Greensport.nl

What Greensport.nl does

Greensport.nl B.V. is a Dutch private limited company founded in 2021 and headquartered in Joure, Friesland, with an additional showroom in Tijnje. The company operates as a regional total supplier of sportswear, workwear, promotional textiles, and corporate gifts, serving primarily amateur sports associations (football, basketball, volleyball, handball, korfball), businesses requiring corporate/workwear, and clients seeking branded promotional items and gifts.

The core offering combines distribution of multi-brand apparel (a portfolio of 24+ brands including JAKO, Dassy, Fruit of the Loom, Russell, Craft, Macron, Tricorp, and others) with vertically integrated customization services. Greensport runs in-house DTF (Direct-to-Film) printing, embroidery, and a DTP design department that supports custom club wear, sponsor logo placements, and bespoke designs (including club-history-inspired collars). It also provisions free personalized club webshops for sports associations, formal sponsor contracts, and on-location sales consultations. Wholly-owned subsidiary storefronts jakosportkleding.nl (dedicated JAKO sportswear channel) and gsbedrijfskleding.nl (workwear channel) extend the company's e-commerce footprint.

The business model is project-based and quote-driven: revenue is generated through one-time sales of apparel, textiles, and gifts, supplemented by sponsorship arrangements and recurring member purchases routed through the customized club webshops. The go-to-market is enterprise field sales via showroom visits and on-site appointments, paired with direct e-commerce and social media (Facebook, Instagram, LinkedIn) demand generation. Pricing is not publicly disclosed; deals are negotiated per customer/project. Operating geography is currently limited to the Netherlands with a focus on the Friesland region, and the company is owner/founder-controlled with no disclosed external funding.

Name

Greensport.nl

Legal name

Greensport.nl B.V.

Website

https://greensport.nl

Company type

Private

Founded year

2021

Operating status

Operating

Headcount range

1–10 employees

Short description

Greensport.nl B.V. is a Dutch supplier founded in 2021 that distributes multi-brand sportswear, workwear, promotional textiles, and corporate gifts to sports clubs, associations, and SMBs, with in-house DTF printing and embroidery customization.

Ownership category

akta.pro rank

Headquarters

HQ city

Joure

HQ country

Netherlands

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Services

Cost components

Operations, Supply Chain, Marketing or Sales, Personnel, Technology or R&D

Revenue model

1. Sports Clothing Sales: Sale of sports clothing to associations and clubs including match wear, training clothing, and accessories. Revenue generated through direct sales and custom club shops.
2. Workwear/ Corporate Clothing Sales: Sale of workwear, hospitality clothing, promotional clothing, representative clothing, and sustainable corporate wear to businesses.
3. Promotional Textiles: Affordable promotional clothing with company logos for events, company outings, and festivals.
4. Promotional Gifts/ Corporate Gifts: Branded promotional gifts for customer loyalty, brand awareness, and marketing purposes.

Go-to-market motion1 record

Distribution channels4 records

Marketing channels4 records

Core offering

Greensport.nl is a Dutch supplier of sportswear, workwear, promotional textiles, and corporate gifts based in Joure, Netherlands. The company sells apparel and gifts from over 24 partner brands, offers in-house customization via DTF (Direct-to-Film) printing and embroidery, runs an in-house DTP design department, and provides free personalized club webshops for sports associations.

Product overview

Greensport.nl is a total supplier for sports clothing, corporate clothing, promotional textiles, and corporate gifts based in Joure, Netherlands. The company operates since 2021 and offers four core product categories: Sportkleding (sports clothing for football, basketball, volleyball, handball, korfball), Bedrijfskleding (corporate/work clothing including workwear, hospitality, and representative clothing), Promotionele Textiel (promotional textiles), and Relatiegeschenken (corporate gifts). Supporting services include in-house DTF printing, embroidery (borduring), DTP department, custom club shops, custom-made clothing, and sponsorship contracts. The company also operates specialized webshops including jakosportkleding.nl for JAKO brand products and gsbedrijfskleding.nl for corporate clothing.

