MIXIT 7

What MIXIT 7 does

MIXIT 7 (legal entity MIXIT7 SARL, SIREN 842 652 547) is a Paris-headquartered digital agency organized as a French SARL with €10,000 share capital, operating from 34 avenue des Champs-Élysées. The firm delivers a 360° service stack spanning custom website creation and maintenance, hosting and domain administration, SEO and SEA campaign management, AI/GEO visibility optimization, and bespoke application and CRM integration work. Its core technology is centered on WordPress and the PHP ecosystem — including Symfony, CakePHP and CodeIgniter — augmented by e-commerce platforms such as WooCommerce, PrestaShop and Magento, and supplemented by two proprietary assets: the Mixit7 Structured Data Plugin (automated schema markup for hotels and other verticals) and the Website AI Score analyzer (a 500+-site benchmark across 5 AI crawlers).

The company's revenue model blends one-time project fees — typically billed on a 40/60 deposit/delivery split — with recurring subscription streams for hosting (infrastructure leased across Interxion/Digital Realty, OVH and Cloudflare), maintenance and webmastering packs, SEO contracts of 6–12 month minimum tenure, SEA media pass-through plus management fees, and annual domain renewals. Geographic coverage is regional French (Île-de-France, Bretagne, PACA, Nouvelle-Aquitaine, Auvergne-Rhône-Alpes, Grand Est, Occitanie) with team members distributed between Paris and internationally. Customer concentration sits primarily in hospitality (40+ active hotel websites including Nice Pam Hôtel, Maison Obono, Hôtel Dali, Hôtel Escaletto, Jost Hôtel Montpellier and Bordeaux, Domaine Louise), alongside enterprise and institutional accounts such as Prevlink (occupational health, serving 662,000 employees), Modelec (industrial configurators), Nest34 (premium coworking), UMANO (HR consulting) and Bébézoom (photography). The team of approximately 8 specialists — co-led by CEO Laetitia Sulitzer and CTO Steve Shalloe — competes on 25+ years of hospitality domain knowledge, deep booking-engine integration expertise, and emerging AI-search optimization methodology.

Name

MIXIT 7

Legal name

MIXIT7 SARL

Website

https://mixit7.com

Company type

Private

Operating status

Operating

Short description

MIXIT 7 is a Paris-based digital agency offering website creation, hosting, SEO/SEA, AI/GEO visibility optimization, and custom development/CRM integration, with deep specialization in the French hospitality sector across 40+ active hotel websites.

Ownership category

akta.pro rank

Product category

Web Development & Digital Agency Services

NAICS

Custom Computer Programming Services (541511), Computer Systems Design Services (541512)

SIC

Services-Computer Integrated Systems Design (7373), Services-Computer Programming Services (7371)

akta.pro industry

PRIMARYMPAAAAAA

Integrated Full-Service Creative Agencies

Media, Entertainment & Sports/Advertising, Marketing & PR Services/Advertising Agencies (Full-Service/Creative)

Keywords

• Web development services
• Search engine optimization
• Hospitality digital marketing
• Custom software development
• AI visibility optimization

Headquarters

HQ city

Paris

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Technology or R&D, Marketing or Sales, Infrastructure

Revenue model

1. Website Creation & Development: One-time project-based fees for custom website development, web applications, and configurators. Pricing varies by scope: number of pages, specific features, third-party integrations (booking engines, CRM), and language versions. Standard payment terms: 40% deposit at order, 60% on delivery.
2. Website Hosting: Annual recurring hosting fees providing disk space, bandwidth, SSL certificates, email accounts, and regular backups. Infrastructure uses Interxion/Digital Realty (Netherlands), OVH (France), and Cloudflare (USA).
3. Maintenance & Webmastering: Annual maintenance contracts including CMS updates, security patches, monitoring, content updates, and technical support. Webmastering billed in 15-minute increments. Annual webmastering packs available with predefined hours.
4. SEO & Digital Marketing Services: Ongoing SEO optimization and SEA campaign management. SEO contracts typically minimum 6-12 months. SEA includes media budget pass-through plus management fees.
5. Domain Name Management: Annual domain registration and management fees as intermediary with registries (AFNIC for .fr, international registrars).
6. AI Visibility & GEO Services: Consulting and implementation services for AI search optimization, including structured data audits, implementation, and ongoing monitoring.

Pricing tiers

Go-to-market motion1 record

Distribution channels1 record

Marketing channels5 records

Core offering

MIXIT 7 is a Paris-based 360° digital agency providing custom website creation and maintenance, SEO/SEA and web analytics, AI visibility (Generative Engine Optimization) services, and custom development/CRM integration for B2B clients. The agency specializes in the hospitality sector where it manages over 40 multilingual hotel websites with deep expertise in booking engine integrations (D-Edge, Amenitiz, SynXis, Mews). Services are delivered by a small human-sized team via project-based engagements and recurring maintenance, hosting, and SEO contracts.

