Hikoki Power Tools Deutschland

What Hikoki Power Tools Deutschland does

HiKOKI Power Tools Deutschland is the German commercial operation of the HiKOKI power tools brand, legally operating as Metabowerke GmbH (registered Amtsgericht Stuttgart, HRB 225286) under the Japanese conglomerate Koki Holdings Co., Ltd. The company sells professional-grade cordless machines (Akku-Maschinen), corded machines (Kabelgebundene Maschinen), pneumatic machines (Druckluft-Maschinen), batteries and chargers (Akkus und Ladegeräte), and accessories (Zubehör) — including SDS-Max rotary hammers, demolition hammers, cordless nailers, impact wrenches, angle grinders, drill drivers, and the Tracker Pro GPS anti-theft device. Its flagship technology is the MULTI VOLT Akkusystem, a proprietary battery platform providing cross-voltage (18V/36V) interoperability across the cordless tool range, designed to deliver corded-equivalent power with cordless mobility. All products carry a 3-year manufacturer warranty.

The business sells exclusively through an authorized dealer network spanning 17 European countries plus South Africa, supplemented by the MyHiKOKI customer portal for warranty registration and a dedicated Smart Repair fixed-price repair service operated via service.hikoki-powertools.de. Marketing is multi-channel: Facebook, Instagram, YouTube, LinkedIn, Vimeo, email newsletter via ClickDimensions, events/trade shows, and website content. An AI-powered chat function (ai.hikoki-powertools.eu, powered by OpenAI) supports natural language product queries. Customer segments are horizontal — construction, renovation, metalworking, concrete, roofing, and general trades — targeting individual professional tradespeople and SMB contractors rather than large enterprise accounts. Management comprises four authorized managing directors (Pieter Vullinghs as Chairman, Matthias Heimlich, Oliver Mundle, Tatsuya Sugawara), with headquarters at Metabo-Allee 1, 72622 Nürtingen, Germany. HIKOKI Power Tools Deutschland GmbH was previously merged into Metabowerke GmbH via a cross-border legal merger (Verschmelzung).

Name

Hikoki Power Tools Deutschland

Legal name

Metabowerke GmbH

Website

https://hikoki-powertools.de

Company type

Private

Founded year

1948

Operating status

Operating

Headcount range

1–10 employees

Short description

HiKOKI Power Tools Deutschland, operated by Metabowerke GmbH under Japan's Koki Holdings, sells professional cordless, corded, and pneumatic power tools through an authorized dealer network across 17 European countries plus South Africa, anchored by the proprietary MULTI VOLT cross-voltage battery platform.

Ownership category

akta.pro rank

Headquarters

HQ city

Nürtingen

HQ country

Germany

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Operations, Personnel, Marketing or Sales, Technology or R&D

Revenue model

1. Power Tools Hardware Sales: Sale of cordless machines (Akku-Maschinen), corded machines (Kabelgebundene Maschinen), pneumatic tools (Druckluft-Maschinen), batteries and chargers (Akkus und Ladegeräte), and accessories (Zubehör). Revenue is generated through one-time product purchases via dealer network.
2. Repair and Warranty Services: Smart Repair fixed-price repair service for power tools. Warranty repairs conducted free of charge for eligible products. Non-warranty repairs offered at fixed prices.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels8 records

Core offering

HiKOKI Power Tools Deutschland manufactures and distributes professional-grade power tools through authorized dealers across Europe. The product portfolio includes cordless machines, corded machines, pneumatic tools, batteries and chargers, and accessories, all built around the proprietary MULTI VOLT cross-compatible battery platform supporting 18V and 36V tools. The company also provides warranty registration via the MyHiKOKI portal and a Smart Repair fixed-price repair service.

Product overview

HiKOKI Power Tools Deutschland, operated by Metabowerke GmbH under Koki Holdings, offers a comprehensive professional power tools portfolio centered on five core product lines: Akku-Maschinen (cordless machines), Kabelgebundene Maschinen (corded machines), Druckluft-Maschinen (pneumatic machines), Akkus und Ladegeräte, and Zubehör (accessories). The flagship MULTI VOLT Akkusystem is a cross-compatible battery platform supporting both 18V and 36V tools, enabling power equivalence to corded equipment with cordless mobility. Featured products include nailers (strip nailers, roofing felt nailers, concrete nailers), rotary hammers and demolition hammers (SDS-Max), impact wrenches, angle grinders, drill drivers, and the Tracker Pro GPS device. The company provides a 3-year manufacturer warranty, online repair services via service.hikoki-powertools.de, and the MyHiKOKI customer portal for product registration and warranty management. An AI-powered chat function (ai.hikoki-powertools.eu) enables natural language product information queries.

