Footworks
Footworks is a Hoorn, Netherlands-based sole-proprietorship that delivers customised experiential training and coaching programmes, using sports metaphors (including boxing, football, rugby, and tennis), to corporate teams and individual leaders primarily in the Netherlands and broader Europe.
- Company typePrivate
- Founded2013
- HeadquartersHoorn, Netherlands
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Footworks does
Footworks is a Netherlands-based sole-proprietorship training services business, operated under the legal entity Red's Path and founded by Remco van der Raad in 2013. The firm delivers customised experiential training programmes for corporate teams and individual leaders, using sports methodologies — including football, rugby, tennis and boxing — as metaphors for collaboration, communication, risk-taking and pressure handling. Its headquarters is at Dukaat 66, 1628 PR, Hoorn, Netherlands, with all training delivered at client locations, third-party training facilities, or online.
The offering is organised around four core products: Teamtraining (improving collaboration and breaking established team patterns, with or without sports activity), Leiderschapstraining (leadership development with a focus on practical, experience-based learning rather than theoretical models), Boksen voor Leiderschap (a standalone or embeddable boxing-based leadership intervention), and Workshops/Teambuilding (sports-themed team development sessions). Programmes are bespoke per client rather than standardised packages, are quotes-based, and require direct contact with the founder for pricing. No proprietary technology is disclosed; the website is built on Wix with limited data collection and no APIs, SDKs or third-party integrations.
Footworks operates an event-driven, sales-led go-to-market motion: the founder personally conducts outreach via phone, email, and a website contact form (two-business-day response commitment), supported by a thought-leadership blog and a LinkedIn profile. Marketing channels are organic and top-of-funnel, with no paid acquisition, no channel partners, and no resellers. The firm serves a regional Dutch and broader European client base of "multiple organizations" (logos displayed on the About page) across unspecified industries, with no disclosed revenue, no external funding, and no parent or subsidiary structure.
Footworks firmographics
Firmographics- Name
- Footworks
- Legal name
- Red's Path
- Website
- https://footworkstrainingen.nl
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Footworks is a Hoorn, Netherlands-based sole-proprietorship that delivers customised experiential training and coaching programmes, using sports metaphors (including boxing, football, rugby, and tennis), to corporate teams and individual leaders primarily in the Netherlands and broader Europe.
- Ownership category
- akta.pro rank
Footworks industry classification
Industry- Product category
- Professional Training and Coaching Services
- NAICS
- Professional and Management Development Training (611430)
- akta.pro primary industry
- Sport-Specific Skills Coaching (e.g., soccer, basketball, tennis) (HSADAEAA)
Keywords
Where Footworks is headquartered
LocationHeadquarters
- HQ city
- Hoorn
- HQ country
- Netherlands
- HQ region
- Europe
Offices1 record
Markets served
Footworks business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Infrastructure
Revenue model
- Custom Training Programs: Bespoke team training and leadership development programs delivered either with or without sports activities. Training is customized to client-specific situations and can be conducted offline or online.
- Leadership Training: Leadership training focused on practical experience and doing rather than models and theories. Includes components like boxing for leadership as a potential module.
- Workshops / Teambuilding: Sports-based teambuilding workshops using football, rugby, and tennis as metaphors for business situations. Topics include teamwork, innovation, risk-taking, pressure management, and communication.
- Boxing for Leadership: Standalone boxing sessions for leadership development, also offered as part of broader leadership training. Duration 1.5 to 2 hours, accessible for all levels without prior boxing experience.
Go-to-market motion2 records
Distribution channels1 record
Marketing channels4 records
Footworks product offering
Product offeringCore offering
Footworks designs and delivers customized experiential training programs for corporate teams and leaders, combining sports methodologies (football, rugby, tennis, and boxing) with business leadership development. Its offerings include team collaboration training, leadership development programs, boxing-based leadership interventions, and sports-themed teambuilding workshops, all tailored to each client's specific situation and delivered on-site, off-site, or online.
Product overview
Footworks is a training services company offering a portfolio of customized training programs for teams and executives. The core offering consists of four interconnected products: Teamtraining (team collaboration training), Leiderschapstraining (leadership development), Boksen voor Leiderschap (boxing-based leadership intervention), and Workshops/Teambuilding (sports-themed teambuilding sessions). Training can be delivered with or without sports activities, offline or online, and is customized to address specific client situations. The products are designed to complement each other, with leadership training and team training forming the foundation, and specialized offerings like boxing sessions serving as powerful standalone or integrated interventions.
