Marketing BI

Management Consultingmarketing.bi

Marketing BI (MBI) is a Prague-based boutique consulting firm that delivers data and business intelligence advisory and implementation services to C-suite leadership, mature organizations, progressive scale-ups, and VC/PE funds via a structured six-step transformation methodology, with delivery hubs in Prague and Chicago.

Company typePrivate
Founded2018
HeadquartersPrague, Czechia
Headcount11–50
GTM typeB2B
OfferingServices

What Marketing BI does

Marketing BI (MBI) is a privately held, Prague-based boutique consulting firm founded in 2018 that provides data and business intelligence advisory and implementation services to leadership teams and investors. The firm operates with 11–50 employees across two offices — a headquarters in Prague (Sokolovská 98/96) and a secondary office in Chicago (625 W Adams St) — and serves three named customer cohorts: mature organizations in transformation, progressive scale-ups, and VCs/PE funds. Its offering is delivered through a codified six-phase engagement methodology spanning in-depth analysis, strategic management consulting, solution proposition, use-case roadmap, execution support, and hand-over with training.

The business model is professional-services based rather than productized software. Revenue is generated through bespoke, quote-based strategic consulting engagements with multi-year contract cadence; pricing is not publicly disclosed and is determined via initial consultation. The go-to-market is sales-led: MBI relies on direct consultation requests, a thought-leadership content presence on its website, and positioning targeted at C-suite executives. The firm emphasizes going beyond the stated pain point to deliver comprehensive understanding of internal processes, team structure, and prioritized use-case roadmaps, with hands-on execution support through adoption and ownership transfer.

Operational signals are limited but consistent with a small, senior-led advisory practice. No funding rounds, M&A activity, management team bios, AI/ML capabilities, product launches, or named customer references were disclosed in the source material. The firm displays an EU co-financed project poster on its website, suggesting participation in a public co-funding program. Overall, MBI's economic engine is consultant time sold against a repeatable six-step methodology to a deliberately diversified mix of corporate and financial-buyer clients across Central Europe and North America.

Marketing BI firmographics

Firmographics

Name: Marketing BI
Website: https://marketing.bi
Company type: Private
Founded year: 2018
Operating status: Operating
Headcount range: 11–50 employees
Short description: Marketing BI (MBI) is a Prague-based boutique consulting firm that delivers data and business intelligence advisory and implementation services to C-suite leadership, mature organizations, progressive scale-ups, and VC/PE funds via a structured six-step transformation methodology, with delivery hubs in Prague and Chicago.
Ownership category
akta.pro rank

Marketing BI industry classification

Industry

Product category: Management Consulting
NAICS: Marketing Consulting Services (541613)
akta.pro primary industry: Operational/Real-Time BI & Streaming Analytics (HDAEAMAH)

Keywords

Data consulting services
Business intelligence consulting
Digital transformation advisory
Data strategy consulting
Management consulting services

Where Marketing BI is headquartered

Location

Headquarters

HQ city: Prague
HQ country: Czechia
HQ region: Europe

Offices2 records

Markets served

Marketing BI business model

Business model

GTM type: B2B
Offering type: Services
Cost components: Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

Strategic Management Consulting: MBI generates revenue through bespoke strategic consulting engagements, offering a structured 6-step transformation process: in-depth analysis, strategic consulting, solution proposition, use-case roadmap development, execution support, and training hand-over. Revenue appears to be project/engagement-based rather than recurring SaaS.

Pricing tiers

Model	Billing	Price
Other	Multi-year contract	Custom consulting engagements

Go-to-market motion1 record

Distribution channels1 record

Marketing channels2 records

Marketing BI product offering

Product offering

Core offering

Marketing BI (MBI) is a professional services firm that delivers data-driven transformation consulting for business leaders and investors. Its engagements follow a structured six-step methodology: in-depth analysis of the current situation, strategic management consulting, solution proposition, use-case roadmap development, execution support, and hand-over with training. Services are scoped per engagement and delivered by MBI's consulting team rather than through packaged software.

