Habitat For Humanity Fresno, Inc.

What Habitat For Humanity Fresno, Inc. does

Habitat For Humanity Fresno, Inc., doing business as Habitat for Humanity Greater Fresno Area, is a 501(c)(3) nonprofit housing organization (Tax ID 77-0076649) founded in 1985 as a local affiliate of Habitat for Humanity International. Headquartered at 4991 E. McKinley Ave. #123 in Fresno, California, the organization has served Fresno and Madera counties for 40 years, partnering with 1,000+ homeowners since inception and 700+ families as of 2025 through a sweat-equity model requiring 500 volunteer hours per household. Core programs include the Homeownership Program, Critical Repair Program (partnering with the cities of Fresno and Clovis), the ReStore nonprofit home improvement retail outlet in Clovis (opened 2007), the Cars for Homes vehicle donation program, Team Builds, Women Build, Youth Programs, Veteran Services, and an Advocacy Program. The organization tithes 10% of unrestricted revenue to support Habitat International's work in Nicaragua, Mexico, and Ethiopia.

The organization operates a diversified, donation-anchored revenue model spanning six primary streams: individual financial donations (online, mail, in-person), ReStore retail sales of donated furniture, building materials, and appliances, vehicle donations via Cars for Homes (84–87% of gross proceeds directed to Habitat), planned giving through wills, trusts, and appreciated securities, corporate sponsorships at three tiers ($7,000+, $20,000+, $45,000+), and affordable mortgage payments from partner homeowners. Corporate sponsors include Wells Fargo, Bank of America, U.S. Bank, CalViva, Sante Health Foundation, and the County of Fresno. The technology stack is conventional for a mid-sized nonprofit: Stripe, PayPal, Square, Apple Pay, Give Lively for donation processing; Salesforce Enterprise for CRM and direct marketing; Google Analytics and Google Ads for web and advertising analytics; VolunteerHub for volunteer management; and standard infrastructure (LiquidWeb, FlyingPress, NitroPack, reCAPTCHA, Google Maps Platform APIs). Habitat Fresno maintains a sub-0.05% foreclosure rate—one-third the national rate—and directs 85% of contributions to program services, with the remainder covering administration and fundraising.

The organization is led by CEO Ashley Hedemann (since 2007), CFO Stacey Simpson, Construction Director Rick O'Daniel (since 2006, with 37+ years of construction experience overseeing 78 new homes, 8 rehab projects, and 14 wheelchair ramps), Development Director Cary Catalano (since 2004), and a staff spanning administration, construction, fund development, homeowner services, ReStore operations, and volunteer engagement. The governance model is an independent local Board of Directors with operational autonomy subject to Habitat International standards. Recent strategic emphasis has been on diversifying program offerings, deepening corporate and community partnerships across the Central Valley, and maintaining a 40-year operating track record anchored in affordable homeownership outcomes.

Name

Habitat For Humanity Fresno, Inc.

Legal name

Habitat for Humanity Fresno, Inc.

Website

https://habitatfresno.org

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Habitat for Humanity Fresno, Inc. is a 501(c)(3) nonprofit affiliate founded in 1985 that builds affordable homes for low-to-moderate income families in Fresno and Madera counties through a sweat-equity model, supplemented by a ReStore retail outlet, critical repair services, and a diversified donation-based funding model.

Ownership category

akta.pro rank

Product category

Affordable Housing Services

SIC

Services-Social Services (8300), Services-To Dwellings & Other Buildings (7340)

akta.pro primary industry

Affordable Housing & Community Development (Housing, Community Land Trusts) (BPAGALAC)

akta.pro secondary industry

Housing Rehabilitation, Weatherization & Home Repair Grant/Loan Programs (FSALAKAJ)

Keywords

• Affordable housing
• Nonprofit homeownership
• Critical home repair
• Volunteer homebuilding
• ReStore retail

Headquarters

HQ city

Fresno

HQ country

United States

HQ region

North America

Offices2 records

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. ReStore Sales: Nonprofit home improvement retail store selling new and gently-used furniture, building materials, and appliances. Proceeds fund construction of Habitat homes.
2. Individual Donations: Financial donations from individuals supporting affordable housing mission. Accepts online, mail, and in-person donations.
3. Vehicle Donations (Cars for Homes): Vehicle donation program accepting cars, trucks, RVs, boats, motorcycles. Between 84-87% of gross revenue goes directly to Habitat. Recognized by Forbes Advisor as one of the best vehicle donation programs for three consecutive years.
4. Planned Giving: Planned giving through wills, living trusts, real estate, annuity proceeds, appreciated stocks, life insurance, investments, and bequests. Tax ID: 77-0076649.
5. Corporate Sponsorships: Corporate partnerships at various tiers ($7,000+, $20,000+, $45,000+) providing monetary donations or product contributions. Includes team building opportunities for employees.
6. Homeownership Mortgage Payments: Homebuyers pay back affordable mortgages after completing sweat-equity requirements. Foreclosure rate less than 0.05% (1/3 of national rate).

