Park Karate for Kids

What Park Karate for Kids does

Park Karate for Kids is a privately held, founder-owned martial arts school operating three in-person studios in Roselle Park (headquarters), Bayonne, and Scotch Plains, New Jersey, under the legal entity VRCF LLC. Founded in 1990 by 8th-degree black belt Chief Master Vincent Raimondi, the business delivers age-segmented martial arts instruction to families across the Tri-State Area, anchored on the Songahm Taekwondo curriculum of the American Taekwondo Association (ATA), supplemented by Karate, Krav Maga, Jeet Kune Do lineage, and Haidong Gumdo. Programs are organized by cohort — preschool/Tiger (ages 3-6), kids (7-12), teens (13+), and adults — and emphasize physical fitness, self-defense techniques, bullying prevention, and life-skills or character development, with belt progression as the primary retention mechanic.

The core product is brick-and-mortar group instruction; there is no digital or remote-delivery offering. Curriculum standardization is supplied by ATA affiliation, which also grants access to Regionals and Worlds tournament participation. Marketing is direct-to-consumer through parkkarate.com, Facebook and Instagram pages, Google My Business local SEO, a blog covering parenting and character-development topics, and email/SMS opt-in programs, all feeding a trial-to-membership acquisition funnel. The school relocated its Roselle Park flagship to 33 W. Westfield Avenue in February 2020. No external funding, parent company, or M&A activity is present in the data.

Revenue is generated primarily through recurring membership fees for ongoing classes across the four age cohorts, with introductory trial packages ($25 for two weeks at Roselle Park; $55 for five lessons online at all three locations) used as customer-acquisition offers to convert new families into full memberships. Per-member pricing beyond the trial offers is not publicly disclosed. The business operates entirely on a physical-presence model with three New Jersey studios serving local consumer families, with no enterprise customers, no disclosed headcount, and no disclosed revenue figures.

Name

Park Karate for Kids

Legal name

VRCF LLC

Website

https://parkkarate.com

Company type

Private

Founded year

1990

Operating status

Operating

Short description

Park Karate for Kids is a privately owned New Jersey martial arts school operating three ATA-affiliated studios in Roselle Park, Bayonne, and Scotch Plains that deliver Songahm Taekwondo and related instruction to children, teens, and adults.

Ownership category

akta.pro rank

Product category

Children's Martial Arts Training Services

NAICS

Sports and Recreation Instruction (61162), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)

akta.pro primary industry

Traditional Martial Arts Schools (Karate, Taekwondo, Kung Fu, etc.) (HSADADAA)

akta.pro secondary industry

Kids & Youth Martial Arts Programs (HSADADAG)

Keywords

• Martial arts training
• Kids karate classes
• Taekwondo instruction
• Self-defense training
• Children fitness programs

Headquarters

HQ city

Roselle Park

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Membership Fees: Recurring membership fees for ongoing martial arts classes across multiple age groups. Membership plans are available for kids, teens, and adults at three New Jersey locations.
2. Trial Offerings: Introductory trial packages such as 5 martial arts classes for $25 (Roselle Park) or $55 for first 5 lessons at different locations. These serve as customer acquisition tools leading to full memberships.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Park Karate for Kids delivers in-person martial arts instruction (Songahm Taekwondo, Karate, Krav Maga) through three physical academies in New Jersey, organized into age-specific programs for preschoolers, children (ages 7-12), teens, and adults. Membership-based classes combine physical fitness, traditional self-defense techniques, a belt progression ranking system, and integrated character/life skills training in a family-oriented environment.

Product overview

Park Karate offers martial arts training programs centered around traditional Songahm Taekwondo instruction. The company operates three programs targeting distinct age segments: Kids Martial Arts (with separate Preschool Karate for ages 4-6 and Kids Karate for ages 7-12), Teen Martial Arts, and Adult Martial Arts. All programs incorporate physical fitness, self-defense techniques, and life skills development in a supportive environment. The company operates three locations in New Jersey (Roselle Park, Bayonne, and Scotch Plains) and offers trial memberships for new students.

Differentiator

Problem solved

Functional benefit

Products and services

• Kids Martial Arts

Quantifiable outcome

• Parents report improved confidence and focus in preschoolers after 4 months in Tiger classes
• +1 more outcomes

Named customers4 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• ATA (American Taekwondo Association)coreStrategic or Co-development Partner · 1 January 1985Park Karate operates as an ATA-affiliated school. Chief Master Raimondi became certified as an ATA instructor in 1985 and opened his first ATA martial arts school that same year. The school follows the ATA Songahm Taekwondo curriculum and participates in ATA tournaments including Regionals and Worlds. The partnership provides curriculum, tournament structure, and ATA brand recognition.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Emerging players

• The Little Gym: Franchise network of structured enrichment programs for young children including karate and movement classes. Comparable as a parent-discretionary youth enrichment/activity business targeting preschoolers and elementary-age kids.
• Krav Maga Worldwide: Self-defense training organization with adult-focused Krav Maga programs. Comparable because Park Karate's adult curriculum explicitly incorporates Krav Maga alongside Karate and Taekwondo.

Broad incumbents

• Gold's Gym: National fitness chain offering martial-arts-adjacent group classes (kickboxing, MMA-style conditioning). Adjacent incumbent competing for adult fitness and family membership dollars.
• ATA Martial Arts (American Taekwondo Association): National taekwondo association and franchise network that defines the Songahm curriculum Park Karate teaches. Comparable as the broader brand/network ecosystem in which Park Karate operates.
• YMCA: Community-based organization offering youth and adult fitness, martial arts, and enrichment programming on a membership basis. Competes for the same family fitness and youth activity budgets.

Direct peers

• Seigler's Karate Center: Multi-location kids and family martial arts school with structured curriculum and belt progression. Operates a similar studio-based membership model targeting the same age segments.
• Tiger Schulmann's Martial Arts: Large New Jersey-based martial arts chain offering karate, kickboxing, and self-defense for kids, teens, and adults across multiple locations. Highly comparable in geography, age-segment targeting, and multi-unit direct-to-consumer membership model.
• Karate America: Multi-location martial arts school chain offering karate and self-defense for kids, teens, and adults with trial-based acquisition and recurring memberships. Comparable product breadth and GTM.
• US World Class Taekwondo: Multi-location taekwondo instruction chain with belt progression and youth/family orientation. Operates a similar structured-curriculum, age-segmented studio model to Park Karate.
• Premier Martial Arts: National kids-and-family martial arts franchise operating multi-location studios with structured belt progression and character-development curriculum. Comparable as a multi-site, age-segmented martial arts instruction business.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/ataparkkarate
• Instagraminstagram.com/ataparkkarate

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Park Karate for Kids