ERA Immobilier
ERA Immobilier, operated by ERA France S.A.S., is a French real estate franchise network of ~400 agencies and 2,100 advisors operating under the international ERA brand, offering property sales, rentals, valuation, and commercial intermediation services across all 18 French regions.
- Company typePrivate
- Founded1972
- HeadquartersEygalières, France
- Headcount—
- GTM typeB2C
- OfferingServices
What ERA Immobilier does
ERA Immobilier, operated through the legal entity ERA France S.A.S. (RCS Versailles 390.051.464, headquartered at 18 rue Mansart, 78000 Versailles), is a French real estate franchise network founded in 1972 under the international ERA (European Real Estate) master brand. The business consists of approximately 400 independently owned and operated franchised agencies and roughly 2,100 advisors providing residential and commercial property intermediation services (buying, selling, renting, valuation) across all 18 French regions including overseas territories, with the broader ERA brand extending to 33 countries internationally. The franchise model is the core go-to-market: independent operators (either natural persons or legal entities) license the ERA brand, receive training and marketing support, and execute transactions through a centralized digital platform that lists 12,430+ properties for sale and 1,279+ for rent, supported by an email alert system, a financial/yield simulator, and a four-method property valuation estimator.
The platform architecture is a web-based property listing and search system with multi-criteria filtering by property type, location, surface area, and price, complemented by social media presence on Facebook, Instagram, LinkedIn, and YouTube. ERA has extended its service surface beyond standard residential intermediation into Viager (life-annuity property transactions), ERA VIP (premium service for high-value deals), Fonds de Commerce (commercial premises brokerage), and rental management — capturing incremental wallet share per customer. Revenue mechanics for the franchisor entity are twofold: (1) recurring franchise/royalty fees paid by ~400 franchisees for brand licensing, training, marketing, and platform access, and (2) transaction commissions earned by the individual franchised agencies on completed sales and rentals. ERA France S.A.S. carries a relatively modest €457,340 share capital, consistent with an asset-light franchisor holding intellectual property and platform operations rather than the consolidated transaction volume of the broader network. Customer segments are fragmented mass-market — individual buyers, sellers, renters, property investors, and prospective franchisees — with no named enterprise or institutional customer concentration disclosed.
ERA Immobilier firmographics
Firmographics- Name
- ERA Immobilier
- Legal name
- ERA France, S.A.S.
- Website
- https://eraimmobilier.com
- Company type
- Private
- Founded year
- 1972
- Operating status
- Operating
- Short description
- ERA Immobilier, operated by ERA France S.A.S., is a French real estate franchise network of ~400 agencies and 2,100 advisors operating under the international ERA brand, offering property sales, rentals, valuation, and commercial intermediation services across all 18 French regions.
- Ownership category
- akta.pro rank
ERA Immobilier industry classification
Industry- Product category
- Real estate brokerage services (franchise network)
- NAICS
- Offices of Real Estate Agents and Brokers (53121)
- SIC
- Real Estate Agents & Managers (For Others) (6531)
- akta.pro primary industry
- Luxury & High-End Residential Brokerage (BPAJAAAC)
Keywords
Where ERA Immobilier is headquartered
LocationHeadquarters
- HQ city
- Eygalières
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
ERA Immobilier business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D
Revenue model
- Real estate transaction commissions: ERA franchise network earns commissions from property sales and rentals conducted through member agencies. Franchised agencies charge fees to buyers, sellers, and renters for completing real estate transactions.
- Franchise fees: Revenue from franchise network members who pay for the right to use the ERA brand, receive training, marketing support, and access to the property listing platform and tools.
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
ERA Immobilier product offering
Product offeringCore offering
ERA Immobilier operates a French real estate franchise network that intermediates the purchase, sale, rental, and valuation of residential and commercial properties through ~400 franchised agencies and ~2,100 advisors. Its core service is brokerage (sales and rentals) supported by a centralized online property search platform and a multi-expertise property valuation tool. The network covers all 18 French regions and offers specialty services including viager (life-annuity purchases), premium VIP assistance, and commercial premises (Fonds de Commerce) transactions.
Product overview
ERA Immobilier operates as a real estate franchise network comprising approximately 400 agencies and 2,100 advisors across France, offering a unified online platform for property transactions and rentals. The core offering is the Property Search Platform, which enables users to search and filter listings across apartments, houses, land, new developments, buildings, and parking/garages. Supporting services include Transaction (property sales), Location (rentals), Property Estimation using a four-tool methodology, Viager (life annuity purchases), ERA VIP Service for premium clients, and Fonds de Commerce for commercial properties. The network spans all 18 French regions and French overseas territories.
Differentiator
Problem solved
Functional benefit
Products and services
- ERA Immobilier Property Search Platform Online real estate listing platform enabling users to search, browse, and filter property listings for buying and renting across France, covering apartments, houses, land, new developments, buildings, and parking/garages.
