Haus Design
Boutique creative studio providing branding, packaging, 3D/motion, web design, illustration, and laser engraving services to automotive, hospitality, restaurant, and entertainment clients across the United States via project-based and retainer engagements.
- Company typePrivate
- Founded2002
- HeadquartersOrange, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Haus Design does
Haus Design is a boutique creative studio headquartered in Orange, California, providing branding, packaging, web design, 3D and motion design, illustration, video, copywriting, screen printing, and laser engraving services. The firm serves clients across the automotive, hospitality and restaurant, entertainment and gaming, and consumer products verticals, with named engagements for PlayStation, Mickey Thompson, Goodyear, Activision, Viceroy Hotel Group, Chapman Crafted Beer, Foundry Wheels, and Hammer Burger, among others. Its founder and principal, Jon Garcia, brings more than 22 years of design experience, and the studio operates alongside a sister company, GRAINHAUS, which provides in-house laser engraving and physical production capacity.
The studio's core product is project-based creative services across 13 service lines, supported by conventional creative tooling including 3D/CG rendering from wireframes, the Webflow platform for web builds, and physical production capabilities for screen printing and laser-engraved goods. Notable engagements include packaging design work for PlayStation reported to drive $3.7M in additional client sales over four years, and the launch branding for the Mickey Thompson Baja Legend EXP tire, which won Best New Product at the 2021 SEMA Show. The firm maintains a long-term strategic partnership with 7SG, Inc., dating to 2021.
Commercially, Haus Design sells directly through its website contact form with a published five-tier pricing structure ranging from projects at $10K or below to engagements above $50K, alongside retainer arrangements. The customer base mixes enterprise anchor clients (Mickey Thompson spanning a decade-plus, PlayStation, Goodyear, Activision) with SMB volume across restaurants, breweries, and consumer brands. The firm is privately held, founder-led, and operates with a 1-10 employee headcount range.
Haus Design firmographics
Firmographics- Name
- Haus Design
- Legal name
- HAUS DESIGN INC.
- Website
- https://hausdesigninc.com
- Company type
- Private
- Founded year
- 2002
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Boutique creative studio providing branding, packaging, 3D/motion, web design, illustration, and laser engraving services to automotive, hospitality, restaurant, and entertainment clients across the United States via project-based and retainer engagements.
- Ownership category
- akta.pro rank
Haus Design industry classification
Industry- Product category
- Brand Design Services
- NAICS
- Graphic Design Services (54143)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Digital Creative & Experience Design Agencies (Web/App/UX) (MPAAAAAD)
- akta.pro secondary industries
- Content Studio & Creative Resourcing (In-house/Embedded Teams) (BPAFAIAJ), Exhibition, Retail & Experiential Design (BPAHAKAL)
Keywords
Where Haus Design is headquartered
LocationHeadquarters
- HQ city
- Orange
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Haus Design business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Infrastructure, Technology or R&D
Revenue model
- Project-Based Design Services: One-time project engagements for branding, packaging, 3D/motion design, web design, and creative direction services. Pricing tiers from $10,000 to $50,000+ based on project scope.
- Retainer Packages: Ongoing retainer arrangements for continued design work and brand support, offered alongside one-off project options.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| One time/ perpetual license | Pay-as-you-go | Entry-level projects starting under $10,000 |
| One time/ perpetual license | Pay-as-you-go | Mid-tier projects $10,000-$35,000 |
| One time/ perpetual license | Pay-as-you-go | Premium projects $35,000-$50,000+ |
| Subscription | Monthly | Ongoing retainer arrangements |
Go-to-market motion2 records
Distribution channels3 records
Marketing channels4 records
Haus Design product offering
Product offeringCore offering
Haus Design is a boutique creative studio that provides comprehensive branding and design services, including brand identity systems, packaging design, 3D/motion graphics, web and Shopify development, illustration, screen printing, creative direction, copywriting, video production, and laser engraving. The studio operates as 'Brand Constructors,' delivering end-to-end brand building through a four-phase process (Research, Design, Develop, Deliver) primarily for clients in the automotive, hospitality/restaurant, and entertainment/gaming industries.
Product overview
Haus Design is a branding and design studio operating as 'Brand Constructors™' that offers comprehensive brand building and creative design services. The company provides a unified suite of design services organized around core competencies: Branding Services (identity systems, logo design, brand strategy), Packaging Design, 3D/Motion Design, Illustration, Web/Interactive Design (custom websites and Shopify sites), Screen Printing, Creative Direction, Event Display, Copywriting, Video Production, and Laser Engraving. Their specialized design packages help clients build trust, win awards, evoke emotion, and boost revenue through tailored design strategies. Services are delivered through a four-phase process: Discovery (research and brand audit), Design (concept development and brand look & feel), Develop (implementation), and Deliver (launch). With over 20 years of experience, they serve hospitality, restaurant, entertainment, and automotive industries across B2B and B2C channels.
Differentiator
Problem solved
Functional benefit
Products and services
- Branding Services Comprehensive brand building services including brand strategy, identity systems, logo design, brand guidelines, and visual identity construction for businesses seeking to establish or refresh brand foundations.
