Stillus Propaganda

What Stillus Propaganda does

Stillus Propaganda is a Brazilian creative communication and digital marketing agency founded in March 1999 by Luiz Doná and headquartered in Birigui, São Paulo state. The firm delivers an integrated portfolio of professional services spanning branding, strategic communication, digital marketing, social media management, press office, public relations, online and offline content creation, and promotional campaign design and execution. Its operating model is a traditional agency approach: deliverables are produced by an in-house team of creative and marketing professionals rather than through proprietary software, platforms, or AI systems, and there are no patents, certifications, awards, partnerships, regulatory actions, or strategic transactions documented in the available data.

The agency operates a direct-to-client professional services model, reaching customers through its website, social media presence on Facebook, Instagram, LinkedIn, Behance, and YouTube, plus WhatsApp, phone, and email, with case studies ("Casos de Sucesso") serving as its primary demand-generation and sales-enablement collateral. It targets small and medium-sized businesses across a horizontally diversified set of regional industries — retail, pet care, healthcare, pharmaceuticals, agriculture, engineering, environmental services, real estate, education, IT services, textiles, and nonprofits — with 25+ named client logos on its roster. Services are quoted on a per-project or retainer basis with no publicly disclosed pricing, and no anchor enterprise accounts are evident in the client list.

Stillus Propaganda is privately held by founder Luiz Doná, with no evidence of external investment, institutional ownership, subsidiaries, or parent-company relationships. The firm operates exclusively within São Paulo state and competes in a fragmented regional agency market without disclosed technology differentiation, intellectual property, or scalable platform assets. Headcount is reported in the 11–50 employee range; revenue, contract value, headcount trends, and other financial metrics are not publicly disclosed.

Name

Stillus Propaganda

Legal name

Stillus Propaganda

Website

https://stilluspropaganda.com

Company type

Private

Founded year

1999

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Product category

Advertising and Marketing Services

NAICS

Advertising Agencies (54181), Advertising, Public Relations, and Related Services (5418), Public Relations Agencies (541820)

SIC

Services-Advertising Agencies (7311), Services-Advertising (7310)

akta.pro industry

PRIMARYBPAFAAAA

Integrated Advertising (Brand + Performance + Media)

Business & Public Services/Marketing, Advertising & PR Services/Full-Service Advertising Agencies

SECONDARYBPAFACAI

Performance Creative & Ad Production (Dynamic/Iterative)

Business & Public Services/Marketing, Advertising & PR Services/Digital Marketing & Performance Advertising (SEM, Social, Programmatic)

Keywords

• Advertising agency services
• Digital marketing services
• Brand identity design
• Public relations consulting
• Media management solutions

Headquarters

HQ city

Birigui

HQ country

Brazil

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Marketing and Communication Services: Professional services revenue generated through branding, digital marketing, content creation, press relations, and promotional campaign services for business clients. Services are offered to associations comerciais and individual businesses across multiple sectors.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels7 records

Core offering

Stillus Propaganda is a Brazilian creative communication and advertising agency that develops branding, digital marketing, media management, press relations, public relations, and content creation services for regional businesses. The firm combines traditional promotional expertise with creative advertising to serve commercial associations and local enterprises in São Paulo state.

Product overview

Stillus Propaganda is a creative communication and digital marketing agency founded in March 1999. The agency offers a unified portfolio of integrated marketing and communication services organized around two main pillars: strategic services (Branding, Comunicação, Assessoria de Imprensa, Relações Públicas) and content/digital services (Marketing Digital, Gestão de Mídias, Conteúdo Online, Conteúdo Offline, Campanhas Promocionais). The services are designed to work together, combining promotional expertise with creative advertising to deliver comprehensive solutions for clients. The agency serves a diverse client base across retail, healthcare, engineering, pet care, real estate, environmental, and hospitality sectors.

Differentiator

Problem solved

Functional benefit

Products and services

• Branding Services Development of brand identity, visual identity systems, and brand strategy for regional businesses and commercial associations in São Paulo state, Brazil.
• Digital Marketing Services Digital campaign planning, social media marketing, and online advertising services for regional clients seeking to grow their digital presence.
• Media Management Planning, buying, and management of media placements across traditional and digital channels for regional business clients.
• Press Relations Press relations work to secure media coverage and manage communications with journalists for regional businesses and associations.
• Public Relations Strategic public relations counsel and execution to manage client reputation and stakeholder communications in the regional market.
• Content Creation Creation of editorial, social, and campaign content for use across digital and traditional media channels by regional business clients.

Named customers24 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Recent moves4 records

Expansion highlights3 records

Broad incumbents

• DPZ&T: Among Brazil's largest independent advertising agencies, offering full-service brand, digital, and PR capabilities — same integrated-services positioning as Stillus but at national scale.
• WMcCann: Major Brazilian advertising agency (successor to DM9) offering integrated advertising, digital, and media services — directly comparable service mix to Stillus but serving much larger national clients.
• Ogilvy Brasil: Brazilian operation of the global Ogilvy network providing advertising, PR, digital, and brand strategy — competes in the same integrated services category as Stillus but serving enterprise-level clients.
• AlmapBBDO: Major Brazilian advertising agency with integrated branding, digital, and media capabilities — directly comparable service mix to Stillus but at substantially larger scale and national client base.
• Artplan: Established Brazilian full-service advertising agency offering integrated brand, digital, and media services — same integrated-services category as Stillus but operating at significantly larger scale and national footprint.
• Publicis Brasil: Brazilian arm of the global Publicis network, offering full-service advertising, digital, PR, and media — same integrated agency category as Stillus but at national/international scale.
• Lew'Lara\TBWA: Brazilian branch of the TBWA global network offering advertising, branding, and digital communications — competes in the same integrated agency category as Stillus but with much larger client base and geographic reach.

Regional players

• Heads Propaganda: Brazilian advertising agency focused on retail and SMB clients with integrated branding and digital services — comparable in target customer base and offering scope to Stillus.
• Agência GRP Comunicação: Brazilian regional advertising and communications agency serving SMB clients with integrated branding, digital, and media services — comparable size and regional focus to Stillus.

Direct peers

• MPM Agency: Brazilian creative and digital marketing agency serving SMB clients with branding, digital, and content services — directly comparable size, service offering, and customer segment to Stillus.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat2 records

Key risks5 records

Key highlights5 records

Customer concentration

• YouTubeyoutube.com/@stilluspropaganda
• Facebookfacebook.com/StillusPropaganda
• LinkedInlinkedin.com/company/stillus-propaganda
• Instagraminstagram.com/stilluspropaganda

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stillus Propaganda