Name

Clean My Space

Legal name

Clean Digital Productions Inc.

Website

https://cleanmyspace.com

Company type

Private

Founded year

2011

Operating status

Operating

Headcount range

11–50 employees

Ownership category

akta.pro rank

Headquarters

HQ city

Toronto

HQ country

Canada

HQ region

North America

Offices1 record

Markets served

GTM type

B2C

Offering type

Digital Commerce or Content

Cost components

Marketing or Sales, Personnel, Operations, Supply Chain, Technology or R&D

Revenue model

1. Digital Products (Courses, E-Books, Printables): The company sells downloadable digital products including the 90 Days of Decluttering course, the 3 Wave Cleaning System, e-book bundles, and printable checklists/checklists/planners. These are one-time purchase digital downloads sold through the website.
2. YouTube Ad Revenue: Clean My Space monetizes its YouTube channel (2M+ subscribers) through advertising revenue. YouTube membership tiers also provide a secondary recurring revenue stream.
3. Affiliate Commissions: The website contains affiliate links to recommended products (Amazon, Best Buy, etc.). Clean Digital Productions Inc. receives financial rewards from qualifying purchases made through these affiliate links.
4. YouTube Memberships: Two-tier YouTube membership program: CMS Community Member at $0.99/month and CMS Fan Club at $4.99/month, providing early access to videos, members-only content, live streams, and community features.

Pricing tiers

Go-to-market motion2 records

Distribution channels4 records

Marketing channels7 records

Core offering

Clean My Space is a digital media brand that produces and distributes cleaning, organizing, and decluttering content, including 800+ YouTube tutorial videos, blog articles, and paid digital downloads such as the 90 Days of Decluttering course, the 3 Wave Cleaning System, e-book bundles, and printable checklists. It also sells a proprietary line of premium physical cleaning tools under the Maker's Clean sub-brand (mops, microfiber cloths, spray bottles) through a separate e-commerce storefront, and monetizes its YouTube audience through advertising, paid memberships, and affiliate commissions.

Product overview

Clean My Space is a cleaning education media platform operated by Melissa Maker through her company Clean Digital Productions Inc. The offering consists of multiple integrated products: a comprehensive video library (800+ tutorials), written articles, digital downloadable products (checklists, guides, e-books, and courses), and a proprietary cleaning tools sub-brand called Maker's Clean. The Maker's Clean line, launched in 2015 after extensive product development, includes The Maker's Mop, Microfiber Cloths, and Spray Bottles sold through makersclean.com. Digital products include the 90 Days of Decluttering course, 3 Wave Cleaning System, and various e-book bundles (50 DIY Cleaning Recipes, Essential Oils Guide, Spring Cleaning Checklist). YouTube membership tiers provide additional community and exclusive content. The ecosystem is anchored by Melissa Maker's personal brand and expertise in professional cleaning techniques.

Differentiator

Problem solved

Functional benefit

Brands

• Maker's Clean: Premium cleaning tools brand featuring microfiber cloths, the Maker's Mop system, spray bottles, reusable scrub cloths, bath towels, and luxury face cloths. Products are sold through makersclean.com.
• CMS Community
• CMS Fan Club

Products and services

• 90 Days of Decluttering Course Online decluttering program structured as a 90-day system that builds real decluttering habits using daily micro-resolutions, junk drawer solutions, and habit-building frameworks. Sold as a one-time digital download at $9.99 to individual consumers seeking lasting decluttering habits.
• 3 Wave Cleaning System Comprehensive cleaning methodology taught as a digital course covering three distinct cleaning waves (decluttering, cleaning/disinfecting, and vacuuming). Priced at $9.99 with a free bonus checklist. For individual consumers seeking a systematic approach to whole-home cleaning.
• E-Book MEGA Bundle (5 E-Books + Bonus Printable) Collection of five best-selling e-books authored by Melissa Maker plus a bonus printable. Includes The Complete Guide to Essential Oils, Closet Changeover Guide, and other titles. Priced at $29.99 (discounted from $59.00 original). Sold to individual consumers as a one-time digital download.
• E-Book Bundle II (3 E-Books + Bonus Checklist) Bundle of three best-selling e-books plus a bonus 59-Point Cleaning Checklist. Includes the 3 Wave Cleaning System, 50 DIY Cleaning Recipes, and 90 Days of Decluttering. Priced at $19.99 (original $39.99). Sold to individual consumers as a one-time digital download.
• 50 DIY Cleaning Recipes E-Book E-book containing 50 do-it-yourself cleaning product recipes authored by Melissa Maker using common pantry staples (vinegar, baking soda, dish soap, essential oils). Priced at $9.99. For individual consumers looking to save money and customize cleaning solutions.
• Whole Home 59-Point Cleaning Checklist Comprehensive 59-point printable checklist for cleaning entire homes, created by Melissa Maker. Priced at $4.99 as a one-time digital download. For individual consumers seeking a structured room-by-room cleaning reference.
• The Complete Guide to Essential Oils Guide to using essential oils for household cleaning and lifestyle use. Priced at $7.99 as a one-time digital download. For individual consumers interested in natural cleaning and home fragrance solutions.
• Spring Cleaning Checklist & Guide Comprehensive guide focused specifically on spring cleaning methodology, distinct from everyday cleaning routines. Priced at $4.99 as a one-time digital download. For individual consumers doing seasonal deep cleaning.
• The Maker's Mop Professional-grade mop system designed for streak-free floor cleaning. Sold as a hardware/physical product through the Maker's Clean Shopify storefront at makersclean.com. Marketed as the best seller in the Maker's Clean line. For individual consumers and home cleaning enthusiasts.
• Maker's Clean Microfiber Cleaning Cloths Premium microfiber cloths for all cleaning surfaces, designed to cut cleaning time in half according to the company's testing of over 100 cloths. Sold as physical products through the Maker's Clean storefront at makersclean.com. For individual consumers seeking professional-grade cleaning cloths.
• CMS Fan Club (YouTube Membership) Premium YouTube membership tier at $4.99/month offering members-only videos, early access to new content, monthly live streams, priority reply to comments, and members-only community polls. Distributed through the @cleanmyspace YouTube channel. For the most engaged Clean My Space community members.
• CMS Community Member (YouTube Membership) Entry-level YouTube membership tier at $0.99/month providing loyalty badges, custom emoji, and access to members-only polls. Distributed through the @cleanmyspace YouTube channel. For casual community supporters of Clean My Space.

