Jfa Purple Orange

What Jfa Purple Orange does

JFA Purple Orange is a purpose-led, South Australian disability advocacy nonprofit organization that operates as part of the Julia Farr group, headquartered at 104 Greenhill Road, Unley. Founded in 2016 (inheriting the legacy of DEAA, Disability Elders of All Ages), the organization serves people with disability, their families and carers, disability professionals, and organizations/employers across metropolitan Adelaide and regional South Australia (Whyalla, Copper Coast, Kangaroo Island, Barossa, Limestone Coast). It delivers four interlocking streams: policy and advocacy, projects and peer networks, grants, and training and consulting. Its portfolio includes peer network programs (SKILL SA, EYDN, Our Voice SA, DiPSA), employment programs (Road to Employment, Regional Employment Project, Toolkit for Business), digital and assistive technology initiatives (Digital Inclusion Project, Connect with Tech), educational projects (Inclusive School Communities, Inclusive Neighbourhoods), and the Purple Orange Podcast.

The technology stack is centered on accessibility rather than automation: a co-designed website built to WCAG 2.1 Level AA standards, the UserWay accessibility widget, Easy English content delivery, and online workshop delivery infrastructure for digital skills training. Podcast distribution runs across Podbean, Spotify, Apple Podcasts, and iHeartRadio. No public API, SDK, or AI/ML capability is documented. The organization does not sell software or charge consumers for core services.

The business model is grant-funded nonprofit operation. Revenue streams comprise government grants (NDIA ILC, SA Government Digital Inclusion, Department of Social Services, Department of Premier and Cabinet JFM Fund), training and consulting fees for organizational disability inclusion training, and pass-through grants to disability community initiatives. Pricing is not publicly disclosed and services to individual beneficiaries are provided free at point of use. Go-to-market is community-led, leveraging peer networks, lived-experience facilitators, accessible digital content, and advocacy partnerships with bodies including SACOSS, CAANZ, CPA Australia, Junction Australia, and Guide Dogs SA/NT.

Name

Jfa Purple Orange

Legal name

JFA Purple Orange

Website

https://purpleorange.org.au

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

11–50 employees

Short description

JFA Purple Orange is a South Australian disability advocacy nonprofit that runs peer networks, employment programs, training, and digital inclusion initiatives for people with disability, funded primarily through government grants and operated as part of the Julia Farr group.

Ownership category

akta.pro rank

Product category

Disability Advocacy Services

NAICS

Individual and Family Services (6241), Child and Youth Services (624110)

SIC

Services-Social Services (8300), Services-Educational Services (8200)

akta.pro primary industry

Disability Services & Independent Living Support (BPAGAEAG)

akta.pro secondary industries

Minority, Indigenous & Disability Rights (BPADAGAH), Special Education Staffing & Contracted Providers (Paras, Therapists, Specialists) (EDAJAKAL), Family Advocacy, Parent Training & Support Services (EDAJAKAK), Safeguarding, Child Protection & Reporting Services (EDAJAIAD)

Keywords

• Disability advocacy
• Peer support networks
• Disability inclusion training
• Community engagement programs
• Accessible digital resources

Headquarters

HQ city

Unley

HQ country

Australia

HQ region

Oceania

Offices2 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Government Grants and Funding: JFA Purple Orange operates as a nonprofit organization primarily funded through government grants including NDIA ILC grants, South Australian Government Digital Inclusion grants, Australian Government Department of Social Services funding for Road to Employment, and Department of Premier and Cabinet JFM Fund for Inclusive Neighbourhoods.
2. Training and Consulting Services: Provides disability inclusion training and consulting services to organizations and employers, delivered by lived-experience facilitators.
3. Grants Program: Offers grants to support disability community initiatives and projects.

Go-to-market motion1 record

Distribution channels6 records

Marketing channels9 records

Core offering

JFA Purple Orange is a South Australian non-profit disability advocacy organisation that delivers peer-led networks, training, and inclusion programs for people with disability, their families, employers, and the broader community. It operates statewide programs focused on employment, education, digital inclusion, and community participation.

