What HEALTHY MANAGEMENT does

Create Healthy is a Texas-based nonprofit community foundation headquartered in Fredericksburg that invests in health and wellness across the Texas Hill Country. The organization was founded circa 2023 (formerly operating as Stevens Wellness Center) and is governed by a volunteer Board of Directors chaired by Jenny Wieser, PhD, with Jayne Pope, RN, MBA, FACHE, serving as President and CEO. Create Healthy serves five priority verticals: mental health, early childhood development, healthy living, health education, and food security, across Gillespie, Blanco, Llano, and Mason counties and the city of Comfort.

The foundation operates a dual model combining direct service delivery and philanthropic grantmaking. Its core asset is the Create Healthy Wellness Center at 1006 South Hwy 16 in Fredericksburg, offering group fitness classes, personal training, an indoor swimming pool, InBody testing, swim lessons, nutrition services, Fit Kids Camps, and the Healthy Together family wellness program, with free memberships for Fredericksburg first responders and $2 community aquatic classes. The grantmaking arm distributes quarterly grants to more than 50 nonprofit partners, awarded $4.9M in 2024 and $7.2M in 2025. Supporting programs include the Fuel to the Fire matching grant initiative (up to $25,000 per nonprofit), a multi-tier healthcare scholarship program (high school, college, and adult learners) disbursed through eight local education foundations, and the Hill Country Mental Health Coalition and HillCountryResources.org directory.

Create Healthy's business model is endowment- and philanthropy-funded rather than revenue-driven. Cumulative contributions exceed $15.68M, and the foundation has committed $35M to a four-year Wellness Center expansion beginning in early 2026 with completion targeted for late 2028. The organization employs 11-50 staff managed through Insperity HR services and has no disclosed proprietary technology stack. No AI/ML capabilities, patents, or technology acquisitions are disclosed; the only confirmed technology integration is Google Analytics for website measurement.

Name

HEALTHY MANAGEMENT

Legal name

Create Healthy

Website

https://createhealthy.org

Company type

Private

Operating status

Operating

Headcount range

11–50 employees

Short description

Create Healthy is a Texas Hill Country nonprofit foundation that combines a Fredericksburg Wellness Center with grantmaking, scholarships, and matching programs to invest in mental health, early childhood development, healthy living, health education, and food security across five regional counties.

Ownership category

akta.pro rank

Product category

Community Health Foundation

NAICS

Grantmaking and Giving Services (81321), Voluntary Health Organizations (813212)

SIC

Services-Social Services (8300), Services-Membership Sports & Recreation Clubs (7997)

akta.pro primary industry

Community Health, Prevention & Health Education (BPAGACAC)

akta.pro secondary industries

Health Promotion, Prevention & Wellness Education (EDALAFAF), Wellness Program Design & Accountability Coaching (HSADAGAC), Student Wellness & Prevention Programs (Substance Use, Sexual Health, Bullying) (EDAJAIAG)

Keywords

• Community health foundation
• Philanthropic grantmaking
• Wellness center operations
• Healthcare scholarship programs
• Nonprofit community investments

Headquarters

HQ city

Fredericksburg

HQ country

United States

HQ region

North America

Offices3 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Infrastructure, Others, Marketing or Sales

Revenue model

1. Philanthropic Foundation Model: Create Healthy operates as a community foundation funded through philanthropy and endowment returns. The organization distributes grants, sponsorships, and scholarships to support health and wellness in the Hill Country while also operating a wellness center offering affordable fitness options.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels8 records

Core offering

Create Healthy is a community foundation that manages charitable assets and invests in health and wellness across the Texas Hill Country through quarterly grants and sponsorships to local nonprofits (in mental health, early childhood development, healthy living, health education, and food security), healthcare scholarships for students pursuing healthcare careers, and direct community service through the Create Healthy Wellness Center (a fitness facility with pool, group classes, personal training, and nutrition services). The foundation is undertaking a $35 million Wellness Center expansion scheduled to complete in late 2028.

Product overview

Create Healthy operates as a health and wellness foundation offering a unified portfolio of community investment programs centered on five strategic priorities: mental health, early childhood development, healthy living, health education, and food security. The core programmatic offerings include the Create Healthy Wellness Center (a full-service fitness facility with pool, classes, and personal training), Create Healthy Grants (quarterly grantmaking to local nonprofits), and Create Healthy Scholarships (supporting healthcare workforce education from high school through adult learners). Supporting programs include the Healthy Together family wellness program, Fuel to the Fire matching grant initiative, Hill Country Resource Directory, Fit Kids Camps, and aquatic fitness classes. The organization is undertaking a $35 million expansion of the Wellness Center (2025-2028).

