Broome CIRCLE
- Company typePrivate
- Founded1982
- HeadquartersBroome, Australia
- Headcount11–50
- GTM typeB2C
- OfferingServices
Broome CIRCLE firmographics
Firmographics- Name
- Broome CIRCLE
- Legal name
- Broome Circle Inc.
- Website
- https://broomecircle.org.au
- Company type
- Private
- Founded year
- 1982
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Broome CIRCLE industry classification
Industry- Product category
- Community Services
- NAICS
- Civic and Social Organizations (813410), Civic and Social Organizations (81341), Grantmaking and Giving Services (81321)
- SIC
- Services-Social Services (8300), Services-Membership Organizations (8600)
- akta.pro primary industry
- Community Center Education Programs (EDAAAFAB)
- akta.pro secondary industries
- Public Charities & Grantmaking Intermediaries (BPAGAKAE), Public Art, Arts Councils & Grantmaking Programs (BPAGAHAH)
Keywords
Where Broome CIRCLE is headquartered
LocationHeadquarters
- HQ city
- Broome
- HQ country
- Australia
- HQ region
- Oceania
Offices1 record
Markets served
Broome CIRCLE business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Others
Revenue model
- Government Funding: Primary funding from government sources including Department of Communities WA, Department of Social Services, and Lotterywest for community development, volunteering services, and financial support programs.
- Venue Hire: Room hire fees charged to community groups, not-for-profit organizations, and government/commercial entities for workshop, activity, and meeting spaces.
- Program Fees: Fees charged for programs and classes including art workshops, yoga, sewing, and other community activities. Members receive discounts.
- Membership: Annual membership provides priority access to activities, voting rights at AGM, and program discounts.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Unit Pricing | Pay-as-you-go | Community Groups Venue Hire |
| Unit Pricing | Pay-as-you-go | Not For Profit Groups Venue Hire |
| Unit Pricing | Pay-as-you-go | Government & For-profit Groups Venue Hire |
| Subscription | Annual | Program Membership |
Go-to-market motion1 record
Distribution channels4 records
Marketing channels5 records
Broome CIRCLE product offering
Product offeringCore offering
Broome CIRCLE is an incorporated non-profit community organization that delivers community development programs, financial counselling and capability education (Money Support Hub), arts development support for First Nations artists, volunteer coordination (Broome Volunteer Resource Service and Kimberley Hub), parenting programs, and room/venue hire from its central Broome facility. Services are funded by Australian federal and state government grants and supported by program fees, membership subscriptions, and venue hire charges.
Product overview
Broome CIRCLE is a community services organisation operating as a hub for community development, not a technology product company. Its service offering consists of multiple interconnected community programs delivered through a central facility. The core portfolio includes: Community Development Programs (skill-sharing, arts, gardening, food security, neighbourhood events); Arts Development Programs supporting First Nations artists; Parents and Parenting Programs; Community Programs including fitness, crafts, and singing classes; the Money Support Hub providing financial counselling, capability education, and no-interest loans; the Broome Volunteer Resource Service and Kimberley Hub for volunteer coordination; and Venue Hire for room bookings. These programs are coordinated through a central facility and funded by government departments, with members receiving priority access to activities.
Differentiator
Problem solved
Functional benefit
Products and services
- Community Development Programs
- Arts Development Programs
- Parents and Parenting Programs
- Community Programs, Events, and Workshops
- Money Support Hub
- Broome Volunteer Resource Service and Kimberley Hub A free volunteer referral service supporting not-for-profit organisations with volunteer recruitment, training resources, police clearance and working with children check support, and listings on SEEK Volunteer and GoVolunteer platforms. The Kimberley Hub extends support to Kununurra and the wider Kimberley region.
- Venue Hire
Quantifiable outcome
- Nearly $1.5 million in debt waived and nearly $300,000 in Emergency Relief provided over the past decade
- +2 more outcomes
Companies that use Broome CIRCLE
Customer profileNamed customers4 records
Segments4 records
Ideal customer profiles4 records
Broome CIRCLE technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Integration5 records
Broome CIRCLE partnerships and signals
Strategic signalPartnerships
21 partnerships are on record, tiered core partner and supporting partner.
- Volunteering WAcore partnerState peak body for volunteering providing support, resources, and corporate volunteering program facilitation.
- Linkwestsupporting partnerWestern Australian community services network supporting community houses and neighbourhood centres.
- WACOSSsupporting partnerWestern Australian Council of Social Service - peak body for community services sector.
- Financial Counsellors Association WAsupporting partnerProfessional association for financial counselling services providing awards, recognition and professional development.
- Anglicaresupporting partnerCommunity services organization providing family and community support services.
- Centacaresupporting partnerCatholic family and community services organization in the Kimberley region.
- Red Cross Australiasupporting partnerHumanitarian organization providing community services and support.
- Incredible Edible Broomesupporting partnerCommunity organization focused on food security and edible gardens, partner in CIRCLE Verge Community Garden.
- Warlayirti Artistscore partnerRemote Indigenous art centre in Balgo participating in Artists Away From Home Program with MOU in place.
- Martumili Artistscore partnerRemote Indigenous art centre in Parnpajinya (Newman), Parnngurr, Jigalong, Punmu, Kunawarritji participating in Artists Away From Home Program.
