Lihn Law Group, PLLC

What Lihn Law Group, PLLC does

Lihn Law Group, PLLC is a privately held Arizona Professional Limited Liability Company operating a niche consumer law practice focused on elder law, special needs planning, estate planning, and probate. The firm was founded by Caleb Lihn, a Certified Elder Law Attorney (CELA) with an LL.M. in Estate Planning and Elder Law, after personal experience caring for a mother with dementia and a daughter with complex medical needs. It operates from two offices — Peoria (16165 North 83rd Avenue, Suite 120) and Scottsdale (16220 N. Scottsdale Road, Suite 300J) — and serves clients across the Phoenix metropolitan area including Glendale, Surprise, Paradise Valley, and North Scottsdale.

The firm employs 11 people across attorneys (Caleb Lihn, Rachael Mitchell, Milca Altamirano), a licensed social worker serving as Client Care Advocate (Jenny Krulewich), paralegals (Stacey Lihn, Catey Worth, Jalyn Macon), and client-care and administrative support. Its service portfolio is organized into six practice areas: Elder Law (including ALTCS eligibility and long-term care planning), Disability & Special Needs Planning, Life Care Planning, Probate/Trust Administration & Litigation, Estate Planning, and Personal Injury Settlements for minors and incapacitated persons. Differentiated process assets include three custom "road maps" (ALTCS, Estate Planning, Probate) and a Life Care Planning model that integrates legal counsel with care coordination by a licensed social worker and quarterly client reassessments.

Revenue is generated through professional-service fees for consultations, ongoing representation, and managed Life Care Planning engagements. Pricing is quote-based with no publicly disclosed fee schedules; the firm does not advertise an app or digital product. GTM motion combines sales-led direct consultations at the two offices, inside-sales phone and contact-form intake (48-hour response SLA), referral channels from other attorneys and satisfied clients, and event-driven and community-led demand generation — including an annual Elder Care and Legal Symposium and nonprofit board service with organizations such as NAELA and the Arizona Center for Disability Law. No external funding, M&A activity, or parent company is disclosed.

Name

Lihn Law Group, PLLC

Legal name

Lihn Law Group, PLLC

Website

https://lihnlawgroup.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Lihn Law Group, PLLC is a Phoenix-metro law firm specializing in elder law, special needs planning, estate planning, and probate for individuals, families, seniors, and people with disabilities across Arizona.

Ownership category

akta.pro rank

Product category

Elder Law Legal Services

NAICS

Legal Services (5411), Offices of Lawyers (54111), Services for the Elderly and Persons with Disabilities (624120), Trusts, Estates, and Agency Accounts (52592)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Benefits, Insurance & Entitlement Navigation (Medicare/Medicaid/VA/LTC) (HSABAIAG)

akta.pro secondary industries

Benefits, Insurance & Long-Term Care Planning Navigation (Medicare/Medicaid/LTC) (HLADALAI), Estate Administration & Probate Services (FSAAANAE)

Keywords

• Elder law services
• Estate planning
• Special needs planning
• Probate administration
• Life care planning

Headquarters

HQ city

Peoria

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Legal Services - Estate Planning: Attorney fees for designing and creating estate plans including trusts, wills, powers of attorney, and advance healthcare directives. Services for protecting assets, healthcare decisions, and legacy planning.
2. Legal Services - Elder Law and ALTCS Planning: Long-term care planning, Medicaid/ALTCS eligibility applications, asset protection strategies, and guardianship/conservatorship establishment.
3. Legal Services - Special Needs Planning: Special needs trusts (first-party and third-party), guardianship for disabled individuals, government benefits applications, and representation when benefits are denied.
4. Legal Services - Probate and Trust Administration: Probate administration, trust administration, and probate/trust litigation services including dispute resolution.
5. Life Care Planning Services: Comprehensive service combining legal planning with care coordination and advocacy. Includes initial in-person assessments, quarterly reassessments, and ongoing support.
6. Legal Services - Financial Exploitation Cases: Legal representation for cases involving financial exploitation of vulnerable adults under Arizona law A.R.S. § 46-456.
7. Personal Injury Settlements (Minors/Incapacitated): Court approval process for personal injury settlements on behalf of minors and incapacitated individuals.

