Glow Eindhoven
GLOW Eindhoven is a non-profit foundation that organizes an annual free international light art festival each November in Eindhoven and five surrounding municipalities, serving hundreds of thousands of public visitors, students, corporate sponsors, and regional governments through curated light installations and education programs.
- Company typePrivate
- Founded2006
- HeadquartersEindhoven, Netherlands
- Headcount1–10
- GTM typeB2C
- OfferingServices
What Glow Eindhoven does
Stichting GLOW Eindhoven is a Netherlands-registered non-profit foundation that operates GLOW, an annual international light art festival held each November in Eindhoven and surrounding municipalities. The festival, founded in 2005 and now in its 20th edition, presents approximately 30 light artworks along a roughly 5 km route in Eindhoven and 3 km routes in Best, Helmond, Veldhoven, Oirschot, and Lieshout. Core programmatic components include the main festival, GLOW Academy (a student collaboration platform with TU/e, Fontys, SintLucas, and Design Academy Eindhoven that feeds the Talent Awards competition), GLOW Tours (curated guided experiences), Permanente Werken (permanent installations extending impact year-round), GLOW Kids / FABeLiCHT / Droomstad (children's programs), GLOW Lab for Companies (corporate co-creation), and GLOW on Air (live radio and digital broadcasts via Studio040). The technology stack is built around architectural video mapping, projection onto landmarks such as Sint-Odulphus Church and Helmond Castle, interactive light sculptures, kinetic light works, and — newly in 2026 — drone shows at Philips Stadion.
GLOW is free to attend and monetizes exclusively through a diversified partnership and donation model rather than ticket sales. Revenue streams comprise corporate sponsorships (founders Signify and Gemeente Eindhoven; main partners ASML, Rabobank, Pullman, Pronorm, Heuvel Eindhoven, Biz Eindhoven Centrum, Levanto), regional municipal co-funding across the six host municipalities, ANBI-certified tax-deductible donations, and a network of 200+ GLOW Hosts (hospitality venues). It serves a hybrid audience: hundreds of thousands of public visitors annually, primary and secondary school students (60+ Eindhoven primary schools), university students through GLOW Academy, enterprise partners seeking brand and community engagement, and municipal governments pursuing regional tourism and cultural positioning. The festival operates with a lean team of 1-10 staff, has expanded internationally through GLOW Mexico (297,000+ first-weekend visitors), and won the Grand Prix at the Nationale Evenementenprijzen 2026.
Glow Eindhoven firmographics
Firmographics- Name
- Glow Eindhoven
- Legal name
- Stichting GLOW Eindhoven
- Website
- https://www.gloweindhoven.nl
- Company type
- Private
- Founded year
- 2006
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- GLOW Eindhoven is a non-profit foundation that organizes an annual free international light art festival each November in Eindhoven and five surrounding municipalities, serving hundreds of thousands of public visitors, students, corporate sponsors, and regional governments through curated light installations and education programs.
- Ownership category
- akta.pro rank
Glow Eindhoven industry classification
Industry- Product category
- Arts and Cultural Festival Services
- SIC
- Services-Amusement & Recreation Services (7900)
- akta.pro primary industry
- Cultural Festivals & Events Organizations (BPAGAHAG)
- akta.pro secondary industry
- Lighting Design Services (BPAHAKAJ)
Keywords
Where Glow Eindhoven is headquartered
LocationHeadquarters
- HQ city
- Eindhoven
- HQ country
- Netherlands
- HQ region
- Europe
Offices7 records
Markets served
Glow Eindhoven business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Others
Revenue model
- Corporate Partnerships and Sponsorship: Corporate partners (ASML, Signify, Rabobank, etc.) fund light art projects in exchange for brand visibility and community engagement. Partners gain access to VIP events, networking opportunities, and association with cultural innovation.
- Municipal/Regional Partnerships: Surrounding municipalities (Best, Helmond, Veldhoven, Oirschot, Lieshout) partner to host regional GLOW exhibitions, contributing funding and resources for local installations.
- Donations and ANBI Contributions: As an ANBI-certified foundation (Charitable Organization), GLOW accepts tax-deductible donations from individuals and organizations supporting cultural light art.
- GLOW Tours and Special Experiences: Guided tours offered for visitors seeking curated experiences through the festival route.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | One time/ perpetual license | Free General Admission |
Go-to-market motion1 record
Distribution channels5 records
Marketing channels5 records
Glow Eindhoven product offering
Product offeringCore offering
Stichting GLOW Eindhoven organizes an annual free public light art festival in Eindhoven, Netherlands, featuring illuminated walking routes with light installations, video mapping on buildings, interactive works, and artist commissions. The foundation also operates GLOW Academy (educational programming with schools), GLOW on Air (broadcast of festival content), municipal light plans for neighborhoods, paid GLOW Tours, and international partner-city editions of the festival.
