Horses For A Change, Inc.

What Horses For A Change, Inc. does

The organization's revenue model is diversified across earned fees, programmatic sponsorships, and philanthropic donations. Earned fees come from individual and group riding lessons priced at $75–$120 per session, multi-lesson packs, group programs at $285–$475, and a higher-priced Dressage Competition Prep Program at $1,150. Horse boarding is offered at three tiers ranging from $850 to $1,850 per month, adding a stable-care revenue stream. On the fundraising side, the "Sponsor a Horse" and "Sponsor a Rider" ($100/month) programs provide recurring sponsorship, supplemented by community partnerships such as the "Tacos for a Change" fundraiser with La Roma Pizza & Tacos scheduled for August 23, 2026. With a 1–10 employee footprint and a small-individual-customer base, the organization functions as a community-scale nonprofit rather than a venture-backed or enterprise-segment operator.

Name

Horses For A Change, Inc.

Legal name

Horses for a Change, Inc.

Website

https://horsesforachange.org

Company type

Private

Founded year

1996

Operating status

Operating

Headcount range

1–10 employees

Short description

Horses For A Change is a 501(c)(3) nonprofit equestrian center at Frog Hollow Farm in Esopus, NY, offering therapeutic riding, lessons, youth programs, and horse boarding to children, adults with disabilities, and the Hudson Valley community.

Ownership category

akta.pro rank

Product category

Therapeutic Equestrian Services

NAICS

Fitness and Recreational Sports Centers (71394)

SIC

Services-Miscellaneous Amusement & Recreation (7990), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Sport/Show Horse Training & Performance Programs (AFAEAGAF)

akta.pro secondary industry

Horse Boarding, Livery & Stable Operations (AFAEAGAG)

Keywords

• Therapeutic horseback riding
• Equestrian instruction services
• Horse-assisted therapy
• Youth horsemanship programs
• Equine therapy center

Headquarters

HQ city

Esopus

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales

Revenue model

1. Riding Lessons and Programs: Revenue from individual and group riding lessons, youth riding weeks, therapeutic riding sessions, after-school saddle club programs, and competitive riding instruction. Fees range from $35 for trial sessions to $1,150 for dressage competition prep programs. Packs of lessons available at 10% discount.
2. Donations and Fundraising: Charitable donations from individuals and community members supporting the nonprofit mission. Annual fundraiser events such as 'Tacos for a Change' at La Roma restaurant. Monthly giving program available.
3. Rider Sponsorships: $100/month sponsorship program allowing donors to directly support riders in need of equine therapy. Contributions help provide scholarships for individuals who cannot afford riding services.
4. Horse Sponsorships: Sponsorship options for equine partners including month ($2,550), three months, six months, and annual ($900/month) tiers. Covers feed, bedding, horseshoes, vet services, quality care, and training.
5. Horse Boarding Services: Monthly basic boarding at $850 includes daily turnout, grooming, stall maintenance, blankets, boots and worming. Training board at $1,850/month adds up to five weekly lessons or professional riding five days per week.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

Horses for a Change is a 501(c)(3) nonprofit equestrian center that delivers horse-assisted therapy and riding instruction at Frog Hollow Farm in Esopus, NY. Its core offerings include therapeutic riding for individuals with physical, mental, developmental, or emotional disabilities; private and group riding lessons; youth programs (after-school saddle club, summer riding weeks, dressage competition prep, Saddle Club Jr.); competitive riding training; and horse boarding services at the 135-acre facility.

Product overview

Horses for a Change is a 501(c)(3) nonprofit equestrian center offering a unified portfolio of horse-assisted therapy and riding instruction programs. The core offerings include Therapeutic Riding for individuals with disabilities, and riding lessons structured across multiple delivery formats: Private Lessons (individual instruction), Group Lessons (3 or fewer riders), and After-School Saddle Club. Youth programs include Youth Riding Intensives (ages 7-16), Saddle Club Jr. (ages 4-6), and Dressage Competition Prep Program. The organization also offers Competitive Riding training and Horse Boarding services at Frog Hollow Farm. Support programs include Scholarships for need-based riders, Sponsor a Rider, and Sponsor a Horse initiatives. All programs operate from Frog Hollow Farm, a 135-acre facility in Esopus, NY.

