Holocaust Memorial Museum of San Antonio

What Holocaust Memorial Museum of San Antonio does

The Holocaust Memorial Museum of San Antonio (HMMSA) is a nonprofit Holocaust education institution founded in 1975 and operated as a program of The Jewish Federations of San Antonio, a 501(c)(3) organization. Its current physical museum at 12500 NW Military Hwy, San Antonio, TX opened in May 2000 and provides permanent and rotating exhibits on Holocaust history, with free admission Monday–Thursday (9AM–3PM), Friday (9AM–1PM), and the first Sunday of each month (1PM–4PM). The museum educates thousands of students and visitors annually through survivor testimony, interactive exhibits, and docent-led tours.

HMMSA delivers Holocaust education through three interconnected product surfaces: (1) on-site programming — museum tours, Survivor Speakers Series, HMMSA Reads book club, and annual commemorations (Kristallnacht, Yom HaShoah, Learn & Remember); (2) K-12 educator resources — free Texas Holocaust Remembrance Week materials (on-campus presentations, traveling exhibits, educator trunks in English and Spanish, certified educator workshops with TEA-issued CPE credits) approved by the Texas Holocaust, Genocide, and Antisemitism Advisory Commission to fulfill state mandates; and (3) digital/partner-delivered programming — virtual exhibits (e.g., Warsaw Ghetto Uprising), Zoom-based events, and library-branch programming through the San Antonio Public Library. All products are provided at no charge.

HMMSA is funded entirely through donations, foundation grants, sponsorships, and fundraising events such as the annual For Hope For Humanity Benefit Dinner, with named supporters including the Nathalie & Gladys Dalkowitz Charitable Trust, Alex and Sally Halff Foundation, Charity Ball Association, and Ross and Stern Families. Its geographic reach covers San Antonio, Central, and South Texas. The organization is governed by a volunteer commission chaired by Richard Planto, with operational leadership under Museum Director Leslie Met and a small staff of five (Education Manager, Curriculum Development Specialist, Engagement Coordinator, Events Coordinator).

Name

Holocaust Memorial Museum of San Antonio

Legal name

The Jewish Federations of San Antonio

Website

https://hmmsa.org

Company type

Private

Founded year

1975

Operating status

Operating

Headcount range

11–50 employees

Short description

The Holocaust Memorial Museum of San Antonio is a nonprofit Holocaust education institution — operated as a program of the Jewish Federation of San Antonio — that provides free museum visits, survivor testimony programming, and Texas-approved K-12 Holocaust curriculum and resources to schools, educators, and the public across San Antonio, Central, and South Texas.

Ownership category

akta.pro rank

Product category

Museum and Holocaust Education Services

NAICS

Museums, Historical Sites, and Similar Institutions (712), Museums, Historical Sites, and Similar Institutions (7121)

SIC

Services-Amusement & Recreation Services (7900)

akta.pro industry

PRIMARYTHAJADAB

History Museums

Travel & Hospitality/Tours, Attractions & Experiences/Museums, Galleries & Cultural Institutions

SECONDARYBPAGAHAA

Museums & Heritage Sites (History, Science, Specialty)

Business & Public Services/Nonprofit, NGO & Social Services/Arts, Culture & Heritage Nonprofits

Keywords

• Holocaust education
• Museum exhibits
• Educator training
• Survivor testimony
• K-12 curriculum resources

Headquarters

HQ city

San Antonio

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Others, Supply Chain, Marketing or Sales

Revenue model

1. Donations and Fundraising: The museum operates as a nonprofit organization primarily funded through donations, sponsorships, and fundraising events such as the annual For Hope For Humanity Benefit Dinner.
2. Donor-Sponsored Programming: Many educational programs and resources are funded through grants and charitable contributions from donors such as the Nathalie & Gladys Dalkowitz Charitable Trust, Alex and Sally Halff Foundation, Charity Ball Association, Ross and Stern Families.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels6 records

Core offering

The Holocaust Memorial Museum of San Antonio provides Holocaust history education and remembrance through free museum exhibits, survivor testimony events, and structured K-12 educational programs. Its core offerings include docent-led and self-guided museum tours, the Survivor Speakers Series, HMMSA Reads book club, traveling exhibits, free classroom educator trunks, Texas Holocaust Remembrance Week resources, and certified educator workshops for Texas teachers. All programs and admission are provided free of charge to students, educators, and the general public.