Product overview

MIXIT 7 is a 360° digital agency based in Paris offering an integrated suite of digital services. The core offering spans four main pillars: Website Creation & Maintenance (custom and template-based development), SEO/SEA & Measurement (search optimization and paid advertising), AI & GEO Visibility (Generative Engine Optimization for AI systems), and Custom Development & CRM Integration (including progiciels and product configurators). The company specializes in the hospitality sector managing over 40 hotel websites with booking engine integrations (D-Edge, Amenitiz, SynXis, Mews). Accompanying tools include the proprietary Website AI Score analyzer and Mixit7 Structured Data Plugin for automated schema markup. Services are delivered by a small team of specialists across Paris and internationally.

Differentiator

Problem solved

Functional benefit

Brands

• Website AI Score: AI visibility analyzer tool for hotel websites that evaluates six key dimensions of AI maturity: structured data, metadata, content quality, crawlability, accessibility, and agent readiness.

Products and services

• Website Creation & Maintenance Custom and template-based website development for institutional, catalog, and e-commerce platforms. All sites are responsive, SEO-optimized, fast, secure, and GDPR-compliant. Includes ongoing maintenance and webmastering services.
• SEO, SEA & Measurement Search engine optimization and advertising services including technical SEO audits, on-page optimization, local and international SEO, multilingual hreflang implementation, Google Ads campaigns, and performance tracking with GA4 conversion measurement.
• AI & GEO Visibility Generative Engine Optimization services to improve website visibility in AI-generated responses from ChatGPT, Google AI Overviews, Perplexity, and Copilot. Includes structured data implementation, content optimization, and AI visibility audits. Accompanied by the Website AI Score analysis tool.
• Custom Development & CRM Integration Custom application development, product configurators, and CRM integration services. Develops interactive product configurators, business databases and platforms, CRM integrations, and advanced WordPress solutions including custom themes and plugins. Also includes progiciels (POS systems for shopping centers, nursery management, e-learning platforms, university management systems).
• Website AI Score AI visibility analysis tool for hotel websites that evaluates sites across 6 dimensions of AI maturity: structured data, metadata, content quality, crawlability, accessibility, and agent readiness. Analyzes performance against 5 AI systems (ChatGPT, Claude, Google AI, Perplexity, and others). Available as a standalone diagnostic tool at aiscore.mixit7.com.
• Website Hosting & Domain Management Annual recurring hosting services providing disk space, bandwidth, SSL certificates, email accounts, and regular backups. Infrastructure uses Interxion/Digital Realty (Netherlands), OVH (France), and Cloudflare (USA). Includes annual domain registration and management as intermediary with registries (AFNIC for .fr, international registrars).

Quantifiable outcome

• 75% reduction in production time for Bébézoom platform through process optimization
• +1 more outcomes

Named customers15 records

Segments3 records

Ideal customer profiles3 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration10 records

AI capability3 records

Feature4 records

Partnerships

Nine partnerships are on record, tiered infrastructure, core, key account and standard.

• Interxion / Digital RealtyinfrastructureOthersInfrastructure provider for data center services in Netherlands. MIXIT7 rents and administers their own servers on this infrastructure.
• OVHinfrastructureOthersFrench cloud infrastructure provider. Servers located in France as part of MIXIT7's multi-location hosting strategy.
• CloudflareinfrastructureTechnology or IntegrationCDN and security services provider for USA-based content delivery and DDoS protection.
• D-Edge (Availpro)coreTechnology or IntegrationHotel booking engine integration partner. MIXIT7 has extensive experience integrating D-Edge for real-time availability, pricing, and reservation management across numerous hotel clients.
• AmenitizcoreTechnology or IntegrationHotel booking platform integration. Part of MIXIT7's standard hotel booking engine ecosystem.
• SynXis (Sabre)coreTechnology or IntegrationEnterprise hotel reservation system integration. Included in MIXIT7's standard hotel booking engine capabilities.
• MewscoreTechnology or IntegrationModern hotel management system integration. Successfully integrated for Jost hotels' booking and property management.
• Tapestry Collection by Hiltonkey accountChannel Partner/ Reseller/ DistributorHotel Dali operates under Tapestry Collection by Hilton brand. MIXIT7 serves as digital partner for brand-compliant website development and marketing.
• Mirail, Namastay, ReservitstandardTechnology or IntegrationAdditional hotel booking engine integrations available in MIXIT7's standard service offerings.

Scale indicators5 records

Recent moves5 records

Expansion highlights5 records

Market position

Competitive moat3 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/mixologeek
• LinkedInlinkedin.com/company/mixologeek-le-cocktail-digital
• Instagraminstagram.com/mixit7_le_cocktail_digital

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles8 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about MIXIT 7