Jag Electrical Sales, Llc
JAG Electrical Sales is an electrical manufacturers' representative firm representing 12 wire, cable, and accessory manufacturers across the Mid-Atlantic, serving electrical distributors, contractors, engineers, and OEM/end-users in six states via a 6-person outside-sales team.
- Company typePrivate
- Founded2013
- HeadquartersNew Castle, United States
- Headcount1–10
- GTM typeB2B
- OfferingServices
What Jag Electrical Sales, Llc does
JAG Electrical Sales, LLC is an electrical manufacturers' representative firm founded in November 2013 by Julie and Fred Gutowski and headquartered in Historic New Castle, Delaware. The firm represents a curated portfolio of 12 electrical wire, cable, and accessory manufacturers — including Alan Wire, TELE-FONIKA, Prysmian/Draka, TE Connectivity, Champion Wire, Polywater/Hauff-Technik, Greaves USA, NEC Inc, Nehring Wire, Custom Wire and Cable, EIS, and Elettrotek Kabel — covering product categories from building wire and industrial cable (600V to 35kV) through mining, utility, automation, connectors, and PVC-coated conduit. Geographic coverage spans six Mid-Atlantic markets: Delaware, New Jersey, Pennsylvania, Maryland, the District of Columbia, and West Virginia.
The company earns revenue exclusively through commissions on manufacturer sales generated by its outside sales representatives. It serves four end-customer segments — electrical distribution (primary), end-users and OEM customers, electrical contractors, and engineers — with a sales-led, relationship-based go-to-market executed by a six-person team covering designated territories. Distribution is entirely direct via territory-based outside sales; marketing is limited to a content-oriented website and memberships in CPMR, NEMRA, and NAPW for industry credibility and networking.
Founded initially with a single building-wire line, JAG has expanded through slow, controlled growth over twelve years, adding sales hires in 2014, 2018, and 2025 and broadening the manufacturer portfolio into higher-voltage industrial, mining, utility, and specialty OEM cable categories. The firm remains privately held by its two founders, with no external investment, and operates as a lean LLC with industry tenure of team members ranging from 1990 to 1995 starts in the electrical industry.
Jag Electrical Sales, Llc firmographics
Firmographics- Name
- Jag Electrical Sales, Llc
- Legal name
- Jag Electrical Sales, LLC
- Website
- https://jagelectricalsales.com
- Company type
- Private
- Founded year
- 2013
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- JAG Electrical Sales is an electrical manufacturers' representative firm representing 12 wire, cable, and accessory manufacturers across the Mid-Atlantic, serving electrical distributors, contractors, engineers, and OEM/end-users in six states via a 6-person outside-sales team.
- Ownership category
- akta.pro rank
Where Jag Electrical Sales, Llc is headquartered
LocationHeadquarters
- HQ city
- New Castle
- HQ country
- United States
- HQ region
- North America
Offices1 record
Markets served
Jag Electrical Sales, Llc business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel
Revenue model
- Manufacturer Representative Commissions: JAG Electrical Sales operates as a manufacturers' representative firm, earning commissions from the manufacturers they represent. The company represents a portfolio of electrical wire, cable, and accessory manufacturers, selling to electrical distribution, end-users, contractors, and engineers across their territory.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels2 records
Jag Electrical Sales, Llc product offering
Product offeringCore offering
JAG Electrical Sales is an electrical manufacturers' representative firm that sells and promotes a curated portfolio of electrical wire, cable, and accessory products on behalf of its manufacturer partners. The company represents manufacturers such as Alan Wire, Polywater/Hauff-Technik, Tele-Fonika, Champion Wire, Custom Wire and Cable, EIS, Elettrotek Kabel, Greaves USA, NEC Inc, Nehring Wire, Prysmian/Draka, and TE Connectivity, serving electrical distributors, contractors, engineers, end-users, and OEMs across the Mid-Atlantic region.
Product overview
JAG Electrical Sales is an electrical manufacturers representative firm that does not sell a software product but rather represents a portfolio of electrical wire and cable manufacturers. Their product portfolio consists of building wire (CU and AL), industrial cable (600V to 35kV), mining cable, utility cables, tray cable, PV cable, cordage, connectors, PVC coated conduit, and accessories including lubricants, sealants, and cleaners from manufacturers such as Alan Wire, Polywater/Hauff-Technik, TELE-FONIKA, Champion Wire, Custom Wire and Cable, EIS, Elettrotek Kabel, Greaves USA, NEC Inc, Nehring Wire, Prysmian/Draka, and TE Connectivity. The company serves electrical distribution, end-users, contractors, and engineers across Delaware, New Jersey, Pennsylvania, Maryland, District of Columbia, and West Virginia.
Differentiator
Problem solved
Functional benefit
Products and services
- Alan Wire Products representation
Companies that use Jag Electrical Sales, Llc
Customer profileSegments4 records
Ideal customer profiles4 records
Jag Electrical Sales, Llc technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Jag Electrical Sales, Llc partnerships and signals
Strategic signalPartnerships
Twelve partnerships are on record, tiered core.
- CU Building WirecoreManufacturer of copper building wire including THHN, XHHW-2, XLP/USE-2, NM-B products. Territory: Eastern Pennsylvania, Southern New Jersey, Delaware.
- Polywater / Hauff-TechnikcoreManufacturer of cable lubricants, adhesives/sealants, cleaners, and pulling software. Polywater provides cable pulling, blowing, pushing, and removal solutions. Hauff-Technik provides mechanical seals and infrastructure entrances.
