Kermit Chair Company, LLC

What Kermit Chair Company, LLC does

Kermit Chair Company, LLC, founded in 1984 by BMW motorcyclist Kermit Easterling, designs and manufactures handcrafted packable wooden folding camp chairs, tables, and accessories in Nashville, Tennessee. The original Kermit Chair is a 5.5-pound foldable hardwood chair (Tennessee white oak or black walnut) with aluminum hardware and 1000-denier coated nylon fabric, engineered to pack into a compact carry bag while supporting up to 350 pounds. The company has since extended its product line to include matching packable tables (with a patented roll-top assembly), leg extensions, cup holders, and a comprehensive replacement parts catalog. All products are built to order at three family-run facilities in the Nashville area, with a 1-2 week production lead time and a 5-year warranty backed by a lifetime replacement parts program.

The company operates a direct-to-consumer e-commerce model through its Shopify-powered website (kermitchair.com), with international shipping via USPS, UPS, and DHL across the US, Asia, Australia, and Europe. It maintains a wholesale program for bulk orders of 14+ chairs and a recurring cadence of limited-edition brand collaborations with streetwear and lifestyle labels including Supreme, Reigning Champ, Sentinel Golf, Stüssy Livin' General Store, Natal Design, Fetch Sunday, and Lateral Objects. The customer base spans BMW motorcycle riders, overland adventure enthusiasts, car campers, glampers, and design-conscious consumers. In 2003, founder Kermit Easterling retired and transferred ownership to longtime enthusiast Tom Sherrill, under whom the company has expanded to three family-run facilities while maintaining the original 1984 design specifications.

Name

Kermit Chair Company, LLC

Legal name

Kermit Chair Company, LLC

Website

https://kermitchair.com

Company type

Private

Founded year

1984

Operating status

Operating

Headcount range

1–10 employees

Short description

Kermit Chair Company designs and manufactures handcrafted packable wooden folding camp chairs, tables, and accessories from Tennessee-sourced hardwoods at three family-run Nashville facilities, selling direct-to-consumer via kermitchair.com to motorcycle riders, overland enthusiasts, campers, and lifestyle brand partners.

Ownership category

akta.pro rank

Product category

Portable Outdoor Camping Furniture

NAICS

Nonupholstered Wood Household Furniture Manufacturing (337122), Furniture and Related Product Manufacturing (337)

SIC

Wood Household Furniture, (No Upholstered) (2511), Household Furniture (2510)

akta.pro primary industry

Camping Furniture & Camp Kitchen Retail (CRAMAMAC)

Keywords

• Packable camp chairs
• Portable outdoor furniture
• Wooden folding chairs
• Handcrafted camping gear
• Outdoor adventure furniture

Headquarters

HQ city

Nashville

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Hardware or Manufacturing

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Product Sales - Chairs: Direct sales of handcrafted folding wooden camping chairs including Classic Oak ($300+), Classic Walnut ($350), with various fabric color options and customization.
2. Product Sales - Tables and Accessories: Sales of complementary packable tables (Oak from $150, Walnut from $175), leg extensions ($50), cup holders ($20), and other accessories.
3. Replacement Parts and Repair Services: Lifetime replacement parts program for chairs, including individual components like rails, curves, legs, hardware, and canvas cover sets. Post-warranty repair services available for $50 plus parts.
4. Wholesale and Bulk Orders: Wholesale pricing for bulk orders of 14+ chairs, targeting retailers and business customers.

Pricing tiers

Go-to-market motion1 record

Distribution channels3 records

Marketing channels7 records

Core offering

Kermit Chair Company designs and handcrafts the original packable wooden camp chair in Nashville, Tennessee, using locally sourced white oak and black walnut hardwoods paired with aluminum hardware and 1000-denier nylon fabric. The product line includes the Classic Oak and Classic Walnut folding chairs, matching packable tables with a patented roll-top assembly, and a comprehensive set of accessories and lifetime replacement parts. All products are built to order with 1–2 week production times and sold direct-to-consumer through the company's e-commerce website with international shipping and a wholesale program for bulk orders of 14 or more chairs.

