Hello English!

What Hello English! does

Hello English! is an Austrian English-language education service provider operated by RIESPO Education & Sportbetriebs GmbH, headquartered in Vorchdorf, Austria. The company delivers immersive English instruction to school-aged learners through a B2B2C go-to-market: it sells multi-day English Project Weeks (3, 4, or 5 days) directly to Austrian schools, which then coordinate student (and parent) participation. It also sells Online Group Courses at €55 per student per semester, Teacher Training (professional development for Austrian English teachers), and Holiday Camps through a strategic partnership with the Global English Teaching Academy (GET-Academy).

The core product stack rests on a localized curriculum developed with Austrian English teachers and aligned to the Austrian national curriculum, combining Content and Language Integrated Learning (CLIL), Communicative Language Teaching (CLT), Total Physical Response (TPR), and a STEAM-based learning framework. Delivery is performed by a vetted Native Speaker teacher pool sourced from six English-speaking countries (UK, Ireland, Australia, New Zealand, Canada, South Africa), all resident in Austria and certified through the GET-Academy under Trinity College London standards (Registered Centre 47961) and IATEFL institutional membership (ID 25841). The company does not operate a proprietary technology platform beyond a standard online booking interface; the offering is fundamentally a human-delivered service.

Revenue mechanics are split between one-time project week engagements (quote-based, sickness insurance included, course booklets provided) and a recurring semester-based online course subscription, with teacher training and holiday camps as add-ons. The company claims a footprint of more than 300 partner schools across Austrian primary, middle, gymnasium, and vocational tiers, and operates with 11–50 employees.

Name

Hello English!

Legal name

RIESPO Education & Sportbetriebs GmbH

Website

https://helloenglish.at

Company type

Private

Founded year

2018

Operating status

Operating

Headcount range

11–50 employees

Short description

Hello English! is an Austrian English-language education provider delivering multi-day Project Weeks, online group courses, teacher training, and holiday camps to more than 300 partner schools, using certified Native Speakers trained at GET-Academy.

Ownership category

akta.pro rank

Product category

Language Education Services

NAICS

Language Schools (61163), Exam Preparation and Tutoring (611691)

SIC

Services-Educational Services (8200)

akta.pro industry

PRIMARYEDAMAFAA

General Language Schools & Institutes

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Language Learning & Conversation Programs

SECONDARYEDAMAFAE

In-Person Language Tutoring & Small-Group Classes

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Language Learning & Conversation Programs

SECONDARYEDAMAFAL

Language Immersion Programs & Camps (Local/Seasonal)

Education/Supplemental & Enrichment Programs (Arts, STEM, Language)/Language Learning & Conversation Programs

SECONDARYEDANAAAF

Foreign Language Subject Tutoring (School Coursework)

Education/Tutoring & Test Preparation/Academic Subject Tutoring (K–12 & Higher Ed)

Keywords

• English language education
• School project weeks
• Native speaker instruction
• Online language courses
• Teacher professional development

Headquarters

HQ city

Vorchdorf

HQ country

Austria

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Others

Revenue model

1. Project Week Programs: Schools book project weeks (3, 4, or 5 days) where Native Speaker teachers deliver English instruction at the school during regular class hours. Each student receives a course booklet and the program is customized to their abilities. Sickness insurance is included. Revenue is generated per project week engagement with schools.
2. Online Group Courses: Semester-based online English courses offered to students independent of project weeks. Priced at €55 per student per semester. Booking is handled centrally through schools, with parents receiving access data directly from Hello English! for flexible lesson booking.

Pricing tiers

Go-to-market motion2 records

Distribution channels3 records

Marketing channels4 records

Core offering

Hello English! delivers intensive English Project Week programs (3, 4, or 5-day formats) inside partner schools during regular class hours, taught by certified Native Speaker teachers from six English-speaking countries who live in Austria and are trained at the GET-Academy. In parallel, the company offers semester-based Online Group Courses for students (max 6 per group, CEFR A1–C1, €55 per student per semester), plus ancillary Teacher Training and Holiday Camps delivered through its affiliated GET-Academy. Programs are aligned to the Austrian national curriculum and built around CLIL, CLT, TPR, and STEAM methodologies.

Product overview

Hello English! is an English language education company offering in-person Project Week programs at schools and Online Group Courses. The core offerings are the Project Week program (available in 3, 4, or 5-day formats at over 300 partner schools in Austria) and Online Group Courses. The company also provides Teacher Training to improve English teaching quality at Austrian schools. Holiday Camps are offered through the GET-Academy partnership. All offerings are delivered by certified Native Speaker teachers trained in CLIL, communicative language teaching, and Total Physical Response methods.