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels11 records

Core offering

Habitat for Humanity Fresno, Inc. operates an affordable homeownership program where eligible low-to-moderate income families build and buy homes through a sweat-equity partnership requiring 500 volunteer hours and an affordable mortgage. The organization supplements this with a ReStore nonprofit home-improvement retail outlet in Clovis, a Critical Repair Program for existing homeowners, and vehicle/corporate donation programs to fund construction.

Product overview

Habitat for Humanity Greater Fresno Area is a nonprofit housing organization offering a portfolio of programs centered on affordable homeownership. The core offering is the Homeownership Program, where families partner with Habitat through sweat equity (500 hours) to build affordable homes. This is supported by the ReStore (nonprofit retail outlet selling donated building materials), Critical Repair Program, and various volunteer programs. Additional services include vehicle donation (Cars for Homes), corporate Team Builds, Women Build, Youth Programs, Veteran Services, Acts of Kindness, Advocacy, Planned Giving, and Corporate Sponsorship. The organization also hosts Annual Events and the Tees for Keys Golf Tournament as fundraising initiatives. The organization operates ReStores and donation pickup services, processes donations through Give Lively/Stripe, and provides newsletter subscriptions to supporters.

Differentiator

Problem solved

Functional benefit

Products and services

• Homeownership Program
• ReStore (Clovis Retail Outlet)
• Critical Repair Program
• Volunteer Program
• Financial Donations
• Cars for Homes (Vehicle Donation)
• Team Builds
• Women Build
• Youth Programs
• Veteran Services
• Acts of Kindness
• Advocacy Program
• Planned Giving
• Corporate Sponsorship

Quantifiable outcome

• Foreclosure rate of <0.05% (1/3 of national rate)
• +3 more outcomes

Named customers7 records

Segments6 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration20 records

Partnerships

19 partnerships are on record, tiered flagship, major, core, minor and supporting.

• Wells FargoflagshipStrategic or Co-development PartnerMajor corporate sponsor at $45,000+ tier. Provides significant financial support for Habitat's housing programs in Fresno and Madera counties.
• County of FresnoflagshipStrategic or Co-development PartnerGovernment partner at $45,000+ sponsorship tier. Supports affordable housing initiatives through county funding and resources.
• CalVivaflagshipStrategic or Co-development PartnerHealth plan partner at $45,000+ tier supporting Habitat's mission in the Central Valley.
• Sante Health FoundationflagshipStrategic or Co-development PartnerHealthcare foundation partner at $45,000+ tier supporting affordable housing as health determinant.
• U.S. BankmajorStrategic or Co-development PartnerBanking partner at $20,000-$44,999 tier supporting Habitat's affordable homeownership programs.
• Bank of AmericamajorStrategic or Co-development PartnerBanking partner at $20,000-$44,999 tier supporting Habitat's mission.
• Habitat for Humanity InternationalflagshipStrategic or Co-development PartnerParent organization. HFHGFA tithes 10% of unrestricted revenue to support global homeownership in Nicaragua, Mexico, and Ethiopia. Also shares affiliate marketing and branding support.
• Fresno Association of RealtorsmajorStrategic or Co-development PartnerPartnered with Habitat to make home builds happen. Provided support for Tajinder Dogra's home build.
• Community Housing CouncilcoreGTM or Marketing PartnerCommunity partner providing credit counseling and homeownership resources for Central Valley residents.
• United Way Fresno and Madera CountiescoreGTM or Marketing PartnerCommunity resource partner bringing resources together to address urgent community issues.
• Fresno Housing AuthoritycoreStrategic or Co-development PartnerCreates vibrant communities, builds quality affordable housing, supports approximately 50,000 residents with housing choice vouchers.
• Clovis Chamber of CommerceminorGTM or Marketing PartnerAdvocates and supports healthy business environment improving quality of life in Clovis.
• Bank of the SierrasupportingStrategic or Co-development PartnerRegional bank at $7,000-$19,999 tier supporting Habitat's affordable housing mission.
• EECUsupportingStrategic or Co-development PartnerCredit union at $7,000-$19,999 tier supporting affordable housing through financial partnership.
• Anthem Blue CrosssupportingStrategic or Co-development PartnerHealth insurance provider at $7,000-$19,999 tier supporting Habitat's housing mission.
• City of ClovissupportingStrategic or Co-development PartnerLocal government partner at $7,000-$19,999 tier supporting Habitat programs.
• Onward EnergysupportingStrategic or Co-development PartnerEnergy company at $7,000-$19,999 tier supporting Habitat's affordable housing work.
• Fresno City CollegecoreStrategic or Co-development PartnerJose Platas oversees partnership between Habitat GFA and Fresno City College. Students study through hands-on programs and contribute to Habitat home construction.
• Perfect Blend Fine CigarsminorGTM or Marketing PartnerAnnual Cigar Fest Golf Tournament & Dinner organizer. Habitat is one of three beneficiaries of this annual event.

