Stichting WIEL

What Stichting WIEL does

Stichting WIEL (also known as Stichting Welzijn in Elburg) is a Dutch nonprofit foundation (Stichting) with ANBI (Algemeen Nut Beogende Instelling) status since 2012, delivering community-based social welfare services exclusively within the municipality of Elburg in the Netherlands. The foundation's portfolio spans six service programs: Buurt & Wijk (neighborhood and community services), Meedoen (social participation), Sport & Leefstijl (sports and lifestyle), Jongerencentra (youth centers), Senioren (senior services), and Vrijwilligerswerk (volunteer coordination), supported by approximately 33 staff listed on the organization's website. Its customer base is segmented across neighborhood residents, youth, seniors, informal caregivers (mantelzorgers), refugees with residence permits (status holders), and residents in financial hardship, with primary delivery occurring through five neighborhood meeting centers (wijkontmoetingscentra), the Doorbraak youth center, partner venues, and street-level outreach (straathoekwerk).

The foundation operates on a managed-services revenue model anchored by municipal contracts and government allocations from the Municipality of Elburg, with ANBI status conferring tax advantages on donations. Marginal commercial income is generated through a small set of fee-based activities — swimming sessions at €40 per month and Tai Chi classes at €8.50 per session — supplemented by micro-scale charity fundraising such as the €1,891.50 raised at the Popkoor Sing for Joy event. The technology stack is limited to a content website (wiel.nl), an email newsletter distribution (eepurl.com), and standard social media channels (Facebook, Twitter/X, Instagram, LinkedIn), with no proprietary digital platform, mobile application, API surface, or AI/ML components disclosed. Service delivery is community-led and physical-presence-driven, with no software-as-a-service or technology-product revenue stream.

From a governance standpoint, Stichting WIEL is led by Director-Bestuurder Hans Stalknecht with a four-member Supervisory Board (Raad van Toezicht) chaired by Roswitha Heitbrink. The organization maintains no subsidiaries, holds no parent company, and operates within a single domestic geography (the Netherlands). The broader strategic positioning is that of an embedded municipal welfare contractor: deep local integration, single-funder revenue concentration, regulatory legitimacy through ANBI status, and an expanding but still sub-scale portfolio of branded sub-programs (MEMOVO, Kwiek-nu, JOGG Elburg, Better2gether, Cool2BFit, Suïcidepreventie Elburg, among others).

Name

Stichting WIEL

Legal name

Stichting WIEL

Website

https://wiel.nl

Company type

Private

Founded year

2012

Operating status

Operating

Headcount range

11–50 employees

Short description

Stichting WIEL is a Dutch nonprofit foundation providing community-based social welfare services in the municipality of Elburg, including youth work, senior programs, sports, volunteer coordination, neighborhood meeting centers, and support for vulnerable populations, funded primarily through municipal contracts.

Ownership category

akta.pro rank

Product category

Social Welfare Services

NAICS

Individual and Family Services (6241), Child and Youth Services (62411), Services for the Elderly and Persons with Disabilities (62412)

SIC

Services-Social Services (8300)

akta.pro primary industry

Family & Community Support Services (Case Management, Referrals) (EDAJAIAK)

Keywords

• Community welfare services
• Social welfare programs
• Youth work services
• Volunteer coordination
• Elderly care programs

Headquarters

HQ city

Elburg

HQ country

Netherlands

HQ region

Europe

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Marketing or Sales, Others

Revenue model

1. Government Funding: As a social welfare organization with ANBI (Algemeen Nut Beogende Instelling) status since 2012, Stichting WIEL operates as a non-profit foundation primarily funded through municipal contracts and government allocations from the municipality of Elburg.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels7 records

Core offering

Stichting WIEL (Welzijn in Elburg) is a Dutch nonprofit social welfare foundation providing community-based services across the municipality of Elburg. Its offerings span youth work, elderly care, sports and lifestyle programs, volunteer coordination, neighborhood meeting centers, caregiver support, suicide prevention, and integration support for status holders, delivered through five neighborhood meeting centers, youth centers, schools, and municipal partnerships.

Product overview

Stichting WIEL is a social welfare organization serving the municipality of Elburg, Netherlands, focused on its mission of keeping residents socially active throughout their lives. The organization operates as a coordinated portfolio of service programs rather than a single product, encompassing community services (Buurt & Wijk), social participation initiatives (Meedoen), sports and lifestyle programs (Sport & Leefstijl), youth centers (Jongerencentra), senior services (Senioren), and volunteer coordination (Vrijwilligerswerk). Key programs include youth work, caregiver support, neighborhood meeting centers, movement education for schools, suicide prevention, and assistance for status holders. The organization is structured with approximately 40 staff members and a Supervisory Board, operating from its office in Elburg.

