Holiday Barn Pet Resorts

What Holiday Barn Pet Resorts does

Holiday Barn Pet Resorts is a privately held, family-founded pet care services company operating two physical resort locations in the Richmond, Virginia metropolitan area (Glen Allen and Midlothian). Founded in 1972 by Henrico County music teachers Emerson and Kathy Hughes, the company has operated continuously for over 50 years under the legal entity Holiday Barn, Ltd., with no evidence of external investment, private equity ownership, or parent company affiliation. The company is structured as a service business rather than a technology company, with no proprietary platform — reservations are processed through the third-party ProPetWare booking system at each location.

The company's revenue is generated across six integrated service lines: dog boarding (overnight accommodations including a Deluxe Lodging tier and a Puppy Steps Activity Package), cat boarding, professional dog training, dog daycare ('Camp'), full-service dog grooming, and the newer Dog Staycation day-use package. All services are delivered on-site at the two resort facilities, which feature private rooms, outdoor patios, in-ground swimming pools, and structured pack-play environments. The customer base consists entirely of individual pet owners in the Richmond metro, acquired through a multi-channel approach that combines content marketing (blog, Instagram, Facebook, YouTube, Twitter), community-event sponsorship (Richmond SPCA, Richmond Animal League, FETCH-A-Cure, and others), and traditional phone-based and online reservations.

Go-to-market is direct-to-consumer with no B2B or enterprise channel. Pricing is not publicly disclosed and is quoted per customer based on service type, pet size, and duration on a pay-as-you-go basis. The business model is structurally constrained by its single-metro footprint and the labor-intensive nature of physical pet care delivery, but is reinforced by strong local brand recognition, multi-decade customer relationships, a community-partnership ecosystem, and operational differentiators such as the proprietary 'Rule of 3' pet-handling safety protocol and certified trainers on staff.

Name

Holiday Barn Pet Resorts

Legal name

Holiday Barn, Ltd.

Website

https://holidaybarn.com

Company type

Private

Founded year

1972

Operating status

Operating

Ownership category

akta.pro rank

Product category

Pet Care Services

NAICS

Pet Care (except Veterinary) Services (812910), Pet Care (except Veterinary) Services (81291)

akta.pro primary industry

Overnight Kennel Boarding (Dogs) (HSANADAA)

akta.pro secondary industries

Dog Daycare with Boarding Add-On (Daycare + Overnight) (HSANAFAM), Climate-Controlled/Indoor Boarding Facility (HSANADAL)

Keywords

• Pet boarding services
• Dog daycare
• Pet grooming spa
• Dog obedience training
• Pet resort care

Headquarters

HQ city

Glen Allen

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Infrastructure, Others

Revenue model

1. Dog Boarding: Overnight pet boarding services at resort facilities with private rooms and outdoor spaces. Core revenue driver for the business.
2. Dog Training: Professional dog training services including obedience training and behavior modification. Offered as a separate service line with free orientation.
3. Dog Daycare: Day camp and daycare services for dogs, providing supervised play, activities, and exercise in a pack environment.
4. Dog Grooming: Full-service dog grooming spa including baths, haircuts, nail trimming, ear cleaning, and teeth brushing.
5. Cat Boarding: Specialized cat boarding services separate from dog facilities.
6. Dog Staycation: Day-use packages allowing dogs to enjoy resort amenities without overnight stays.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels7 records

Core offering

Holiday Barn Pet Resorts provides full-service pet care at two brick-and-mortar resort locations in the Richmond, Virginia area (Glen Allen and Midlothian). Core offerings include overnight dog and cat boarding with private rooms and outdoor access, supervised dog daycare (camp), professional dog training, full-service dog grooming (spa), and Dog Staycation day-use packages. All services are delivered on-site by trained staff, with reservations managed by phone and through the ProPetware online booking system.

Product overview

Holiday Barn Pet Resorts operates as a brick-and-mortar pet boarding and care facility offering a portfolio of integrated services centered on dog and cat boarding, training, daycare, and grooming. The core offering consists of overnight dog boarding with Deluxe Lodging rooms and cat boarding accommodations, supplemented by professional dog training programs and Camp daycare services that include pack play and swimming activities. Additional services include a grooming spa and Dog Staycation day packages. All services are delivered at two physical resort locations in Glen Allen and Midlothian, Virginia, with reservations managed through an online ProPetWare system. The company positions itself as a comprehensive pet resort providing individualized care focused on safety, comfort, and joy for pets.