Product overview

The Holocaust Memorial Museum of San Antonio is a museum offering Holocaust education through multiple interconnected programs. The core offerings include in-person and virtual museum tours of permanent exhibitions, the Survivor Speakers Series featuring live Holocaust survivor testimonies, and HMMSA Reads book club events. The museum provides extensive educator resources including Texas Holocaust Remembrance Week programs with on-campus presentations, certified educator workshops offering CPE credits, Educator Trunks for classroom lending, and Traveling Exhibits available for free 4-week checkout. Additional programming includes annual commemorations (Kristallnacht, Yom HaShoah), the Learn & Remember partnership with San Antonio Public Library, and the For Hope For Humanity benefit dinner fundraiser. The museum serves students, educators, and the general public across San Antonio, Central, and South Texas.

Differentiator

Problem solved

Functional benefit

Products and services

• Museum Tours Docent-led and self-guided tours of permanent and rotating exhibitions teaching Holocaust history through survivor testimony and interactive displays; offered free of charge to the public and school groups.
• Survivor Speakers Series Live presentations by Holocaust survivors and their descendants sharing personal testimonies of survival and resilience; free community and school programming.
• HMMSA Reads: Meet the Author Book club program featuring authors discussing Holocaust-related literature and memoirs; free community events.
• Learn & Remember Annual Program Annual partnership with San Antonio Public Library presenting themed Holocaust education programs and exhibits at library locations across the city each January.
• Texas Holocaust Remembrance Week Resources State-mandated educational resources including on-campus presentations, educator workshops, museum tours, traveling exhibits, and curriculum materials for K-12 schools to fulfill Texas Holocaust Remembrance Week requirements.
• Educator Trunks Grade-level and content-specific classroom trunks available for free 4-week lending, containing books, lesson plans, worksheets, DVDs, and reference materials including Spanish language versions for grades K-12.
• Traveling Exhibits Free circulating exhibits available for 4-week checkout covering topics including Holocaust introduction, isolation, Nazi censorship, German resistance, and Righteous Among the Nations.
• Virtual Exhibits Online exhibits including the Warsaw Ghetto Uprising virtual exhibit featuring historical images and documentation accessible via the museum's website.
• Volunteer Program Volunteer opportunities including museum docents, educational program support, special events, and behind-the-scenes roles for individuals age 16 and older.
• Educator Workshops Professional development workshops for K-12 educators on Holocaust pedagogy, certified by the Texas Education Agency to issue Continuing Professional Education (CPE) credits to Texas teachers.
• On-Campus Presentations Docent-led and second-generation survivor presentations delivered at schools and community locations, free of charge.
• For Hope For Humanity Benefit Dinner Annual fundraising event honoring individuals with the Mildred and Oscar Ehrenberg Humanitarian Award; primary fundraising vehicle for the museum.
• Kristallnacht Commemoration Annual commemoration of the Night of Broken Glass featuring survivor stories and community observance.
• Yom HaShoah Community Observance Annual Holocaust survivor remembrance ceremony honoring those who perished.

Quantifiable outcome

• Thousands of students and visitors educated annually since 1975
• +1 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

Ten partnerships are on record, tiered core and secondary.

