CBA Sports

What CBA Sports does

CBA Sports is a privately held specialty trade contractor founded in 1992 and headquartered in Norcross, Georgia. The company designs, sells, and installs athletic surfacing systems across three product categories: indoor sports flooring (maple hardwood, synthetic, and modular court surfaces for gymnasiums, weight rooms, and running tracks), outdoor courts (basketball, tennis, pickleball, and multi-sport), and synthetic turf systems (residential, commercial, pet, playground, golf, pool deck, and rooftop applications). Its technical differentiation rests on proprietary surface technologies including the CBA Turf System integrating Microban antimicrobial and UltraBase self-draining components, FallSoft impact protection for playgrounds, and modular court systems engineered for multi-decade lifespans. The company has cumulatively installed over 15 million square feet of athletic surfacing since founding.

The business operates a project-based, one-time-purchase revenue model supplemented by recurring maintenance and refinishing services for synthetic turf and sports floors. Pricing is unit-based, ranging from approximately $5-$20 per square foot for artificial turf to $18,000-$38,000 for a basic pickleball court and up to $185,000 for a full maple hardwood gymnasium installation. CBA Sports employs a sales-led go-to-market with both direct-to-consumer outreach (residential) and enterprise field sales (schools, universities, commercial properties), supported by a 5,000-square-foot showroom in Norcross, an interactive online court builder tool, and a strategic partnership with the Atlanta Hawks that drives enterprise referrals. Its geographic footprint covers Georgia and Alabama.

Customer segmentation is horizontal, with three primary segments: residential homeowners, commercial property managers, and educational institutions. Notable institutional customers include Georgia Tech and the Atlanta Hawks organization. The company is independently owned, with no disclosed institutional funding, no parent company, and no subsidiaries, consistent with a founder/team-owned specialty services business model.

Name

CBA Sports

Legal name

CBA Sports

Website

https://cbasports.com

Company type

Private

Founded year

1992

Operating status

Operating

Headcount range

11–50 employees

Short description

CBA Sports is a privately held Georgia-based specialty trade contractor founded in 1992 that designs, sells, and installs athletic flooring, outdoor sports courts, and synthetic turf systems for residential, commercial, and institutional clients across the Southeast US.

Ownership category

akta.pro rank

Headquarters

HQ city

Norcross

HQ country

United States

HQ region

North America

Offices1 record

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Supply Chain, Operations, Marketing or Sales

Revenue model

1. Sports Flooring Installation: Installation of indoor sports flooring including maple hardwood gymnasium floors, synthetic floors, modular courts, and specialty athletic surfaces for residential and commercial applications
2. Synthetic Turf Installation: Installation of artificial turf systems for residential lawns, commercial landscapes, sports fields, playgrounds, and specialty applications including pet areas, pool decks, and rooftop installations
3. Outdoor Court Construction: Construction and installation of outdoor sports courts including basketball, pickleball, tennis, and multi-sport courts with various surface options
4. Synthetic Turf Maintenance Services: Ongoing maintenance and repair services for existing synthetic turf installations including cleaning, seam repairs, infill replacement, and irrigation system monitoring
5. Floor Maintenance Services: Sports floor maintenance services including refinishing, cleaning, and protective coatings for indoor gymnasium and athletic flooring

Pricing tiers

Go-to-market motion3 records

Distribution channels4 records

Marketing channels5 records

Core offering

CBA Sports is a sports construction contractor that designs, supplies, and installs indoor gymnasium flooring (performance wood, synthetic, and modular systems), outdoor athletic courts (basketball, tennis, pickleball, and multi-sport), and synthetic turf systems for residential and commercial clients. Founded in 1992 and headquartered in Norcross, GA, the company delivers turnkey design-build projects across hardwood flooring, hard courts, and synthetic turf categories.

Product overview

CBA Sports is a sports construction company founded in 1992 specializing in performance athletic surfaces, sports flooring systems, synthetic turf, and sports components. The company operates as a single unified offering with distinct product categories: Indoor Sports Flooring (gymnasium flooring with Performance Wood, Synthetic, and Modular options; indoor basketball courts; weight room flooring; running tracks; court accessories; and maintenance services), Outdoor Courts (basketball, tennis, pickleball, and multi-sport court installation with an Interactive Court Builder design tool), and Synthetic Turf Systems (the proprietary CBA Turf System with Microban and UltraBase technologies, plus residential, commercial, pet-friendly, playground, golf, pool deck, rooftop, and weight room turf products, along with maintenance services). With over 15 million square feet of installations, the company serves residential, commercial, and institutional clients throughout Georgia and Alabama.

Differentiator

Problem solved

Functional benefit

Products and services

• Indoor Gymnasium Flooring Systems

Quantifiable outcome

• 15+ Million square feet of sports floors, athletic surfaces and synthetic turf installed since founding
• +3 more outcomes

Named customers5 records

Segments4 records

Ideal customer profiles2 records

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature5 records

Partnerships

One partnership is on record.

• Atlanta HawkscoreStrategic or Co-development PartnerStrategic partnership with NBA team Atlanta Hawks for sports court projects and installations. CBA Sports has completed projects for the Hawks organization, and CEO Steve Koonin has provided public endorsements of the company's quality and service.

Scale indicators4 records

Recent moves6 records

Expansion highlights4 records

Direct peers

• Robbins Sports Surfaces: Manufacturer and installer of maple and synthetic gymnasium floors for schools, colleges, and professional venues. Overlaps with CBA Sports' indoor Performance Wood flooring offering and education customer segment.
• Versacourt: Modular sport tile manufacturer selling court kits direct and through dealers for basketball, pickleball, and multi-sport courts. Comparable on product category (modular tiles) and the dealer/installer-driven residential + commercial go-to-market.
• SnapSports: Manufacturer and installer of modular athletic flooring and outdoor court tiles for residential, commercial, and institutional buyers. Directly comparable on interlocking modular court systems and multi-sport tile products.
• Hellas Construction: Texas-based sports construction contractor specializing in synthetic turf fields, running tracks, and base construction. Closely mirrors CBA Sports' turnkey outdoor sports surface installation model at a larger scale.
• Sport Court of America: Original modular sport court brand and the dominant US residential/commercial modular court network. Most directly comparable on modular court systems, multi-sport surfaces, and the residential backyard court offering.
• Connor Sports: Specialist in maple hardwood and synthetic sports flooring for gymnasiums, with nationwide installation. Directly comparable on CBA Sports' performance wood and gymnasium flooring lines serving schools and universities.

Broad incumbents

• AstroTurf: Long-established synthetic turf manufacturer and installer for athletic fields, with growing landscape and pet turf lines. Comparable on the proprietary CBA Turf System and the sports/commercial turf installation model.
• FieldTurf: Largest North American synthetic turf and sports surfacing company, owned by Tarkett. Comparable on the synthetic turf and sports field installation side but at significantly larger scale and broader institutional footprint.
• Shaw Sports Turf: Synthetic turf division of Shaw Industries serving schools, municipalities, and athletic facilities. Comparable on institutional turf installation but with the backing of a much larger parent.
• Tarkett Sports: Global sports surfacing business covering indoor athletic flooring, running tracks, and field turf. Overlaps with CBA Sports' full indoor + turf portfolio but competes primarily at the national institutional level.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

• LinkedInlinkedin.com/company/cba-sports

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about CBA Sports