Differentiator

Problem solved

Functional benefit

Brands

• Jakosportkleding.nl: Dedicated webshop for JAKO sportswear articles, serving both consumers and businesses.
• GSbedrijfskleding.nl

Products and services

• Sports Clothing (Sportkleding) Total supplier for sports clubs providing match shirts, training clothing, and accessories for football, basketball, volleyball, handball, and korfball teams.
• Corporate/Work Clothing (Bedrijfskleding) High-quality corporate clothing including workwear, hospitality clothing, promotional clothing, representative clothing, and sustainable corporate clothing for businesses.
• Promotional Textiles (Promotionele Textiel) Affordable promotional clothing suitable for sports events, company outings, and festivals, including polos, softshell jackets, body warmers, and caps branded with company logos.
• Corporate Gifts (Relatiegeschenken) Custom-made corporate gifts ranging from practical daily items to unique premium gifts designed for brand visibility and customer loyalty.
• Jakosportkleding.nl Webshop Specialized online shop for JAKO clothing articles, offering the complete JAKO assortment for both consumers and businesses.
• Custom-Made Sports Clothing Custom-made sports clothing service including personalized collar designs referencing club history and custom slogans, tailored to specific club needs.
• Sponsorship Contracts for Sports Associations Generous sponsorship contracts tailored to agreements between Greensport and sports associations, providing financial and product support in exchange for promotional partnership.
• Custom Club Webshop Service Free customized webshop offered to sports associations and clubs, fully adapted to specific needs, providing a unique ordering experience for members and employees.

Quantifiable outcome

• Sustainability contribution through durable products and sustainable clothing options

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Two partnerships are on record, tiered core.

• JakocoreStrategic or Co-development PartnerGreensport is an official partner of Jako, a major sportswear brand. They offer the complete Jako assortment and have specialized in Jako products for years, serving both private individuals and businesses. They operate jakosportkleding.nl as a dedicated Jako sales channel.
• Sports Clubs and AssociationscoreStrategic or Co-development PartnerLong-term partnerships with sports clubs across football, basketball, volleyball, handball, and korfball. Greensport offers sponsor contracts, custom club shops, and collaborative design of match wear and presentation clothing. Close cooperation with transparency and availability at all times.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Others

• Jako: German sportswear brand that is a core supplier and strategic partner of Greensport, also selling directly through jakosportkleding.nl. Comparable as a competing sales channel for the same Jako product line that Greensport distributes.

Regional players

• Stanno: Dutch team sportswear brand selling football, hockey, and other kits through dealer networks in the Netherlands and Benelux. Overlaps with Greensport as a Dutch-origin sports apparel supplier for clubs, though Stanno is a brand owner rather than multi-brand retailer.

Emerging players

• Printful: Print-on-demand and custom apparel provider serving European SMBs and creators with decoration and fulfillment. Competes at the digital/DTC end of Greensport's customization services for small business and club orders.

Direct peers

• Spreadshirt: European custom apparel and print-on-demand platform enabling personalized clothing and gifts for clubs, teams, and businesses. Comparable to Greensport's customization-led value proposition across sportswear and promotional textiles.
• Voetbalshop.nl: Dutch online retailer specializing in football and team sports apparel, kits, and accessories for clubs and consumers. Directly comparable to Greensport in selling team sportswear to Dutch associations and individual players, with overlapping club-focused merchandising.
• Camaloon: European custom merchandise and apparel platform offering branded clothing, workwear, and promotional gifts to businesses. Comparable to Greensport's promotional textiles and corporate gifts business with online-first configuration and decoration.
• ShirtXL: Dutch custom apparel and printing company offering personalized clothing, workwear, and promotional textiles to businesses and clubs. Closely mirrors Greensport's combination of apparel retail and in-house decoration services for the Dutch SMB and club market.

Broad incumbents

• Sport 2000 Netherlands: Dutch sports retail franchise network selling team and individual sportswear across multiple categories. Comparable to Greensport's club and consumer sports apparel offering, with broader assortment but less customization depth.
• Intersport Netherlands: Established Dutch sports retail chain selling team kits, footwear, and apparel across many sports. Competes with Greensport for club and consumer sportswear spend in the Netherlands, though with a much broader portfolio.
• Decathlon Netherlands: Global sports retailer with a major Dutch store and online footprint, offering team sportswear, club packages, and corporate apparel. Overlaps with Greensport in Dutch sports apparel and team kit sales but at vastly greater scale and own-brand depth.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks6 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/Greensport.nl
• LinkedInlinkedin.com/company/greensportnl
• Instagraminstagram.com/greensport.nl

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Greensport.nl