Lantz Law Group

What Lantz Law Group does

Lantz Law Group is a privately held boutique business law firm headquartered at 1123 Auraria Parkway, Suite 100, Denver, Colorado. The firm was founded by Robert Lantz and has been operating for more than 30 years, providing legal services across seven interconnected practice areas: Commercial Litigation, Business Formation, Business Transactions, Trademark and Trade Secrets, Franchising, Outside General Counsel, and U.S. Market Entry and International Business Services. The firm serves domestic businesses from startups to multinationals alongside international clients, with a distinctive specialization in German, Swiss, and Austrian companies entering the U.S. market or conducting cross-border transactions.

The firm operates a traditional professional services revenue model, billing clients on a quote-based fee structure for consultations, transactional work, litigation representation, and ongoing general counsel engagements. Pricing is not publicly disclosed; clients are routed to direct consultations. Go-to-market is sales-led and built on professional referrals, community involvement in the German-American business ecosystem, client testimonials, and peer-reviewed legal industry recognitions (Best Lawyers, Super Lawyers, Martindale-Hubble AV Preeminent). Marketing channels include an English/German bilingual blog, white papers, and partnerships with the German American Chamber of Commerce Colorado Chapter, the German Honorary Consul in Denver, and the Denver Council on Foreign Relations.

The team comprises two practicing attorneys (Robert Lantz as Founding Attorney & President and Paul Maricle as Managing Attorney), supported by an executive manager (Casey Moher), a paralegal (Elke Kervin), a law clerk (Hunter Slatten), and an administrative assistant (Kathrin Woetzlmayr). Bilingual German-English capability is provided across both attorneys and multiple staff, and Paul Maricle was awarded the Cross of the Order of Merit of the Federal Republic of Germany in 2023. The firm claims 100+ business clients served and maintains an active careers page indicating ongoing capacity build-out. There is no proprietary technology stack; the firm operates as a traditional law practice with no disclosed AI, API, or software platform components.

Name

Lantz Law Group

Legal name

Lantz Law Group

Website

https://lantzlawgroup.com

Company type

Private

Founded year

1994

Operating status

Operating

Headcount range

1–10 employees

Short description

Lantz Law Group is a Denver-based boutique business law firm serving domestic SMBs and international (primarily German-speaking) clients across commercial litigation, business formation, transactions, IP, franchising, outside general counsel, and U.S. market entry. The firm differentiates via bilingual attorneys and deep German-American community ties.

Ownership category

akta.pro rank

Product category

Business Legal Services

NAICS

Offices of Lawyers (541110)

SIC

Services-Legal Services (8111)

akta.pro primary industry

Corporate & Commercial Law (BPAHAAAA)

akta.pro secondary industries

Litigation Support & Expert Witness Services (BPAHALAG), Immigration Legal Services & Representation (Law Firms) (THACAKAF)

Keywords

• Commercial litigation
• Business law services
• Franchise law
• International business law
• Trademark registration

Headquarters

HQ city

Denver

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales

Revenue model

1. Legal Services: Traditional law firm billing model for legal counsel services including consultations, transactional work, litigation representation, and ongoing general counsel services. Revenue is generated through professional legal fees.

Go-to-market motion1 record

Distribution channels2 records

Marketing channels4 records

Core offering

Lantz Law Group is a Denver-based boutique business law firm delivering legal counsel across seven practice areas: Commercial Litigation, Business Formation, Business Transactions, Trademark and Trade Secrets, Franchising, Outside General Counsel, and U.S. Market Entry and International Business Services. The firm serves domestic businesses from startups to multinationals and international companies (notably from Germany, Switzerland, and Austria) seeking to enter or transact in the U.S. market. Revenue is earned through professional legal fees billed on consultation, transactional, and ongoing retainer bases.

Product overview

Lantz Law Group is a boutique business law firm based in Denver, Colorado, offering a portfolio of interconnected legal services to domestic and international clients. The firm operates as a unified service practice rather than a product platform — its core offerings span seven practice areas: Commercial Litigation, Business Formation, Business Transactions, Trademark and Trade Secrets, Franchising, Outside General Counsel, and U.S. Market Entry and International Business Services. These services are designed to serve clients across the full business lifecycle, from initial entity formation and market entry through ongoing transactional work, IP protection, and dispute resolution. The firm has a distinctive focus on serving German-speaking international clients (from Germany, Switzerland, and Austria) seeking to establish or expand their businesses in the U.S. market.