Differentiator

Problem solved

Functional benefit

Products and services

• Therapeutic Riding
• Private Lessons
• Group Lessons
• After-School Saddle Club
• Youth Riding Intensives
• Saddle Club Jr.
• Dressage Competition Prep Program
• Competitive Riding
• Horse Boarding at Frog Hollow Farm

Quantifiable outcome

• Therapeutic riding participants experience increased self-confidence, self-esteem, improved balance and coordination, and development of life skills such as communication, empathy, and patience.
• +2 more outcomes

Named customers3 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Eleven partnerships are on record, tiered minor and core.

• La Roma Pizza & TacosminorGTM or Marketing Partner · 23 August 2026Venue host for Tacos for a Change annual fundraiser event on August 23, 2026, from 12PM-3PM at 405 Broadway, Ulster Park, NY 12487. The restaurant donates a percentage of taco purchases to support Horses for a Change programs.
• Horse of CourseminorGTM or Marketing PartnerSilent auction sponsor for Tacos for a Change fundraiser event
• Stewart's ShopsminorGTM or Marketing PartnerSilent auction sponsor for Tacos for a Change fundraiser event
• Equis Art GalleryminorGTM or Marketing PartnerSilent auction sponsor for Tacos for a Change fundraiser event
• Campfire EngravingminorGTM or Marketing PartnerSilent auction sponsor for Tacos for a Change fundraiser event
• RMV CellarsminorGTM or Marketing PartnerSilent auction sponsor for Tacos for a Change fundraiser event
• Adams FarmsminorGTM or Marketing PartnerSilent auction sponsor for Tacos for a Change fundraiser event
• Hudson Valley Web GirlminorGTM or Marketing PartnerSilent auction sponsor for Tacos for a Change fundraiser event
• Bread AloneminorGTM or Marketing PartnerSilent auction sponsor for Tacos for a Change fundraiser event
• Prime Print ShopminorGTM or Marketing PartnerSilent auction sponsor for Tacos for a Change fundraiser event
• Frog Hollow FarmcoreStrategic or Co-development PartnerHost location for Horses for a Change programs. A 135-acre equestrian facility providing two indoor arenas, full-size dressage arena with viewing area, and daily horse boarding services. Frog Hollow Farm offers horse boarding services separate from H4C programs.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• High Hopes Therapeutic Riding: Long-established Connecticut therapeutic riding center offering equine-assisted activities for individuals with special needs; comparable scale, mission, and service mix to H4C's therapeutic riding programs.
• Pegasus Therapeutic Riding: New York-based therapeutic equestrian center serving individuals with disabilities; directly competes for Hudson Valley and tri-state rider referrals with similar adaptive riding and lesson offerings.
• HorseAbility: Long Island-based therapeutic riding and equine-assisted services organization; comparable nonprofit structure, therapeutic riding curriculum, and adaptive horsemanship programs to H4C.
• SpiritHorse International: National therapeutic riding nonprofit operating equine-assisted programs for children and adults with disabilities; comparable therapeutic riding mission, lesson structure, and donor-supported funding model.
• GallopNYC: Therapeutic horsemanship nonprofit serving riders with disabilities across New York City; directly comparable mission, target population, and equine-assisted therapy model to H4C's therapeutic riding program.
• BraveHearts Therapeutic Riding & Educational Center: One of the largest therapeutic riding centers in the U.S. based in Illinois; comparable nonprofit model serving veterans, children, and individuals with disabilities through equine-assisted services.
• BINA Farm Center for Equine-Assisted Therapy: New Jersey equine-assisted therapy center serving individuals with special needs; directly comparable service mix, therapeutic riding curriculum, and tri-state nonprofit positioning.
• Manes & Motions Therapeutic Riding Center: New Jersey nonprofit therapeutic riding center serving individuals with physical, cognitive, and emotional challenges; closely aligned mission, target population, and equine-assisted therapy model.

Regional players

• Old Salem Farm: Premier Westchester County, NY equestrian competition and training facility offering dressage and show jumping; operates in the same Hudson Valley/NY tri-state equestrian market as H4C and competes for competitive riders, though not therapeutic clientele.
• HITS (Horse Shows in the Sun): Major Saugerties, NY-based equestrian show organization producing dressage and hunter/jumper competitions in the Hudson Valley; overlapping regional market with H4C's competitive riding programs and potential draw on the same rider pool.

Market position

Strengths4 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/horsesforachange
• Instagraminstagram.com/horsesforachange
• LinkedInlinkedin.com/company/horses-for-a-change-inc

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Horses For A Change, Inc.