Digital Life 3D
Digital Life 3D is a UMass Amherst non-profit initiative that uses proprietary Beastcam™ multi-camera photogrammetry technology to create and freely distribute 3D models of living animals for conservation, research, and education through global zoo and NGO partnerships.
- Company typePrivate
- Founded2016
- HeadquartersAmherst, United States
- Headcount—
- GTM typeB2B
- OfferingServices
What Digital Life 3D does
Digital Life 3D is a non-profit initiative housed within the University of Massachusetts Amherst that produces high-resolution, anatomically accurate 3D models of living organisms for use in wildlife conservation, scientific research, and education. Founded in November 2016 by Professor Duncan J. Irschick, the project is part of the university's Center for Evolutionary Materials (CEM) and relies on partnerships with zoos, marine research centers, NGOs, and academic institutions to ethically access animals — including endangered species — for scanning. It has documented field deployments across at least nine countries (USA, Australia, Bahamas, Tanzania, Honduras, Cyprus, Colombia, Spain) and a catalog of more than 70 published models covering sharks, sea turtles, reptiles, amphibians, and mammals.
The core technology is Beastcam™, a proprietary multi-camera photogrammetry platform offered in three scale-specific configurations (MACRO for 1-9 inch organisms, ARRAY for 4-16 inch organisms, STAND for 16-70 inch organisms) designed for field-portable, rapid capture of living animals. Raw imagery is processed through Capturing Reality, Autodesk REMAKE, Blender, Houdini, and Meshroom to produce UV-mapped, full-color 3D meshes that can be animated for movement analysis. Models are distributed through the Sketchfab marketplace for free non-profit download, while high-resolution and commercial-licensed versions are gated through direct engagement with the director and the UMass Tech Transfer office.
Digital Life operates as an approved fee-based cost-center within UMass Amherst rather than as an independent corporate entity. Revenue (not publicly disclosed) is generated through custom model creation fees for non-profit organizations, for-profit companies, and individuals, supplemented by NSF grants (1353743, 1657662), UMASS Minutefund support, and private donations. There are no external equity investors, and commercial licensing decisions require dual approval from the Director and the UMass Tech Transfer officer. The team is small — principally Director Irschick and 3D Artist Johnson Martin — with project labor drawn from UMass students and staff, and the workflow pairs on-site scanning with outsourced animation for model completion.
Digital Life 3D firmographics
Firmographics- Name
- Digital Life 3D
- Legal name
- Digital Life
- Website
- https://digitallife3d.org
- Company type
- Private
- Founded year
- 2016
- Operating status
- Operating
- Short description
- Digital Life 3D is a UMass Amherst non-profit initiative that uses proprietary Beastcam™ multi-camera photogrammetry technology to create and freely distribute 3D models of living animals for conservation, research, and education through global zoo and NGO partnerships.
- Ownership category
- akta.pro rank
Digital Life 3D industry classification
Industry- Product category
- 3D Photogrammetry Services
- NAICS
- Commercial Photography (541922)
- SIC
- Services-Mailing, Reproduction, Commercial Art & Photography (7330)
- akta.pro primary industry
- Real-Time Environment/Asset Creation & Photogrammetry (MPAHADAI)
- akta.pro secondary industries
- Simulation-Based Learning & Virtual Labs (EDAGAEAG), STEM & Lab Simulation Media (Virtual Labs, AR/VR) (EDAGALAF)
Keywords
Where Digital Life 3D is headquartered
LocationHeadquarters
- HQ city
- Amherst
- HQ country
- United States
- HQ region
- North America
Offices2 records
Markets served
Digital Life 3D business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Technology or R&D, Operations
Revenue model
- Fee-based 3D Model Creation Services: Digital Life operates as an approved fee-based (cost-center) initiative within UMass Amherst. They create custom 3D models for non-profit organizations (universities, NGOs), for-profit companies, and individuals for a fee. The workflow involves student/staff developing content through scanning and photography, which is then sent to animators for model completion. Commercial use requires approval from both the director and UMass Tech Transfer officer, typically only if partner organizations also agree.
- Non-Profit Open Access Distribution: Models are freely available for download on Sketchfab for non-profit scientific, educational, and artistic use. This free distribution supports their mission to preserve biodiversity and create educational opportunities without generating direct revenue.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Non-profit model creation service |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Digital Life 3D product offering
Product offeringCore offering
Digital Life 3D is a non-profit initiative at the University of Massachusetts Amherst that creates and shares high-resolution, accurate 3D models of living organisms using its proprietary Beastcam™ multi-camera photogrammetry platform. It operates as a fee-based center providing custom 3D modeling services to universities, NGOs, for-profit companies, and individuals, while distributing resulting models free of charge for non-profit scientific, educational, and artistic use via Sketchfab.