Differentiator

Problem solved

Functional benefit

Products and services

• English Project Week An in-school intensive English immersion program delivered by certified Native Speaker teachers at Austrian partner schools during regular class hours. Available in 3-day, 4-day, and 5-day formats, customized to student ability levels, with a course booklet for each student and included sickness insurance covering days missed due to illness. Targets Austrian primary, middle, gymnasium, and higher-vocational schools.
• Online Group Courses Semester-based online English lessons delivered in small groups of up to 6 students, covering CEFR levels A1 through C1. Flexible booking lets participants book as many lessons as they wish within the semester. Enrollment is centrally coordinated through partner schools, with parents receiving access credentials directly from Hello English!. Priced at €55 per student per semester.
• Teacher Training (via GET-Academy) Professional development and training programs for Austrian English teachers delivered through the related Global English Teaching Academy (GET-Academy), aligned with Trinity College London Center 47961 standards. Supports schools in improving the quality of in-house English instruction and creates additional enterprise touchpoints with educational institutions.
• Holiday Camps Summer holiday camps offering immersive English learning experiences, operated in partnership with the affiliated GET-Academy as a complementary offering to the in-school Project Weeks and Online Group Courses.

Named customers12 records

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core.

• GET-Academy (Global English Teaching Academy)coreStrategic or Co-development PartnerStrategic partnership for Native Speaker teacher training and development. The GET-Academy is award-winning and works with the highest international standards of Trinity College London. The academy is specifically designed to support the Austrian curriculum, project work requirements, and child-friendly education of Austrian schools.
• Trinity College LondoncoreTechnology or IntegrationOfficial Trinity College London Registered Centre (Center 47961). This partnership provides international standards and certification frameworks for the Native Speaker teaching program. The collaboration ensures quality assurance and international recognition of Hello English!'s English language teaching.
• Austrian Partner Schools (300+)coreChannel Partner/ Reseller/ DistributorHello English! operates at over 300 partner schools across Austria, spanning primary schools, new middle schools (NMS), polytechnics, gymnasiums, and higher vocational schools (BHS). Schools act as channel partners, coordinating enrollment for project weeks and online courses with students and parents.

Scale indicators3 records

Recent moves6 records

Expansion highlights5 records

Direct peers

• Wall Street English: International chain of English language schools offering blended in-centre and online lessons for adults and young learners. Comparable in offering structured, multi-level English programmes with native-speaker instruction.
• EF Education First: One of the world's largest private education companies, with EF English language schools, study abroad and teacher training programmes. Comparable in its combination of immersive in-person English teaching, certified teacher standards and curriculum-aligned programmes.
• Berlitz Corporation: Global language education provider offering in-person and online language instruction across many markets. Highly comparable to Hello English! as a branded language school network monetising immersive teacher-led English programmes for both institutional and consumer customers.
• Inlingua International: Global franchised network of language schools teaching English and other languages via in-person group and individual lessons. Operates a similar school-channel and consumer-channel model with localised curriculum and certified instructors.

Regional players

• LernQuadrat: Austrian tutoring chain offering in-person and online tutoring, including language support, across multiple Austrian locations. Comparable as an Austrian K-12 supplemental education provider addressing similar school and parent buyers.

Emerging players

• GoStudent: Vienna-headquartered online tutoring scale-up operating across DACH and beyond, including K-12 English tutoring. Comparable as a DACH-region K-12 learning provider that could compete with Hello English! for school and parent budgets, especially in the online segment.
• Babbel: Berlin-based direct-to-consumer language learning subscription platform, with strong DACH distribution. Comparable as a substitute offering for the consumer/parent side of Hello English!'s market, particularly for the online group course product.

Broad incumbents

• British Council: UK cultural organisation that teaches English worldwide and administers teacher training and certification programmes. Comparable to Hello English! through its English teaching, teacher certification (e.g. Trinity-affiliated pathways) and institutional school partnerships.
• Rosetta Stone (IXL Learning): Long-established consumer and institutional language-learning platform offering English programmes for schools and individuals. Comparable through its institutional sales into schools and its consumer English learning subscription product.

Others

• Oxford University Press Education: Major ELT publisher providing curriculum, teacher training and assessment used by schools worldwide. Comparable as an ecosystem partner/seller of teacher training and curriculum content that Hello English! consumes and could compete with in the teacher-training add-on.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/the-english-teacher-training-college-of-austria

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Hello English!