- Mangkaja Arts Resource Agencycore partnerRemote Indigenous art centre in Fitzroy Crossing participating in Artists Away From Home Program.
- Bidyadanga Artistscore partnerRemote Indigenous art centre in Bidyadanga participating in Artists Away From Home Program and photography workshops.
- Edith Cowan University (ECU) School of Business & Lawsupporting partnerUniversity partnership for Free Tax Clinic program delivering tax return assistance across Broome and remote communities.
- Camera Storysupporting partnerPhotography organization partnered to deliver Bidyadanga Photography Series and Exhibition Development workshops.
- Broome Mutual Aid Networksupporting partnerLocal community support network for emergency and crisis response.
- The Unframed Projectsupporting partnerCreative community project organization.
- Recovery Centresupporting partnerLocal recovery and support service organization.
- Kimberley Personnelsupporting partnerLocal employment and recruitment service in the Kimberley.
- Broome Youth & Families Hubsupporting partnerCoordinated service hub for youth and family services in Broome.
- Men's Outreach Servicesupporting partnerCommunity service organization partnered for Women's and Children's Healing Place activities.
- Broome Food Co-opsupporting partnerMembership-based environment-conscious group providing alternative source of household essentials.
Scale indicators5 records
Recent moves6 records
Expansion highlights6 records
Broome CIRCLE competitors and assessment
Company assessmentEmerging players
- Warlayirti Artists: Remote Aboriginal art centre in Balgo with whom Broome CIRCLE holds an MOU for the Artists Away From Home program. Indirect peer as both an arts service organization and remote Indigenous community partner.
- Mangkaja Arts: Fitzroy Crossing-based Aboriginal art centre participating in Broome CIRCLE's Artists Away From Home program. Comparable as a community-led arts services organization operating in the Kimberley.
Broad incumbents
- Red Cross Australia: National humanitarian organization delivering community services across Australia including emergency relief and community programs. Overlaps with Broome CIRCLE's emergency relief and community development work.
- Anglicare WA: Large WA community services organization delivering family and community support, including in the Kimberley. Comparable mission and overlap with Broome CIRCLE's family/financial wellbeing programs.
- Financial Counsellors' Association WA: Professional association for financial counselling in WA and a recognized award body for Broome CIRCLE's award-winning financial counselling team. Comparable in financial capability and wellbeing service delivery.
- Linkwest: Western Australian peak body for community houses and neighbourhood centres. Directly comparable as a network of community service hubs; Broome CIRCLE is itself a Linkwest member.
- Volunteering WA: State peak body for volunteering in Western Australia and a core partner of Broome CIRCLE. Directly comparable in volunteer referral, training, and sector capacity-building.
- WACOSS (Western Australian Council of Social Service): Peak body for the WA community services sector. Broome CIRCLE is a WACOSS member; comparable in sector advocacy and community services delivery, though operating at state-wide scale.
Direct peers
- Centacare Kimberley: Catholic family and community services organization operating in the Kimberley region. Direct peer with overlapping family support, community engagement, and outreach services.
- Kimberley Community Legal Services: Kimberley-based legal and financial advocacy service. Overlaps with Broome CIRCLE's financial counselling and hardship support mandate in the same regional footprint.
Market position
Weaknesses3 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Broome CIRCLE social profiles
Digital presenceBroome CIRCLE financial estimates
Financial estimateRevenue estimate
Valuation estimate
Broome CIRCLE leadership team
Management profileNumber of profiles
Profiles20 records
Broome CIRCLE funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Broome CIRCLE M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Broome CIRCLE
What does Broome CIRCLE do?
Broome CIRCLE is an incorporated non-profit community organization that delivers community development programs, financial counselling and capability education (Money Support Hub), arts development support for First Nations artists, volunteer coordination (Broome Volunteer Resource Service and Kimberley Hub), parenting programs, and room/venue hire from its central Broome facility. Services are funded by Australian federal and state government grants and supported by program fees, membership subscriptions, and venue hire charges.
Is Broome CIRCLE a public or private company?
Broome CIRCLE is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Broome CIRCLE founded?
Broome CIRCLE was founded in 1982. It employs 11 to 50 people.
Where is Broome CIRCLE based?
Broome CIRCLE is headquartered in Broome, Australia, in the Oceania region.
How does Broome CIRCLE make money?
Four revenue lines are on record. Government Funding is the primary driver. The others are venue Hire, program Fees and membership.
Who are Broome CIRCLE's main competitors?
Emerging players on record are Warlayirti Artists and Mangkaja Arts. Broad incumbents are Red Cross Australia, Anglicare WA, Financial Counsellors' Association WA, Linkwest, Volunteering WA and WACOSS (Western Australian Council of Social Service). Direct peers are Centacare Kimberley and Kimberley Community Legal Services.
Does Broome CIRCLE have an API?
No public API is recorded for Broome CIRCLE.
What industry is Broome CIRCLE in?
Broome CIRCLE's product category is Community Services. Its primary akta.pro industry code is EDAAAFAB, Community Center Education Programs, with a secondary code of BPAGAKAE, Public Charities & Grantmaking Intermediaries. Its NAICS code is 813410 and its SIC code is 8300.