Greenteq Ag
Greenteq AG operates the greenwebsite certification service, which calculates website CO2 emissions using a multi-factor methodology and compensates them through partner climate projects, serving small and medium businesses in German-speaking Europe via tiered annual subscriptions and an agency partner program.
- Company typePrivate
- Founded2022
- HeadquartersPfäffikon, Switzerland
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Greenteq Ag does
Greenteq AG operates the greenwebsite – CO2 neutral Website certification service, which calculates the CO2 footprint of customer websites and compensates the resulting emissions through partner climate protection projects. The core methodology was developed with climate experts and accounts for nine inputs per website, including monthly page views, data transfer volume, web server consumption, visitor hardware, visitor-side routers, the web hosting provider, electricity source, and the data centers involved, with a buffer applied to ensure sufficient compensation. Customers who subscribe receive a personalized digital certificate and a registered brand mark (available in multiple shapes and color variants) that they can display on their site for marketing and ESG positioning purposes.
The business is structured as a single-product subscription. Pricing is published as seven annual traffic-based tiers ranging from 229 to 893 CHF/EUR (with custom pricing above 300,000 monthly page views), and onboarding is fully self-serve via the greenwebsite.org website. A 25%-commission Klimaschutz-Champion partner program extends reach through agencies and freelancers that manage client websites. Offsets are channeled through three core partner projects: Char2Cool (water-hyacinth biochar in Ethiopia, with each ton of biochar preventing methane equivalent to roughly 393 tons of CO2), St. Nikola Wind Park in Bulgaria (52 turbines feeding the national grid, displacing an estimated 240,000 tons of CO2 per year), and Bhadla Solar Park in Rajasthan, India, with additional projects being explored in Indonesia and Laos. The 'greenwebsite – CO2 neutral Website' brand is protected by EU trademark No. 018777983 and the corresponding Swiss registration.
Greenteq AG was founded in 2022 by Carsten Schnabel (President of the Board) and Marijana Schnabel (CEO), is headquartered at Huobstrasse 7, 8808 Pfäffikon SZ, Switzerland, and operates with a team of eight people (founders, an environmental engineer, a climate expert, a climate project manager, and sales/admin staff). The company is privately held and founder-controlled, with no disclosed institutional funding, no subsidiaries, and no completed M&A activity. The disclosed customer base consists of approximately 33 certified members — predominantly German-speaking SMBs across e-commerce, healthcare, professional services, optometry, IT services, marketing, retail, non-profit and AI/content verticals (e.g., HorseDeal24, Spitex für alle GmbH, Geertz Optik GmbH, Ursus Informatik GmbH, Paul Schuster Stiftung, Content24).
Greenteq Ag firmographics
Firmographics- Name
- Greenteq Ag
- Legal name
- Greenteq AG
- Website
- https://greenwebsite.org
- Company type
- Private
- Founded year
- 2022
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Greenteq AG operates the greenwebsite certification service, which calculates website CO2 emissions using a multi-factor methodology and compensates them through partner climate projects, serving small and medium businesses in German-speaking Europe via tiered annual subscriptions and an agency partner program.
- Ownership category
- akta.pro rank
Greenteq Ag industry classification
Industry- Product category
- Carbon Offset Services
- NAICS
- Environmental Consulting Services (541620)
- SIC
- Services-Testing Laboratories (8734)
- akta.pro primary industry
- ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)
- akta.pro secondary industry
- Emissions Factors, LCA & Product Carbon Footprint (PCF) Platforms (EUABAEAD)
Keywords
Where Greenteq Ag is headquartered
LocationHeadquarters
- HQ city
- Pfäffikon
- HQ country
- Switzerland
- HQ region
- Europe
Offices2 records
Markets served
Greenteq Ag business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Supply Chain, Personnel, Marketing or Sales, Technology or R&D, Operations
Revenue model
- Annual CO2 Neutrality Certification Subscription: Annual subscription-based service where companies pay a yearly fee based on their website traffic volume to receive CO2 neutrality certification, digital certificate, and brand assets. Pricing scales from 229 CHF/EUR (up to 5,000 monthly page views) to 893 CHF/EUR (up to 300,000 monthly page views). For sites with 300,000+ page views, custom pricing applies.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Up to 5,000 page views/month: 229 CHF / 229 EUR per year |
| Subscription | Annual | Up to 10,000 page views/month: 268 CHF / 268 EUR per year |
| Subscription | Annual | Up to 50,000 page views/month: 374 CHF / 374 EUR per year |
| Subscription | Annual | Up to 100,000 page views/month: 468 CHF / 468 EUR per year |
| Subscription | Annual | Up to 200,000 page views/month: 684 CHF / 684 EUR per year |
| Subscription | Annual | Up to 300,000 page views/month: 893 CHF / 893 EUR per year |
| Subscription | Annual | 300,000+ page views/month: Custom pricing |
Go-to-market motion2 records
Distribution channels2 records
Marketing channels8 records
Greenteq Ag product offering
Product offeringCore offering
Greenteq AG operates the greenwebsite – CO2 neutral Website service, which calculates CO2 emissions produced by a customer's website based on multiple technical factors (page views, data transfer, server consumption, visitor hardware, routers, hosting provider, electricity source, and data centers) and compensates those unavoidable emissions through certified climate protection projects. Subscribing members receive a digital certificate (Digitales Zertifikat) and access to a registered trademark brand mark (greenwebsite Marke) for display on their websites. The company also operates a partner program that pays agencies and freelancers a 25% annual commission for referring new members.