Product overview
Digital Life 3D is a non-profit initiative within the University of Massachusetts Amherst that creates and shares high-quality 3D models of living organisms to support wildlife conservation, science, and education. The core offering consists of the Beastcam Technology—a proprietary multi-camera photogrammetry platform—and the resulting 3D animal models distributed primarily through Sketchfab. Models are available free for non-profit use and for a fee for commercial applications. The company operates as a fee-based center within UMass Amherst, offering custom 3D modeling services for organizations and individuals.
Differentiator
Problem solved
Functional benefit
Products and services
- 3D Animal Models High-quality, accurate 3D digital models of living organisms created using Beastcam photogrammetry technology, available for scientific, educational, and non-profit use through the Sketchfab platform. The library spans sharks, sea turtles, reptiles, amphibians, mammals, and invertebrates.
- Beastcam Technology Platform A proprietary multi-camera 3D modeling platform technology developed at UMass Amherst that rapidly captures 3D models of living animals through photogrammetry, available in three sizes (MACRO, ARRAY, STAND) for organisms ranging from small insects to large sharks.
- Custom 3D Modeling Services Fee-based 3D modeling services for organizations (non-profit or for-profit) and individuals who need custom animal models created, including on-site scanning, model development, animation, and delivery with commercial licensing handled through UMass Tech Transfer.
Quantifiable outcome
- 70+ 3D animal models available for free non-profit download via Sketchfab
- +1 more outcomes
Companies that use Digital Life 3D
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Digital Life 3D technology and API
TechnologyTechnology focussed Yes
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
Digital Life 3D partnerships and signals
Strategic signalPartnerships
14 partnerships are on record, tiered core and minor.
- Loggerhead Marinelife CentercoreNon-profit sea turtle hospital in Juno Beach, Florida promoting ocean ecosystem conservation. Partnered with Digital Life to photograph sea turtle patients including Scallywag (green sea turtle) and Shelly (loggerhead sea turtle). Models incorporated into educational programs reaching 350,000+ guests annually.
- Perth ZoocoreWestern Australia's major zoo that hosted Digital Life team in July 2018 to photograph species including Bakari the Southern White Rhinoceros. Models help animals serve as conservation ambassadors globally.
- Inwater Research GroupcoreNon-profit providing scientific information for coastal and marine species conservation. Allowed Digital Life to photograph sea turtles during processing, including near-adult loggerhead Shelly and juvenile green sea turtle in 2017.
- San Diego ZoominorMajor zoological institution and conservation organization listed as partner, collaborating on wildlife documentation projects.
- Atlantic Shark InstitutecoreNon-profit supporting shark research and conservation. Collaborated on Caribbean reef shark and Shortfin Mako shark models, providing access to specimens and supporting model creation.
- Fundacion Oceanogràfic (Spain)coreOceanographic foundation in Spain. Researcher Nathan J. Robinson collaborated with Digital Life on Caribbean reef shark model and multiple additional shark species. Ongoing collaboration with many more models in development.
- OceanX and Cape Eleuthera InstitutecoreMarine research organizations that facilitated Caribbean reef shark video capture in January 2019, supporting the photogrammetry and model creation process.
- Center for Evolutionary Materials (CEM)coreUMass Amherst research center where Digital Life is housed. Their 3D methods represent Bioinspired innovations for others to use. Digital Life is a non-profit initiative within this center.
- ANGARI FoundationminorCoordinated and supported Great Hammerhead Shark research and videography in South Bimini, Bahamas (February 2020), contributing to model reconstruction of Nemesis the shark.
- Florida Atlantic UniversityminorDr. Jeanette Wyneken from FAU provided feedback on sea turtle model movements and animation accuracy, supporting scientific validation of 3D models.
- University of MiamiminorDr. Neil Hammerschlag collaborated on Blacktip shark scanning project in April 2016 in partnership with Discovery Channel.
- New England Reptile Distributors (NERD)minorReptile facility in New Hampshire that provided access to Timber Rattlesnake for 3D scanning in March 2017. Owner Kevin McCurley and venomous snake specialist Tim Velton facilitated the safe photography process.
