Global Apparel Group

What Global Apparel Group does

Global Apparel Group operates as a multi-brand franchise and retail operator in fashion, footwear, cosmetics, accessories, kids, food & beverages, department stores, malls, and entertainment. Founded in 1999 with a single store, the company has grown to 2,600+ stores across 14 countries including the UAE, Saudi Arabia, Qatar, Kuwait, Bahrain, Oman, India, Thailand, Indonesia, Singapore, Malaysia, South Africa, and Egypt. The portfolio comprises 85+ international brands such as Steve Madden, Skechers, HOKA, Charles & Keith, Dune London, Estee Lauder, Barbour, and Sur La Table, with the largest store footprints in Saudi Arabia (724), the UAE (499), and India (264). The company is a subsidiary of APPCORP GLOBAL, a multi-billion-dollar transnational conglomerate.

Name

Global Apparel Group

Legal name

Apparel Group

Website

https://apparelglobal.com

Company type

Private

Founded year

1999

Operating status

Operating

Short description

Global Apparel Group franchises and operates 85+ international fashion, footwear, cosmetics, and lifestyle brands across 2,600+ stores in 14 countries spanning the Middle East, Asia, and Africa, serving as the regional retail platform for partners including Steve Madden, Skechers, HOKA, and Estee Lauder.

Ownership category

akta.pro rank

Product category

Multi-Brand Fashion Retail

NAICS

Clothing, Clothing Accessories, Shoe, and Jewelry Retailers (458), Shoe Retailers (4582)

SIC

Retail-Apparel & Accessory Stores (5600), Retail-Shoe Stores (5661)

akta.pro primary industry

Luxury & Designer Apparel Retail (CRAAABAI)

akta.pro secondary industry

Luxury & Designer Footwear (CRAAACAI)

Keywords

• Multi-brand retail
• Fashion retail
• Footwear retail
• Franchise retail operations
• Loyalty programs

Headquarters

HQ city

Dubai

HQ country

United Arab Emirates

HQ region

Middle East

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Marketing or Sales, Infrastructure

Revenue model

1. Retail Store Sales: Revenue generated from physical retail stores across multiple countries and mall locations selling fashion, footwear, cosmetics, accessories, kids products, and entertainment. Operates 2600+ stores across 14 countries.
2. E-commerce Sales: Online retail sales through the company's e-commerce platform offering 85+ international brands for online shopping.
3. Loyalty Program (Club AIVI): The GCC's most rewarding loyalty program with 1 Point = 1 AED, covering 85+ international brands and 2600+ stores across dining, entertainment and shopping categories.

Go-to-market motion1 record

Distribution channels3 records

Marketing channels5 records

Core offering

Global Apparel Group franchises and operates multi-brand fashion, footwear, cosmetics, accessories, kids, food & beverage, department store, mall, and entertainment retail through 2,600+ owned stores and an e-commerce platform covering 85+ international brands across 14 countries in the Middle East, Asia, and Africa. The group runs the Club AIVI cross-brand loyalty program (1 Point = 1 AED) spanning dining, entertainment, and shopping categories.

Product overview

Global Apparel Group is a fashion retail conglomerate operating as a multi-brand retail platform with 2600+ stores across 14 countries in the Middle East, Africa, and Asia. The company manages a diverse portfolio of 85+ international brands spanning Fashion, Footwear, Cosmetics, Accessories, Kids, Food & Beverages, Department Stores, Malls, and Entertainment categories. Core offerings include the Club AIVI loyalty rewards program (GCC's most rewarding program with 1 Point = 1 AED) and an E-Commerce platform. The company operates brands including Steve Madden, Dune London, Charles & Keith, Skechers, HOKA, Estee Lauder, Barbour, Sur La Table, and Babies & more. The group has expanded from 1 store in 1999 to 2600+ stores projected for 2026, and is a part of APPCORP GLOBAL. The group also offers career development programs including Elevate, MASARI, and Global Internship Programme.