Product overview
Greenteq AG offers a single unified service called greenwebsite – CO2 neutral Website, which provides carbon neutrality certification for websites. The core product calculates CO2 emissions based on page views and various technical factors, then compensates through climate protection projects. Members receive a Digitales Zertifikat (digital certificate) and access to the greenwebsite Marke (brand mark) in multiple formats for display. The company also operates a Partner-Programm allowing agencies to earn 25% annual commissions by referring new members.
Differentiator
Problem solved
Functional benefit
Products and services
- greenwebsite – CO2 neutral Website Annual CO2 neutrality certification service for website owners. Greenteq calculates a website's CO2 emissions using a proprietary multi-factor methodology (page views, data transfer, server consumption, visitor hardware, routers, hosting provider, electricity source, and data centers) and compensates the unavoidable emissions through certified climate protection projects in Ethiopia, Bulgaria, India, Indonesia, and Laos. Members pay an annual subscription fee scaled to monthly page views (229–893 CHF/EUR) and receive a digital certificate and registered trademark brand mark for display on their website. The service targets small and medium-sized businesses seeking credible environmental positioning and ESG profile improvement.
- Partner-Programm (Partner Program) Referral program for digital agencies and freelance web professionals who manage client websites. Partners register new greenwebsite members on behalf of their clients and earn a 25% annual commission on every referred member's subscription. Top-performing partners receive Klimaschutz-Champion (Climate Protection Champion) recognition tiers. The program is free to join and operates globally.
Quantifiable outcome
- 72% of job applicants prefer to apply to environmentally conscious companies
- +2 more outcomes
Companies that use Greenteq Ag
Customer profileNamed customers11 records
Segments3 records
Ideal customer profiles2 records
Greenteq Ag technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature1 record
Greenteq Ag partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered core.
- Char2Cool (Water Hyacinth Project)coreChar2Cool is a key project partner for water hyacinth removal projects. The company removes water hyacinths from waterways near the equator, converts them into biochar, and incorporates them into depleted soils. This prevents toxic methane emissions and binds CO2 stably for over a thousand years. One ton of water hyacinth biochar can prevent methane equivalent to 393 tons of CO2. Char2Cool only issues certificates once the climate effect is achieved and the biochar is produced.
- St. Nikola Wind Park (Bulgaria)coreWind energy project in Kavarna, Bulgaria, comprising 52 wind turbines supplying electricity to the national Bulgarian grid. The project replaces fossil fuel power plants and reduces an estimated 240,000 tons of CO2 per year. Also supports integrated bird protection early warning system.
- Bhadla Solar Park (India)coreSolar energy project in Rajasthan, India, utilizing strong solar radiation to produce solar energy for the Indian power grid. Reduces greenhouse gas emissions and addresses climate change impacts on rural communities. Creates local employment, provides solar street lighting, distributes solar lamps to families, and supports schools with solar-powered toilets.
Scale indicators3 records
Recent moves6 records
Expansion highlights5 records
Greenteq Ag competitors and assessment
Company assessmentDirect peers
- WebsiteCarbon: Public website carbon calculator built by Wholegrain Digital that produces per-website CO2 estimates comparable to Greenteq's calculation methodology. Direct comparison offering for measuring site emissions without subscription/certification packaging.