Differentiator

Problem solved

Functional benefit

Products and services

• Create Healthy Wellness Center A premier community-focused fitness and wellness facility in Fredericksburg offering affordable and accessible fitness options including group fitness classes, personal training, indoor swimming pool, 24-hour access, InBody testing, swim lessons, nutrition services, and free memberships for Fredericksburg first responders.
• Create Healthy Grants Quarterly grantmaking program providing grants and other donations to area nonprofit organizations supporting mental health, early childhood development, healthy living, health education, and food security in the Hill Country, with applications accepted year-round.
• Create Healthy Scholarships Comprehensive scholarship program supporting Hill Country students pursuing healthcare careers, including high school seniors, current college students, and adult learners in healthcare education (nursing, public health, mental health counseling, dental hygiene, medical technology, healthcare support services). Funding distributed through local education foundations.
• Healthy Together Program Free 12-week health education and behavior change program helping children ages 7-11 and families address habits contributing to childhood obesity and chronic disease prevention. Includes two activity sessions for children, nutrition classes for parents, combined family nutrition classes, and free Wellness Center family membership during the program.
• Fuel to the Fire Initiative Annual year-end matching grant challenge supporting Hill Country nonprofits with up to $25,000 in matching donations per organization. Focused on early childhood development, mental health, health education, and healthy living. In its third year in 2025.
• Hill Country Resource Directory Free online resource directory (HillCountryResources.org) connecting Hill Country residents to local human services including mental health, food assistance, shelter, and family support. Provides verified, up-to-date listings without requiring login, referral, or eligibility verification.
• Fit Kids Sports & Fitness Camps Summer and break-time camps offering children ages 5-12 safe, active, and engaging fitness activities. Programs operated at the Create Healthy Wellness Center during school breaks including summer, Thanksgiving, and winter breaks.
• Summer Aquatic Fitness Classes Seasonal aquatic fitness programming offered in partnership with City of Fredericksburg at Lady Bird Park Pool, including H2O Aerobics, Master Swim, and Deep Water fitness classes. Wellness Center members receive priority registration; community members welcome when space available for $2 per visit.
• Wildflower Run + Walk Annual community running and walking event hosted by the Create Healthy Wellness Center. The 32nd Annual event held April 25, 2026, supporting healthier living across the Hill Country and local youth programs.

Quantifiable outcome

• 86% of Healthy Together program participants lost or maintained weight; 100% improved or maintained cardiovascular fitness
• +2 more outcomes

Named customers9 records

Segments7 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Integration1 record

Partnerships

36 partnerships are on record, tiered minor and core.

