FREESKI ACADEMY
FreeSki Academy Brno is a non-profit youth ski club in Brno, Czech Republic, founded 2012, providing year-round alpine skiing, grass skiing, and acrobatic skiing training for children ages 5-21 across recreational, competitive, and international competition pathways.
- Company typePrivate
- Founded2012
- HeadquartersBrno, Czechia
- Headcount—
- GTM typeB2C
- OfferingServices
What FREESKI ACADEMY does
FreeSki Academy Brno z.s. is a registered non-profit sports association (z.s.) based in Brno, Czech Republic, founded in September 2012. The organization provides year-round skiing training for children and youth aged approximately 5 to 21, organized into three groups: RACE (competitive alpine skiing for ages 6-21 participating in national and FIS-level competitions), GRASSKI (grass skiing training May-September for summer competition and winter preparation), and FUN (recreational and introductory skiing for younger children). The club's coaching staff of 12+ instructors includes former national team competitors and certified coaches, led by head coach Markéta Slováčková with over 20 years of coaching experience.
The club generates revenue primarily through annual membership fees of 8,000 CZK per school year for youth members, supplemented by 1,000 CZK adult non-training fees plus a 300 CZK Czech Ski Federation (SL ČR) registration. Additional revenue comes from public funding including 208,000 CZK from the City of Brno in 2025, South Moravian Region support, and National Sports Agency (NSA) grants, as well as equipment sponsorships from Trtík sport, Eurogripp, and Highland sport. The go-to-market is community-led, relying on school presentations, city-wide recruitment events (KROUŽKOFEST, Den náborů), and word-of-mouth referrals from existing member families.
FreeSki Academy Brno is affiliated with the Czech Ski Federation and participates in regional leagues such as the Jihomoravský lyžařský pohár, national series including the Madeja sport cup and Czech Championships, and international FIS competitions. The organization has produced athletes with podium finishes at World Championships in grass skiing, World Cup events, and World Junior Championships. The club also hosts the annual Suchý slalom Kohoutovice dry slalom race as a community engagement event.
FREESKI ACADEMY firmographics
Firmographics- Name
- FREESKI ACADEMY
- Legal name
- FreeSki Academy Brno z.s.
- Website
- https://freeskiacademy.net
- Company type
- Private
- Founded year
- 2012
- Operating status
- Operating
- Short description
- FreeSki Academy Brno is a non-profit youth ski club in Brno, Czech Republic, founded 2012, providing year-round alpine skiing, grass skiing, and acrobatic skiing training for children ages 5-21 across recreational, competitive, and international competition pathways.
- Ownership category
- akta.pro rank
FREESKI ACADEMY industry classification
Industry- Product category
- Youth Ski Sports Training
- NAICS
- Sports and Recreation Instruction (611620)
- SIC
- Services-Membership Sports & Recreation Clubs (7997), Services-Educational Services (8200)
- akta.pro primary industry
- Winter Sports & Snow Training Schools (Ski, Snowboard, Ice Sports) (MPAKAJAI)
- akta.pro secondary industries
- Winter Sports Teams/Clubs (Ski, Snowboard, Bobsleigh, etc.) (MPAKABAI), Youth Multi-Sport Camps (General Athletics, Summer Camps) (MPAKAJAA)
Keywords
Where FREESKI ACADEMY is headquartered
LocationHeadquarters
- HQ city
- Brno
- HQ country
- Czechia
- HQ region
- Europe
Offices1 record
Markets served
FREESKI ACADEMY business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Others
Revenue model
- Membership Fees: The club generates revenue through annual membership fees: 8000 CZK per school year for members under 18 years old, and 1000 CZK for members over 18 not participating in ski training. Additional SL ČR (Czech Ski Federation) membership fee of 300 CZK.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Subscription | Annual | Youth Members (under 18) - Full Training Program |
| Subscription | Annual | Adult Members (18+) - Non-training members |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels4 records
FREESKI ACADEMY product offering
Product offeringCore offering
FreeSki Academy Brno is a registered youth ski club that delivers year-round training in alpine skiing, grass skiing, and acrobatic skiing for children and youth aged 6-21. Members are organized into three training groups — RACE (competitive alpine and racing), GRASSKI (grass skiing competition prep), and FUN (basic/recreational skiing for younger children) — with a curriculum that supplements on-snow training with summer conditioning (fitness, rollerblading, paddleboarding, cycling).
