Name

Partnership for Housing Affordability

Legal name

Partnership for Housing Affordability

Website

https://pharva.com

Company type

Private

Founded year

2004

Operating status

Operating

Headcount range

1–10 employees

Ownership category

akta.pro rank

Product category

Affordable Housing Services

NAICS

Other Community Housing Services (624229)

SIC

Services-Social Services (8300)

akta.pro primary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

akta.pro secondary industries

Residential Affordable Housing Development & Construction (IMAFABAI), Public Housing & Social Housing Development/Modernization Programs (FSALAKAH), Community Development & Neighborhood Revitalization Housing Programs (FSALAKAO)

Keywords

• Affordable housing advocacy
• Housing navigation services
• Nonprofit housing programs
• Housing policy research
• Community development funding

Headquarters

HQ city

Richmond

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Others

Revenue model

1. Foundation and Corporate Grants: The organization operates as a 501(c)(3) nonprofit funded through grants and donations from foundations, corporations, and government partners. Major supporters include Altria, Bank of America, Capital One, Virginia Housing, and other regional businesses and foundations.
2. Program Administration Fees: PHA serves as administrator for government-funded programs including the Henrico Trust Fund ($60M initiative) and PDC Housing Program ($3M for Richmond region), managing application processes, funding disbursement, and compliance.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Partnership for Housing Affordability is a 501(c)(3) nonprofit that advances affordable housing in the Richmond region through a Housing Resource Line navigation service, administration of affordable homeownership programs (Henrico Trust Fund) and regional housing development funding (PDC Housing Program), as well as policy advocacy and research via the Richmond Regional Housing Framework. Its core services include housing navigation, program administration, policy research, and community coalition building through the Richmond Community Development Alliance (RCDA).

Product overview

The Partnership for Housing Affordability (PHA) operates as a regional housing nonprofit offering a suite of programs and services to address housing affordability in the Richmond region. The core offerings include the Housing Resource Line (HRL), a navigation service connecting residents to housing resources; the Henrico Trust Fund, an affordable homeownership program for households earning 60-120% AMI; and the PDC Housing Program supporting affordable housing development across 8 jurisdictions. PHA also publishes the Richmond Regional Housing Framework and hosts the annual State of Housing event. The organization provides online tools including an AMI Calculator and property listing search, and houses the Richmond Community Development Alliance (RCDA) as a division. PHA does not appear to offer a technology platform or software product with API access.

Differentiator

Problem solved

Functional benefit

Brands

• Richmond Community Development Alliance (RCDA): A division of PHA representing a coalition of nonprofits working together to address affordable housing needs in the Richmond region. RCDA helps member organizations speak with a unified voice for funding resources, increase awareness about housing needs, and share information about best practices.
• Housing Resource Line (HRL)
• Henrico Trust Fund
• PDC Housing Program

Products and services

• Housing Resource Line (HRL) A centralized navigation service that connects Richmond-area residents to housing programs and services. Specialists contact applicants within 5 business days to direct them to appropriate resources including financial assistance, affordable rental options, legal aid, and homebuying support.
• Henrico Trust Fund An affordable homeownership program providing grant subsidies to developers for building affordable units sold to households earning 60-120% of Area Median Income (AMI). PHA administers the application process, funding disbursement, and program compliance for the $60 million program.
• PDC Housing Program A regional housing development program administered by PHA in partnership with PlanRVA, supporting construction of new affordable units, acquisition and rehabilitation of vacant units, and adaptive re-use of existing structures across 8 jurisdictions in the Richmond region.
• Richmond Regional Housing Framework A comprehensive solutions-oriented housing strategy outlining the region's most pressing housing needs, with recommendations for increasing affordable rental housing, homeownership opportunities, senior housing, and preventing displacement.
• Richmond Community Development Alliance (RCDA)

Quantifiable outcome

• Connected more than 500 households to over $2 million in financial assistance
• +4 more outcomes

Named customers2 records

Segments4 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature2 records

Partnerships

Four partnerships are on record, tiered core.

• Henrico CountycoreStrategic or Co-development Partner · 16 May 2024Henrico County selected PHA as the administrator of the $60 million Affordable Housing Trust Fund, funded by county economic development revenue from data centers. PHA manages the application and awarding process, funding disbursement, and program compliance for affordable homeownership units sold to households earning 60-120% AMI.
• PlanRVAcoreStrategic or Co-development Partner · 1 January 2021PlanRVA (Richmond Regional Planning District Commission) partners with PHA to administer the Virginia Housing PDC Housing Program funding ($3 million for Richmond region) supporting creation of 272 affordable housing units.
• HRL Community Partners NetworkcoreStrategic or Co-development PartnerNetwork of 25+ housing service organizations including Habitat for Humanity affiliates, housing authorities, community land trusts, and social service agencies that participate in the Housing Resource Line provider network.
• Richmond Community Development Alliance (RCDA)coreStrategic or Co-development PartnerRCDA merged with PHA in 2012, combining resources and goals. RCDA member organizations produce and rehabilitate affordable housing, coordinate programs for those experiencing homelessness or seeking homeownership, and provide housing counseling or supportive services.

Scale indicators8 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Enterprise Community Partners: National nonprofit that invests capital and provides expertise to create affordable housing and drive community development. Like PHA, it operates as a regional convener across multiple jurisdictions, administers place-based funds, and combines advocacy with direct program administration.
• Reinvestment Fund: National CDFI providing flexible capital for affordable housing, community development, and place-based programs. Comparable to PHA in combining place-based program administration, research/data (Market Value Analysis), and capital deployment.
• Local Initiatives Support Corporation (LISC): National CDFI supporting affordable housing and community development through local offices in dozens of metro areas. LISC's local program offices replicate PHA's model of coordinating funding, developers, and policy across a defined region.
• Virginia Housing: Virginia's state housing finance authority, which both funds and administers the $40M PDC Housing Program PHA helps distribute. Virginia Housing operates at a statewide scale and is a major financial partner of PHA.

Emerging players

• National Housing Conference: Nonpartisan nonprofit housing policy organization focused on federal advocacy and research. Like PHA, it produces frameworks and policy recommendations, but operates at the national level rather than the regional level.
• Grounded Solutions Network: National membership organization for community land trusts and shared equity programs. RCDA, a PHA division, includes community land trusts in its coalition, making Grounded Solutions a natural category peer on the shared-equity side.
• Center for Community Progress: National nonprofit focused on vacant property strategy and community revitalization, often partnering with local governments and CDCs on housing outcomes. Comparable to PHA's policy, research, and capacity-building role across multiple jurisdictions.

Regional players

• Housing Association of Nonprofit Developers (HAND): Regional membership network of nonprofit housing developers in the DC/Mid-Atlantic region. Conceptually similar to RCDA's coalition model under PHA, but serving a different metro.
• Habitat for Humanity of Greater Richmond: Regional Habitat affiliate operating in the same Richmond geography as PHA, building affordable homeownership units and counseling first-time homebuyers. Habitat is also an HRL community partner of PHA, making it a direct operating peer in affordable homeownership delivery.

Direct peers

• PlanRVA (Richmond Regional Planning District Commission): PHA's co-administrator on the PDC Housing Program. Both organizations convene the same Richmond-region jurisdictions on planning, housing, and economic development, making them the closest operational peer to PHA.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles3 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Partnership for Housing Affordability