Lions Den Capital Corp.
Lions Den Capital Corp. is a Calgary-based private mortgage advisory and brokerage platform that connects Western Canadian real estate borrowers with private individual investors through a licensed brokerage partnership, offering 20+ mortgage solutions across Alberta, Saskatchewan, and British Columbia.
- Company typePrivate
- Founded2015
- HeadquartersCalgary, Canada
- Headcount1–10
- GTM typeB2B and B2C
- OfferingServices
What Lions Den Capital Corp. does
Lions Den Capital Corp. is a Calgary, Alberta-based private mortgage solutions firm that operates as an advisory and brokerage platform connecting real estate borrowers in Western Canada with private individual investors. The firm sources, structures, and facilitates private mortgage transactions across Alberta, Saskatchewan, and British Columbia, and it originates these deals through a licensing partnership with Mortgage Connection, the licensed brokerage under which principal Steven Loewer is registered.
The company offers an extensive product menu of more than 20 mortgage solutions spanning residential purchase and refinance, construction, commercial, self-employed, and investor financing use cases. Private investors participate with minimums of $50K-$100K and target annual returns of 8-12%+, while borrowers access alternative financing outside of traditional bank channels. Operational tooling relies on third-party platforms including Filogix, Velocity, and Lendesk rather than proprietary technology.
The business model is professional services-based: Lions Den earns arrangement, brokerage, and advisory fees on each transaction it originates and places with its investor pool. The firm employs between 1 and 10 staff and has cumulatively sourced or structured in excess of $400M in real estate transactions across its operating history. There is no disclosed institutional funding, no M&A activity, and no proprietary technology stack; growth has been funded organically and supported by recent additions to origination and administrative headcount.
Lions Den Capital Corp. firmographics
Firmographics- Name
- Lions Den Capital Corp.
- Legal name
- Lions Den Capital Corp.
- Website
- https://lionsdencapital.ca
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Lions Den Capital Corp. is a Calgary-based private mortgage advisory and brokerage platform that connects Western Canadian real estate borrowers with private individual investors through a licensed brokerage partnership, offering 20+ mortgage solutions across Alberta, Saskatchewan, and British Columbia.
- Ownership category
- akta.pro rank
Lions Den Capital Corp. industry classification
Industry- Product category
- Private Mortgage Lending
- NAICS
- Portfolio Management and Investment Advice (523940)
- SIC
- Mortgage Bankers & Loan Correspondents (6162), Loan Brokers (6163)
- akta.pro primary industry
- Commercial Mortgage Brokerage (FSAEAEAB)
Keywords
Where Lions Den Capital Corp. is headquartered
LocationHeadquarters
- HQ city
- Calgary
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Lions Den Capital Corp. business model
Business model- GTM type
- B2B and B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Advisory and Brokerage Connection Services: Lions Den Capital acts as a branding and advisory platform connecting private investors with mortgage opportunities. They facilitate introductions between investors and borrowers through licensed mortgage brokers. Revenue is generated through arrangement and facilitation of mortgage transactions rather than direct lending.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Investment opportunities typically start at $50,000–$100,000 minimum |
| Other | Pay-as-you-go | Private mortgage financing with rates based on borrower circumstances |
Go-to-market motion1 record
Distribution channels3 records
Marketing channels5 records
Lions Den Capital Corp. product offering
Product offeringCore offering
Lions Den Capital operates as a branding and advisory platform connecting private investors with mortgage opportunities arranged through licensed mortgage brokers across Western Canada. The platform facilitates first, second, and third mortgages along with bridge financing, construction financing, and debt consolidation solutions, with all actual mortgage arrangements completed through Mortgage Connection, a licensed mortgage brokerage. The company has sourced and structured over $400 million in real estate transactions, serving borrowers who cannot qualify for traditional bank financing and accredited investors seeking secured mortgage investment opportunities with 8-12%+ annual returns.
Product overview
Lions Den Capital is a branding and advisory platform that connects private investors with mortgage opportunities across Western Canada (Alberta, Saskatchewan, and British Columbia). The company offers a comprehensive portfolio of private mortgage products centered around First, Second, and Third mortgage positions. Their core offerings include bridge financing, construction financing, debt consolidation, and specialized solutions for self-employed individuals, borrowers with challenged credit, and those facing foreclosure. The platform serves three primary segments: investors seeking secured mortgage investments with 8-12%+ annual returns, brokers submitting deal files through platforms like Filogix, Velocity, and Lendesk, and borrowers seeking flexible alternatives to traditional bank financing. All mortgage activities are arranged through Mortgage Connection, a licensed mortgage brokerage.
Differentiator
Problem solved
Functional benefit
Products and services
- First Mortgages
- Second Mortgages
- Third Mortgages
- Bridge Financing
- Construction Financing
- Debt Consolidation Mortgage
- Equity Take Out
- Self-Employed Mortgage Solutions
- Challenged Credit Mortgages
- Foreclosure Prevention and Rescue Financing
- New to Canada Mortgages
- Blanket and Wrap Mortgages
- Investment Property Financing
- Renovation Financing
Companies that use Lions Den Capital Corp.