Product overview

JFA Purple Orange is a purpose-led disability advocacy nonprofit organisation that operates a portfolio of interconnected programs and resources rather than a unified software product. Its core offerings include peer network programs (SKILL SA, EYDN, Our Voice SA, DiPSA) that build skills and advocacy for people with disability; training services (Disability Inclusion Training) for organisations; employment programs (Road to Employment, Regional Employment Project) with the Toolkit for Business resource; digital inclusion initiatives (Digital Inclusion Project, Connect with Tech); and educational projects (Inclusive School Communities, Inclusive Neighbourhoods). The organisation also produces the Purple Orange Podcast as a storytelling and advocacy platform. These programs collectively support people with disability across South Australia through advocacy, peer support, training, and resource sharing.

Differentiator

Problem solved

Functional benefit

Brands

• DiPSA (Disability Peers of South Australia): A peer network run by and for people with physical and sensory disability in South Australia, supported by JFA Purple Orange and funded by an ILC Grant.

Products and services

• Disability Inclusion Training Training program designed for employers, educators, and community organisations to build capability and confidence in including people with disability.
• SKILL SA Program supporting skill development and pathways for people with disability in South Australia.
• Empowering Youth Disability Network (EYDN) Peer-led network for young people with disability to connect, share experiences, and advocate for change.
• Our Voice SA Advocacy initiative amplifying the collective voice of people with disability across South Australia.
• Road to Employment Employment-focused program supporting people with disability to prepare for, find, and retain meaningful work.
• Regional Employment Project Employment support program delivered across regional South Australia for people with disability.
• Digital Inclusion Project Initiative supporting people with disability to access and use digital tools and online services.
• Connect with Tech Program connecting people with disability to assistive and mainstream technologies that support participation.
• Inclusive School Communities Program supporting schools to create inclusive environments for students with disability.
• Inclusive Neighbourhoods Community-based initiative fostering inclusive local neighbourhoods for people with disability.
• Together We Learn Learning and capacity-building program delivered alongside people with disability and their families.
• Opportunities Register (ORPO) Register listing employment, volunteering, and participation opportunities for people with disability.
• Toolkit for Business Resource toolkit helping businesses employ and engage inclusively with people with disability.
• Purple Orange Podcast Podcast series covering disability advocacy stories, issues, and conversations from South Australia.

Quantifiable outcome

• 100% of Inclusive School Communities participants reported taking action as a result of the 2019 Queensland Inclusive Schools Field Trip
• +2 more outcomes

Named customers5 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

19 partnerships are on record, tiered major, minor and core.

• Chartered Accountants Australia and New Zealand (CAANZ)majorStrategic or Co-development PartnerCollaborated with JFA Purple Orange to compile the Toolkit for Business resources designed to help businesses and teams learn about disability inclusion practices and how to implement them in their workplace.
• CPA AustraliamajorStrategic or Co-development PartnerCollaborated with JFA Purple Orange to compile the Toolkit for Business resources for disability inclusion in the workplace.
• Guide Dogs SA/NTminorStrategic or Co-development PartnerPartner organization where Alana was matched with her guide dog Rocket. Guide Dogs SA/NT provides public speaking opportunities about disability and inclusion.
• Junction AustraliaminorStrategic or Co-development PartnerService supporting people on Kangaroo Island and Adelaide metro region. Chelsea participates in an advocacy group with Junction Australia to help make services more inclusive.
• Australian Network on DisabilityminorStrategic or Co-development PartnerReferenced in Toolkit for Business as producer of the guide 'Sharing and Monitoring Disability Information in your Workforce' in collaboration with Business Council of Australia.
• SACOSS (South Australian Council of Social Service)majorStrategic or Co-development PartnerPartnered with JFA Purple Orange on advocacy for NCC 2022 Livable Housing Design Standard implementation. SACOSS CEO Ross Womersley provided statements supporting the housing accessibility changes.
• Building Better Homes CampaignminorStrategic or Co-development PartnerCollaborated with JFA Purple Orange on advocacy for accessible housing standards. Director Tim Naughtin provided supporting statements on NCC implementation.
• Job AccessminorStrategic or Co-development PartnerGovernment funded program referenced in Elephant in the Interview podcast, providing free workplace assessments and funding for workplace modifications and equipment through the Employment Assistance Fund (EAF).
• HumanitixminorImplementation/ SI/ Consulting PartnerEvent platform used for workshop registrations for the Digital Skills Workshops series.
• Health and Community Services Complaints Commissioner (HCSCC)minorStrategic or Co-development PartnerExternal agency listed as able to help people make complaints about JFA Purple Orange services if needed.
• Family AdvocacyminorStrategic or Co-development PartnerExternal agency listed as able to help people make complaints about JFA Purple Orange services.
• Brain Injury SA (BISA)minorStrategic or Co-development PartnerExternal agency listed as able to help people make complaints about JFA Purple Orange services.
• Citizen Advocacy SAminorStrategic or Co-development PartnerExternal agency listed as able to help people make complaints about JFA Purple Orange services.
• Independent Advocacy SAminorStrategic or Co-development PartnerExternal agency listed as able to help people make complaints about JFA Purple Orange services.
• Office of the Public AdvocateminorStrategic or Co-development PartnerExternal agency listed as able to help people make complaints about JFA Purple Orange services.
• Julia Farr GroupcoreStrategic or Co-development PartnerJFA Purple Orange is part of the Julia Farr group, a broader organization committed to advancing the rights of people with disability.
• Stretchy TechminorStrategic or Co-development PartnerInclusive assistive technology service delivered by inhousing. Partnered with DEAA (now DiPSA) to produce regional workshops on digital assistive technology in 2023 and 2024.
• CYDA (Children and Young People with Disability Australia)minorStrategic or Co-development PartnerReferenced in One Small Thing Campaign for the DREAM Employment Network connecting young people with disability (15-25) with forward-thinking employers.
• Local Government Association of South AustraliaminorStrategic or Co-development PartnerTheir Disability Inclusion Advisory Group contributed to the 6 Tips for Good Engagement podcast episode on meaningful engagement with the disability community.