Scale indicators14 records

Recent moves7 records

Expansion highlights6 records

Broad incumbents

• Habitat for Humanity International: Parent organization operating in all 50 U.S. states and 70+ countries, providing affiliate framework, branding, and operational standards. Serves as the broader umbrella under which HFHGFA operates; comparable as the incumbent defining the global affordable housing nonprofit category.
• Mercy Housing: National nonprofit providing affordable rental housing and supportive services across the country. Comparable as an established affordable housing nonprofit with similar mission-aligned governance and donor-supported model, though focused on multifamily rental rather than single-family homeownership.
• Enterprise Community Partners: National nonprofit affordable housing organization developing and preserving affordable rental and ownership housing across the U.S. Comparable as a much larger incumbent in the affordable housing nonprofit space with similar mission focus, though operating more in rental and multifamily than single-family homeownership.

Direct peers

• Self-Help Enterprises: Visalia-based nonprofit affordable housing organization serving the Central Valley with self-help housing construction, mutual self-help programs, and homeownership counseling. Explicitly comparable: same regional geography, similar mission of affordable homeownership for low-income families, and referenced in HFHGFA's own management team biographies as a previous employer.
• Rebuilding Together: National nonprofit focused on home repair and rehabilitation for low-income homeowners, particularly elderly, disabled, and veteran households. Directly comparable to HFHGFA's Critical Repair Program in mission and beneficiary segments; operates Safe at Home and national Rebuilding Day volunteer-driven models that mirror Habitat's volunteer-labor approach.
• Habitat for Humanity Central Arizona: Comparable-size Habitat affiliate serving the Phoenix metropolitan area with similar homeownership and ReStore programs. Directly comparable as a mid-sized southwestern U.S. Habitat affiliate demonstrating the multi-program, single-ReStore model at a similar operational scale.
• Habitat for Humanity Sacramento: Northern California sister Habitat affiliate operating in the Sacramento region with similar homeownership, ReStore, and volunteer programs. Most directly comparable peer: same parent organization, similar California operating environment, comparable organizational structure and program mix.
• Habitat for Humanity Tulare County: Neighboring Central Valley Habitat affiliate serving Tulare and Kings Counties with the same homeownership, ReStore, and volunteer framework. Comparable as a sister California affiliate of similar scale, sharing donor/volunteur pools in adjacent counties with potential geographic and programmatic overlap.
• Habitat for Humanity of Greater Los Angeles: Large California Habitat affiliate operating in LA County with multi-ReStore model and significant corporate partnerships. Comparable as a sister affiliate demonstrating a scaled version of HFHGFA's model with multiple ReStore locations and deeper corporate engagement, offering a template for HFHGFA's growth trajectory.

Regional players

• Fresno Housing Authority: Public housing authority serving Fresno with housing choice vouchers for approximately 50,000 residents and affordable housing development. Listed as a strategic community partner of HFHGFA; comparable as another major affordable housing provider in the same geography though operating a public-rental rather than homeownership model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/channel/UCK3KUzkuzy8kIWz3Rbgrvxg
• Facebookfacebook.com/habitatfresno
• LinkedInlinkedin.com/company/habitat-for-humanity-greater-fresno-area
• Instagraminstagram.com/fresno_habitat

Revenue estimate

Valuation estimate

Number of profiles

Profiles14 records

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Habitat For Humanity Fresno, Inc.