Goodnoon
- Company typePrivate
- Founded-
- HeadquartersBrisbane, United States
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Goodnoon does
Goodnoon (DBA "Good Noon") is a private, service-based public relations agency that provides earned media coverage for small and medium businesses that lack the budgets of traditional big-agency PR firms. The company is headquartered in Brisbane and reports 11–50 employees. Its offering is organized into four integrated service lines: media relations (editor relationship-building and pitching), founder and brand profiles (feature stories, op-eds, interviews), product and launch coverage (turning funding rounds, launches, and milestones into timely press), and ongoing press presence (sustained mentions, quotes, and features). Target outlets include Forbes, TechCrunch, Bloomberg, The Guardian, Business Insider, Inc., Fast Company, and Wired, with coverage explicitly framed as earned rather than paid placements.
There is no proprietary technology platform underlying the service. Goodnoon's competitive position rests on practitioner expertise — editor relationships, story-shaping skill, and pitch packaging tailored to specific journalists' readerships — rather than on software, automation, or data assets. The agency brand identity is built around a "Seen in broad daylight" metaphor for visibility, and no trademarks, patents, certifications, or third-party partnerships are disclosed.
Commercially, Goodnoon runs a sales-led, direct-outreach go-to-market via its website contact form and a single shared inbox ([email protected]), with a stated two-working-day personalized response SLA. Pricing is custom and quote-based, structured around multi-year engagements, and described as recurring/subscription-like. The firm operates as a horizontal player serving SMBs across use cases including founder profiling, launch announcements, and ongoing media presence, with no disclosed customer logos, revenue figures, or funding history.
Goodnoon firmographics
Firmographics- Name
- Goodnoon
- Website
- https://goodnoon.com
- Company type
- Private
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Ownership category
- akta.pro rank
Goodnoon industry classification
Industry- Product category
- Public Relations Services
- NAICS
- Public Relations Agencies (54182), Public Relations Agencies (541820)
- SIC
- Services-Advertising (7310), Services-Advertising Agencies (7311)
- akta.pro primary industry
- Media Relations & Press Office Services (MPAAADAI)
- akta.pro secondary industries
- PR, Reputation Management & Earned Media Platforms (BPAMALAO), Corporate Reputation & Thought Leadership (MPAAAOAF), Digital PR & Social Media Communications (MPAAADAJ)
Keywords
Where Goodnoon is headquartered
LocationHeadquarters
- HQ city
- Brisbane
- HQ country
- United States
- HQ region
- North America
Markets served
Goodnoon business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales
Revenue model
- PR Services: Ongoing PR services for small and medium businesses seeking earned media coverage in major publications; likely operates on recurring retainer or project-based fees; personalized service model with direct client engagement
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Multi-year contract | Custom quote-based pricing |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels3 records
Goodnoon product offering
Product offeringCore offering
Goodnoon is a public relations agency that helps small and medium businesses earn media coverage in top-tier publications such as Forbes, TechCrunch, Bloomberg, The Guardian, Business Insider, Inc., Fast Company, and Wired. It sells four integrated PR services: Media Relations (editor outreach and pitching), Founder & Brand Profiles (feature stories, op-eds, interviews), Product & Launch Coverage (turning launches, funding rounds, and milestones into timely coverage), and Ongoing Press Presence (steady drumbeat of mentions, quotes, and features). The agency's work is delivered through a direct, consultative engagement model without requiring a big-agency budget.
Product overview
Good Noon is a PR agency that offers a unified set of public relations services for small and medium businesses. The core offering consists of four integrated service areas: Media Relations (building editor relationships and pitching stories), Founder & Brand Profiles (feature stories, op-eds, and interviews), Product & Launch Coverage (turning product launches and milestones into coverage), and Ongoing Press Presence (maintaining steady media mentions). These services work together to help clients earn coverage in publications like Forbes, TechCrunch, Bloomberg, and The Guardian, without requiring a large agency budget. The company operates on a simple process model: listening to understand the client's story, shaping it into editor-ready pitches, and then placing and maintaining coverage over time.
