Grupo Abc Supermercados

What Grupo Abc Supermercados does

Grupo ABC Supermercados is a privately held Brazilian multi-format food and consumer-goods retailer headquartered at Rod. Presidente Tancredo Neves, 5455 in Divinópolis, Minas Gerais, operating under the legal entity Adição e Distribuição Express S/A (CNPJ 04.149.637/0001-03). The group, founded in 1982, runs a 60-plus store network across Minas Gerais under the Hiper ABC, Super ABC, ABC Plus and ABC Atacado banners covering both retail (Varejo) and wholesale/club (Atacado) trade, complemented by co-located Drogaria (pharmacy) and Auto Posto (gas station) businesses. Vertically aligned subsidiaries include Financial Cartões (Cartão ABC private-label credit card), Produtos Marca Própria (private label), and Indústria de Suínos (pork processing).

The technology layer consists of a multi-format retail operations platform connecting physical stores, the Super ABC Online e-commerce storefront (superabconline.com.br), a mobile application published on Google Play and the App Store, and the Cliente Plus loyalty program accessed through a dedicated portal. Digital channels include Instagram, Facebook, YouTube and a WhatsApp Business line (wa.me/5537999355760). B2B and governance infrastructure includes a supplier portal (Portal do Fornecedor), an ethics hotline (Canal de Denúncias), a named Data Protection Officer (Bruno Dias Jaber), and compliance with both Brazilian LGPD (Lei 13.709/2018) and EU GDPR. The company employs 5,001-10,000 people across the state.

Commercially, Grupo ABC generates revenue from one-time consumer purchases at retail, transaction-based wholesale volumes via the Atacado format, dispense and convenience revenue from gas stations, prescription and OTC revenue from drugstores, transactional interest and fees from Cartão ABC credit balances held through Financial Cartões, and margin captured in-house through Produtos Marca Própria and Indústria de Suínos. The go-to-market is direct-to-consumer and direct-to-SMB/wholesale via physical store presence and the Super ABC Online delivery channel, segmented primarily by retail consumers, with wholesale (Atacado), pharmacy and fuel buyers as secondary segments. Pricing is store-specific and not publicly disclosed.

Name

Grupo Abc Supermercados

Legal name

ADIÇÃO E DISTRIBUIÇÃO EXPRESS S/A

Website

https://superabc.com.br

Company type

Private

Founded year

1982

Operating status

Operating

Headcount range

5,001–10,000 employees

Short description

Grupo ABC Supermercados is a privately held Brazilian multi-format retailer operating 60-plus Hiper, Super, Atacado, Drogaria and Auto Posto locations across Minas Gerais, with supporting e-commerce, loyalty and in-house credit card businesses serving retail and wholesale consumers.

Ownership category

akta.pro rank

Product category

Grocery Retail

NAICS

Supermarkets and Other Grocery Retailers (except Convenience Retailers) (445110), Grocery and Convenience Retailers (4451), Warehouse Clubs, Supercenters, and Other General Merchandise Retailers (45521)

SIC

Retail-Grocery Stores (5411), Wholesale-Groceries, General Line (5141), Retail-Nonstore Retailers (5960)

akta.pro primary industry

Full-Line Supermarkets (National/Regional Chains) (CRAHAAAA)

akta.pro secondary industry

Supermarket Operators with In-Store Foodservice/Prepared Foods Focus (CRAHAAAJ)

Keywords

• Supermarket retail operations
• Wholesale grocery distribution
• Loyalty program services
• Private label products
• Integrated retail formats

Headquarters

HQ city

Contagem

HQ country

Brazil

HQ region

Latin America

Offices77 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Retail Sales (Varejo): Supermarket retail sales through Hiper ABC and Super ABC format stores serving end consumers
2. Wholesale/Bulk Sales (Atacado): Wholesale and bulk sales through Atacado format stores serving business customers and bulk buyers
3. Drugstore/Pharmacy: Drogaria ABC drugstore operations integrated within supermarket locations
4. Fuel Sales (Auto Posto): Auto posto (gas station) operations at multiple locations
5. E-commerce: Online grocery shopping through superabconline.com.br
6. Financial Services (Cartão ABC): ABC credit card and financial services through Financial Cartões

Go-to-market motion1 record

Distribution channels6 records

Marketing channels5 records

Core offering

Grupo Abc Supermercados operates a multi-format retail and wholesale supermarket network in Minas Gerais, Brazil, encompassing physical retail stores (Hiper ABC, Super ABC, ABC Plus), wholesale operations (Atacado), drugstores (Drogaria ABC), gas stations (Auto Posto ABC), and an e-commerce platform (Super ABC Online). It sells groceries, household goods, fresh produce, pharmacy items, and fuel, and complements these with a customer loyalty program (Cliente Plus), a private-label credit card (Cartão ABC), private label products, and a wine club (Clube do Vinho).

Product overview

Grupo ABC operates a multi-format retail and wholesale supermarket network under the Supermercados ABC brand, encompassing physical retail stores (Varejo), wholesale operations (Atacado), pharmacy/drugstore chains (Drugstore ABC), and gas stations (Auto Posto ABC). The group supports its physical footprint with a digital ecosystem centered on the Super ABC Online e-commerce platform, the Cliente Plus loyalty program, and the Cartão ABC private-label financial card issued through Financial Cartões. Specialty offerings include the Clube do Vinho (wine club) and Churrasco ABC (BBQ-focused line). B2B services include a Supplier Portal and compliance channels (Ethics Hotline/Canal de Denúncias and DPO contact). The group is headquartered under Adição e Distribuição Express S/A (ABC Tech).

