Liquid Assets Pools and Landscape

What Liquid Assets Pools and Landscape does

Liquid Assets Custom Pools and Landscape (operating as Liquid Assets Pools and Landscape) is a Texas-based custom pool and landscape design-build firm serving residential and commercial clients in the San Antonio and Austin markets. Its core offering is the design and construction of site-specific pools and integrated outdoor living spaces, with each project led by an in-house designer who remains the customer's primary point of contact from initial consultation through construction completion. The firm also provides pool renovation, custom tile/paving/decking, water features, spas, and outdoor kitchens, and operates a maintenance and service department offering weekly or monthly contracts on completed projects.

The firm generates revenue through three streams: one-time design-build project fees for residential and commercial pools and outdoor living work, recurring maintenance and service contracts, and referral income from a dealer arrangement with New Pool Financing that enables customer financing. Its go-to-market is sales-led and designer-driven: customers initiate contact via the website or dedicated San Antonio/Austin phone lines, after which a designer conducts a free on-site consultation and then guides the project through construction. The company is privately held, operates with 1–10 employees across two offices (7201 Broadway Street, Suite 219, San Antonio and an Austin regional office), and reports no institutional funding, app, API, or AI/ML technology stack. Its principal technology is the custom design approach itself — original, site-specific designs built by trained designers, builders, and project managers — rather than proprietary software or platforms.

Name

Liquid Assets Pools and Landscape

Legal name

Liquid Assets Custom Pools

Website

https://liquidassets-pools.com

Company type

Private

Operating status

Operating

Headcount range

1–10 employees

Short description

Liquid Assets Custom Pools is a Texas-based custom pool and landscape design-build firm serving residential and commercial clients in the San Antonio and Austin markets through a designer-led, on-site consultation model, complemented by pool renovation and recurring maintenance services.

Ownership category

akta.pro rank

Product category

Custom Pool and Landscape Construction Services

NAICS

Landscape Architectural Services (54132)

akta.pro primary industry

Equipment Installation & Upgrades (Automation, Covers, Sanitizers) (HSAIALAJ)

akta.pro secondary industries

Water Features (Ponds, Fountains & Waterfalls) (HSAPALAJ), Pool Decking & Surrounds (HSAPALAK)

Keywords

• Custom pool construction
• Pool design services
• Pool renovation services
• Outdoor living spaces
• Pool maintenance services

Headquarters

HQ city

San Antonio

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Custom Pool Construction: One-time project revenue from designing and building custom pools for residential and commercial clients. Projects include pools, water features, spas, outdoor living areas, and associated masonry/hardscape work.
2. Pool Maintenance and Service: Ongoing maintenance and service contracts offered on a weekly or monthly basis for completed projects. Provides recurring revenue from existing customer base.
3. Financing Partner Referrals: Referral arrangement with New Pool Financing for customer financing needs, generating referral income through dealer arrangement (Dealer ID: 04-4910967).

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Core offering

Liquid Assets Pools and Landscape (DBA: Liquid Assets Custom Pools) is a Texas-based construction firm that designs, builds, renovates, and maintains custom swimming pools and outdoor living environments for residential homeowners and commercial properties. The company delivers original, site-specific pool designs, water features, spas, custom tile/paving/decking, and outdoor kitchens, supported by an in-house design-to-build-to-maintain process led by assigned designers from consultation through construction completion. Operations are concentrated in San Antonio and Austin, with dedicated offices, phone lines, and a portfolio spanning residential developments (River Forest, Sunway) and commercial hospitality projects (W Austin Hotel).

Product overview

Liquid Assets Custom Pools is a pool and landscape construction firm offering a unified suite of custom pool design and construction services. The core offering consists of residential and commercial pool construction, supported by add-on services including pool renovation, custom tile work/paving/decking, water features, spas, outdoor living spaces and kitchens, and ongoing pool maintenance. All services are delivered through a design-to-build-to-maintain process where in-house designers manage projects from initial consultation through construction completion.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Pool Construction Custom-designed and constructed swimming pools for residential properties, tailored to each homeowner's lifestyle, landscape, and backyard environment. Includes original designs integrating pool, decking, socializing, and relaxing areas cohesively with the existing site.
• Commercial Pool Construction Large-scale commercial water features, swimming pools, amenity pools, resort pools, and hotel pools built to high-quality, durable commercial-grade standards for hotels, resorts, and commercial amenity centers.
• Pool Renovation Services Renovation services for existing pools, updating and improving outdated or worn pool structures and systems for residential and commercial clients.
• Custom Tile Work, Paving and Decking Custom tile work, paving, and decking services to complement pool installations and create cohesive outdoor spaces for residential and commercial properties.
• Water Features Custom water feature design and construction for residential and commercial properties, integrated with pool and landscape designs (e.g., river rock accents, wet deck features seen on the W Austin Hotel project).
• Spas Spa design and construction services, often integrated with pool installations to form comprehensive outdoor living spaces for residential and commercial clients.
• Outdoor Living and Outdoor Kitchens Outdoor living space design and construction, including outdoor kitchens, to create complete backyard oasis environments for residential and commercial properties.
• Pool Maintenance and Service Ongoing pool maintenance and service contracts offered on a weekly or monthly basis for completed projects, providing recurring service to keep pools in optimal condition after construction completion.

Named customers3 records

Segments2 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves1 record

Expansion highlights5 records

Others

• Pentair: Global manufacturer of pool equipment, automation, and water treatment systems. Relevant as the supplier ecosystem that Liquid Assets depends on for pumps, filters, and automation in its custom pool builds.
• Hayward Holdings: Major manufacturer of pool and outdoor living equipment, including pumps, filters, heaters, and automation. Comparable as a key equipment supplier and ecosystem participant in the custom pool construction value chain.

Direct peers

• Texas Pools & Patios: Texas-based pool construction and outdoor living company offering custom pool design and patio/outdoor living builds. Directly comparable in service mix and Texas regional focus, with overlap in backyard transformation projects.
• River Pools & Spas: Custom fiberglass and vinyl liner pool builder with a strong content-driven and consultative sales motion. Comparable in offering custom pool builds alongside outdoor living features and a designer-led consultation process.
• Anthony & Sylvan Pools: One of the largest custom inground pool builders in the United States, offering residential pool design, construction, and renovation. Competes in the same custom residential pool category with a comparable design-build service model.
• Cody Pools: Texas-based custom pool design and construction firm serving Austin, San Antonio, and other major Texas metros. Offers custom residential and commercial pool construction and renovation, directly overlapping Liquid Assets' core offering and geographic footprint.
• Blue Haven Pools & Spas: Established U.S. pool builder offering custom residential and commercial pool construction, renovation, and service. Comparable custom design-build model with a similar mix of construction and recurring service revenue.
• Premier Pools & Spas: Large national network of custom pool builders providing design, construction, and renovation of residential pools and outdoor living spaces. Mirrors Liquid Assets' custom design-build motion and add-on services such as outdoor kitchens and water features.

Regional players

• California Pools & Landscape: Design-build pool and landscape firm serving Arizona with custom pool construction, water features, and outdoor living spaces. Comparable custom pool + landscape integrated offering, but operates in a different geographic region.
• Claffey Pools: Texas-based custom pool builder serving the Dallas-Fort Worth market with residential and commercial pool construction. Comparable custom design-build service model, but it operates in a different Texas region rather than competing directly in Austin/San Antonio.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/liquid-assets-custom-pools

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Liquid Assets Pools and Landscape