- Marine Megafauna FoundationminorCoordinated and supported Whale Shark research based on dives near Mafia Island, Tanzania in November 2022. Chris Rohner and Stephanie Venables provided footage and support.
- New England AquariumminorRescued and provided Kemps Ridley Sea Turtle ('Tumbleweed') for 3D photography with 30 Canon G16 cameras. Connie Merigo from the aquarium provided feedback on model movements.
Scale indicators4 records
Recent moves6 records
Expansion highlights5 records
Digital Life 3D competitors and assessment
Company assessmentDirect peers
- MorphoSource: A Duke University-hosted repository of 3D biological specimen data primarily from CT scans. Shares Digital Life's academic-hosted, research-and-education distribution model and biological focus, though emphasizes osteological specimens over living-organism photogrammetry.
- Natural History Museum London Digital Collections: The NHM operates a major program digitizing biological specimens for online research and educational use. Directly comparable in producing authoritative 3D organism data for scientific and conservation communities.
- Phenome10K: A curated database of 3D vertebrate specimens aimed at enabling comparative morphological research. Directly comparable in producing high-resolution 3D biological assets for scientific use.
- Smithsonian 3D Digitization Program: The Smithsonian's 3D program creates high-quality 3D models of museum specimens and artifacts for public access. It is the closest direct peer in mission (digitizing real-world specimens for education/science) and structure (institutional, non-commercial distribution model).
Others
- Zooniverse: The largest citizen-science platform, often used for biodiversity-related projects. Adjacent in enabling community-driven conservation and science, though not a 3D content producer itself.
Emerging players
- iDigBio: The U.S. national resource for digitizing biodiversity specimens, hosted at the University of Florida. Comparable as an academic-led biodiversity digitization effort, though focused on 2D/3D specimen imaging at scale rather than photogrammetry of living organisms.
- Scan the World: A community-driven initiative crowdsourcing 3D scans of cultural and natural objects for free download. Comparable as an open-access 3D asset repository, though broader in scope and community-driven rather than expert-led.
Broad incumbents
- Sketchfab: The leading consumer/professional 3D model platform where Digital Life hosts its catalog. Not a direct competitor but the distribution backbone; relevant as the broader incumbent platform enabling this kind of content.
- Autodesk (ReMake / RealityCapture): Major photogrammetry software vendor whose ReMake product is explicitly named in Digital Life's pipeline. Indirectly comparable as the underlying technology provider in the broader 3D capture ecosystem.
- Agisoft (Metashape): Leading commercial photogrammetry software used widely for scientific and cultural 3D capture. Indirectly comparable as enabling infrastructure for the photogrammetry workflow Digital Life relies on.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Digital Life 3D financial estimates
Financial estimateRevenue estimate
Valuation estimate
Digital Life 3D leadership team
Management profileNumber of profiles
Profiles2 records
Digital Life 3D funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Digital Life 3D M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Digital Life 3D
What does Digital Life 3D do?
Digital Life 3D is a non-profit initiative at the University of Massachusetts Amherst that creates and shares high-resolution, accurate 3D models of living organisms using its proprietary Beastcam™ multi-camera photogrammetry platform. It operates as a fee-based center providing custom 3D modeling services to universities, NGOs, for-profit companies, and individuals, while distributing resulting models free of charge for non-profit scientific, educational, and artistic use via Sketchfab.
Is Digital Life 3D a public or private company?
Digital Life 3D is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Digital Life 3D founded?
Digital Life 3D was founded in 2016.
Where is Digital Life 3D based?
Digital Life 3D is headquartered in Amherst, United States, in the North America region.
How does Digital Life 3D make money?
Two revenue lines are on record. Fee-based 3D Model Creation Services are the primary driver. The others are non-Profit Open Access Distribution.
Who are Digital Life 3D's main competitors?
Direct peers on record are MorphoSource, Natural History Museum London Digital Collections, Phenome10K and Smithsonian 3D Digitization Program. Zooniverse is listed as an others. Emerging players are iDigBio and Scan the World. Broad incumbents are Sketchfab, Autodesk (ReMake / RealityCapture) and Agisoft (Metashape).
Does Digital Life 3D have an API?
No public API is recorded for Digital Life 3D.
What industry is Digital Life 3D in?
Digital Life 3D's product category is 3D Photogrammetry Services. Its primary akta.pro industry code is MPAHADAI, Real-Time Environment/Asset Creation & Photogrammetry, with a secondary code of EDAGAEAG, Simulation-Based Learning & Virtual Labs. Its NAICS code is 541922 and its SIC code is 7330.