Product overview
GLOW Eindhoven is a multi-component light art festival ecosystem consisting of the core GLOW Festival (an annual international light art event held from November 7-14 across Eindhoven and regional municipalities), complemented by educational programs (GLOW Academy with Talent Awards), visitor experiences (GLOW Tours), permanent installations (Permanente Werken), youth engagement (Dream Town/Droomstad, FABeLiCHT), business collaboration (GLOW Lab), and media extensions (GLOW on Air). The festival celebrates its 20th edition in 2025, having expanded internationally with GLOW Mexico.
Differentiator
Problem solved
Functional benefit
Products and services
- GLOW Light Art Festival
- GLOW Tours
- GLOW Academy
- GLOW on Air
- GLOW Municipal Light Plans
- GLOW International Editions
Quantifiable outcome
- 25%+ revenue increase for hospitality partners during festival
- +4 more outcomes
Companies that use Glow Eindhoven
Customer profileNamed customers7 records
Segments6 records
Ideal customer profiles4 records
Glow Eindhoven technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature3 records
Glow Eindhoven partnerships and signals
Strategic signalScale indicators10 records
Recent moves6 records
Expansion highlights6 records
Glow Eindhoven competitors and assessment
Company assessmentDirect peers
- Amsterdam Light Festival: Annual light art festival in Amsterdam featuring illuminated artworks along canals and streets. Most direct Dutch comparable, sharing the free public-access model, winter timing, and corporate/municipal sponsorship structure.
- SIGNAL Festival: Prague's annual light art festival showcasing international artists across the city center. Comparable in format, artist commissioning model, and free public access.
- Lumiere London: London's biennial light art festival produced by Artichoke, featuring UK and international artists. Comparable in artist-curation approach and free public format.
- Enlighten Festival: Canberra's annual illumination festival featuring projection-mapped national institutions. Comparable in government-partner structure and architectural projection programming.
- Vivid Sydney: Sydney's large-scale annual light, music, and ideas festival featuring citywide light installations. Comparable in scale, free public access, and major corporate sponsorship model.
- Fête des Lumières: Lyon, France's flagship annual light festival with citywide installations and millions of visitors. Closest international analogue in scale, programming model, and municipal anchoring.
- i Light Singapore: Singapore's annual sustainable light art festival at Marina Bay. Comparable in sustainability-themed installations, corporate partnerships, and waterfront projection format.
- Festival of Lights: Berlin's annual light art festival with projection-mapped landmarks and corporate-sponsored installations. Direct comparable in projection-mapping technology, landmark venues, and corporate-partner structure.
Market position
Strengths4 records
Weaknesses4 records
Competitive moat5 records
Key risks5 records
Key highlights6 records
Customer concentration
Glow Eindhoven social profiles
Digital presenceGlow Eindhoven compliance and trust
Trust signalCompliance1 record
Glow Eindhoven financial estimates
Financial estimateRevenue estimate
Valuation estimate
Glow Eindhoven leadership team
Management profileNumber of profiles
Profiles1 record
Glow Eindhoven funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Glow Eindhoven M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Glow Eindhoven
What does Glow Eindhoven do?
Stichting GLOW Eindhoven organizes an annual free public light art festival in Eindhoven, Netherlands, featuring illuminated walking routes with light installations, video mapping on buildings, interactive works, and artist commissions. The foundation also operates GLOW Academy (educational programming with schools), GLOW on Air (broadcast of festival content), municipal light plans for neighborhoods, paid GLOW Tours, and international partner-city editions of the festival.
Is Glow Eindhoven a public or private company?
Glow Eindhoven is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Glow Eindhoven founded?
Glow Eindhoven was founded in 2006. It employs 1 to 10 people.
Where is Glow Eindhoven based?
Glow Eindhoven is headquartered in Eindhoven, Netherlands, in the Europe region.
How does Glow Eindhoven make money?
Four revenue lines are on record. Corporate Partnerships and Sponsorship is the primary driver. The others are municipal/Regional Partnerships, donations and ANBI Contributions and GLOW Tours and Special Experiences.
Who are Glow Eindhoven's main competitors?
Direct peers on record are Amsterdam Light Festival, SIGNAL Festival, Lumiere London, Enlighten Festival, Vivid Sydney, Fête des Lumières, i Light Singapore and Festival of Lights.
Does Glow Eindhoven have an API?
No public API is recorded for Glow Eindhoven.
What industry is Glow Eindhoven in?
Glow Eindhoven's product category is Arts and Cultural Festival Services. Its primary akta.pro industry code is BPAGAHAG, Cultural Festivals & Events Organizations, with a secondary code of BPAHAKAJ, Lighting Design Services. Its SIC code is 7900.