Product overview
FreeSki Academy Brno is a children's skiing club based in Brno, Czech Republic, founded in September 2012. The organization offers a unified portfolio of skiing programs: RACE Groups for competitive alpine skiing and racing (ages 6-21), GRASSKI Group for summer grass skiing training and competitions, and FUN Group for recreational skiing for young children. The club combines winter snow training with year-round conditioning programs including summer camps, fitness training, rollerblading, paddleboarding, and cycling. The organization also hosts the annual Suchý slalom Kohoutovice dry slalom race as a community event.
Differentiator
Problem solved
Functional benefit
Products and services
- RACE Groups — Alpine Disciplines (Competitive Racing) Competitive racing training groups for juniors, youth, pre-youth, and training (přípravka) categories. Skiers aged 6-21 train year-round for competition in downhill skiing, participating in series such as Madeja sport cup, Pohár Orlických hor, ÚKZ, RKZ, MČR, and international FIS races. Targeted at athletes seeking structured competitive pathways.
- GRASSKI Group — Grass Skiing Training Training in grass skiing for competition preparation and summer conditioning for the winter season. Athletes participate in international competitions during summer months (May–September) including FIS Children Cup, World Championships, and World Cup events. Targeted at competitive alpine skiers who want year-round preparation.
- FUN Group — Basic and Recreational Skiing Training groups for children aged up to 8 and older children who primarily ski for fun; some members participate in competitions. Focus on overall development of sports skills, basic skiing technique, and positive relationship with sport and movement. Targeted at families introducing young children to skiing.
Quantifiable outcome
- 3rd place team finish in Madeja sport cup 2025 - most successful team from Brno and South Moravian region
- +2 more outcomes
Companies that use FREESKI ACADEMY
Customer profileSegments3 records
Ideal customer profiles1 record
FREESKI ACADEMY technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
FREESKI ACADEMY partnerships and signals
Strategic signalPartnerships
Nine partnerships are on record, tiered core, major and minor.
- Svaz lyžařů ČR (Czech Ski Federation)coreThe club is affiliated with Czech Ski Federation. Members must register with SL ČR through the electronic system at www.czech-ski.com. The federation organizes national competitions and provides competitive pathways.
- MČ Brno KohoutovicemajorMunicipal district Brno-Kohoutovice provides support for the club's local activities including hosting the annual dry slalom race.
- Trtík sportminorSports equipment partner supporting the club with sporting goods and equipment.
- EurogrippminorEquipment sponsor providing grip and safety products for ski training.
- Highland sportminorSports equipment sponsor supporting the club's activities.
- Fightclub BrnominorPartnership with Fightclub Brno for indoor training facilities during inclement weather. Used for conditioning training and activities during summer camps.
- Nebuď labuť cafeminorLocal cafe provides volunteer support and assistance during club events including the Kohoutovice dry slalom race.
- Sladký zážitekminorLocal bakery/cafe that provided facilities and refreshments for the 2024 Kohoutovice race event.
- MOPminorCompany responsible for preparing the meadow/lawn at Kohoutovice for the dry slalom race.
Scale indicators5 records
Recent moves6 records
Expansion highlights5 records
FREESKI ACADEMY competitors and assessment
Company assessmentBroad incumbents
- Svaz lyžařů ČR (Czech Ski Federation): National governing body for skiing in the Czech Republic. Comparable because FreeSki Academy Brno's members must register with SL ČR and compete in its sanctioned races; SL ČR sets the competitive pathway and training standards FreeSki Academy aligns to.
- TJ Dukla Liberec: Czech Army-affiliated multi-sport club with a strong alpine skiing section that competes at national and World Cup level. Comparable as an elite-development pathway that competes for the same junior talent pool FreeSki Academy develops.
