IDRD

What IDRD does

IDRD (Instituto Distrital de Recreación y Deporte) is a decentralized district government entity of Bogotá, Colombia, operating under the Alcaldía Mayor de Bogotá since its founding in 1978. It manages Bogotá's public parks, sports facilities, and recreation infrastructure across all 21 localities, and delivers organized recreation, sport, and physical activity programs serving citizens from early childhood (0-5 years) through seniors (60+), as well as people with disabilities and the cycling community. Core programs include Bogotá Feliz (age-segmented recreation), Escuelas Deportivas (sports schools), Equipo Bogotá (high-performance athlete support), Muévete Bogotá (directed physical activity), Ciclovía Bogotana (138.24 km weekly open-streets program), and the annual Festival de Verano. IDRD also coordinates with the Federación Colombiana de Fútbol via Convenio 021 for women's football schools and with Secretaría de la Mujer for the Manzanas del Cuidado program.

IDRD's technology layer consists of standard government digital infrastructure rather than a proprietary platform. The Portal Ciudadano IDRD enables online reservations, registrations, and payments; the SIM internal management system supports staff and contractor operations; and the Vive IDRD mobile app is available on iOS and Android. All digital channels are self-certified compliant with WCAG 2.1 accessibility standards per Colombian Resolution 1519 of 2020. The entity is currently engaged in the APP El Campín public-private partnership with Sencia for reconstruction of Bogotá's principal stadium, with Phase 1 commencing in March 2026 and delivery targeted for December 2027.

IDRD's business model is government budget allocation: it is funded through the District of Bogotá's annual budget from general taxation, rather than through commercial pricing. Most services are free to citizens, including Ciclovía, park access, and community recreation; nominal fees apply to facility reservations, swimming lessons, and sports school registrations. The organization has 1,001-5,000 employees and no private shareholders, external investors, or commercial revenue concentration. Its customer base is effectively the entire citizenry of Bogotá, served through a hybrid distribution model combining physical infrastructure (parks, CEFEs, sports facilities), direct community programming, school partnerships, and digital citizen services.

Name

IDRD

Legal name

Instituto Distrital de Recreación y Deporte

Website

https://idrd.gov.co

Company type

Private

Founded year

1978

Operating status

Operating

Headcount range

101–250 employees

Short description

IDRD is a Bogotá district government entity managing public parks, sports facilities, and recreation programs across all 21 localities of Bogotá, Colombia, serving 7+ million residents from early childhood through seniors through free and low-cost sports, cycling, and community wellness programs funded by the district budget.

Ownership category

akta.pro rank

Product category

Municipal Recreation and Sports Services

NAICS

Nature Parks and Other Similar Institutions (71219), Sports and Recreation Instruction (611620), Fitness and Recreational Sports Centers (713940)

SIC

Services-Amusement & Recreation Services (7900), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Parks, Recreation & Cultural Services (BPAIACAI)

Keywords

• Public recreation services
• Municipal parks management
• Community sports programs
• District sports institute
• Physical activity programs

Headquarters

HQ city

Bogotá

HQ country

Colombia

HQ region

Latin America

Offices1 record

Markets served

GTM type

B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Technology or R&D, Marketing or Sales, Others

Revenue model

1. Government Budget Allocation: IDRD operates as a public institution funded through the District of Bogotá's municipal budget. Revenue comes from general taxation and is allocated annually for recreation, sports development, and park maintenance programs serving Bogotá's citizens.

Go-to-market motion2 records

Distribution channels6 records

Marketing channels10 records

Core offering

IDRD is the public district institute of Bogotá, Colombia, that manages municipal parks, sports venues, and recreational facilities, and delivers sports, recreation, and physical activity programs for citizens. It administers schools, sports schools, and CEFE community sports centers to promote community well-being and athletic development across the city.