• San Antonio Public LibrarycoreStrategic or Co-development PartnerAnnual partnership for the Holocaust: Learn & Remember program presenting programs and exhibits at library locations around the city each January. This is the 14th annual program in 2026. The partnership also includes the American Library Association for special exhibits.
• United States Holocaust Memorial Museum (USHMM)coreStrategic or Co-development PartnerUSHMM serves as a primary educational resource and content partner. HMMSA references USHMM materials and guidance, and presents programs featuring USHMM resources and exhibits. The museum teaches millions about Holocaust dangers using USHMM-aligned methodologies.
• Texas Holocaust, Genocide, and Antisemitism Advisory Commission (THGAAC)coreStrategic or Co-development PartnerState-appointed commission that approves Holocaust education resources and materials. HMMSA resources are approved by THGAAC for use in Texas schools to fulfill Holocaust Remembrance Week requirements.
• Jewish Federation of San AntoniocoreStrategic or Co-development PartnerHMMSA is a program of the Jewish Federation of San Antonio, a 501(c)(3) organization. The Federation provides operational support and organizational infrastructure for the museum.
• Yad VashemsecondaryStrategic or Co-development PartnerPartner in research and education. Yad Vashem's International School for Holocaust Studies provides educational resources. HMMSA features Yad Vashem content and their Righteous Among the Nations exhibit.
• Trinity UniversitysecondaryStrategic or Co-development PartnerAcademic partner for educational programs and events. Hosted The Exile of the Musicians documentary screening. Professor from Trinity serves on HMMSA commission.
• Barshop JCCsecondaryGTM or Marketing PartnerJewish Community Center partner for co-sponsored events including HMMSA Reads book club events and For Hope For Humanity benefit dinner.
• USC Shoah FoundationsecondaryStrategic or Co-development PartnerPartner for survivor testimony preservation. HMMSA connects visitors to IWitness curriculum resources from USC Shoah Foundation's 52,000+ testimony collection.
• Texas Education AgencycoreStrategic or Co-development PartnerState education agency that certifies HMMSA educator workshops for CPE (Continuing Professional Education) credits for Texas teachers.
• Facing History and OurselvessecondaryStrategic or Co-development PartnerInternational educational organization focused on engaging students in examining racism, prejudice and antisemitism. Listed as research and education partner.

Scale indicators4 records

Recent moves7 records

Expansion highlights5 records

Direct peers

• Museum of Tolerance (Simon Wiesenthal Center): A Holocaust and human rights education center in Los Angeles. Directly comparable to HMMSA's mission of using Holocaust education to combat prejudice and promote civic values, with both museums targeting school groups.
• Illinois Holocaust Museum and Education Center: A larger regional Holocaust museum providing exhibits, teacher workshops, and survivor testimony in the Midwest. Direct peer because of similar survivor-testimony-driven programming and school outreach model, albeit at a much larger scale.
• Museum of Jewish Heritage – A Living Memorial to the Holocaust: A Holocaust museum in New York City offering exhibits, teacher training, and survivor testimony. Comparable as a peer institution with similar educational mission, though in a different region and with a Jewish-heritage focus.
• Florida Holocaust Museum: A regional Holocaust museum in St. Petersburg with traveling exhibits, educator resources, and survivor testimony. Directly comparable to HMMSA as another mid-size regional museum serving K-12 schools.
• Holocaust Museum Houston: One of the largest regional Holocaust museums in the U.S., also serving Texas school districts. Direct peer because it operates the same combination of exhibits, traveling programs, and teacher training anchored to Texas Holocaust Remembrance Week.
• Virginia Holocaust Museum: A mid-size regional Holocaust museum in Richmond with permanent exhibits and school programming. Comparable as a peer of similar organizational size and program mix.
• Dallas Holocaust and Human Rights Museum: A Holocaust and human rights museum serving North Texas, operating in the same statewide region as HMMSA. Direct peer because both are regional Holocaust education institutions competing for Texas school districts and donor dollars.

Others

• USC Shoah Foundation / USC Institute for Visual History and Education: An adjacent organization that preserves and provides access to 52,000+ Holocaust and other genocide survivor testimonies. Comparable as an enabling/ecosystem organization whose IWitness curriculum HMMSA connects to for schools.

Broad incumbents

• United States Holocaust Memorial Museum (USHMM): The U.S.'s national Holocaust memorial museum in Washington, D.C. Comparable because HMMSA references USHMM curriculum and methods, and USHMM is the implicit national standard HMMSA aligns with. Not a direct competitor in Texas schools but shapes the educational framework.
• Yad Vashem: Israel's official Holocaust memorial and a global authority on Holocaust research and education. Comparable because HMMSA features Yad Vashem exhibits (e.g., Righteous Among the Nations) and relies on its content; not a domestic competitor but a content/authority peer.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/hmmsanantonio
• LinkedInlinkedin.com/company/holocaust-memorial-museum-of-san-antonio

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Holocaust Memorial Museum of San Antonio