Mid-atlantic Sports Academy, Llc (masa)

What Mid-atlantic Sports Academy, Llc (masa) does

Mid-Atlantic Sports Academy, LLC (MASA) is a privately held, mobile sports training operator serving the Greater Washington D.C. metropolitan area — specifically Maryland, the District of Columbia, and Northern Virginia. The company provides 1-on-1 private coaching sessions across four sport verticals: soccer goalkeeping, soccer field play, softball, and youth football (ages 7–14), with optional team-and-club group coaching and seasonal summer camps. Sessions are 60 or 90 minutes in length and delivered by specialized Academy trainers (Christian, Giana, Timothy, Juan, Dylan) who travel to client-preferred locations — including the National Mall Field #6 and Randall Soccer Field in D.C. — eliminating fixed-facility overhead. Pricing is pay-as-you-go, ranging from $69.99 for a 60-minute session to $89.99 for a 90-minute goalkeeper session, with multi-session packages available.

The company's underlying technology stack is minimal: the website is built on Wix, with booking integrated directly into the site, supplemented by email ([email protected], 301-215-2275) and a single Facebook social channel. There are no APIs, no SDKs, no AI/ML components, and no proprietary software platforms. Beyond service delivery, MASA runs a direct-to-consumer e-commerce shop selling goalkeeper gloves ($8.25–$29.99), protective wear ($14.99–$79.99), soccer footwear, training uniforms ($19.99–$39.99), and branded MASA apparel — leveraging client relationships to drive retail attachment.

The business model is dual: (1) service revenue from training sessions and camps (primary), and (2) hardware/retail revenue from e-commerce SKUs (secondary). Distribution is direct-to-consumer via website booking plus word-of-mouth and community/club channels. The customer base is horizontal — segmented by use case (goalkeepers, field players, softball players, youth football players) and persona (youth and adult athletes), with no enterprise contracts, no school-district deals, and no disclosed recurring-revenue streams. Ownership is independent LLC with no parent, no subsidiaries, and no venture or private equity capital disclosed. A sponsorship relationship with the Center for Neuromuscular and Massage Rehabilitation (CNMR) is the only third-party affiliation on record.

Name

Mid-atlantic Sports Academy, Llc (masa)

Legal name

Mid-Atlantic Sports Academy, LLC

Website

https://midatlanticsportsacademy.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Mid-Atlantic Sports Academy (MASA) is a private, mobile sports-training LLC serving youth and adult athletes in Maryland, DC, and Northern Virginia with 1-on-1 private coaching in soccer, goalkeeping, softball, and youth football, supplemented by group sessions, camps, and a small e-commerce shop for goalkeeper equipment and apparel.

Ownership category

akta.pro rank

Product category

Sports Coaching and Training Services

NAICS

Sports and Recreation Instruction (61162), Sports and Recreation Instruction (611620), Fitness and Recreational Sports Centers (71394)

SIC

Services-Membership Sports & Recreation Clubs (7997), Sporting & Athletic Goods, Nec (3949)

akta.pro primary industry

Goalkeeper/Pitching/Position-Specialty Training Programs (MPAKAJAF)

akta.pro secondary industries

Team & Club Coaching (seasonal team coaching) (HSADAEAF), Strength & Conditioning / Athletic Performance Training (HSADAEAB)

Keywords

• Sports coaching services
• Goalkeeper training
• Soccer training
• Private athletic training
• Goalkeeper equipment retail

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Supply Chain

Revenue model

1. Training Sessions: Revenue generated from 1-on-1 private training sessions for goalkeepers, soccer players, softball players, and youth football players. Sessions are priced per booking with durations of 60-90 minutes.
2. E-commerce Product Sales: Online retail sales of goalkeeper equipment including gloves, protective wear, apparel, and training gear. Products are sold directly through the MASA online shop.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

MASA delivers personalized 1-on-1 sports coaching sessions in goalkeeping, soccer, softball, and youth football through mobile trainers who travel to client-preferred locations across Maryland, DC, and Northern Virginia. Each session begins with an assessment to create a customized training plan, with 60- and 90-minute private session formats. The company supplements training revenue with an online retail shop selling goalkeeper gloves, protective wear, footwear, and branded apparel.