- TF Kable (Tele-Fonika)coreManufacturer of industrial cable (5kV-35kV), mining cable, cordage (SOOW, SJOOW), and utility cables. Territory: All territories.
- Champion WirecoreManufacturer of utility conductor products including aluminum bare conductor, messenger/grounding/guy strand, covered line wire, neutral supported cable, and URD cable. Available in copper and aluminum.
- Custom Wire and CablecoreManufacturer of electrical and electronic wire and cable with inventory of more than 15,000 unique variations for almost any application.
- EIS (Electrical Industry Services)coreManufacturer of custom cable and bulk wire products for audio broadcast, industrial, stage lighting, medical electronics, power control, and instrument control applications. Offers private labeling.
- ElettrotekkabelcoreManufacturer of flexible automation cables, VFD cables, material handling cables (reeling, festoon, pendant), and high flex cables for energy chain applications.
- Greaves-USAcoreManufacturer of electrical connectors including compression and mechanical lugs, splices, adapters, insulated power distribution, grounding and bonding products. USA-made specialty flex stranding products.
- NEC Inc (PVC Coated)coreManufacturer of PVC coated BlackGuard conduit, nipples, elbows and couplings for steel or aluminum electrical conduit systems in highly corrosive environments.
- Nehring WirecoreManufacturer of copper wire (bare & tinned, copper-clad steel), aluminum wire (ACS, ACSR, covered AL), and ground rods. Territory: Eastern Pennsylvania, Southern New Jersey, Delaware, Maryland, Washington D.C.
- Prysmian (Draka)coreGlobal manufacturer of specialties and OEM cables including 600V & 2kV power & control cables, fire rated cables (Lifeline), oil & gas cables, transit cables, military & defense cables, mining cables (Anaconda brand), and utility accessories.
- TE ConnectivitycoreManufacturer of LV and MV cable accessories including terminations, splices (5-35kV), load break & dead break elbows, shearbolts, grounding connectors, and HV terminations, splices, arrestors, and insulators.
Scale indicators1 record
Recent moves5 records
Expansion highlights4 records
Jag Electrical Sales, Llc competitors and assessment
Company assessmentBroad incumbents
- Crescent Electric Supply: Long-established U.S. electrical distributor with full-line wire, cable, and electrical apparatus offerings — broad incumbent in the same product category serving similar contractors, industrial, and utility customers across multi-state regions.
- WESCO International: Global electrical, communications, and utility MRO/distribution leader — broad incumbent serving the same utility and industrial end-markets through direct relationships with many of the same manufacturers JAG represents.
- Graybar Electric Company: Fortune 500 national electrical, communications, and data-networking distributor — a broad incumbent that stocks and sells many of the same wire, cable, and accessories JAG reps, often through direct OEM relationships that bypass independent reps.
Regional players
- Warshauer Electric Supply: New Jersey-headquartered electrical distributor serving the Mid-Atlantic with wire, cable, lighting, and electrical apparatus — operates in the same geography, sells many of the same manufacturers' products, and serves overlapping distributor/contractor/end-user customers as JAG.
- Border States Electric Supply: Employee-owned regional electrical distributor across the U.S. with deep contractor, industrial, and utility relationships in wire, cable, and electrical supplies — comparable channel and customer focus even though it operates at much larger scale.
- Kendall Electric: Indiana-based regional electrical distributor serving industrial, contractor, and utility customers across multiple U.S. states with wire/cable and electrical supplies — comparable regional distribution, customer model, and mix of manufacturer principals.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat3 records
Key risks5 records
Key highlights5 records
Customer concentration
Jag Electrical Sales, Llc social profiles
Digital presenceJag Electrical Sales, Llc financial estimates
Financial estimateRevenue estimate
Valuation estimate
Jag Electrical Sales, Llc leadership team
Management profileNumber of profiles
Profiles6 records
Jag Electrical Sales, Llc funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Jag Electrical Sales, Llc M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Jag Electrical Sales, Llc
What does Jag Electrical Sales, Llc do?
JAG Electrical Sales is an electrical manufacturers' representative firm that sells and promotes a curated portfolio of electrical wire, cable, and accessory products on behalf of its manufacturer partners. The company represents manufacturers such as Alan Wire, Polywater/Hauff-Technik, Tele-Fonika, Champion Wire, Custom Wire and Cable, EIS, Elettrotek Kabel, Greaves USA, NEC Inc, Nehring Wire, Prysmian/Draka, and TE Connectivity, serving electrical distributors, contractors, engineers, end-users, and OEMs across the Mid-Atlantic region.
Is Jag Electrical Sales, Llc a public or private company?
Jag Electrical Sales, Llc is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Jag Electrical Sales, Llc founded?
Jag Electrical Sales, Llc was founded in 2013. It employs 1 to 10 people.
Where is Jag Electrical Sales, Llc based?
Jag Electrical Sales, Llc is headquartered in New Castle, United States, in the North America region.
How does Jag Electrical Sales, Llc make money?
One revenue line is on record: manufacturer Representative Commissions.
Who are Jag Electrical Sales, Llc's main competitors?
Broad incumbents on record are Crescent Electric Supply, WESCO International and Graybar Electric Company. Regional players are Warshauer Electric Supply, Border States Electric Supply and Kendall Electric.
Does Jag Electrical Sales, Llc have an API?
No public API is recorded for Jag Electrical Sales, Llc.