Gros - Maestri Del Fresco

What Gros - Maestri Del Fresco does

GROS - Maestri del Fresco (also operating under the CediGros web identity at cedigros.com) is a privately held Italian supermarket consortium founded in 1998 and headquartered in Rome. The company operates a grocery retail consortium that delivers grocery retail services, in-store and digital promotions, online shopping, and private label food products, indicating a multi-channel retail and wholesale hybrid model serving both end consumers and affiliated member retailers.

The consortium structure implies that GROS functions as a central platform for buying, branding, and digital commerce on behalf of its member retailers, aggregating scale in procurement, private label sourcing, and promotional activity that individual stores could not achieve independently. The 'Maestri del Fresco' private label line signals proprietary product development focused on fresh categories, while the online shopping offering indicates investment in direct-to-consumer digital infrastructure alongside traditional physical retail.

The company is privately held with no disclosed parent company, subsidiaries, institutional investors, or funding rounds. There are no available signals on headcount, revenue, store count, member count, or geographic footprint beyond Rome as headquarters. Typical revenue mechanics for a consortium of this profile include wholesale margins on supplied goods, member affiliation fees, private label product margins, and revenue from online sales, but no specific pricing, financial, or operational data is available in the source material to triangulate scale, unit economics, or growth dynamics.

Name

Gros - Maestri Del Fresco

Website

https://cedigros.com

Company type

Private

Founded year

1998

Short description

GROS - Maestri del Fresco is a privately held Italian supermarket consortium founded in 1998 in Rome, offering grocery retail, promotions, online shopping, and private label food products to consumers and member retailers.

Ownership category

akta.pro rank

Product category

Grocery Retail

NAICS

Supermarkets and Other Grocery Retailers (except Convenience Retailers) (44511), Supermarkets and Other Grocery Retailers (except Convenience Retailers) (445110)

SIC

Retail-Grocery Stores (5411), Wholesale-Groceries & Related Products (5140)

akta.pro primary industry

Full-Line Supermarkets (National/Regional Chains) (CRAHAAAA)

akta.pro secondary industries

Traditional Grocery Stores (Small-Format/Corner Grocers) (CRAHAAAC), Supermarket Operators with In-Store Foodservice/Prepared Foods Focus (CRAHAAAJ)

Keywords

• Grocery retail
• Supermarket consortium
• Private label food
• Online grocery shopping
• Food retail promotions

Headquarters

HQ city

Roma

HQ country

Italy

HQ region

Europe

Markets served

GTM type

B2C

Offering type

Services

Cost components

Supply Chain, Personnel, Operations, Marketing or Sales

Core offering

Gros - Maestri Del Fresco operates a supermarket consortium offering grocery retail, in-store and online promotional campaigns, an online shopping channel and a private label food line aimed at Italian consumers served through member retailers.

Differentiator

Problem solved

Functional benefit

Products and services

• Grocery retail offering Day-to-day grocery retail of food and household items delivered through the consortium's member supermarket locations for Italian consumer shoppers.
• Online grocery shopping Online channel that allows consumers to purchase grocery and food items via the consortium's website, extending the in-store assortment to digital shoppers.
• Private label food line Own-brand food products offered under the consortium's private label, providing value-priced alternatives to national brands for Italian grocery shoppers.
• Retail promotional campaigns Promotional pricing and discount campaigns coordinated across consortium member supermarkets to drive consumer traffic and value perception.

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Expansion highlights1 record

Broad incumbents

• MD SpA: Italian discount grocery chain expanding aggressively through both organic and acquired stores, intensifying competition for value-oriented shoppers in consortium-served regions.
• Coop Italia: Large Italian retail cooperative with an extensive supermarket footprint, broad private-label portfolio, and significant online grocery operations — a scaled incumbent benchmark for assortment and digital.
• Bennet: Italian hypermarket and supermarket chain with an integrated online offering and broad fresh assortment — comparable multi-format retail and digital positioning.
• Eurospin: Italy's leading hard-discount grocery chain, exerting sustained price pressure on traditional supermarket consortia and shaping consumer price expectations across categories.
• Esselunga: Major Italian supermarket chain known for strong private label and one of the most advanced online grocery platforms in Italy — competitive benchmark for digital and fresh execution.

Direct peers

• CRAI: Long-standing Italian supermarket consortium offering affiliated independent grocers a shared brand, assortment, and promotions — directly comparable to CediGros's consortium structure.
• Finiper: Italian retail group operating hypermarkets and supermarkets under banners including Il Gigante, with private label and fresh emphasis — comparable channel set and member-retailer structure.
• Selex Gruppo Commerciale: Italian retail consortium serving thousands of affiliated supermarkets with shared branding, private label, and centralized purchasing — directly comparable consortium model.
• Despar Italia: Consortium of Italian retailers operating under the Despar banner, providing centralized procurement and marketing — comparable to CediGros in model and channel mix.
• Conad: Italy's largest supermarket consortium, aggregating independent grocers under a national banner with private label, fresh, and online offerings — the closest structural analog to CediGros.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat3 records

Key risks4 records

Key highlights5 records

Customer concentration

• Facebookfacebook.com/grosmaestridelfresco
• LinkedInlinkedin.com/company/gros-maestri-del-fresco

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Gros - Maestri Del Fresco