Differentiator

Problem solved

Functional benefit

Products and services

• Akku-Maschinen (Cordless Machines) Battery-powered professional power tools including cordless nailers, impact wrenches, angle grinders, drills and rotary hammers from the MULTI VOLT system, sold to professional tradespeople for construction and industrial applications.
• Kabelgebundene Maschinen (Corded Machines)
• Druckluft-Maschinen (Pneumatic Machines)
• Zubehör (Accessories)
• MULTI VOLT Akkusystem
• NR1890DCAW9Z Akku-Streifennagler (Cordless Strip Nailer)
• DH40MCWSZ Bohrhammer SDS-Max (Rotary Hammer Drill)
• WR36DFW2Z Akku-Schlagschrauber (Cordless Impact Wrench)
• G3613DVEW2Z Akku-Winkelschleifer (Cordless Angle Grinder)
• Tracker Pro (GPS Tracking Device)
• NV1845DAW6Z Akku Dachpappnagler (Cordless Roofing Felt Nailer)
• H41MB2WSZ Meißelhammer SDS-Max (Demolition Hammer)
• NC1840DAW3Z Akku-Betonnagler (Cordless Concrete Nailer)
• DS36DCW2Z Akku-Bohrschrauber (MULTI VOLT Cordless Drill Driver)
• MyHiKOKI Portal
• Reparatur-Service (Smart Repair Service)

Quantifiable outcome

• 3-year warranty on all products

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration7 records

AI capability2 records

Feature2 records

Partnerships

One partnership is on record.

• CaratminorStrategic or Co-development PartnerCarat is a partner for diamond accessories. HiKOKI promotes Carat as a partner to help customers find the perfect diamond accessories for their tools.

Scale indicators2 records

Recent moves2 records

Expansion highlights5 records

Direct peers

• Makita: Japanese power tool manufacturer with strong cordless platform (LXT) and broad European presence. Closely comparable to HiKOKI on origin, technology approach, and target professional tradesperson segment.
• DeWalt (Stanley Black & Decker): Global professional power tools brand with extensive cordless platform (20V/60V MAX). Competes head-to-head with HiKOKI on construction-site positioning and dealer networks.
• Bosch Power Tools (Robert Bosch GmbH): Bosch Professional is the dominant European power tools brand for tradespeople, offering cordless, corded, and pneumatic tools across overlapping SKUs. It is HiKOKI's primary direct competitor in the German professional channel.
• Festool (Tooltechnic Systems / TTS Tooltechnic Systems): German premium power tool brand owned by TTS Tooltechnic Systems, focused on carpentry, painting, and renovation trades. Competes with HiKOKI on German professional premium positioning and warranty/service culture.
• Hilti: Liechtenstein-based premium professional tools brand specializing in construction and fastening, with strong direct sales model. Comparable high-end positioning to HiKOKI's pro offering.
• Milwaukee Tool (Techtronic Industries): Premium professional power tools brand owned by TTI, with leading M18/M12 cordless platform. Direct competitor in the high-performance cordless space HiKOKI targets with MULTI VOLT.
• Metabo (same parent Metabowerke GmbH): Metabo is a sister brand operated by the same legal entity (Metabowerke GmbH) that runs HiKOKI Power Tools Deutschland. Sells pro-grade cordless/corded power tools in the same channels and tradesperson segments.

Broad incumbents

• Würth: German-headquartered global distributor of tools, fasteners, and consumables to professional trades. Comparable end customer (tradespeople) but a much broader portfolio and direct-sales model.
• Stanley (Stanley Black & Decker): Mass-market tools brand under the same parent as DeWalt. Overlaps with HiKOKI at the entry-pro segment but with a much wider product breadth and global retail presence.
• Black+Decker: Mass-market DIY and prosumer power tools brand under Stanley Black & Decker. Competes with HiKOKI at the lighter end of the professional and DIY-overlap segments, primarily through retail channels.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@HiKOKIPOWERTOOLSDE
• Facebookfacebook.com/hikokielektrowerkzeugede
• LinkedInlinkedin.com/company/hikoki-power-tools-deutschland
• Instagraminstagram.com/hikokipowertoolsde

Revenue estimate

Valuation estimate

Number of profiles

Profiles4 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hikoki Power Tools Deutschland