Differentiator

Problem solved

Functional benefit

Products and services

• Commercial Litigation Complex commercial litigation representation for businesses in state and federal court, handling disputes involving breaches of contract, partnership disputes, intellectual property infringement, multidistrict litigation, and creditors' rights.
• Business Formation Business entity formation services helping entrepreneurs choose and establish the appropriate legal structure, including corporations, LLCs, general partnerships, limited partnerships, proprietorships, and cooperatives.
• Business Transactions Business transaction legal services covering contract drafting and negotiation, real estate transactions, and mergers and acquisitions, including due diligence, deal structuring, and post-transaction support.
• Trademark and Trade Secrets Intellectual property protection services including trademark registration with the USPTO, trade secret protection, copyright registration, non-disclosure agreements (NDAs), and enforcement or defense in IP disputes and litigation.
• Franchising Franchise legal services for both franchisors and franchisees, including Franchise Disclosure Document (FDD) preparation and review, franchise agreement drafting and negotiation, compliance, and dispute resolution.
• Outside General Counsel Retainer-based outside general counsel services providing ongoing legal oversight, compliance monitoring, litigation management, legal strategy, and coordination of outside specialist counsel for businesses.
• U.S. Market Entry and International Business Services Legal services helping international businesses enter the U.S. market, including choosing business entities (LLC, corporation, branch office), regulatory compliance, real estate leases, tax structures, employment matters, contract drafting, trademark registration, and ongoing international business counsel.

Quantifiable outcome

• 100+ business clients served

Named customers9 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Twelve partnerships are on record, tiered core and minor.

• German American TreffpunktcoreGTM or Marketing PartnerActive partnership through German American Chamber of Commerce Colorado Chapter, collaborating on business and cultural events that foster connection and collaboration among German-speaking professionals and organizations in Denver.
• German Honorary Consul (Denver)coreStrategic or Co-development PartnerPartnership with the German Honorary Consul in Denver, contributing to a dynamic space that fosters connection and collaboration among German-speaking professionals and organizations.
• German American Chamber of Commerce - Colorado ChaptercoreStrategic or Co-development PartnerActive partnership with the German American Chamber of Commerce Colorado Chapter. Firm attorneys participate in events and the firm offers membership benefits to employees through this partnership.
• German Cultural FoundationcoreStrategic or Co-development PartnerPartnership with the German Cultural Foundation supporting cultural exchange and business networking between German and Colorado communities.
• World Link for LawminorStrategic or Co-development PartnerRobert Lantz serves as a member; Paul Maricle serves on the board of World Link for Law, an international network of law firms.
• Denver Council on Foreign RelationscoreStrategic or Co-development PartnerRobert Lantz serves as President of the Denver Council on Foreign Relations, the oldest international organization in Denver. Casey Moher serves as Executive Director.
• ALIGHTminorStrategic or Co-development PartnerRobert Lantz serves as Board Member and Treasurer of ALIGHT, a nonprofit dedicated to connecting survivors of human trafficking with qualified attorneys.
• Denver ChristkindlmarketminorStrategic or Co-development PartnerCommunity partnership supporting Denver's German Christmas market festival.
• Colorado SymphonyminorStrategic or Co-development PartnerCommunity partnership supporting Colorado Symphony through event participation.
• Beethoven in the RockiesminorStrategic or Co-development PartnerCommunity partnership supporting Beethoven in the Rockies cultural organization.
• Global ChamberminorStrategic or Co-development PartnerPartnership with Global Chamber for international business networking and collaboration.
• WIRAS Verbund InternationalminorStrategic or Co-development PartnerPaul Maricle's professional membership in WIRAS Verbund International, an international business law network.

Scale indicators2 records

Recent moves5 records

Expansion highlights6 records

Broad incumbents

• Akerman LLP: Full-service national firm with notable franchise law practice. Comparable to Lantz's franchise law offering while also serving a broad business client base across transactions and litigation.
• Hogan Lovells: Global firm with deep German roots and a strong U.S. corporate practice. Comparable in serving German-speaking clients entering the U.S., though it operates a fully integrated international platform rather than a boutique.
• DLA Piper: Global law firm with one of the largest German practices and U.S. offices. Directly competes with Lantz for German companies seeking U.S. market entry and cross-border counsel, though at a different scale and price point.
• Snell & Wilmer: Full-service business law firm with a significant Mountain West presence in Colorado. Overlaps with Lantz on commercial litigation, business transactions, and trademark practice for mid-market clients.
• Brownstein Hyatt Farber Schreck: Major Denver-based corporate and litigation firm. Competes for the same Colorado middle-market business clients across transactions, litigation, and franchising, but with substantially broader practice coverage and deeper resources.
• Faegre Drinker Biddle & Reath: National firm with international corporate and commercial practices. Comparable as a full-service alternative for middle-market business clients needing transactions, litigation, and IP/trademark work.
• Bryan Cave Leighton Paisner: International law firm combining U.S. and German capabilities (legacy Berwin Leighton Paisner and Bryan Cave). Competes for cross-border German-American mandates that Lantz also targets.
• Kutak Rock: Mid-sized national firm with a strong Mountain West presence. Overlaps with Lantz on commercial litigation, business transactions, and corporate counsel for middle-market and enterprise clients in Colorado.

Direct peers

• Holland & Hart: Full-service Mountain West business law firm and Paul Maricle's prior employer. Directly comparable as a regional business law practice serving Colorado-based enterprises with cross-border capabilities, though materially larger in headcount and scope.

Others

• World Link for Law: International network of independent law firms in which Paul Maricle serves on the board and Robert Lantz is a member. Functions as a referral and collaboration channel for cross-border matters, comparable to the firm's international-network-driven GTM motion.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/lantz-law-group

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Lantz Law Group