- Transaction (Property Sales) Complete property sales service including buyer/seller matching, property viewing coordination, negotiation support, and transaction completion assistance delivered through ERA's franchised agencies.
- Location (Property Rentals) Rental property management and tenant matching service facilitating apartment, house, and parking/garage rentals throughout France.
- Property Estimation Professional property valuation service using a multi-expertise methodology that combines four estimation tools to provide market pricing for sellers.
- Viager French property arrangement service where buyers purchase property through a life annuity, commonly used by retirees seeking additional income.
- ERA VIP Service Premium real estate service offering enhanced features and priority assistance for high-value property transactions.
- Fonds de Commerce (Commercial Premises) Commercial property transaction service covering business premises, commercial leases, offices, warehouses, and land for commercial purposes.
- ERA Immobilier Agency Network Franchise network comprising approximately 400 agencies and 2,100 real estate advisors operating across France, providing localized property services through a centralized platform under the ERA brand.
Quantifiable outcome
- 46% of private sales fail due to legal reasons - ERA provides administrative and legal support to ensure successful transactions
Companies that use ERA Immobilier
Customer profileSegments4 records
Ideal customer profiles2 records
ERA Immobilier technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
ERA Immobilier partnerships and signals
Strategic signalPartnerships
One partnership is on record.
- Franchised ERA agenciescoreIndependently owned and operated real estate agencies operating under the ERA franchise brand. These franchised agencies conduct property sales, rentals, and valuations using the ERA name, platform, and support services.
Scale indicators6 records
Recent moves8 records
Expansion highlights4 records
ERA Immobilier competitors and assessment
Company assessmentBroad incumbents
- LeBonCoin: Dominant French classifieds platform with a major real estate vertical; competes for organic property-search demand that ERA also relies on for funnel traffic.
- SeLoger: Leading French online real estate portal aggregating listings; competes with ERA for search traffic and lead generation while serving many of the same buyers and renters.
Direct peers
- Orpi: One of France's largest real estate franchise/cooperative networks with hundreds of agencies, directly competing with ERA for residential sales, rentals, and property management mandates.
- Laforêt: Established French residential real estate franchise network offering sales, rentals, and management services through agency offices — overlapping directly with ERA's franchise GTM.
- Guy Hoquet l'Immobilier: French real estate franchise network providing residential sales, rentals, and property management via franchised agencies, competing directly with ERA's nationwide agency footprint.
- Stéphane Plaza Immobilier: Fast-growing French residential real estate franchise network using a brand-led agency model for sales and rentals, directly comparable to ERA's franchise structure.
- Foncia: Major French property management and transaction firm with significant residential footprint, addressing overlapping buyer/seller/landlord needs across France.
- Century 21 France: Comparable French residential real estate franchise network with a similar national agency model, serving buyers, sellers, and renters across France with branded agency offices.
- Nexity: Large French real estate group active in brokerage, property management, and development, providing residential transaction services that overlap with ERA's core offerings.
Regional players
- Cimalpes: French luxury and mountain-resort real estate agency network covering Alpine and premium segments, overlapping with ERA's high-end residential and VIP service positioning.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
ERA Immobilier social profiles
Digital presenceERA Immobilier financial estimates
Financial estimateRevenue estimate
Valuation estimate
ERA Immobilier leadership team
Management profileNumber of profiles
Profiles3 records
ERA Immobilier funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
ERA Immobilier M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about ERA Immobilier
What does ERA Immobilier do?
ERA Immobilier operates a French real estate franchise network that intermediates the purchase, sale, rental, and valuation of residential and commercial properties through ~400 franchised agencies and ~2,100 advisors. Its core service is brokerage (sales and rentals) supported by a centralized online property search platform and a multi-expertise property valuation tool. The network covers all 18 French regions and offers specialty services including viager (life-annuity purchases), premium VIP assistance, and commercial premises (Fonds de Commerce) transactions.
Is ERA Immobilier a public or private company?
ERA Immobilier is a private company. It is classified as unknown and is currently operating.
When was ERA Immobilier founded?
ERA Immobilier was founded in 1972.
Where is ERA Immobilier based?
ERA Immobilier is headquartered in Eygalières, France, in the Europe region.
How does ERA Immobilier make money?
Two revenue lines are on record. Real estate transaction commissions are the primary driver. The others are franchise fees.
Who are ERA Immobilier's main competitors?
Broad incumbents on record are LeBonCoin and SeLoger. Direct peers are Orpi, Laforêt, Guy Hoquet l'Immobilier, Stéphane Plaza Immobilier, Foncia, Century 21 France and Nexity. Cimalpes is listed as a regional player.
Does ERA Immobilier have an API?
No public API is recorded for ERA Immobilier.
What industry is ERA Immobilier in?
ERA Immobilier's product category is Real estate brokerage services (franchise network). Its primary akta.pro industry code is BPAJAAAC, Luxury & High-End Residential Brokerage. Its NAICS code is 53121 and its SIC code is 6531.