Quantifiable outcome
- $3.7 million in additional sales generated for PlayStation over four years through packaging and retail partnerships
- +2 more outcomes
Companies that use Haus Design
Customer profileNamed customers10 records
Segments3 records
Ideal customer profiles3 records
Haus Design technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Haus Design partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- 7SG, Inc.coreLong-term collaboration partner working alongside Haus Design on multiple automotive projects including Mickey Thompson brand initiatives, Baja Legends tire launch, Mickey Thompson 60th Anniversary, KORE Open-Road Equipment, and Landsail Elyte branding. 7SG provides brand strategy and style guide services that complement Haus Design's creative execution.
Scale indicators3 records
Recent moves5 records
Expansion highlights4 records
Haus Design competitors and assessment
Company assessmentDirect peers
- COLLINS: Boutique design studio focused on brand identity systems, packaging, motion, and digital experiences for enterprise clients. Comparable to Haus Design in its full-stack creative studio model spanning identity, packaging, and digital, with similar emphasis on craftsmanship and client retention.
- &Walsh: Independently owned creative agency offering brand strategy, identity, packaging, motion, and digital design for premium consumer and cultural clients. Comparable to Haus Design in its founder-led boutique model and emphasis on craft across identity and packaging.
- Mucca: Independent design studio offering brand identity, packaging, editorial, and digital design with a portfolio-driven boutique model. Comparable to Haus Design in its craft-focused approach and project-based enterprise client engagements.
- Pentagram: Iconic partnership-based design studio offering branding, identity, packaging, and digital design. Closely comparable to Haus Design in its partner-led boutique model and portfolio-driven approach, though operating at significantly larger scale with global reach.
- Manual: San Francisco-based creative studio specializing in branding, packaging, web design, and illustration for consumer brands. Directly comparable to Haus Design in service mix (branding, packaging, illustration, web) and mid-size boutique positioning.
- MetaDesign: International brand design agency with offices across Europe, Asia, and the US, providing identity, packaging, motion, and digital design. Comparable to Haus Design in offering a full design stack across branding, packaging, and motion, with similar mid-to-large enterprise client base.
- Civilization: NYC-based creative studio providing branding, identity, packaging, motion, and digital design for hospitality, food & beverage, and consumer brands. Comparable in size and scope, with overlapping hospitality/restaurant vertical expertise similar to Haus Design's Chapman Crafted Beer and Old Towne Orange restaurant work.
Broad incumbents
- Siegel+Gale: Global brand strategy, design, and experience firm offering identity systems, packaging, and digital design for enterprise clients. Competes for the same enterprise branding engagements as Haus Design but with global delivery network and significantly larger headcount.
- Lippincott: Global brand strategy and design consultancy offering brand identity, packaging, and customer experience work for Fortune 500 clients. Comparable as a competitor for the same enterprise branding mandates Haus Design pursues (PlayStation, Goodyear), but operates at significantly larger scale with broader capabilities.
- Landor & Fitch: Global branding and design consultancy specializing in brand strategy, identity, packaging, and experience design across industries including automotive and consumer goods. Comparable to Haus Design in identity and packaging services but competes at enterprise scale with significantly broader geographic and capability footprint.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat2 records
Key risks6 records
Key highlights7 records
Customer concentration
Haus Design social profiles
Digital presenceHaus Design financial estimates
Financial estimateRevenue estimate
Valuation estimate
Haus Design leadership team
Management profileNumber of profiles
Profiles1 record
Haus Design funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Haus Design M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Haus Design
What does Haus Design do?
Haus Design is a boutique creative studio that provides comprehensive branding and design services, including brand identity systems, packaging design, 3D/motion graphics, web and Shopify development, illustration, screen printing, creative direction, copywriting, video production, and laser engraving. The studio operates as 'Brand Constructors,' delivering end-to-end brand building through a four-phase process (Research, Design, Develop, Deliver) primarily for clients in the automotive, hospitality/restaurant, and entertainment/gaming industries.
Is Haus Design a public or private company?
Haus Design is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Haus Design founded?
Haus Design was founded in 2002. It employs 1 to 10 people.
Where is Haus Design based?
Haus Design is headquartered in Orange, United States, in the North America region.
How does Haus Design make money?
Two revenue lines are on record. Project-Based Design Services are the primary driver. The others are retainer Packages.
Who are Haus Design's main competitors?
Direct peers on record are COLLINS, &Walsh, Mucca, Pentagram, Manual, MetaDesign and Civilization. Broad incumbents are Siegel+Gale, Lippincott and Landor & Fitch.
Does Haus Design have an API?
No public API is recorded for Haus Design.
What industry is Haus Design in?
Haus Design's product category is Brand Design Services. Its primary akta.pro industry code is MPAAAAAD, Digital Creative & Experience Design Agencies (Web/App/UX), with a secondary code of BPAFAIAJ, Content Studio & Creative Resourcing (In-house/Embedded Teams). Its NAICS code is 54143 and its SIC code is 7330.