Quantifiable outcome

• 800+ cleaning tutorial videos available on demand for subscribers
• +2 more outcomes

Segments1 record

Ideal customer profiles1 record

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

One partnership is on record.

• Maker's Clean (Clean Digital Productions Inc. subsidiary brand)coreOthersMaker's Clean is a proprietary product brand created by Melissa Maker in 2015 after testing over 100 microfiber cloths. It is operated as a separate e-commerce brand (makersclean.com) but is cross-promoted on cleanmyspace.com as the exclusive recommended source for premium cleaning tools. The product line includes the Maker's Mop, Microfiber Cloths, Spray Bottles, Reusable Scrub Cloths, Bath Towels, and Luxury Face Cloths.

Scale indicators5 records

Recent moves5 records

Expansion highlights6 records

Direct peers

• The Home Edit: The Home Edit (Clea Shearer and Joanna Teplin) is an organizing/cleaning content brand that scaled into Netflix shows, books, and a product line sold through major retailers. It is comparable for its content-first approach combined with physical products targeting home organization enthusiasts.
• A Bowl Full of Lemons: A Bowl Full of Lemons (Toni Hammersley) is a cleaning and organizing blog/content brand that monetizes through affiliate links, printables, and home organization products. It shares Clean My Space's content-led, DIY cleaning and decluttering focus targeting homeowners.
• Clean Mama: Clean Mama (Becky Rapinchuk) is a direct peer — an independent cleaning expert and content creator selling cleaning guides, printables, courses, and home cleaning products via her own website and social channels. She targets the same DIY home cleaning audience with similar content, courses, and physical product offerings.
• Mrs. Hinch (Sophie Hinchliffe): Mrs. Hinch is a UK-based cleaning influencer with a multi-million Instagram following, a published book, and her own line of cleaning products (Mrs Hinch Home). She is comparable as a personality-driven cleaning brand spanning content, products, and community — though she primarily operates in the UK market.

Regional players

• GoCleanCo: GoCleanCo is a Canadian-owned viral cleaning service company that built a strong social media following around cleaning content and offers actual cleaning services. It shares the Canadian origin and content-driven brand-building approach with Clean My Space, but operates primarily in the Canadian residential cleaning services market.

Broad incumbents

• Blueland: Blueland is a DTC household cleaning brand selling reusable cleaning products with tablet-based refills. It shares the DIY cleaning philosophy and premium positioning with Maker's Clean, while operating at larger scale with broader retail distribution.
• The Spruce: The Spruce is a Dotdash Meredith-owned home and cleaning advice media property covering cleaning, organizing, and home improvement. It shares the editorial content model targeting cleaning enthusiasts, though as a larger media incumbent with broader home topic coverage.
• Real Simple: Real Simple is a major lifestyle media brand covering cleaning, organizing, and home management. It is comparable as a content authority in the cleaning/home category, though operating as an established media company with magazine heritage rather than a creator-led brand.
• Grove Collaborative: Grove Collaborative is a larger, publicly-adjacent e-commerce brand selling eco-friendly household and cleaning products on a subscription basis. It is comparable because it operates in the home cleaning products category with sustainability messaging, though at much larger scale and with B-Corp positioning.

Others

• Cleaning & Clear (Clean+Easy / Sabco): Cleaning-related consumer products manufacturers (e.g., Sabco, OXO cleaning tools) are adjacent ecosystem peers supplying comparable cleaning tools and accessories to the same end consumer. They are comparable as the broader cleaning tools category in which Maker's Clean competes, though without the content/media overlay.

Market position

Weaknesses5 records

Competitive moat5 records

Key risks6 records

Key highlights7 records

Customer concentration

• YouTubeyoutube.com/@cleanmyspace/featured
• Facebookfacebook.com/CleanMySpace
• Instagraminstagram.com/cleanmyspace

Revenue estimate

Valuation estimate

Number of profiles

Profiles1 record

Subsidiaries1 record

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Clean My Space