Gilded Unicorn

What Gilded Unicorn does

Gilded Unicorn is a privately held, single-location Modern American restaurant and bar located at 110 South Monroe Street in downtown Spokane, Washington, operating in the converted boiler room beneath the historic Montvale Hotel. Founded in 2015, the restaurant serves dine-in guests across evening operating hours (Sunday-Thursday 4pm-11pm, Friday-Saturday 3pm-12am) with a menu of comfort food reinterpreted with local ingredients, craft cocktails priced at $15, and a discounted Happy Hour offering. Its primary customer segments are local Spokane residents, downtown workers, hotel guests, tourists, and customers booking special occasions such as birthdays, rehearsal dinners, weddings, and corporate events.

The restaurant monetizes through four revenue streams: dine-in service, online ordering for pick-up and curbside (powered by a Toast Tab storefront), third-party delivery through DoorDash, Postmates, and UberEats, and off-premise catering plus private event hosting at the venue. Its technology stack is light and outsourced, relying on SpotHopper for restaurant management and website operations, Toast Tab for direct ordering, and third-party aggregators for delivery — there are no proprietary software assets disclosed. Marketing is executed across Facebook, Instagram, Yelp, Google, TripAdvisor, Wedding Wire, The Knot, Eventective, and local Spokane media. A sister concept, Griffin Tavern, operates upstairs at the same address, sharing back-of-house elements including the Beer Wall under unified management.

The business is operated without disclosed investors, parent company, or external funding, and no leadership team, M&A activity, or regulatory actions are documented. The competitive position rests on the unique physical asset (historic speakeasy-style basement venue), distinctive brand narrative, and downtown location rather than on any technology, scale, or data advantage.

Name

Gilded Unicorn

Legal name

The Gilded Unicorn

Website

https://www.gildedunicorn.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

11–50 employees

Short description

Gilded Unicorn is a privately held Modern American restaurant and bar in downtown Spokane, WA, operating a single location beneath the historic Montvale Hotel and serving dine-in guests, online orders, catering, and private events to local residents, tourists, and special-occasion customers.

Ownership category

akta.pro rank

Headquarters

HQ city

Spokane

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Dine-in Restaurant: Revenue from food and beverage sales during dine-in service. Operating hours Sunday-Thursday 4pm-11pm, Friday-Saturday 3pm-12am. Happy Hour available 4pm-6pm & 10pm-close on weekdays, 3pm-5pm & 10pm-close on weekends.
2. Online Ordering and Delivery: Revenue from online orders placed through their own Toast Tab ordering system and third-party delivery platforms including DoorDash, Postmates, and UberEats. Pick-up and curbside service available.
3. Catering Services: Revenue from catering services for birthday parties, holiday parties, corporate events, and wedding festivities. Custom catering packages available for various occasions.
4. Private Events and Venues: Revenue from hosting private parties including birthday parties, rehearsal dinners, corporate events, and other special occasions. Group reservations and private party bookings available.

Pricing tiers

Go-to-market motion1 record

Distribution channels7 records

Marketing channels17 records

Core offering

The Gilded Unicorn is a Modern American restaurant and craft cocktail bar located beneath the historic Montvale Hotel in downtown Spokane, offering dine-in service, online ordering for pick-up and delivery, private event venue hosting, and off-site catering. The menu features handcrafted modern takes on '50s and '60s American classics using local ingredients, paired with a craft cocktail program featuring modern, renewed, and mocktail selections.

Product overview

Gilded Unicorn is a Modern American restaurant offering a unified dining experience that combines in-restaurant dining, craft cocktails, and beverage service with additional services including online ordering (via Toast Tab, DoorDash, Postmates, UberEats), table reservations, private event hosting, and catering. The core offering is the sit-down restaurant featuring a whimsical menu inspired by '50s and '60s American cuisine with local ingredients, complemented by an extensive drink menu of craft cocktails, wines, and mocktails. Supporting services include private party bookings and full catering capabilities for off-site events.