Differentiator

Problem solved

Functional benefit

Brands

• Wijkontmoetingscentra: Neighborhood meeting centers in Elburg
• Sociaal Financieel Trefpunt
• Doorbraak
• MEMOVO
• Mantelzorg
• Wegwijs.wiel
• JOGG Elburg
• Klushulp
• Elburgvoorelkaar
• Kwiek-nu
• Better2gether
• Better2getherJunior
• Rots en Water
• Maatschappelijke Diensttijd
• Straathoekwerk
• Moedige Ouders Elburg
• Uitleen
• Extra Gym
• Doorbewegen
• Boost je Buurt
• Cool2BFit
• Suïcidepreventie Elburg
• Steungezinnen

Products and services

• Sociaal Financieel Trefpunt (Social Financial Meeting Point)
• Mantelzorg (Informal Caregiver Support)
• Wijkontmoetingscentra (Neighborhood Meeting Centers)
• Jongerencentrum Doorbraak (Youth Center Doorbraak)
• Bewegingsonderwijs (Movement Education)
• Suïcidepreventie Elburg (Suicide Prevention Initiative)
• Elburgvoorelkaar (Volunteer Platform)
• Steungezinnen (Support Families Program)
• Wegwijs.wiel (Integration Program for Status Holders)
• Klushulp (Neighborhood Handyman Help)

Quantifiable outcome

• 5 neighborhood meeting centers serving the Elburg municipality
• +2 more outcomes

Named customers2 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered minor, core and moderate.

• Participating Entrepreneurs (Deelnemende Ondernemers)minorOthers · 1 January 2025Local businesses in the municipality of Elburg that participate in the Mantelzorgwaardering (informal caregiver appreciation) voucher program, accepting vouchers as payment for goods and services as a form of recognition for informal caregivers in the community.
• Gemeente Elburg (Municipality of Elburg)coreOthersThe municipality provides funding and contracts to Stichting WIEL for delivery of social welfare services including youth work, elderly care, sports programming, and community development throughout the municipality. The Mayor (Burgemeester Jan Nathan Rozendaal) participates in community events organized by the foundation.
• Eén tegen Eenzaamheid (One Against Loneliness)minorStrategic or Co-development PartnerNational partnership for combating loneliness. Stichting WIEL collaborated with this initiative to develop a 'signaalkaart' (signal card) against loneliness, which can be used to identify whether someone is experiencing loneliness and serves as a conversation starter.
• Tuincentrum De NieuwstadminorOthersLocal garden center in Elburg (Parallelweg 7) that partners with Stichting WIEL to provide Christmas trees and decorations for neighborhood Christmas initiatives, with value vouchers distributed by the foundation.
• Local Sports ClubsmoderateChannel Partner/ Reseller/ DistributorCollaboration with sports clubs including S.V. 't Harde (whose G-team won the Jan Willem Koopman Trophy 2024) for inclusive sports initiatives including Mont Ventoux on Wheels and Better2Gether programs.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Broad incumbents

• MOgroep: Dutch sector association and broader umbrella for social welfare and community work organizations. Comparable as the industry-wide incumbent representing welzijnswerk interests, similar in mission space to WIEL though operating at the trade-body level.

Direct peers

• Incluzio: Large Dutch social welfare organization delivering welzijn, youth care, and community services under municipal contracts nationwide. Closely comparable to Stichting WIEL in operating model (municipal-contracted, multi-domain welfare delivery) but operates at a far larger scale and across many municipalities.
• Participe: Dutch welzijnsorganisatie offering youth work, senior services, neighborhood participation, and informal caregiver support under municipal contracts. Closely matches WIEL's service-line portfolio and ANBI-funded nonprofit structure.
• Lumens Groep: Dutch welfare organization providing youth work, elderly support, and community programs under municipal contracts. Comparable to WIEL as a multi-domain welzijnsorganisatie funded by a single regional municipal base.

Others

• Eén tegen Eenzaamheid: National Dutch coalition against loneliness that partnered with WIEL to develop the 'signaalkaart.' Adjacent enabling organization that supports and extends WIEL's loneliness-prevention work.
• JOGG (Jongeren Op Gezond Gewicht): National Dutch youth-health program that WIEL delivers locally as 'JOGG Elburg.' Comparable as an ecosystem partner and co-branded service line that defines part of WIEL's offering.

Regional players

• Stichting Welzijn Rivierstroom: Municipal-contracted welfare foundation serving a different Dutch region with youth, senior, and community programs. Comparable peer operating the same ANBI + municipal-contract model in a similar single-municipality scope.

Emerging players

• MEE Gelderse Poort: Regional Dutch nonprofit providing support for people with disabilities and chronic conditions — overlapping with WIEL's vulnerable-population case-management remit (Sociaal Financieel Trefpunt, status holders).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• Xx.com/StichtingWiel
• Facebookfacebook.com/stichtingwiel
• LinkedInlinkedin.com/company/stichting-wiel
• Instagraminstagram.com/stichtingwiel

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Stichting WIEL