Differentiator
Problem solved
Functional benefit
Products and services
- Media Relations
Quantifiable outcome
- Coverage in top-tier publications without big-agency budget requirements
Companies that use Goodnoon
Customer profileSegments1 record
Ideal customer profiles1 record
Goodnoon technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Goodnoon partnerships and signals
Strategic signalRecent moves3 records
Goodnoon competitors and assessment
Company assessmentOthers
- Cision: PR software and services platform providing media databases, distribution, and monitoring. Comparable as a PR services competitor addressing the same SMB buyer, but technology-enabled rather than human-relations-driven like Goodnoon.
- Notified (formerly PR Newswire): PR platform combining press release distribution with media monitoring and earned-media tools. Comparable as a tech-enabled alternative to boutique PR agencies for SMBs seeking coverage outcomes.
Direct peers
- Walker Sands: B2B tech and SMB-focused PR agency that secures earned media in top-tier business and technology outlets. Directly comparable in target customer (growth-stage SMBs) and service mix (media relations, launch coverage, thought leadership).
- RH Strategic: Specialist PR firm for technology, health, and policy-adjacent SMBs. Comparable in targeting growth-stage SMBs seeking top-tier earned coverage with a lean service model.
- Zen Media: PR and communications agency focused on B2B tech and SaaS brands of similar size to Goodnoon's SMB clients. Comparable because it competes for the same earned-media coverage budgets at the same target publications.
- Firecracker PR: Boutique PR agency serving startups, SMBs, and mid-market tech companies with media relations, launch coverage, and ongoing press presence — an almost identical service mix to Goodnoon's four pillars.
Broad incumbents
- 5W Public Relations: Larger, full-service PR agency with a consumer and tech practice that serves some SMB and growth-stage accounts. Comparable service offering but materially larger scale and broader portfolio than Goodnoon's SMB-specialist positioning.
- Edelman: Global PR leader whose SMB and tech practice targets exactly the Forbes/Bloomberg/TechCrunch-class outlets Goodnoon pitches. Comparable outlet targets and earned-media capabilities, but at vastly larger scale and budget.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat2 records
Key risks6 records
Key highlights6 records
Customer concentration
Goodnoon social profiles
Digital presenceGoodnoon financial estimates
Financial estimateRevenue estimate
Valuation estimate
Goodnoon leadership team
Management profileNumber of profiles
Goodnoon funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Goodnoon M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Goodnoon
What does Goodnoon do?
Goodnoon is a public relations agency that helps small and medium businesses earn media coverage in top-tier publications such as Forbes, TechCrunch, Bloomberg, The Guardian, Business Insider, Inc., Fast Company, and Wired. It sells four integrated PR services: Media Relations (editor outreach and pitching), Founder & Brand Profiles (feature stories, op-eds, interviews), Product & Launch Coverage (turning launches, funding rounds, and milestones into timely coverage), and Ongoing Press Presence (steady drumbeat of mentions, quotes, and features). The agency's work is delivered through a direct, consultative engagement model without requiring a big-agency budget.
Is Goodnoon a public or private company?
Goodnoon is a private company. It is classified as unknown and is currently operating.
When was Goodnoon founded?
Goodnoon was founded in -1. It employs 11 to 50 people.
Where is Goodnoon based?
Goodnoon is headquartered in Brisbane, United States, in the North America region.
How does Goodnoon make money?
One revenue line is on record: PR Services.
Who are Goodnoon's main competitors?
Others on record are Cision and Notified (formerly PR Newswire). Direct peers are Walker Sands, RH Strategic, Zen Media and Firecracker PR. Broad incumbents are 5W Public Relations and Edelman.
Does Goodnoon have an API?
No public API is recorded for Goodnoon.
What industry is Goodnoon in?
Goodnoon's product category is Public Relations Services. Its primary akta.pro industry code is MPAAADAI, Media Relations & Press Office Services, with a secondary code of BPAMALAO, PR, Reputation Management & Earned Media Platforms. Its NAICS code is 54182 and its SIC code is 7310.