Product overview

Marketing BI (MBI) is a consulting and professional services firm that specializes in data-driven transformation solutions for business leaders. Rather than a software product company, MBI offers a structured methodology comprising six phases: In-Depth Analysis of current situation, Strategic Management Consulting, Solution Proposition, Roadmap of Use-cases, Execution support, and Hand-over & Training. Their services target mature organizations in need of transformation, progressive scale-ups, and VCs & Private Equity Funds. The company operates offices in Prague (Czech Republic) and Chicago (USA).

Differentiator

Problem solved

Functional benefit

Products and services

Data-Driven Transformation Consulting

Companies that use Marketing BI

Customer profile

Segments3 records

Ideal customer profiles1 record

Marketing BI technology and API

Technology

Technology focussed No

API detail

Has API: No
API docs
API detail

Core technology

AI maturity

App detail

Marketing BI partnerships and signals

Strategic signal

Recent moves4 records

Expansion highlights4 records

Marketing BI competitors and assessment

Company assessment

Broad incumbents

Deloitte Consulting: Big 4 advisory with a large Analytics & Cognitive practice competing for similar BI transformation and data strategy engagements across enterprise clients.
Boston Consulting Group (BCG): Global strategy consulting firm with BCG X analytics practice; directly comparable on serving C-suite and PE data-driven mandates at the executive level.
McKinsey & Company: Global strategy consulting leader with QuantumBlack analytics practice serving similar C-suite data-driven transformation needs and PE/VC mandates.
Bain & Company: Global strategy consulting firm serving leadership teams and PE sponsors with comparable transformation and value-creation mandates to MBI.
Accenture: Global consulting giant with a large data & analytics practice offering overlapping BI strategy and transformation services to enterprise and PE clients worldwide.

Direct peers

Slalom Consulting: Mid-sized data, analytics, and business intelligence consulting firm serving enterprise and PE clients across North America and EMEA. Closely comparable in scale, BI/analytics focus, and consultative engagement model to MBI.
ThoughtWorks: Global technology consultancy with a deep data/analytics practice, comparable in custom data transformation and advisory work for enterprise and growth-stage clients.
West Monroe Partners: Mid-sized management and technology consultancy with a strong data and analytics practice serving enterprise leadership. Comparable in size and transformation engagement style to MBI's mature-organization segment.
KPI Partners (now NTT Data): BI and analytics consultancy focused on data integration, BI implementation, and analytics strategy. Direct comparable to MBI on the BI tooling/strategy intersection.

Emerging players

Pyramid Analytics: BI/analytics platform vendor whose target use cases (decision-making, dashboards, data roadmaps) overlap with MBI's transformation focus; competes for the same strategic BI budget.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

Marketing BI financial estimates

Financial estimate

Revenue estimate

Valuation estimate

Marketing BI leadership team

Management profile

Number of profiles

Marketing BI funding detail

Funding detail

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

Marketing BI M&A and investment

M&A and investment

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Marketing BI

What does Marketing BI do?

Is Marketing BI a public or private company?

Marketing BI is a private company. It is classified as unknown and is currently operating.

When was Marketing BI founded?

Marketing BI was founded in 2018. It employs 11 to 50 people.

Where is Marketing BI based?

Marketing BI is headquartered in Prague, Czechia, in the Europe region.

How does Marketing BI make money?

One revenue line is on record: strategic Management Consulting.

Who are Marketing BI's main competitors?

Broad incumbents on record are Deloitte Consulting, Boston Consulting Group (BCG), McKinsey & Company, Bain & Company and Accenture. Direct peers are Slalom Consulting, ThoughtWorks, West Monroe Partners and KPI Partners (now NTT Data). Pyramid Analytics is listed as an emerging player.

Does Marketing BI have an API?

No public API is recorded for Marketing BI.

What industry is Marketing BI in?

Marketing BI's product category is Management Consulting. Its primary akta.pro industry code is HDAEAMAH, Operational/Real-Time BI & Streaming Analytics. Its NAICS code is 541613.