Customer profileNamed customers3 records
Segments3 records
Ideal customer profiles3 records
Lions Den Capital Corp. technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration3 records
Lions Den Capital Corp. partnerships and signals
Strategic signalPartnerships
Four partnerships are on record, tiered core.
- Mortgage ConnectioncoreMortgage Connection is the licensed mortgage brokerage through which all mortgage services are provided. Steven Loewer is licensed with Mortgage Connection. Lions Den Capital is a branding and advisory platform that assists with introductions and education, while actual mortgage arrangements are completed through Mortgage Connection.
- FilogixcoreFilogix is a mortgage submission platform that brokers use to submit deal applications to Lions Den Capital as part of the financing process.
- VelocitycoreVelocity is a mortgage submission platform that brokers use to submit deal applications to Lions Den Capital as part of the financing process.
- LendeskcoreLendesk is a mortgage submission platform that brokers use to submit deal applications to Lions Den Capital as part of the financing process.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Lions Den Capital Corp. competitors and assessment
Company assessmentDirect peers
- Canadalend: Canadian private mortgage provider specializing in alternative lending solutions for borrowers with credit challenges, self-employed status, and non-traditional income. Comparable in product breadth, target borrower segments, and intermediary-style model.
- Magenta Capital: Canadian private mortgage lender focused on Western Canada offering first and second mortgages to borrowers who don't qualify for traditional bank financing. Highly comparable business model, geography, and target borrower segments to Lions Den Capital.
- Bridgewater Capital: Canadian private mortgage lender active in Western Canada with a focus on alternative and bridge financing. Comparable product mix (first, second, bridge, construction) and similar geographic footprint to Lions Den Capital.
Broad incumbents
- CMLS Financial: Major Canadian mortgage finance company active across residential, commercial, and alternative lending. Comparable in Canadian mortgage intermediation role, with materially larger balance sheet and product breadth than Lions Den Capital.
- Mortgage Architects: Canadian national mortgage brokerage network providing access to a wide panel of lenders including private and alternative capital. Comparable broker-routing model and access to private lending products, with materially broader geographic reach than Lions Den Capital.
- Dominion Lending Centres (DLC Group): One of Canada's largest mortgage broker networks, connecting borrowers with both prime and alternative lenders including private capital. Comparable in its broker-routing role, though broader in scope and significantly larger in scale than Lions Den.
- First National Financial: Large Canadian non-bank mortgage lender operating in both prime and alternative lending segments. Comparable end-market exposure to residential mortgages in Canada but at significantly larger scale and broader geographic reach.
- TMG The Mortgage Group: National Canadian mortgage brokerage network that includes access to private lending products alongside prime lender offerings. Comparable channel function and broker network model, with broader product and geographic coverage.
Emerging players
- Pineapple Financial: Canadian mortgage technology and brokerage company providing digital mortgage services with access to a network of lenders including alternative financing options. Comparable channel/intermediation function but emphasizes technology-enabled delivery rather than personal broker relationships.
Others
- Mortgage Connection: Licensed Canadian mortgage brokerage through which Lions Den Capital arranges all of its mortgage activity. Operates as the licensed channel partner rather than a competitor, making it a structurally adjacent rather than directly competing entity.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Lions Den Capital Corp. social profiles
Digital presenceLions Den Capital Corp. financial estimates
Financial estimateRevenue estimate
Valuation estimate
Lions Den Capital Corp. leadership team
Management profileNumber of profiles
Profiles1 record
Lions Den Capital Corp. funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Lions Den Capital Corp. M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Lions Den Capital Corp.
What does Lions Den Capital Corp. do?
Lions Den Capital operates as a branding and advisory platform connecting private investors with mortgage opportunities arranged through licensed mortgage brokers across Western Canada. The platform facilitates first, second, and third mortgages along with bridge financing, construction financing, and debt consolidation solutions, with all actual mortgage arrangements completed through Mortgage Connection, a licensed mortgage brokerage. The company has sourced and structured over $400 million in real estate transactions, serving borrowers who cannot qualify for traditional bank financing and accredited investors seeking secured mortgage investment opportunities with 8-12%+ annual returns.
Is Lions Den Capital Corp. a public or private company?
Lions Den Capital Corp. is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Lions Den Capital Corp. founded?
Lions Den Capital Corp. was founded in 2015. It employs 1 to 10 people.
Where is Lions Den Capital Corp. based?
Lions Den Capital Corp. is headquartered in Calgary, Canada, in the North America region.
How does Lions Den Capital Corp. make money?
One revenue line is on record: advisory and Brokerage Connection Services.
Who are Lions Den Capital Corp.'s main competitors?
Direct peers on record are Canadalend, Magenta Capital and Bridgewater Capital. Broad incumbents are CMLS Financial, Mortgage Architects, Dominion Lending Centres (DLC Group), First National Financial and TMG The Mortgage Group. Pineapple Financial is listed as an emerging player. Mortgage Connection is listed as an others.
Does Lions Den Capital Corp. have an API?
No public API is recorded for Lions Den Capital Corp..
What industry is Lions Den Capital Corp. in?
Lions Den Capital Corp.'s product category is Private Mortgage Lending. Its primary akta.pro industry code is FSAEAEAB, Commercial Mortgage Brokerage. Its NAICS code is 523940 and its SIC code is 6162.