Product overview

MASA operates as a multi-location sports training academy offering specialized coaching services across soccer, goalkeeper training, softball, and youth football in the Maryland, DC, and Northern Virginia region. The core offering consists of 1-on-1 private training sessions and group/team coaching, supplemented by an e-commerce retail operation selling goalkeeper equipment, protective wear, footwear, and branded apparel. Training services are delivered at client-preferred locations including National Mall fields and Randall Soccer Field in DC, with session durations ranging from 60 to 90 minutes.

Differentiator

Problem solved

Functional benefit

Products and services

• Goalkeeper Training Services 1-on-1 goalkeeper coaching sessions offered in Maryland, DC, and Northern Virginia. Includes 60-minute and 90-minute private sessions with Academy Goalkeeping Trainers as well as group training options.
• Soccer Training Services 1-on-1 soccer field player training for offense, midfield, and defense positions. Sessions include assessment of ball control, distribution, footwork, and shooting accuracy.
• Goalkeeper Gloves Assorted goalkeeper gloves including Sportout, professional latex, finger protection, and pro-level options for youth and adult players.
• Goalkeeper Protective Wear Protective equipment including elbow pads, padded compression shirts, training pants, body armor, and shin guards designed for goalkeepers.
• Soccer Footwear Soccer cleats and training shoes including Kelme Men Training TF Soccer Shoes for artificial grass.
• MASA Apparel Branded athletic wear and clothing merchandise under the MASA brand.
• Softball Training Services 1-on-1 softball training sessions tailored for infield, outfield, pitcher, and catcher positions. Includes assessment of grounders, fly balls, throwing accuracy, speed, and form.
• Youth Football Training Services DC youth football and flag football training for ages 7-14, focusing on quarterback/receiver specialized training, hand-eye coordination, SAQ drills, and power training.
• Team & Club Coaching Group coaching services for teams and clubs, providing structured training programs for multiple players.

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• CNMR (Center for Neuromuscular and Massage Rehabilitation)minorStrategic or Co-development PartnerCNMR is listed as a proud sponsor of MASA, providing neuromuscular and massage rehabilitation services that complement athletic training offerings.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• i9 Sports: National youth sports franchise offering leagues, camps, and clinics across multiple sports including soccer and flag football. Comparable in delivering youth sports instruction across multiple sports in regional US markets, though broader and more league-oriented than MASA.
• IMG Academy: Large, multi-sport performance training institution offering elite coaching across soccer, football, baseball, and more. Comparable in offering position-specific athletic training for youth athletes, though at vastly larger scale and with facility-based delivery.

Direct peers

• Challenger Sports: Soccer coaching and camp operator running clinics, camps, and team training programs across North America. Comparable to MASA in providing soccer-focused coaching including goalkeeper-specific content and camps in regional markets.
• Super Soccer Stars: Premier youth soccer coaching company offering 1-on-1 and group soccer programs across multiple US metros. Operates a mobile-style coaching model focused on skill development for children, directly overlapping with MASA's soccer training service.
• Coerver Coaching: Globally recognized soccer coaching method and provider offering 1-on-1, group, and team soccer training including goalkeeper work. Closely aligned with MASA's positioning around high-quality soccer and goalkeeper skill development.
• Soccer Plus: Soccer training organization with a strong goalkeeper-focused curriculum offering camps and clinics. Closely comparable to MASA's goalkeeper-specialty positioning and small-group/private session delivery model.
• LaLiga Soccer Camps: Branded soccer camp and coaching provider running clinics and camps across the US, including goalkeeper-specific content. Comparable to MASA in soccer-specific camp and skill-development service delivery.
• Soccer Shots: Franchised youth soccer program offering age-appropriate soccer instruction to children across the US. Directly comparable to MASA's youth soccer and goalkeeper training delivery, with a similar coach-led, small-group and individual session model.
• US Sports Camps (Nike Sports Camps): Operator of Nike-affiliated sports camps across the US including soccer, softball, and football. Comparable to MASA's expanding summer camp offerings and multi-sport youth programming in regional US markets.
• Parisi Speed School: Youth athletic performance training franchise offering speed, agility, and strength programs including position-specific sports training. Comparable to MASA in delivering specialized, coach-led athletic training for youth athletes in regional markets.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/midatlanticsportsacademy
• LinkedInlinkedin.com/company/mid-atlantic-sports-academy-llc-masa

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Mid-atlantic Sports Academy, Llc (masa)