Differentiator

Problem solved

Functional benefit

Brands

• Griffin Tavern: Sister restaurant located at 1001 W 1st Ave, Spokane, WA 99201 - a kitchen and taphouse serving draft beers from the Beer Wall

Products and services

• Dine-In Restaurant Service Full-service American restaurant offering gourmet twists on classic dishes in a speakeasy-style setting beneath the historic Montvale Hotel in downtown Spokane. Includes Happy Hour service and reservations.
• Private Events and Party Venue Hosting On-site venue hosting for birthday parties, rehearsal dinners, corporate events, holiday parties, and wedding-related celebrations. Group reservations and private party bookings are available.
• Catering Services Off-site catering for birthday parties, holiday parties, corporate events, and wedding festivities with customizable packages for various occasions.
• Online Ordering for Pick-up and Delivery Quick and easy online food ordering for pick-up, curbside, or delivery through the restaurant's own Toast Tab system and third-party platforms (DoorDash, Postmates, UberEats).

Named customers5 records

Segments4 records

Ideal customer profiles4 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration4 records

Partnerships

One partnership is on record.

• Griffin TaverncoreOthersThe Griffin Tavern is the sister restaurant of The Gilded Unicorn, located upstairs from the underground restaurant at the same address (1001 W 1st Ave, Spokane, WA 99201). Griffin Tavern operates as a Kitchen and Taphouse, serving draft beers and cider from their Beer Wall. The two restaurants are co-located and share the same building, with the Beer Wall at Griffin Tavern serving draft beer to Gilded Unicorn customers. Both establishments are operated together under unified management.

Scale indicators1 record

Recent moves1 record

Expansion highlights4 records

Direct peers

• The Wandering Table: Spokane restaurant offering modern American cuisine with locally-sourced ingredients and a strong beverage program. Overlapping customer base and competitive set within Spokane's independent full-service dining market.
• Death & Co: Multi-location speakeasy-style craft cocktail bar renowned for handcrafted cocktails and an intimate, atmospheric setting. Directly comparable concept-level positioning around speakeasy ambiance and craft beverage expertise.
• Latah Bistro: Spokane neighborhood bistro offering American cuisine with full bar. Comparable casual-upscale positioning and similar target demographic of local residents and visitors.
• Employees Only: Iconic speakeasy cocktail bar with full food service. Comparable combination of hidden-entrance speakeasy atmosphere and craft cocktails paired with elevated American-influenced menu.
• Wild Sage American Bistro: Spokane-based modern American bistro with full bar and craft cocktails in the same downtown-adjacent market. Directly comparable upscale-casual concept serving local diners seeking chef-driven American cuisine.
• Casper Fry: Spokane modern American restaurant with full bar and locally-sourced menu, operating in the same competitive set as Gilded Unicorn for downtown diners and special occasions.
• Sante Restaurant & Charcuterie: Spokane upscale-casual restaurant with charcuterie and craft cocktail focus. Comparable price point, dining experience format, and downtown Spokane target customer to Gilded Unicorn.

Broad incumbents

• Seasons 52: National upscale-casual chain featuring a seasonal American menu with craft cocktails and wine. Comparable price point, modern American cuisine focus, and bar-driven revenue model, though at broader chain scale.
• Bonefish Grill: National casual-upscale chain offering American cuisine with a full bar and craft cocktails. Comparable menu positioning and dinner-focused operating model, though as a multi-unit corporate chain rather than independent.
• Eddie V's Prime Seafood: National upscale-casual chain offering American cuisine with extensive wine and cocktail program and private dining. Comparable premium-dining positioning, though as a multi-unit chain rather than a single-location concept.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat2 records

Key risks5 records

Key highlights6 records

Customer concentration

• Facebookfacebook.com/473953219450743
• Instagraminstagram.com/gildedunicornspokane
• LinkedInlinkedin.com/company/gildedunicorn

Compliance1 record

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gilded Unicorn