Jolie Media Solutions Llc

What Jolie Media Solutions Llc does

Jolie Media Solutions, LLC is a boutique media planning and buying agency headquartered in Scottsdale, Arizona, founded in 2013 by Jolie Hicks. The firm offers personalized media planning and buying services for clients across the United States, spanning local, regional, national, and international programs. Its service portfolio covers traditional media (broadcast and print), digital strategies, out-of-home (OOH) advertising, and alternative media placements such as baggage claim carousels and bus wraps. The agency does not operate a proprietary technology platform; its core capability lies in strategic research, vendor negotiation, campaign execution, and detailed reporting. Leadership transitioned in January 2023 from founder Jolie Hicks (now retired and serving as a consultant) to Kristen Warren, who joined the firm in November 2017 from the finance industry (Morgan Stanley and Vanguard) and now serves as President and CEO.

The agency's revenue model is professional services fees tied to campaign scope, with quote-based pricing that is not publicly disclosed. Jolie Media Solutions serves a diversified vertical mix including Senior Living, Tourism, Utility Company, Performing Arts, Non-Profits, Hispanic Marketing, and Local Attractions, with no named customer logos disclosed in available materials. In addition to full-service agency engagements, the firm offers freelance media buying services for companies or agencies lacking full-time in-house media buying staff, providing a flexible, lower-commitment revenue stream. The go-to-market motion is consultative, sales-led direct client engagement, delivered remotely to a nationwide client base. No marketing channels, partnerships, awards, certifications, headcount, or revenue figures are publicly disclosed, materially constraining any quantitative assessment of scale, financial trajectory, or competitive position.

Name

Jolie Media Solutions Llc

Legal name

Jolie Media Solutions, LLC

Website

https://www.joliemediasolutions.com

Company type

Private

Operating status

Operating

Short description

Boutique media planning and buying agency based in Scottsdale, Arizona, serving clients nationwide across verticals including Senior Living, Tourism, Non-Profits, Performing Arts, and Hispanic Marketing. Offers full-service campaigns and freelance media buying services for organizations lacking full-time in-house buyers.

Ownership category

akta.pro rank

Product category

Media Planning and Buying Services

NAICS

Media Buying Agencies (541830), Media Buying Agencies (54183)

SIC

Services-Advertising Agencies (7311)

akta.pro primary industry

Print Media Buying (Newspapers & Magazines) (BPAFABAF)

akta.pro secondary industry

Video/CTV/OTT Media Buying (MPAAABAE)

Keywords

• Media planning services
• Media buying agency
• Advertising campaign buying
• Out-of-home advertising
• Digital media buying

Headquarters

HQ city

Scottsdale

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Media Planning and Buying Services: The agency generates revenue through professional services fees for personalized media planning and buying campaigns. Services span local, regional, national, and international programs across various media channels including broadcast, print, digital, alternative media, and out-of-home placements. The firm also offers freelance media buying services on a flexible basis for companies or agencies needing supplemental expertise without a full-time in-house buyer.

Go-to-market motion1 record

Distribution channels1 record

Core offering

Jolie Media Solutions is a boutique media planning and buying agency that designs and purchases advertising campaigns for clients nationwide across verticals including Senior Living, Tourism, Performing Arts, Non-Profits, Hispanic Marketing, Utility, and Local Attractions. Services span local, regional, national, and international programs across traditional media (broadcast and print), digital, alternative media, and out-of-home (OOH) placements, with detailed reporting on campaign performance. The firm also offers freelance media buying services for companies or agencies that need supplemental media buying expertise without a full-time in-house buyer.

Product overview

Jolie Media Solutions is a boutique media planning and buying agency offering a single unified service portfolio centered on personalized media planning and buying. The core offering encompasses traditional media (broadcast and print), digital strategies, alternative media, out-of-home (OOH) advertising, and creative placements. Additionally, the company provides freelance media buying services for companies or agencies that do not require a full-time buyer on staff. The agency serves diverse client categories including Senior Living, Tourism, Utility Company, Performing Arts, Non-Profits, Hispanic Marketing, and Local Attractions.

Differentiator

Problem solved

Functional benefit

Products and services

• Personalized Media Planning and Buying Services Tailored media planning and buying services for clients nationwide across local, regional, national, and international programs, spanning traditional media (broadcast and print), digital strategies, alternative media, out-of-home (OOH) advertising, and creative placements such as baggage claim carousels and bus wraps. Rooted in research, skilled negotiations, seamless execution, and detailed reporting.
• Freelance Media Buying Services Flexible, cost-effective media buying services for companies or agencies that do not require a full-time buyer on staff, providing supplemental media buying expertise without compromising quality.

Segments7 records

Ideal customer profiles7 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves3 records

Expansion highlights1 record

Broad incumbents

• Horizon Media: Largest independent US media planning and buying agency with multi-channel capabilities across broadcast, print, digital, and OOH. Closest scaled analogue to Jolie Media's full-service media planning/buying offering, though at significantly greater scale and headcount.
• Wavemaker: WPP-owned media, content, and technology agency combining traditional media buying with digital transformation. Comparable on multi-channel media planning/buying services, though operating globally with deeper technology and data infrastructure than Jolie Media.
• Hearts & Science: Omnicom-owned media agency focused on data-driven media planning and buying, combining traditional and digital channels. Comparable to Jolie Media in offering full-funnel media services, but at significantly greater scale and with proprietary data assets.
• OMD (Omnicom Media Group): Global media planning and buying network within Omnicom serving clients across traditional and digital channels. Operates in the same media agency category as Jolie Media Solutions but with multinational scale and integrated data/analytics platforms.
• PHD (Omnicom Media Group): Global media agency within Omnicom known for strategic planning and multi-channel buying across broadcast, print, digital, and OOH. Directly comparable on the planning/buying service mix Jolie Media offers, but serves much larger global clients.

Direct peers

• Butler/Till: Independent media planning and buying agency serving clients across traditional, digital, and emerging channels with a focus on mid-sized organizations. Highly comparable boutique analogue to Jolie Media Solutions on service mix and client profile, though without Jolie's specific vertical specialization.
• Digilant: Independent programmatic media buying agency operating across digital and connected TV channels. Directly competes in the media buying category Jolie Media plays in, though more specialized on programmatic execution and data partnerships than on traditional broadcast and print.
• LocaliQ (Gannett): Marketing solutions platform within Gannett offering media planning and buying for small and mid-sized businesses across digital and traditional channels. Comparable to Jolie Media on serving clients that need multi-channel buying without a full in-house team, including verticals like local attractions and tourism.
• PMG (PMG Worldwide): Independent digital media agency offering media planning, buying, and analytics across paid search, social, programmatic, and connected TV. Comparable to Jolie Media on the multi-channel media buying value proposition, though with a stronger technology and analytics backbone.
• Tinuiti: Independent performance media buying agency focused on digital channels including paid search, social, programmatic, and connected TV. Direct competitor to Jolie Media's digital media buying work, though with a heavier tilt toward performance/paid digital and tech-enabled execution.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks6 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Jolie Media Solutions Llc