Pricing tiers

Go-to-market motion4 records

Distribution channels3 records

Marketing channels7 records

Core offering

Lihn Law Group, PLLC is a Phoenix-area law firm that provides legal services in elder law, estate planning, special needs planning, probate and trust administration and litigation, and life care planning for individuals and families. The firm's flagship differentiator is its Life Care Planning service, which combines traditional legal counsel with care coordination and advocacy delivered by attorneys, a licensed social worker, and paralegals. It also handles court approval of personal injury settlements on behalf of minors and incapacitated individuals.

Product overview

Lihn Law Group, PLLC is a law firm offering a unified suite of legal services for elder law, special needs planning, estate planning, and probate matters. The firm operates as a single-service legal practice with multiple practice areas including Elder Law Services, Disability & Special Needs Planning, Life Care Planning, Probate/Trust Administration & Litigation, Estate Planning, and Personal Injury Settlements. The practice combines attorneys, a licensed social worker, and paralegals to provide holistic legal counsel, particularly for aging adults and families navigating complex legal, medical, and financial decisions.

Differentiator

Problem solved

Functional benefit

Products and services

• Elder Law Services Legal services addressing the unique legal needs of older adults and their families, including long-term care planning, Arizona Long Term Care System (ALTCS/Medicaid) eligibility applications, asset protection while qualifying for benefits, end-of-life planning, and guardianship/conservatorship. Targeted at seniors, aging adults, and their family caregivers in the Phoenix metropolitan area.
• Disability & Special Needs Planning Legal planning services for individuals with physical, mental, or developmental disabilities and their families. Includes first-party and third-party special needs trusts, guardianship for disabled individuals aging into adulthood, government benefits (SSI, ALTCS) applications and preservation, representation when benefits are denied, and long-term care planning. The firm has designed hundreds of third-party special needs trusts for families.
• Life Care Planning Holistic planning service combining legal guidance with care coordination and advocacy for aging adults. The integrated team — attorneys, a licensed social worker (LMSW), and paralegals — navigates medical, financial, and long-term care decisions. Includes initial in-person assessments, quarterly reassessments, and ongoing support; offered as a managed service distinct from traditional estate planning.
• Probate/Trust Administration & Litigation Legal services for families administering a deceased loved one's estate or trust, including full probate administration, trust administration, and probate/trust litigation to resolve disputes. Also covers financial exploitation cases under Arizona law A.R.S. § 46-456. Targeted at executors, trustees, and family members managing post-death administration.
• Estate Planning Estate planning services to protect assets, health, and legacy for adults of any age. Includes drafting of trusts, last wills and testaments, powers of attorney, living wills, special needs trusts, business succession arrangements, beneficiary designations, and tailored planning for LGBTQIA+ couples to protect non-marital relationships and solidify parental rights.
• Personal Injury Settlements for Minors and Incapacitated Individuals Legal representation for the court approval process for personal injury settlements on behalf of minors and incapacitated individuals, including advisory services to ensure settlements are properly structured and approved under Arizona law.

Quantifiable outcome

• ALTCS application assistance resulting in benefits approval for long-term care
• +3 more outcomes

Named customers6 records

Segments5 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

13 partnerships are on record, tiered core and minor.

