Infinity Custom Homes Llc

What Infinity Custom Homes Llc does

Infinity Custom Homes LLC, operating as Infinity Luxury Homes and branded under the "Practical Luxury" concept, is a privately held Oklahoma-based custom home builder and remodeler founded in 2016 by Chris Kregger (Manager) and Matt Mower (Co-Owner). The company designs, builds, and renovates bespoke luxury residences for high-net-worth homeowners across a roughly 50-mile radius around Oklahoma City, including Edmond, Yukon, Norman, Shawnee, Guthrie, Jones, Mustang, Arcadia, Nichols Hills, and Piedmont. Its service portfolio spans custom luxury home construction, pre-built move-in ready luxury residences, full-service kitchen/bathroom/whole-home remodeling, and an integrated design+build delivery model in which the firm guides clients from initial concept through architectural design, construction, and project management.

The core technical offering is integrated design-build construction: architectural design, materials selection, construction, and project management delivered under a single roof, with a stated emphasis on functional livability ("Practical Luxury") rather than purely aesthetic staging. Differentiated design choices include functional kitchens, home offices with separate entrances, accessible bathrooms, and other details intended to enhance daily use. Recognition includes the 2024 Parade of Homes excellence award across all categories, BBB Accredited Business status, and a CityLifestyle Magazine feature.

The business model is project-based professional services: revenue is generated through individual contracts for new custom builds, pre-built home sales, and remodeling projects, with pricing determined per project based on specifications, lot cost, materials, and complexity. Free in-home estimates are offered for remodeling. Go-to-market is consultative, direct-to-consumer sales targeting high-net-worth individuals in the OKC metro, with lead generation supported by a content-marketing blog (40+ articles in 2024-2026) and local SEO. The company is bootstrapped with no disclosed external funding or institutional investors, and operates with a 1-10 person team.

Name

Infinity Custom Homes Llc

Legal name

Infinity Custom Homes LLC

Website

https://infinitycustomhomesokc.com

Company type

Private

Founded year

2016

Operating status

Operating

Headcount range

1–10 employees

Short description

Infinity Custom Homes LLC is an Edmond, Oklahoma-based custom luxury home builder and remodeler serving high-net-worth homeowners across the Oklahoma City metro area through bespoke new builds, pre-built residences, and integrated design-build remodeling services.

Ownership category

akta.pro rank

Product category

Custom Home Building

NAICS

New Single-Family Housing Construction (except For-Sale Builders) (236115), Residential Remodelers (236118)

akta.pro primary industry

Custom Home Building (IMAFABAC)

akta.pro secondary industries

Residential Luxury / High-End Home Construction (IMAFABAJ), Luxury Whole-Home Renovation (High-End Finishes & Custom Build) (HSAPAEAI)

Keywords

• Custom home building
• Luxury home remodeling
• Pre-built luxury homes
• Residential construction services
• Design build services

Headquarters

HQ city

Edmond

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales, Infrastructure

Revenue model

1. Custom Home Building: Bespoke residential construction services for custom luxury homes tailored to individual client specifications. Revenue generated through project-based contracts for new construction.
2. Luxury Remodeling Services: Renovation and remodeling services for existing luxury homes, including kitchen remodels, bathroom remodels, and whole-home renovations. Project-based pricing.
3. Pre-Built Luxury Homes: Sale of completed luxury residences ready for move-in, offering the quality and design of custom homes with immediate availability.

Pricing tiers

Go-to-market motion1 record

Distribution channels2 records

Marketing channels3 records

Core offering

Infinity Custom Homes designs and builds bespoke custom luxury residences, pre-built luxury homes, and luxury remodeling projects for homeowners in the Oklahoma City metropolitan area. Services span full custom home construction, Design + Build integrated delivery, and renovation of existing luxury properties, all under the "Practical Luxury" philosophy that pairs aesthetic quality with functional, livable design.