- Ecograder: Free digital sustainability assessment tool that grades websites on performance and carbon. Closest peer to Greenteq's measurement offering for SMB owners evaluating their site footprint, though positioned as a measurement-only tool rather than a paid offsetting certification.
- Ecologi: Climate action platform offering subscription-based carbon offsetting for individuals and SMBs with branded profile pages and integrated offset marketplaces. Nearest peer on subscription-led SMB climate subscription mechanics with a similar PLG onboarding flow.
- Climate Neutral: Non-profit that certifies brands as "Climate Neutral Certified" via third-party verified measurement, reduction, and offset. Same brand-certified carbon-neutrality motion as greenwebsite, but applied across whole companies rather than websites specifically.
- The Green Web Foundation: Operates a directory of websites hosted on green energy and developer tools (CO2.js, Greenweb-check API) for measuring digital emissions. Closest functional peer to greenwebsite's mission of certifying website-level carbon performance, with stronger open-source developer traction but a not-for-profit structure.
Broad incumbents
- Persefoni: Climate Management & Accounting Platform serving enterprises and financial institutions for carbon accounting and disclosure. Established incumbent whose expansion into SME-facing offerings and supply-chain emissions (Scope 3) overlaps with the same buyer universe Greenteq ultimately needs to grow into.
- Watershed: Enterprise carbon accounting platform that helps companies measure, report, and reduce emissions across Scope 1/2/3 — well-capitalized incumbent whose Scope 3 roadmap includes digital/cloud that competes upstream with Greenteq's website wedge at the mid-market and above.
- South Pole: Global carbon credit developer and climate solutions provider active in projects overlapping Greenteq's portfolio (biochar, renewable energy in India). Indirect counterparty as a project developer that could either supply or disintermediate offset access for SMB resellers.
Emerging players
- Patch: Developer-first carbon credit API and embedded checkout for digital businesses to embed offsetting into apps and websites. Direct competitor in the digital-emissions offsetting surface area, with stronger API/SDK infra but a developer-first (not SMB) go-to-market.
- Cloverly: Carbon offsetting API platform that lets digital products and websites integrate carbon calculation and purchasing programmatically. Adjacent to Greenteq's certification wedge, with broader enterprise integrations but no consumer-facing certificate brand.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights6 records
Customer concentration
Greenteq Ag social profiles
Digital presenceGreenteq Ag compliance and trust
Trust signalCompliance2 records
Greenteq Ag financial estimates
Financial estimateRevenue estimate
Valuation estimate
Greenteq Ag leadership team
Management profileNumber of profiles
Profiles8 records
Greenteq Ag funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Greenteq Ag M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Greenteq Ag
What does Greenteq Ag do?
Greenteq AG operates the greenwebsite – CO2 neutral Website service, which calculates CO2 emissions produced by a customer's website based on multiple technical factors (page views, data transfer, server consumption, visitor hardware, routers, hosting provider, electricity source, and data centers) and compensates those unavoidable emissions through certified climate protection projects. Subscribing members receive a digital certificate (Digitales Zertifikat) and access to a registered trademark brand mark (greenwebsite Marke) for display on their websites. The company also operates a partner program that pays agencies and freelancers a 25% annual commission for referring new members.
Is Greenteq Ag a public or private company?
Greenteq Ag is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Greenteq Ag founded?
Greenteq Ag was founded in 2022. It employs 1 to 10 people.
Where is Greenteq Ag based?
Greenteq Ag is headquartered in Pfäffikon, Switzerland, in the Europe region.
How does Greenteq Ag make money?
One revenue line is on record: annual CO2 Neutrality Certification Subscription.
Who are Greenteq Ag's main competitors?
Direct peers on record are WebsiteCarbon, Ecograder, Ecologi, Climate Neutral and The Green Web Foundation. Broad incumbents are Persefoni, Watershed and South Pole. Emerging players are Patch and Cloverly.
Does Greenteq Ag have an API?
No public API is recorded for Greenteq Ag.
What industry is Greenteq Ag in?
Greenteq Ag's product category is Carbon Offset Services. Its primary akta.pro industry code is EUABAEAB, ESG/Sustainability Reporting & Disclosure Platforms, with a secondary code of EUABAEAD, Emissions Factors, LCA & Product Carbon Footprint (PCF) Platforms. Its NAICS code is 541620 and its SIC code is 8734.