• 2027 Elder Care and Legal Symposium SponsorscoreGTM or Marketing Partner · 8 April 2027Annual symposium with sponsors including Platinum sponsor Kyle Keller Team at Keller Williams Realty, Silver sponsor Hansen Mortuary and Cemetery, Lunch sponsor Gentle Hearts Living Solutions, Breakfast sponsor NorthStar Memory Care Navigation, and various snack, community, and networking sponsors.
• Alzheimer's AssociationminorOthersSupported nonprofit organization. The Alzheimer's Association leads the way to end Alzheimer's and all other dementia through global research, risk reduction, early detection, and quality care support.
• NAMI Valley of the SunminorOthersSupported nonprofit. NAMI is dedicated to building better lives for Americans affected by mental illness through advocacy, access to services, treatment, supports, and research.
• Arizona Center for Disability LawcoreOthersACDL is a nonprofit law firm assisting Arizonans with disabilities to promote and protect their legal rights to independence, justice, and equality. Founder Caleb Lihn serves on the Board of Directors.
• National Academy of Elder Law Attorneys (NAELA)coreOthersNAELA equips attorneys for the complexity of serving older adults and people with disabilities through education, advocacy, and community. Caleb Lihn serves on the Board of Directors and is a two-time past President of the Arizona Chapter.
• Equality ArizonaminorOthersNonprofit organization dedicated to ensuring LGBTQ+ people in Arizona have opportunity, capacity, and confidence to make change as advocates, voters, and civic leaders.
• Fostering HopeminorOthersOrganization providing safe, supportive, holistic approach to teaching individuals how to increase independence through developmental foster homes, adult day program, group supported employment, and home and community based services.
• Raising Special KidsminorOthersLocal partner organization strengthening families and systems of care to improve outcomes for children with disabilities and special health care needs.
• Area Agency on AgingminorOthersLocal partner organization partnering with the community to foster innovative programs and services to enrich quality of life for older adults, caregivers, and diverse populations.
• Ability 360minorOthersLocal partner empowering people with disabilities for over 40 years through advocating personal responsibility by and for people with disabilities.
• Duet, Partners in Health & AgingminorOthersLocal partner whose mission is to create a community where every person ages with compassion, dignity, and hope through services to homebound adults, family caregivers, and grandfamilies.
• The Arc of ArizonaminorOthersLocal partner advocating for rights and full community participation of people with intellectual and developmental disabilities.
• AARP ArizonaminorOthersLocal partner - nonprofit, nonpartisan organization empowering people to choose how they live as they age.

Scale indicators4 records

Recent moves6 records

Expansion highlights6 records

Broad incumbents

• Nolo: Long-standing publisher of do-it-yourself legal guides, forms, and attorney directories covering estate planning, elder law, and probate. Acts as both an indirect competitor (DIY) and a referral source, similar to Lihn Law Group's content marketing approach.
• Justia: Free legal information portal and attorney directory. Comparable to Lihn Law Group's content marketing strategy: educating consumers on elder law, probate, and estate planning while driving referrals to participating attorneys.
• Avvo: Online legal directory with attorney profiles, ratings, and consumer Q&A. Comparable to Lihn Law Group in serving as a discovery channel for consumers seeking elder law and estate planning attorneys, with the firm having an Avvo 10 rating.
• FindLaw: Legal information and attorney directory site owned by Thomson Reuters. Comparable to Lihn Law Group in providing consumer-facing legal content and attorney referral pathways for estate planning and elder law matters.
• Rocket Lawyer: Broader online legal services platform providing legal documents, attorney consultations, and on-demand advice across many practice areas including estate planning. A scaled incumbent whose estate planning offerings compete at the lower end of the market.

Direct peers

• LegalZoom: Online legal services platform offering wills, trusts, and estate planning documents at lower price points. Directly competes with Lihn Law Group's entry-level estate planning services and shapes the price/discovery environment for the category.
• Trust & Will: Direct-to-consumer digital estate planning service offering wills, trusts, and related documents online. Competes with Lihn Law Group's estate planning practice on convenience and price, particularly for younger clients.
• Wealth.com: Digital estate planning platform serving financial advisors and their clients. Overlaps with Lihn Law Group's estate planning and trust work, particularly where families engage both legal counsel and financial advisors.

Emerging players

• Cake: End-of-life planning platform offering wills, healthcare directives, and funeral planning online. An emerging direct competitor in the entry-level estate planning and end-of-life planning segments adjacent to Lihn Law Group's core services.

Others

• A Place for Mom: Senior care referral service connecting families with assisted living, memory care, and home care. Lihn Law Group's Life Care Planning model incorporates care coordination similar to A Place for Mom's advisory function, making it an adjacent ecosystem participant.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/lihnlawgroup
• LinkedInlinkedin.com/company/lihnlawgroup
• Instagraminstagram.com/lihnlawgroup

Revenue estimate

Valuation estimate

Number of profiles

Profiles10 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lihn Law Group, PLLC