Product overview

IDRD operates as a recreation and sports district institute offering a unified platform of programs, facilities, and digital services for Bogotá's 7+ million residents. The portfolio combines physical recreation and sports infrastructure with a digital citizen layer: the Portal Ciudadano IDRD enables online reservations, registrations, and payments, while the Vive IDRD mobile app extends access to iOS and Android devices. Core programs span the lifecycle through Bogotá Feliz (age-targeted recreation from birth to seniors), the flagship Festival de Verano (city-wide annual event), Ciclovía Bogotana (weekly open-streets cycling), Bogotá en Bici (bicycle education including Manzanas del Cuidado outreach), Muévete Bogotá (directed physical activity), and Escuelas Deportivas (competitive sports development). Elite athletic support is provided through Equipo Bogotá, while parks and facilities management rounds out the physical infrastructure. The SIM institutional system powers internal operations alongside Orfeo document management.

Differentiator

Problem solved

Functional benefit

Products and services

• Public parks and recreational areas management
• School sports programs (colegios)
• Sports schools (escuelas de deporte)
• CEFE community sports centers
• Portal Ciudadano (citizen portal)
• Vive IDRD mobile application

Named customers3 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Partnerships

Five partnerships are on record, tiered core and minor.

• SenciacoreStrategic or Co-development Partner · 1 March 2026Sencia is executing the APP El Campín public-private partnership for the construction of the new El Campín stadium in Bogotá. Phase 1 construction began in March 2026 under mayor Carlos Fernando Galán's administration, with expected delivery in December 2027.
• Federación Colombiana de FútbolcoreStrategic or Co-development Partner · 1 January 2009Convenio 021 de 2009 between IDRD and the Colombian Football Federation to promote women's football development in Bogotá through football schools. The partnership supports youth footballer development and promotes female participation in football.
• Secretaría de la MujercoreStrategic or Co-development PartnerPartnership with the Secretary of Women's Affairs for the Manzanas del Cuidado (Care Blocks) program. IDRD's Escuela de la Bicicleta in Care Blocks targets caregivers, primarily women, offering bicycle education from age 4 in neighborhoods including Ciudad Bolívar, Usme, Tunjuelito, Chapinero, Antonio Nariño, Usaquén, Engativá, Santa Fe, and Barrios Unidos.
• Fundación Universitaria CompensarminorStrategic or Co-development PartnerPartner for the International Academic Strip (Franja Académica Internacional) of the Festival de Verano 2026, hosting the event at Campus Av. 68 with auditorium facilities.
• Gobierno de MéxicominorStrategic or Co-development PartnerMexico is the guest country of honor for the 29th Festival de Verano 2026, with activities inspired in Mexican culture including Villa Familiar.

Scale indicators7 records

Recent moves6 records

Expansion highlights4 records

Others

• The Trust for Public Land: The Trust for Public Land is a U.S. nonprofit that works to create and protect parks and public land. Adjacent rather than directly competitive — focused on park creation/conservation and advocacy, but closely tied to the parks-and-recreation ecosystem IDRD operates within.

Direct peers

• Madrid Instituto Municipal de Deportes: Madrid's municipal sports institute runs sports facilities, schools, and citywide programs under the Ayuntamiento de Madrid. Closely analogous European municipal sports/recreation authority, though anchored in a different geography and governance structure.
• Chicago Park District: Chicago Park District operates parks, recreation centers, sports programming, and major events for a large U.S. city. Comparable in combining parks management, facility rentals, and structured recreation/sports programming for citizens.
• San Francisco Recreation and Parks Department: San Francisco Recreation and Parks manages parks, recreation centers, sports fields, and structured programming for a major U.S. municipality. Comparable mandate combining parks stewardship with recreation programming and event hosting.
• NYC Parks: New York City Department of Parks and Recreation manages a far larger municipal parks portfolio, recreation centers, and sports programming. Direct peer in mandate and core activity, though operating at substantially larger scale and in a different country context.
• INDER Medellín: INDER (Instituto de Deportes y Recreación de Medellín) is the direct Colombian counterpart — a municipal sports and recreation institute for a major Colombian city, running similar parks, sports schools, and community recreation programs. Most directly comparable peer given shared mandate, country context, and operating model.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat3 records

Key risks5 records

Key highlights7 records

Customer concentration

• Xtwitter.com/IDRD
• YouTubeyoutube.com/c/IDRDBogota1
• Facebookfacebook.com/IDRDBogota
• Instagraminstagram.com/idrdbogota
• TikToktiktok.com/@idrd_bogota
• LinkedInlinkedin.com/company/idrd

Compliance2 records

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IDRD