Differentiator

Problem solved

Functional benefit

Brands

• Cliente Plus: Customer loyalty program offering exclusive discounts and benefits
• Cartão ABC
• Super ABC Online

Products and services

• Supermercados ABC Varejo (Retail) Multi-format physical retail supermarket operation under Hiper ABC, Super ABC, and ABC Plus formats selling groceries, fresh produce, household goods, beverages, and general merchandise to individual consumers across Minas Gerais, Brazil.
• Supermercados ABC Atacado (Wholesale) Dedicated wholesale supermarket format selling groceries, beverages, and non-food supplies in bulk quantities to small and mid-sized businesses, neighborhood retailers, restaurants, and institutional buyers, with tele-sales (televendas) services and volume-based pricing.
• Super ABC Online E-commerce platform at superabconline.com.br and supporting mobile app that allows customers to order groceries and household items online for delivery or pickup from the Grupo ABC retail network in Minas Gerais.
• Cliente Plus Customer loyalty program offering cash-back benefits, exclusive discounts, and partner coupons to enrolled retail customers of Grupo ABC across its store formats and online channel.
• Cartão ABC Private-label credit card issued by Grupo ABC for use at its retail stores and online channels, providing financing and payment convenience to retail customers.
• Drogaria ABC In-store drugstore format selling pharmacy, health, beauty, and personal care products to retail consumers at Grupo ABC locations across Minas Gerais.
• Auto Posto ABC Gas station format operating at Grupo ABC retail locations, selling fuel and related convenience services to retail consumers.
• Clube do Vinho ABC Wine club offering under the Grupo ABC retail brand providing curated wine selections and wine-related offerings to enrolled retail customers.
• Churrasco ABC BBQ-focused sub-brand within the Grupo ABC retail offering, providing barbecue meats, cuts, and related products to retail consumers through the supermarket network.
• Produtos Marca Própria (Private Label) Private label product line covering grocery and household items developed and sold under the Grupo ABC retail brand across its multi-format store network.

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Scale indicators1 record

Recent moves6 records

Expansion highlights6 records

Direct peers

• Grupo Pereira: Grupo Pereira is a Brazilian multi-format retailer operating supermarkets (Fort), Atacado (Pereira Atacado), and convenience stores across multiple states. Comparable Brazilian retail group with similar Varejo/Atacado structure and integrated supply chain.
• Tenda Atacado: Tenda is a Brazilian cash-and-carry wholesale supermarket chain operating across multiple states with a small-business and final-consumer focus. Comparable to Grupo ABC's ABC Atacado wholesale operations in customer segment and bulk retail format.
• Super Muffato: Super Muffato is a regional supermarket chain based in Paraná operating Varejo and Atacado (wholesale) formats under the Muffato brand. Comparable mid-size Brazilian regional supermarket/wholesale operator with similar multi-format strategy.
• Assaí Atacadista: Assaí is a leading Brazilian cash-and-carry wholesale food retailer serving small businesses and final consumers, owned by GPA (Grupo Pão de Açúcar). Direct comparator for Grupo ABC's ABC Atacado wholesale format and overlapping small-business customer base.
• Mateus Supermercados: Mateus is a Brazilian regional supermarket chain operating retail (Mateus Supermercados) and wholesale (Mateus Atacado) formats across Maranhão and surrounding states. Comparable to Grupo ABC in multi-format retail/wholesale strategy and strong regional dominance with integrated food and non-food assortment.
• Condor Super Center: Condor is a regional Brazilian supermarket and Atacado chain headquartered in Paraná with retail and wholesale banners. Comparable regional multi-format supermarket operator with overlapping small-business and consumer customer segments.
• Sonda Supermercados: Sonda is a regional Brazilian supermarket chain with retail and Atacado formats serving São Paulo and Paraná states. Comparable mid-size Brazilian regional supermarket operator with both Varejo and Atacado banners.
• Savegnago Supermercados: Savegnago is a regional Brazilian supermarket chain headquartered in São Paulo state operating retail and Atacado (wholesale) formats with multi-state presence in the Southeast. Highly comparable to Grupo ABC in format mix, regional focus, and integrated retail/wholesale operations.

Broad incumbents

• Carrefour Brasil: Carrefour Brasil is the largest retailer in Brazil, operating hypermarkets, supermarkets, Atacadão (wholesale), and e-commerce across all Brazilian states. Larger incumbent that competes with Grupo ABC across multiple formats including Hiper ABC (hypermarket) and Atacado (wholesale).
• Atacadão: Atacadão is Brazil's largest cash-and-carry wholesale food retailer, owned by Carrefour Brasil, with 200+ stores nationwide. National-scale incumbent that competes directly with Grupo ABC's ABC Atacado wholesale format and pressures regional Atacado economics.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

• Xinstagram.com/supermercadosabc
• YouTubeyoutube.com/user/publicidadesuperabc
• Facebookfacebook.com/supermercadosabc
• LinkedInlinkedin.com/company/grupoabcsupermercados
• Instagraminstagram.com/supermercadosabc

Compliance3 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Grupo Abc Supermercados