Product overview

Kermit Chair Company, LLC manufactures the original packable wooden camp chairs, a single-product-focused company offering two main chair variants (Classic Oak and Classic Walnut) crafted from locally-sourced Tennessee hardwoods. The core chairs are complemented by matching packable tables (Oak and Walnut), accessory products (leg extensions, cup holder, carrying bag), and a comprehensive replacement parts program. All products are handmade in Nashville, TN, featuring aluminum hardware, 1000-denier nylon fabric, and a patented folding design that packs into a carry bag. The company operates on a build-to-order model with a 5-year warranty and lifetime replacement parts guarantee.

Differentiator

Problem solved

Functional benefit

Products and services

• Classic Oak Folding Kermit Chair Handcrafted folding camp chair made from Tennessee white oak with aluminum hardware and 1000-denier coated nylon seat; the original 1984 design that packs into a carry bag with shoulder strap, available in Classic (19") or Wide (21") seat width and Standard (12") or Taller (15") seat height with 9 fabric color options; 5.5 lbs weight and 350 lb capacity.
• Classic Walnut Folding Kermit Chair Premium handcrafted folding camp chair made from locally sourced Tennessee black walnut with a satin polyurethane finish and 1000-denier nylon seat fabric; standard width (19") and height (12.5"), 250 lb capacity, rich chocolate-brown walnut wood.
• Kermit Oak Packable Table Handcrafted folding camp table made from Tennessee white oak with a patented roll-top assembly; available in Wide (12.5" H x 16" x 21", 5.0 lbs) and Small (12.5" H x 12" x 14", 3.0 lbs) sizes, designed as a companion to the Classic Oak Chair.
• Kermit Walnut Packable Table Premium folding camp table made from Tennessee black walnut with satin finish and patented roll-top assembly; companion product to the Classic Walnut Folding Kermit Chair.
• Kermit Chair Leg Extensions Aluminum set of 4 leg extensions that clip onto Classic or Wide Kermit Chairs to raise seat height to approximately 17 inches; includes a nylon carrying bag and weighs 1.5 lbs.
• Kermit Chair Cup Holder Handmade aluminum drink holder with nylon webbing that clips onto the Kermit Chair without tools; 4-inch diameter, weighs 1 oz.
• Nylon Carrying Bag Classic carrying bag with adjustable nylon webbing strap and D-ring fastener, designed to accommodate a single Kermit Chair without leg extensions.
• Canvas Cover Set (Replacement) Replacement back and seat fabric cover set made from 1000D nylon, includes replacement hardware; supports the lifetime replacement parts program.
• Replacement Curve Single replacement curved support cross piece for Classic or Wide Kermit Chairs, available in Oak or Walnut.
• Replacement Rails Replacement seat or back rails for Oak or Walnut Kermit Chairs; fits both Standard and Wide models and includes replacement hardware.
• Replacement Leg Brace Replacement cross brace leg brace for the Kermit Chair, with aluminum tabs included.
• Replacement Leg Individual replacement leg for the Kermit Chair, available in Oak or Walnut for Taller Oak, Front Left, Front Right, Back Left, and Back Right positions.
• Curve Pins Replacement roll pins for the curved brace, sold as a set of two.
• Extra Hardware Hardware refresh kit including 2 pins, 4 seating bolts, and 1 rail bolt assembly.
• Single Leg Extension

Quantifiable outcome

• Weight tested to hold 350 lbs (Oak chairs)
• +2 more outcomes

Named customers4 records

Segments5 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Nine partnerships are on record, tiered flagship and core.