Direct peers
- SK Ještěd Liberec: Established Czech alpine ski club producing national-team racers and competing in ÚKZ/RKZ/MČR series. Direct peer in competitive alpine training model, although with longer history and larger scale.
- Lyžařský klub Olomouc: Regional Czech ski club offering year-round youth training in alpine and grass skiing. Direct peer competing with FreeSki Academy for Moravian junior talent and in the same national race series.
- TJ Sokol Předklášteří: Czech sports association that shares a coach (Martin Soltík) with FreeSki Academy and competes in grass skiing and alpine disciplines at regional level. Directly comparable as a community-rooted Czech ski club with overlapping athlete pool and coaching staff.
- SKI klub Valašsko: Czech regional ski club competing in Madeja sport cup, Pohár Orlických hor and other series FreeSki Academy participates in. Direct peer: similar youth alpine racing focus, similar competition calendar, and comparable member-fee non-profit structure.
Emerging players
- Česká lyžařská akademie (Czech Ski Academy entities): Collective label for emerging Czech ski-development academies and centers of excellence operating under the Czech Ski Federation umbrella. Comparable to FreeSki Academy as a structured, certified youth alpine/grass-ski development provider.
Regional players
- Schigymnasium Schladming: Austrian ski high school combining academic education with elite alpine and grass skiing training. Comparable international benchmark for the year-round, multi-disciplinary youth ski academy model FreeSki Academy aspires to, though operating in a different (Austrian) market.
- Skigymnasium Stams: Another Austrian ski high school famous for producing World Cup and Olympic alpine racers. Useful comparable for the integrated school-plus-training delivery model that serious Czech ski academies are benchmarked against.
Others
- Fightclub Brno: Brno-based indoor training facility that partners with FreeSki Academy for off-snow conditioning. Comparable as an enabling, ecosystem-level partner (conditioning, summer camps) rather than a competitor.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat3 records
Key risks6 records
Key highlights7 records
Customer concentration
FREESKI ACADEMY social profiles
Digital presenceFREESKI ACADEMY financial estimates
Financial estimateRevenue estimate
Valuation estimate
FREESKI ACADEMY leadership team
Management profileNumber of profiles
Profiles4 records
FREESKI ACADEMY funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
FREESKI ACADEMY M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about FREESKI ACADEMY
What does FREESKI ACADEMY do?
FreeSki Academy Brno is a registered youth ski club that delivers year-round training in alpine skiing, grass skiing, and acrobatic skiing for children and youth aged 6-21. Members are organized into three training groups — RACE (competitive alpine and racing), GRASSKI (grass skiing competition prep), and FUN (basic/recreational skiing for younger children) — with a curriculum that supplements on-snow training with summer conditioning (fitness, rollerblading, paddleboarding, cycling).
Is FREESKI ACADEMY a public or private company?
FREESKI ACADEMY is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was FREESKI ACADEMY founded?
FREESKI ACADEMY was founded in 2012.
Where is FREESKI ACADEMY based?
FREESKI ACADEMY is headquartered in Brno, Czechia, in the Europe region.
How does FREESKI ACADEMY make money?
One revenue line is on record: membership Fees.
Who are FREESKI ACADEMY's main competitors?
Broad incumbents on record are Svaz lyžařů ČR (Czech Ski Federation) and TJ Dukla Liberec. Direct peers are SK Ještěd Liberec, Lyžařský klub Olomouc, TJ Sokol Předklášteří and SKI klub Valašsko. Česká lyžařská akademie (Czech Ski Academy entities) is listed as an emerging player. Regional players are Schigymnasium Schladming and Skigymnasium Stams. Fightclub Brno is listed as an others.
Does FREESKI ACADEMY have an API?
No public API is recorded for FREESKI ACADEMY.
What industry is FREESKI ACADEMY in?
FREESKI ACADEMY's product category is Youth Ski Sports Training. Its primary akta.pro industry code is MPAKAJAI, Winter Sports & Snow Training Schools (Ski, Snowboard, Ice Sports), with a secondary code of MPAKABAI, Winter Sports Teams/Clubs (Ski, Snowboard, Bobsleigh, etc.). Its NAICS code is 611620 and its SIC code is 7997.