore retail outlets that resell donated furniture, appliances, and building materials to fund its housing mission.

Product overview

Habitat for Humanity of Madison and Clark Counties is a 501(c)(3) nonprofit organization founded in 1992, operating as a single affiliate of the Habitat for Humanity network. The organization offers a unified affordable homeownership program as its core product, supplemented by home repair services (A Brush With Kindness), two ReStore retail locations, the Novelis Can Houses collection program, merchandise sales, and community events like Hard Hat Hustle. All programs serve the shared mission of building safe, affordable housing for families in Richmond, Berea, and Winchester through volunteer labor, sweat equity requirements, and 0% interest mortgages. The organization does not operate a technology platform but leverages Squarespace for its web presence.

Differentiator

Problem solved

Functional benefit

Brands

• ReStore: Thrift stores selling donated building materials and home goods, with proceeds funding Habitat home builds. Locations in Richmond and Winchester.
• A Brush With Kindness

Quantifiable outcome

• Partner families pay a 0% interest mortgage, keeping monthly payments genuinely affordable compared to market-rate alternatives.
• +3 more outcomes

Named customers12 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

13 partnerships are on record, tiered minor and core.

• City of Winchester (Mayor JoEllen Reed)minorStrategic or Co-development Partner · 1 January 2026Mayor JoEllen Reed gave an inspiring speech at the Hard Hat Hustle inaugural event. The city supports Habitat's six-lot Winchester build project and broader affordable housing initiatives.
• Lowe'scoreOthersLowe's donates building materials and home improvement products to support Habitat builds. As a national partner of Habitat for Humanity, Lowe's provides discounted or donated materials used in home construction.
• Sherwin-WilliamscoreOthersSherwin-Williams donates paint and coatings for Habitat homes. As a long-standing national Habitat partner, Sherwin-Williams provides products that help finish homes affordably.
• ValsparminorOthersValspar (now part of Sherwin-Williams) provides paint products for Habitat home builds as part of the national partnership.
• WhirlpoolcoreOthersWhirlpool donates major appliances (stoves, refrigerators, washers, dryers) for Habitat homes. As a national Habitat partner, Whirlpool helps ensure new homeowners have essential appliances.
• Schneider ElectricminorOthersSchneider Electric is listed as a proud partner, likely providing electrical products or energy efficiency solutions for Habitat homes.
• AECOMminorOthersAECOM is listed as a proud partner, likely contributing professional engineering or design services for Habitat projects.
• The Allen CompanyminorOthersThe Allen Company is listed as a proud partner, potentially providing construction materials or professional services for Habitat projects.
• Hager Cabinets and Building SuppliesminorOthersHager Cabinets hosts Selection Day events where partner families choose flooring, cabinets, countertops, and other finish elements for their homes.
• Madison County Area Vo TechcoreStrategic or Co-development PartnerStudents and instructors from Madison County Area Vo Tech contributed to Habitat build projects, including marking up walls for the Callahan home build. Educational institutions provide skilled volunteer labor and learning opportunities.
• Berea College Habitat for Humanity ChapterminorStrategic or Co-development PartnerBerea College students volunteer on Habitat build sites as part of their campus community service and Habitat chapter activities.
• Eastern Kentucky UniversityminorStrategic or Co-development PartnerEKU students volunteer on Habitat builds. EKU is also mentioned in the context of partner family stories (Brooke Callahan is a student at EKU).
• AmeriCorps NCCCminorStrategic or Co-development PartnerAmeriCorps National Civilian Community Corps teams volunteer on Habitat builds, providing organized group volunteer labor.

Scale indicators8 records

Recent moves4 records

Expansion highlights4 records

Emerging players

• ReBuilding Together (National Network): A national nonprofit network providing critical home repairs and accessibility modifications for low-income homeowners. Operates a volunteer-driven nonprofit housing model similar to A Brush With Kindness, with local affiliates across the U.S., though focused on repairs rather than new construction.

Direct peers

• Habitat for Humanity Lexington: A nearby Kentucky Habitat affiliate serving Lexington and surrounding counties. Operates the same nonprofit affordable homeownership model with ReStore retail, volunteer builds, 0% interest mortgages, and sweat equity requirements, making it the most direct operational comparable.
• Homes Inc. of Kentucky: A Kentucky nonprofit focused on affordable rental housing for low-income families. Operates in a similar geographic and demographic space as Madison and Clark Habitat, serving the housing affordability need in Kentucky through a nonprofit model rather than new home construction.
• Habitat for Humanity of Greater Louisville: A larger Kentucky Habitat affiliate serving the Louisville metro area. Uses the same Habitat model — affordable homeownership, ReStore retail, volunteer builds — but in an urban market with greater scale, donor base, and corporate partnership depth.

Broad incumbents

• Habitat for Humanity International: The global parent organization overseeing all local Habitat affiliates. Operates the same affordable homeownership model with 0% interest mortgages and volunteer builds, but at global scale across 70+ countries, providing shared branding, methodology, and national corporate partnerships (Wells Fargo, Lowe's, Sherwin-Williams, Whirlpool).

Regional players

• Kentucky Housing Corporation: Kentucky's state housing finance agency that administers affordable housing programs, vouchers, and financing across the state. While not a direct affiliate, it operates in the same Kentucky affordable housing ecosystem and is a potential funding/coordination partner for local Habitat affiliates.
• Community Action Council for Lexington-Fayette, Bourbon, Harrison and Nicholas Counties: A regional Community Action Agency serving Central Kentucky with affordable housing, weatherization, and home repair programs. Comparable in mission (housing assistance for low-income families) and geographic scope (multi-county Kentucky service area), though it focuses on repairs and assistance rather than new home construction.

Others

• Kentucky Habitat Affiliates (other state affiliates): Other Kentucky-based Habitat affiliates coordinate statewide advocacy, training, and shared resource programs. They operate the identical mission model in different Kentucky counties and serve as peer benchmarks for affiliate performance and funding.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/habitatmadisonclark
• LinkedInlinkedin.com/company/habitat-for-humanity-of-madison-and-clark-counties

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Habitat For Humanity Of Madison And Clark Counties