Structured Mischief

What Structured Mischief does

Structured Mischief is a private professional services firm founded in 2020 by David Jensen, operating as a curated collective focused on business transformation, innovation coaching, and thought leadership. The firm serves two primary customer segments: corporate innovation teams at enterprises (including Fortune 100 companies) seeking to overcome organizational resistance to change, and individual business leaders, founders, and entrepreneurs pursuing personal and professional growth. Its work is anchored in a proprietary methodology called "New Mind Thinking," which blends deep listening, imagining, and values-based creation to help clients break out of established thought patterns.

The firm's offerings are organized around three integrated pillars. The Partnering pillar delivers coaching, mentorship, and consulting engagements using the "New Mind Thinking" framework. The Podcasting pillar produces the "Structured Mischief" podcast hosted by Jensen and Cecily Chambers, distributed on Spotify, Apple Podcasts, and Stitcher. The Publishing pillar is developing a forthcoming book by Jensen on challenging belief systems and right-brain thinking in business. A network of named strategic partners — Big Answers (Brickson Diamond), Talent Innovation (Carl Smith), and Anima Consulting Co. (Ash Robinson) — extends the firm's delivery capacity across diversity and inclusion, executive coaching, and human-centered design.

The business model is professional services revenue from direct consulting engagements, with quote-based pricing and no publicly disclosed fees or recurring contract structures. Distribution is sales-led, driven by founder relationships, content marketing, and referrals. The firm is registered as "Structured Mischief™" in the United States, operates from the Los Angeles / Silicon Beach area, and maintains a distributed operating footprint. No external institutional investment, M&A activity, or software platform has been disclosed.

Name

Structured Mischief

Legal name

Structured Mischief

Website

https://structuredmischief.com

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Structured Mischief is a private consulting and coaching collective founded in 2020 by David Jensen, serving corporate innovation teams and individual business leaders through a proprietary "New Mind Thinking" methodology, a branded podcast, and a forthcoming book.

Ownership category

akta.pro rank

Headquarters

HQ city

Los Angeles

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D

Revenue model

1. Business Consulting & Coaching Services: Coaching engagements involving mentorship, reflection, and listening. Services include consulting across teams, defining deal scope from seed to enterprise, structuring and facilitating events, and networking through various stages of growth. Revenue appears to come from professional services engagements with corporate clients.

Go-to-market motion1 record

Distribution channels1 record

Marketing channels3 records

Core offering

Structured Mischief delivers coaching, mentorship, and transformation services to corporate innovation teams and individual founders through its proprietary "New Mind Thinking" methodology, which blends deep listening, imagining, and values-based creation to help clients move from seed to scale. The offering spans three pillars: Partnering (coaching/mentoring engagements), Podcasting (the "Structured Mischief" podcast featuring conversations with innovators and rebels), and Publishing (an upcoming book by founder David Jensen on challenging belief systems and right-brain thinking).

Product overview

Structured Mischief is a consulting and coaching collective that helps businesses and individuals grow and transform through three integrated service pillars: Partnering (coaching and mentorship using the proprietary 'New Mind Thinking' framework), Podcasting (the 'Structured Mischief' podcast featuring conversations with innovators and rebels), and Publishing (a forthcoming book by founder David Jensen). The company applies design thinking, innovation strategy, and values-based creation to guide clients from 'seed to scale.'

Differentiator

Problem solved

Functional benefit

Products and services

• Partnering Services Coaching, mentorship, and transformation engagements for corporate innovation teams, founders, and individual leaders, using the proprietary New Mind Thinking methodology that blends brainstorming, deep listening, and actioning across the seed-to-scale journey.
• Structured Mischief Podcast Ongoing podcast titled 'Conversations for rebels with a cause,' featuring discussions with innovators, creators, and thought leaders on radical ideas, innovation, social impact, and transformation; distributed on Spotify, Apple Podcasts, and Stitcher.
• Publishing (Book on New Mind Thinking) Upcoming book by David Jensen on the power of challenging belief systems, deep listening, and right-brain thinking in business, intended to extend the New Mind Thinking framework to a broader business audience.

Named customers4 records

Segments3 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Three partnerships are on record, tiered core.

• Big Answers (Brickson Diamond)coreStrategic or Co-development PartnerLed by Brickson Diamond, generates new partnerships and leverages impactful connections for diversity and inclusion objectives. Accesses diverse innovative thinkers, sector leaders and storytellers. Helps uncover exceptional talent and widen strategic vision for long-term value.
• Talent Innovation (Carl Smith)coreStrategic or Co-development PartnerCarl Smith empowers individuals and teams to achieve Life Fulfillment and Career Success. 30+ years in global Leadership roles (CEO, COO, CHRO, Partner), Management Consultant, licensed therapist and executive Coach (CPCC).
• Anima Consulting Co. (Ash Robinson)coreStrategic or Co-development PartnerConsulting and coaching firm focused on innovation, culture, and organizational performance. 15 years experience in human-centered solutions for leadership development, team performance, culture, innovation, and experience design. Merges management consulting rigor with science of human performance.

Scale indicators1 record

Recent moves5 records

Expansion highlights4 records

Direct peers

• IDEO: Pioneering design and innovation consulting firm often credited as the originator of design thinking methodology — exactly the methodology Structured Mischief's 'New Mind Thinking' builds upon. Targets similar enterprise transformation and product innovation mandates.
• RKS Design: Human-centered design and innovation consultancy serving consumer-facing and enterprise clients. Comparable in methodology (design thinking) and target buyer profile (corporates seeking innovation support).
• Doblin (Deloitte): Innovation strategy consulting firm where founder David Jensen previously led Total Experience at Monitor Doblin. Closely comparable given overlapping methodology, target buyer (corporate innovation teams), and David's prior leadership there.
• frog (formerly Frog Design): Global design and innovation consultancy serving Fortune 500 clients on transformation, brand, and product experience work — directly comparable to Structured Mischief's enterprise innovation practice and design-led approach.
• SYPartners: Leadership and organizational transformation consultancy working with executives on culture, identity, and large-scale change — closely aligned with Structured Mischief's executive coaching and transformation engagements.
• Pentagram: Independent, partner-led design consultancy serving enterprise clients on brand, identity, and experience design. Overlaps with the design-led, founder-driven service model of Structured Mischief.

Broad incumbents

• Bain & Company: Global management consulting firm with innovation and customer experience practices that overlap with Structured Mischief's enterprise mandate focus and transformation engagements.
• Deloitte Consulting: Global professional services firm whose acquisition of Monitor Doblin (David Jensen's former firm) puts it in direct competition for corporate innovation and transformation mandates.
• Boston Consulting Group (BCG): Global management consulting firm with BCG Platinion and design-focused innovation practices. Adjacent competitor for corporate innovation and digital transformation work at enterprise scale.
• McKinsey & Company: Global management consulting firm with a sizable innovation and design practice. Competes for the same enterprise transformation mandates but at vastly greater scale and with broader service offerings.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xtwitter.com/jet912
• YouTubeopen.spotify.com/show/2BtyJsS0Uk93q0OBFWsfB1
• Facebookinstagram.com/structuredmischief
• LinkedInlinkedin.com/company/structured-mischief-llc
• Instagraminstagram.com/structuredmischief

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Structured Mischief