Scale indicators5 records

Recent moves6 records

Expansion highlights6 records

Direct peers

• VALID (Victorian Advocacy League for Individuals with Disability): State-based disability advocacy and peer network organization in Victoria. Closest analog to JFA Purple Orange's regional peer-network model (DiPSA, SKILL SA) and self-advocacy programs, but operating in a different state.
• SACOSS (South Australian Council of Social Service): South Australian peak body for the social and community services sector. A direct coalition partner of JFA Purple Orange on housing policy advocacy, and operates in the same SA policy/advocacy ecosystem covering vulnerable populations.
• Children and Young People with Disability Australia (CYDA): National advocacy organization for children and young people with disability, including the DREAM Employment Network referenced in JFA Purple Orange's materials. Comparable as a youth-disability peer network and advocacy operator (overlaps with EYDN).
• Australian Network on Disability: Peak body supporting employers on disability inclusion, producing workplace toolkits and inclusion training. Comparable to JFA Purple Orange's Toolkit for Business and Disability Inclusion Training product lines targeting employer customers.
• Inclusion Australia: National advocacy organization for people with intellectual disability, directly comparable to JFA Purple Orange's Our Voice SA peer network in mission and lived-experience-led self-advocacy approach.

Broad incumbents

• People with Disability Australia (PWDA): National cross-disability advocacy organization representing people with disability in policy and systemic change. Comparable to JFA Purple Orange as both deliver advocacy, peer support and resources, but PWDA operates nationally at much larger scale with a federal policy focus.
• National Disability Services: Australia's peak body for disability service providers, offering training, advocacy and sector development. Comparable on the employer/industry-facing inclusion training side and broader sector advocacy work.

Regional players

• Brain Injury SA (BISA): South Australian disability-specific service and advocacy organization, listed as a complaints-referral partner for JFA Purple Orange. Operates in the same SA disability sector with similar state-level focus.
• Family Advocacy: Disability family advocacy organization, listed as a complaints-referral partner for JFA Purple Orange. Comparable in mission around family-led advocacy for people with cognitive disability.

Others

• Guide Dogs SA/NT: Disability service organization in South Australia and Northern Territory. Partner organization to JFA Purple Orange, providing assistive technology and lived-experience advocacy in the same SA disability ecosystem.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@jfapurpleorange9677
• Facebookfacebook.com/JFAPurpleOrange
• LinkedInlinkedin.com/company/jfapurpleorange
• Instagraminstagram.com/jfa_purple_orange

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jfa Purple Orange