Differentiator

Problem solved

Functional benefit

Products and services

• Club AIVI Loyalty Program A cross-brand loyalty rewards program offering 1 Point = 1 AED across 85+ international brands and 2,600+ stores spanning dining, entertainment, and shopping categories, with birthday bonus points and in-store and online redemption. Targeted at retail consumers across the GCC.
• E-Commerce Platform Company-operated online shopping platform offering products from 85+ international brands across fashion, footwear, cosmetics, accessories, kids, food & beverages, and entertainment categories for consumers in the Middle East, Asia, and Africa.
• Fashion Brand Retail Operations Retail store operations for fashion brands including Steve Madden, Dune London, Charles & Keith, Barbour, and Sur La Table across physical stores and e-commerce channels in 14 countries, targeted at fashion-conscious consumers.
• Footwear Brand Retail Operations Retail store operations for footwear brands including Skechers, HOKA, Charles & Keith, and Steve Madden offering shoes and footwear accessories to consumers across the Middle East, Asia, and Africa.
• Cosmetics Brand Retail Operations Retail store operations for cosmetics and beauty brands including Estee Lauder, sold through owned stores in the Middle East, Asia, and Africa.
• Kids Brand Retail Operations Retail store operations for kids brands including Babies & more, offering children's apparel and products to family shoppers in the Middle East, Asia, and Africa.
• Accessories Brand Retail Operations Retail store operations for accessories brands offering jewelry, bags, and lifestyle accessories to consumers across the Middle East, Asia, and Africa.
• Department Store Retail Operations Department store format offering a multi-brand shopping experience combining fashion, footwear, cosmetics, accessories, and kids categories under one roof, targeted at multi-category shoppers in the Middle East and Asia.
• Mall Operations Shopping mall operations across the GCC region providing physical retail space and store locations for the group's multi-brand portfolio.
• Food & Beverage Retail Operations Food and beverage offerings operated within retail locations and shopping malls, targeted at consumers seeking dining and leisure experiences within the group's retail destinations.
• Entertainment Retail Operations Entertainment offerings operated within retail locations and shopping malls, providing leisure experiences to consumers and families visiting the group's retail destinations.
• Steve Madden GROVE Flats Summer footwear product launch by Steve Madden distributed through Apparel Group's retail network in the Middle East and Asia, targeted at fashion-conscious consumers.
• Dune London Sage Green & Leather Summer Fix Summer fashion collection launch by Dune London featuring sage green and leather styling, distributed through Apparel Group's retail network in the Middle East and Asia, targeted at fashion-conscious consumers.

Segments4 records

Ideal customer profiles2 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

One partnership is on record.

• APPCORP GLOBALcoreOthersApparel Group is a part of APPCORP GLOBAL, a multi-billion-dollar transnational company operating across 14 countries worldwide. This is a parent-subsidiary relationship where Apparel Group operates as a division or subsidiary of the larger APPCORP GLOBAL conglomerate.

Scale indicators13 records

Recent moves7 records

Expansion highlights6 records

Direct peers

• Chalhoub Group: Dubai-based luxury and beauty retail and distribution partner operating more than 900 stores for brands including Estee Lauder, Louis Vuitton and Dior; comparable franchise/distributor model in the GCC focused on fashion and cosmetics.
• Rivoli Group: UAE-based multi-brand retailer operating watches, jewellery, eyewear, leather goods and fashion stores across the GCC for international maisons — comparable fashion-accessories franchise model in the same region.
• Majid Al Futtaim: UAE-based mall-anchored multi-category retail and leisure operator running Carrefour, VOX Cinemas and fashion concepts across the MENA region, overlapping with Apparel Group's mix of fashion, malls and entertainment.
• Al Tayer Group: UAE-based conglomerate operating multi-brand fashion, luxury, beauty and department-store retail (including Harvey Nichols, Bloomingdale's and Charles & Keith stores) across the Middle East — same franchise and category mix as Apparel Group.
• Alshaya Group: Kuwait-based multi-brand retail operator running hundreds of fashion, footwear, beauty, F&B and lifestyle stores across the Middle East, franchising many of the same international brands as Apparel Group.
• Landmark Group: Dubai-headquartered multi-category retailer operating apparel, footwear, home, and department-store formats such as Centrepoint, Splash, and Shoe Mart across the Middle East, Africa and South Asia — closely comparable business model and footprint.
• Sun & Sand Sports: UAE-based multi-brand sports and footwear retailer operating Nike, adidas, Skechers and similar brands across the Middle East; directly comparable to Apparel Group's footwear business including its Skechers and HOKA stores.

Broad incumbents

• LVMH: Global multi-category luxury holding company whose brands (e.g., Dior, Sephora-adjacent beauty, leather goods) are also retailed through Apparel Group; relevant as a broad incumbent whose commercial decisions shape Apparel Group's brand portfolio.
• Inditex: Global apparel retailer behind Zara, Pull&Bear and Bershka — comparable as a large multi-brand fashion operator, though via owned brands rather than the franchise model Apparel Group uses.

Others

• L'Oreal Luxe / Selective Beauty Retailers: Beauty brand principal whose portfolio (Estee Lauder, Lancome, YSL, etc.) is partly distributed through Apparel Group's cosmetics stores; relevant ecosystem participant whose direct-retail ambitions could affect Apparel Group's cosmetics segment.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat5 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/ApparelGroup_
• YouTubeyoutube.com/channel/UCk_Gjj6JkPU7OiBHYl0LA9Q
• Facebookfacebook.com/ApparelGroupSocial
• LinkedInlinkedin.com/company/apparel-fzco/mycompany
• Instagraminstagram.com/apparelgroupofficial
• TikToktiktok.com/@apparelgroupofficial

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Global Apparel Group