Product overview

Infinity Custom Homes LLC (operates as Infinity Luxury Homes) is a custom home building and remodeling company based in Oklahoma. The company offers a unified portfolio of residential construction services organized around 'Practical Luxury' — a philosophy blending beauty with functionality. The core offering consists of Custom Luxury Homes (bespoke residences built to client specifications), Pre-Built Exquisite Homes (move-in ready luxury homes), and Luxury Home Remodeling (renovation services for existing properties). These are delivered through a Design + Build Services model that integrates architectural and construction expertise. The portfolio also includes specialized room-level remodeling services for Kitchens, Bathrooms, Dining Rooms, Master Bedrooms, Living Rooms, and Exterior Design & Construction, all positioned as components of the broader custom build and remodel offering rather than standalone products.

Differentiator

Problem solved

Functional benefit

Products and services

• Custom Luxury Homes Bespoke custom luxury home building service for homeowners seeking residences tailored to their unique vision and lifestyle. Each home is designed and constructed to client specifications under the Practical Luxury philosophy.
• Luxury Home Remodeling Remodeling and renovation services that transform existing homes into luxurious, functional living spaces, including kitchen remodels, bathroom remodels, and whole-home renovations.
• Pre-Built Exquisite Homes Completed luxury residences available for immediate move-in, offering the design quality and craftsmanship of custom homes without the build timeline.
• Design + Build Services Comprehensive full-service construction and design+build service that integrates architectural design and construction expertise, guiding clients from initial concept and design through final construction and beyond.

Quantifiable outcome

• Awarded excellence across all categories in the Parade of Homes 2024
• +1 more outcomes

Named customers2 records

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Scale indicators4 records

Recent moves5 records

Expansion highlights4 records

Direct peers

• Drees Homes: National custom and semi-custom home builder offering design-build services for move-up and luxury buyers. Comparable to Infinity in offering bespoke residences with integrated design choices, though operating at significantly larger scale across multiple states.
• Greenawalt Construction: Oklahoma-based residential construction firm offering custom home building and remodeling services. Comparable in operating within the same OKC regional market with a similar mix of custom builds and renovation projects for HNW clients.
• Landmark Fine Homes: Oklahoma luxury custom home builder focused on high-end residences in the OKC metro. Direct comparable to Infinity in product tier, customer profile, and design-build service delivery within the same regional market.
• Arthur Rutenberg Homes: Luxury custom home builder franchise model serving affluent buyers through local builders. Comparable in targeting HNW customers with bespoke luxury residences, though operates via a franchise/affiliate structure rather than owner-operator model.

Regional players

• Ideal Homes: Oklahoma-based home builder with a portfolio spanning entry-level through luxury custom. Comparable as a regional competitor within the same OKC metro market, overlapping with Infinity on the luxury custom end of its range.
• Classic Group Homes: Custom and luxury home builder in the south-central U.S. Comparable as a regional custom builder competing in adjacent markets (Texas/Oklahoma) with similar HNW customer focus and design-build service delivery.
• Shaw Homes: Oklahoma-based custom home builder serving the OKC metro and surrounding areas. Direct comparable in geography, customer segment (HNW homeowners), and custom luxury delivery model, competing for the same projects Infinity pursues.
• Vintage Design & Build: Oklahoma City-based design-build firm offering custom home construction and remodeling. Comparable to Infinity's integrated design-build model and shared regional customer base in the OKC metro.

Broad incumbents

• Lennar Corporation: One of the largest U.S. homebuilders, offering production and luxury homes with design studios. Overlaps with Infinity on the design-center/customization experience for luxury buyers, though at vastly different scale and product type.
• Toll Brothers: Largest luxury home builder in the U.S., serving affluent buyers with custom and move-in options. Relevant as the dominant incumbent in the same HNW customer segment Infinity targets, though Toll operates at national scale across hundreds of communities.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks5 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/in/chris-kregger-09b3752b

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Infinity Custom Homes Llc