Differentiator
Problem solved
Functional benefit
Brands
- Leiderschapstraining: Leadership training focused on extracting more from yourself and your team, using practical experience-based learning approaches.
- Boksen voor Leiderschap
- Workshops / Teambuilding
Products and services
- Teamtraining
Quantifiable outcome
- Participants gain insight into their own leadership style and qualities
- +4 more outcomes
Companies that use Footworks
Customer profileNamed customers1 record
Segments2 records
Ideal customer profiles1 record
Footworks technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Footworks partnerships and signals
Strategic signalScale indicators1 record
Recent moves5 records
Expansion highlights4 records
Footworks competitors and assessment
Company assessmentDirect peers
- BVP (Boertien Vergouwen Overduin): Dutch leadership and team development firm offering training programs for managers and teams — direct competitor for Dutch corporate training budgets with overlapping service lines.
- Krauthammer: European training and coaching firm focused on leadership development, sales transformation, and team performance — comparable in target audience (corporate leaders/teams) and experiential, behavior-change methodology.
- BTS: Global consulting firm focused on leadership development, strategy execution, and sales performance — comparable in serving corporate leadership development needs with experiential methodologies.
- Outward Bound: Experiential outdoor learning organization using physical challenge and sport as metaphors for personal and team development — closely comparable sports-based experiential learning methodology.
Emerging players
- New Heroes: Dutch learning and development company combining digital learning with human coaching for teams and leaders — comparable customer segment with a hybrid digital-plus-experiential delivery model.
Broad incumbents
- Dale Carnegie Training: Established global training provider with leadership, team, and communication programs for corporate audiences — overlapping content areas (leadership and team development) at much greater scale.
- FranklinCovey: Global leadership and performance training organization offering established leadership curricula to enterprises — overlapping customer base (corporate leaders and teams) at much larger scale.
- Schouten & Nelissen: One of the largest Dutch training and development providers, offering leadership, team, and management training programs to corporate clients — directly comparable market and methodology, but at significantly larger scale and broader portfolio.
- Ken Blanchard Companies: Global leadership training and consulting firm offering established leadership curricula to corporate clients — directly comparable in target audience and leadership development methodology.
- Korn Ferry: Global organizational consulting firm with a strong leadership development and coaching practice — overlaps with Footworks' leadership training offering for corporate managers and executives.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks5 records
Key highlights5 records
Customer concentration
Footworks social profiles
Digital presenceFootworks financial estimates
Financial estimateRevenue estimate
Valuation estimate
Footworks leadership team
Management profileNumber of profiles
Profiles1 record
Footworks funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Footworks M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Footworks
What does Footworks do?
Footworks designs and delivers customized experiential training programs for corporate teams and leaders, combining sports methodologies (football, rugby, tennis, and boxing) with business leadership development. Its offerings include team collaboration training, leadership development programs, boxing-based leadership interventions, and sports-themed teambuilding workshops, all tailored to each client's specific situation and delivered on-site, off-site, or online.
Is Footworks a public or private company?
Footworks is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Footworks founded?
Footworks was founded in 2013. It employs 1 to 10 people.
Where is Footworks based?
Footworks is headquartered in Hoorn, Netherlands, in the Europe region.
How does Footworks make money?
Four revenue lines are on record. Custom Training Programs are the primary driver. The others are leadership Training, workshops / Teambuilding and boxing for Leadership.
Who are Footworks's main competitors?
Direct peers on record are BVP (Boertien Vergouwen Overduin), Krauthammer, BTS and Outward Bound. New Heroes is listed as an emerging player. Broad incumbents are Dale Carnegie Training, FranklinCovey, Schouten & Nelissen, Ken Blanchard Companies and Korn Ferry.
Does Footworks have an API?
No public API is recorded for Footworks.
What industry is Footworks in?
Footworks's product category is Professional Training and Coaching Services. Its primary akta.pro industry code is HSADAEAA, Sport-Specific Skills Coaching (e.g., soccer, basketball, tennis). Its NAICS code is 611430.