Keyz Group, Inc.

What Keyz Group, Inc. does

Keyz Group, Inc. is a privately held California holding company founded in 2012 that operates an integrated group of brokerage, advisory, and financing subsidiaries serving business owners, real estate investors, landlords, and growth-stage companies. Its service portfolio spans commercial real estate brokerage (KEYZ Commercial), business buying and selling representation (KEYZ Business Brokers), debt financing for business and real estate acquisitions (KEYZ Capital), domain name brokerage (Slash Domains), and higher-level consulting covering multi-site expansion, franchise development, exit planning, and permit/CUP acquisition. Operations are licensed in California (DRE #02025491) and Georgia (GREC #420016), with federal mortgage lending activity conducted under NMLS #2277197. The company employs 1-10 people and runs a direct, founder-led sales motion built around the principal broker Jason Keyz, who personally holds the relevant state and NMLS licenses and originates client relationships.

The business is service-based with no proprietary technology platform; "high-touch, high-tech" branding references the use of standard digital channels rather than any disclosed AI, automation, or data product. Revenue is generated almost entirely through transaction-fee commissions on closed deals across CRE, business, financing, and domain transactions, supplemented by professional-services fees for consulting engagements; pricing is quote-based and not publicly disclosed. Go-to-market relies on a website-driven inbound funnel with dedicated subsidiary brand sites, contact and consulting-request forms, and word-of-mouth driven by an explicit "lifetime relationship" positioning. The company has no disclosed funding, acquisitions, patents, awards, or third-party endorsements, making it a small, founder-centric brokerage whose scale is constrained by the bandwidth of its principal broker and a narrow two-state geographic footprint.

Customer acquisition is relationship-led with no named logos or contracted enterprise accounts disclosed; segments are defined by persona (SMB owners, investors/landlords) and selected use cases (multi-site expansion, exit strategy). The combination of transaction-fee economics, sub-ten-person headcount, and dependence on a single licensed principal produces high concentration risk and limited revenue predictability, while the multi-subsidiary structure and multi-state licensing indicate an active, but unproven, expansion strategy.

Name

Keyz Group, Inc.

Legal name

KEYZ Group, Inc.

Website

https://keyzgroup.com

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

1–10 employees

Short description

Keyz Group, Inc. is a privately held California holding company that operates integrated commercial real estate brokerage, business brokerage, financing, consulting, and domain brokerage subsidiaries serving business owners, investors, and growth-stage companies in California and Georgia.

Ownership category

akta.pro rank

Product category

Commercial Real Estate Brokerage

NAICS

Offices of Real Estate Agents and Brokers (53121), Portfolio Management and Investment Advice (523940)

SIC

Real Estate Agents & Managers (For Others) (6531), Loan Brokers (6163), Investment Advice (6282)

akta.pro primary industry

Real Estate Investment Advisory (Acquisitions/Dispositions, Capital Allocation) (BPAJANAA)

akta.pro secondary industry

Real Estate M&A / Joint Venture Advisory (Platform Deals, Partnerships) (BPAJANAF)

Keywords

• Commercial real estate brokerage
• Business brokerage services
• Real estate financing
• Strategic business consulting
• Domain name brokerage

Headquarters

HQ city

Anaheim

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Marketing or Sales, Operations, Others

Revenue model

1. Commercial Real Estate Brokerage: Commission-based brokerage services for commercial real estate transactions, including acquisition, leasing, sales, and financing strategy for clients.
2. Business Brokerage: Brokerage services for buying and selling active businesses, providing representation for business owners in transactions including timing, financing, and negotiation.
3. Business and Real Estate Financing: Finance acquisition and strategy services helping investors, developers, entrepreneurs and business owners obtain financing for business and real estate goals.
4. Consulting and Strategic Advisory Services: Strategic advisory services including CUP and building permit acquisitions, multi-site real estate acquisitions, brand expansion, franchise development, exit strategy planning, and finance consolidation and strategy.
5. Domain Brokerage: Domain name brokerage services for acquiring and selling internet domain names as digital business addresses.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Keyz Group is an integrated holding company that delivers commercial real estate brokerage, business brokerage, business and real estate financing, and strategic consulting/advisory services through four subsidiary brands (KEYZ Commercial, KEYZ Capital, KEYZ Business Brokers, and Slash Domains). The firm represents buyers, sellers, investors, and entrepreneurs across the full lifecycle of business and real estate transactions, including acquisition, leasing, sale, financing strategy, and domain name acquisition.

Product overview

KEYZ Group, Inc. is an integrated holding company providing a portfolio of complementary business and real estate services through five distinct subsidiary brands. The parent company (KEYZ Group) offers consulting and strategic advisory services, while the subsidiaries provide specialized offerings: KEYZ Commercial handles commercial real estate brokerage, KEYZ Business Brokers manages business buying and selling transactions, KEYZ Capital provides financing solutions, and Slash Domains offers domain name brokerage. The portfolio is designed to serve the full lifecycle of business and real estate ventures—from strategic planning and acquisition through financing and eventual exit or sale.

Differentiator

Problem solved

Functional benefit

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves5 records

Expansion highlights5 records

Direct peers

• Transworld Business Advisors: Business brokerage franchise specializing in lower-middle-market business sales, franchising, and M&A advisory. Directly comparable to KEYZ Business Brokers on the business brokerage side, with a similar franchise-driven model serving entrepreneurs and SMB sellers.
• SVN International: Franchised commercial real estate brokerage network with advisor-owners serving investors and owner-occupiers. Comparable to KEYZ Commercial on product, customer, and a distributed local-broker model, though with a national footprint Keyz does not yet have.
• Murphy Business Sales: North American business brokerage franchise focused on main-street and lower-middle-market business sales. Directly comparable to KEYZ Business Brokers on transaction type and SMB customer base, with a similar entrepreneur-led advisor model.

Broad incumbents

• CBRE Group: World's largest commercial real estate services firm offering brokerage, valuation, financing, and advisory. Overlaps with Keyz across CRE brokerage, financing, and advisory but operates at global institutional scale.
• Newmark Group: Full-service commercial real estate advisory firm with investment sales, leasing, and capital markets capabilities. Overlaps with Keyz on CRE brokerage and capital markets, but at institutional scale with public-company transparency.
• Marcus & Millichap: Largest U.S. commercial real estate investment sales broker. Compares to Keyz Group as a CRE brokerage specialist serving investors, but operates at vastly larger scale with institutional research and capital-markets capabilities that Keyz cannot match.
• JLL (Jones Lang LaSalle): Global commercial real estate services firm spanning brokerage, capital markets, property management, and advisory. Comparable in service breadth to Keyz's integrated CRE-plus-financing-plus-advisory offering, but at vastly larger scale and institutional client base.
• Colliers International: Global professional services and investment management firm operating across real estate brokerage, advisory, and financing. Comparable to Keyz on integrated CRE-plus-advisory positioning, but with global enterprise client base.

Others

• NAI Global:

Emerging players

• Crexi: Digital commercial real estate marketplace and data platform serving brokers, investors, and tenants. Adjacent competitor to KEYZ Commercial that is digitizing the same CRE transaction flow Keyz handles manually, putting fee pressure on traditional brokerages.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights5 records

Customer concentration

• LinkedInlinkedin.com/company/keyz-group

Compliance4 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Keyz Group, Inc.