Differentiator

Problem solved

Functional benefit

Products and services

• Dog Boarding

Named customers6 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Ten partnerships are on record, tiered community and minor.

• Richmond SPCAcommunityOthersHoliday Barn supports Richmond SPCA through auction basket donations and participation in events like Dog Jog, Progressive Dinner, Fur Ball, and National Adoption Day.
• Richmond Animal LeaguecommunityOthersAnnual support through auction baskets and event sponsorship including Sugar & Spice, Woofstock, Calendar Contest, and Operation Silent Night programs.
• FETCH-A-CurecommunityOthersProvides auction baskets and support for Pets on Parade, Mutt Strutt, and Continuing Education Seminars events.
• Arthritis FoundationcommunityOthersSponsors Jingle Bell Run event.
• ChamberRVAcommunityOthersSupports HYPE Program, The Icons, and Mission Tomorrow initiatives.
• Chesterfield Chamber of CommercecommunityOthersSponsors Mega Lunch & Expo, Women's Business Council, and Smarter Business Series events.
• Enrichmond FoundationcommunityOthersSupports Richmond Dog Festival through auction baskets and sponsorship.
• Glen Allen Ruritan ClubminorOthersSupports Glen Allen Day community event.
• Henrico Humane SocietycommunityOthersParticipates in Pet Expo event sponsorship.
• Retail Merchants AssociationminorOthersSupports Friday Forums, Distinguished Retailer Awards, and Valor Awards events.

Scale indicators2 records

Recent moves5 records

Expansion highlights3 records

Regional players

• Barkefellers: Multi-location upscale pet resort in the Mid-Atlantic/Virginia region offering boarding, daycare, grooming, and training. Geographic neighbor to Holiday Barn in Virginia, competing for overlapping Richmond-area pet owners with a similar premium positioning.
• Pet Paradise: Large pet resort operator primarily across the Southeastern US (FL, GA, NC, SC, TX) offering boarding, daycare, grooming, and veterinary services. Comparable full-service resort model; relevant as a regional consolidator Holiday Barn could partner with or benchmark against.

Direct peers

• K9 Resorts Luxury Pet Hotel: Franchise of upscale pet resort hotels offering boarding, daycare, and spa services. Targets the same premium pet-care segment that Holiday Barn's Deluxe Lodging and amenity-rich positioning appeals to.
• Dogtopia: National franchise specializing in dog daycare, boarding, and spa services with a focus on open-play environments. Comparable in offering an integrated daycare/boarding/grooming model and pursuing franchise-driven multi-location expansion.
• Camp Bow Wow: Largest North American franchise network for dog daycare, boarding, and grooming. Operates a comparable multi-service pet resort model with multiple revenue streams per location, making it the closest scaled direct competitor to Holiday Barn.
• Best Friends Pet Hotel: National pet hotel/resort chain offering boarding, daycare, grooming, and training. Direct competitor in the overnight boarding + daycare + grooming 'pet resort' category targeting affluent pet owners.
• Central Bark Dog Spa & Resort: Franchised dog daycare, boarding, and spa concept emphasizing enrichment-based care and trained staff. Competes with Holiday Barn on the integrated multi-service pet resort model and safety/welfare differentiation.
• PetSuites of America: Multi-location pet resort chain offering boarding, daycare, grooming, and training. Competes in the same 'pet resort' positioning tier with resort-style amenities similar to Holiday Barn's premium positioning.

Broad incumbents

• PetSmart (PetsHotel): National pet retail giant offering in-store PetsHotel boarding and Doggie Day Camp plus grooming and training. Competes at a broader scale with overlapping services, though without Holiday Barn's standalone resort depth or brand heritage.

Emerging players

• Rover: Online marketplace connecting pet owners with in-home boarding, daycare, and walking providers. Represents an emerging platform-based alternative to traditional brick-and-mortar boarding like Holiday Barn, particularly attractive to digital-native customers.

Market position

Strengths5 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/holidaybarn
• YouTubeyoutube.com/channel/UCbgYbFUHrQG2E_QEgxDVXmg
• Facebookfacebook.com/holidaybarn
• Instagraminstagram.com/holidaybarnpetresorts
• LinkedInlinkedin.com/company/holiday-barn-pet-resorts

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holiday Barn Pet Resorts