• Sentinel GolfflagshipStrategic or Co-development Partner · 1 January 2025After the success of their X50 collaboration, Minneapolis-based design lab Sentinel Golf re-designed the chair for their Winter 2025 "Basecamp" line. This was the most ambitious collaboration to date, featuring cutting-edge ultralight Dyneema fabric and airbrushed/custom-stamped aluminum hardware.
• Fetch SundaycoreGTM or Marketing Partner · 1 January 2024In Summer 2024, Korean street brand Fetch Sunday added a Kermit Chair to their F/W 2024 collection. They sent their signature orange camo fabric to use on Kermit Chair's classic Oak frame.
• Reigning ChampflagshipGTM or Marketing Partner · 1 January 2022In Winter 2022, apparel giant Reigning Champ requested a custom chair for their golfing line entitled "Augusta." Kermit Chair created a monochromatic green look featuring custom painted wood and jersey stitched logo on the back.
• SupremeflagshipGTM or Marketing Partner · 1 January 2022In Spring 2022, streetwear giant Supreme approached Kermit Chair for a limited run of chairs for their Spring/Summer 2023 collection. They custom printed cohesive multicolor back and seat fabric to pair with standard oak frame. The chairs launched in April and sold out.
• Sentinel Golf (X50 Collaboration)flagshipStrategic or Co-development Partner · 1 January 2022In Fall 2022, Sentinel Golf, a design lab in Minneapolis, approached Kermit Chair to produce a chair using tactical X50 fabric. The result launched in Spring 2023 with the X50 series in Grey, Olive, and black Camo colorways. X50 fabric features 500d Cordura face with high abrasion resistance, tear resistance, and waterproofing.
• Lateral Objects (Stefan Beckman Studios)coreStrategic or Co-development Partner · 1 January 2020In Winter 2020, Lateral Objects, a subset of New York-based design firm Stefan Beckman Studios, released their take on the Kermit Chair. These unique chairs were an experiment in bold color blocking resulting in eye-catching chairs. This was the first official release of painted wood on Kermit Chairs.
• Sunset ClimaxcoreGTM or Marketing Partner · 1 January 2015In 2015, Japanese camping brand Sunset Climax approached Kermit Chair to put their badge and stamp of approval on classic oak chairs. Inspired by camping gear from the 80s and 90s, each chair was stitched using complimentary colored polyester thread to pastel-colored nylon fabric.
• Stüssy Livin' General StorecoreGTM or Marketing Partner · 1 January 2014In 2014, Japanese constituent of Stüssy, Stüssy Livin' General Store requested a chair for their down-home inspired campaign. Kermit Chair created custom Olive and Dusty Blue fabric chairs with screen-printed logo on the backrest.
• Natal DesignflagshipGTM or Marketing Partner · 1 January 2012Kermit Chair's first-ever collaboration was with iconic Japanese adventure brand Natal Design in spring 2012, launching a new idea of what was possible. Released in two colorways: signature red/blue stripe and forest camo pattern. These chairs became timeless pieces and were featured in the 2025 Room Mate show at Barney's NY store in Tokyo.

Scale indicators4 records

Recent moves7 records

Expansion highlights4 records

Broad incumbents

• REI Co-op: Major outdoor retailer with its own brand of folding camp chairs and tables. While much broader and a major distribution channel, REI's in-house furniture line competes for the same outdoor enthusiast customer base and offers a benchmark for accessible premium furniture targets.
• Snow Peak: Japan-based premium outdoor lifestyle brand offering packable furniture, apparel, and camping gear. Comparable through overlap in premium outdoor product positioning, international (especially Japanese) consumer base, and craftsmanship-driven brand narrative.
• Filson: Heritage American brand offering outdoor apparel, bags, and lifestyle goods. Comparable in heritage brand positioning, made-in-USA craftsmanship narrative, and design-conscious consumer base that values durability and timeless design.
• Dometic: Large outdoor and mobility brand offering premium outdoor furniture and accessories. Comparable in the premium outdoor and overland space, with broader portfolio scale serving a similar end consumer.
• Coleman: Mass-market outdoor brand and dominant player in folding camp chairs. Represents the mainstream volume category that defines the lower-priced competitive alternative to Kermit Chair's premium positioning.

Emerging players

• Topo Designs: Lifestyle outdoor brand that has collaborated with Kermit Chair-style heritage products. Comparable through collaboration-driven brand awareness and crossover between outdoor utility and streetwear/lifestyle positioning.
• Crua Outdoors: Premium outdoor comfort brand offering innovative camping furniture and shelter products. Comparable in targeting the high-end glamping and car camping segments with DTC distribution.
• ALPS Mountaineering: Outdoor brand offering a range of camp chairs and furniture at mid-tier price points. Represents the middle-market competitor bridging the premium Kermit Chair and mass-market incumbents.

Direct peers

• Helinox: Premium portable outdoor furniture brand offering lightweight packable chairs, tables, and cots. Helinox is the most direct competitor in the premium portable camp chair space, sharing DTC-led, brand-conscious positioning and overlap with the outdoor/adventure consumer base.
• Nemo Equipment: Premium outdoor gear brand offering chairs, cots, and shelter systems. Comparable in premium positioning, DTC distribution, and overlap with adventure camping and backpacking consumer segments.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/kermitchair
• Instagraminstagram.com/kermitchair
• LinkedInlinkedin.com/company/kermit-chair-company-llc

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Kermit Chair Company, LLC