• Johnson City Christian Food PantryminorGTM or Marketing Partner · 1 January 2026Q1 2026 grant recipient to help keep pantry shelves stocked for individuals and families in Blanco County.
• Boys & Girls Club of the Highland LakescoreGTM or Marketing Partner · 1 January 2026Grant recipient supporting transportation helping young people access programs and services in Llano, and summer program support for Kingsland and Llano clubs.
• Comfort Table and Food PantryminorGTM or Marketing Partner · 1 January 2026Grant to support construction strengthening food pantry services in Comfort.
• Family Resource Network of Mason TexasminorGTM or Marketing Partner · 1 January 2026Grant to help provide nutrition support for babies and families during a child's first year in Mason.
• Hill Country Community Mental Health and Developmental Disabilities CentercoreGTM or Marketing Partner · 1 January 2026Grant to support mental health and recovery services in Gillespie, Blanco, and Llano counties.
• Llano Independent School DistrictcoreGTM or Marketing Partner · 1 January 2026Grant to improve student wellness resource center in Llano.
• Hill Country Daily Bread MinistriescoreGTM or Marketing Partner · 1 January 2026Grant to help provide food for low-income individuals and families in Gillespie County and Comfort.
• Optimist International Foundation | Optimist Club FredericksburgminorGTM or Marketing Partner · 1 January 2026Grant to support youth T-ball activity area and shade structure in Gillespie County.
• Texas A&M FoundationcoreGTM or Marketing Partner · 1 January 2026Grant to support rural medicine education program serving Gillespie, Mason, and Llano counties.
• City of FredericksburgcoreStrategic or Co-development PartnerPartnership to offer summer aquatic fitness classes at Lady Bird Park Pool. Create Healthy Wellness Center members receive first priority for class registration.
• Frontera Healthcare NetworkcoreGTM or Marketing PartnerInvestment since 2023 to support healthcare and behavioral health services expansion. Includes clinic renovation support for Mason location.
• Hill Country CASAminorGTM or Marketing PartnerGrant to support Community Volunteer Recruitment, Training, and Retention Program.
• Texas Ramp ProjectminorGTM or Marketing PartnerGrant to support building free wheelchair ramps on homes of low-income older adults in Hill Country counties.
• Kerr County Young Men's Christian AssociationminorGTM or Marketing PartnerYouth sports partnership with Gillespie County.
• Good Samaritan CentercoreGTM or Marketing PartnerGrant to provide lab and imaging services for low-income uninsured patients.
• Hill Country Mental Health CoalitioncoreStrategic or Co-development PartnerCoalition bringing together schools, law enforcement, social services organizations, and behavioral health providers to coordinate mental health care and identify service gaps across the Hill Country.
• HillCountryResources.orgcoreStrategic or Co-development PartnerOnline resource directory connecting Hill Country residents to mental health, food, shelter, and family support services. Funded by Create Healthy.
• The Grace Center of FredericksburgcoreGTM or Marketing PartnerGrantee supporting domestic violence survivors with emergency shelter and services.
• Central Texas Food BankminorGTM or Marketing Partner$25,000 donation to support Thanksgiving turkey and grocery giveaway.
• Gonzaga UniversityminorStrategic or Co-development PartnerSponsored Nonprofit Leadership Development Program through Gonzaga's School of Leadership Studies for leaders from 16 Create Healthy grantee organizations.
• Little Hearts Child Development CentercoreGTM or Marketing PartnerOver $2.2 million donation to support first year of salaries and early childhood development.
• Bethany PreschoolminorGTM or Marketing PartnerDonation to support capital campaign for facility expansion.
• Blanco Education FoundationminorGTM or Marketing PartnerHealthcare scholarship funding for students pursuing healthcare careers in Blanco.
• Fredericksburg Academic BoostersminorGTM or Marketing PartnerHealthcare scholarship funding for students pursuing healthcare careers.
• Harper ISD Parent Teacher OrganizationminorGTM or Marketing PartnerHealthcare scholarship funding for Harper ISD students.
• Llano ISD Educational FoundationminorGTM or Marketing PartnerHealthcare scholarship funding for students pursuing healthcare careers.
• Mason ISD Scholarship FoundationminorGTM or Marketing PartnerHealthcare scholarship funding for Mason students.
• Fredericksburg Rotary Club FoundationminorGTM or Marketing PartnerHealthcare scholarship funding.
• Comfort Gaddis United Methodist Church Pass It On ShopminorGTM or Marketing PartnerHealthcare scholarship funding.
• Golden Hub Community CentercoreGTM or Marketing PartnerFuel to the Fire 2024 matched $25,000 in donations to deliver meals and wellness programs to homebound seniors.
• Fredericksburg Parks FoundationminorGTM or Marketing PartnerFuel to the Fire 2024 matched $19,100 in donations for parks and recreation.
• Fredericksburg ISD Education FoundationminorGTM or Marketing PartnerFuel to the Fire 2024 matched $25,000 in donations for educational programs.
• Fredericksburg Police Department Foundation FundminorGTM or Marketing PartnerFuel to the Fire 2024 grant to address housing stability for local law enforcement.
• Morning Hope MinistriesminorGTM or Marketing PartnerFuel to the Fire 2024 grantee supporting mental health services.
• Holy Ghost Lutheran ChurchminorGTM or Marketing PartnerFuel to the Fire 2024 grantee for early childhood development (Kindernest Montessori School).
• Texas Wine Auction FoundationminorGTM or Marketing PartnerGrant to support hospitality workers emotional health and well-being program.

Scale indicators16 records

Recent moves7 records

Expansion highlights5 records

Broad incumbents

• Episcopal Health Foundation: Houston-anchored foundation investing in community health systems, mental health, and access in Texas. Comparable as an incumbent Texas health foundation with an ecosystem/coordinating role analogous to Create Healthy's coalition work.
• St. David's Foundation: Large Texas-based health-focused community foundation operating grants and direct clinic services across Central Texas. Closest comparable in mission and hybrid foundation-plus-clinic model, but at substantially larger scale.
• Paso del Norte Health Foundation: El Paso-region health-focused community foundation funding mental health, healthy living, and ECD initiatives. Directly comparable in the place-based health-foundation model even though its geography and program mix differ from Create Healthy's.
• Methodist Healthcare Ministries: One of the largest private healthcare foundations in Texas, funding safety-net healthcare and mental health services throughout South/Central Texas. Comparable as an incumbent health-focused regional foundation at much broader scale and geographic reach.

Direct peers

• Hill Country Daily Bread Ministries: Kerrville-based nonprofit providing food, clothing, and financial assistance across the Hill Country — directly comparable community-services mission and a Create Healthy grantee operating in overlapping geographies and food-security focus.
• The Grace Center of Fredericksburg: Local nonprofit offering domestic-violence emergency services and counseling — directly comparable mission focus on mental health and crisis support in the Hill Country, and a Create Healthy grantee operating in overlapping cause areas.
• Community Foundation of the Texas Hill Country: Identically named regional community foundation serving the same Texas Hill Country footprint. Directly comparable because both are place-based community foundations making grants to local nonprofits and managing endowments for regional impact.
• Good Samaritan Center: A Fredericksburg-based nonprofit providing medical, dental, lab, and imaging services to low-income uninsured patients. Directly comparable because it delivers community health services within Create Healthy's geography and receives Create Healthy grant funding.
• Kerr County Young Men's Christian Association: A nearby YMCA affiliate operating youth sports, fitness, and wellness programming in the Hill Country — directly comparable operating model to Create Healthy's wellness center and youth programming, even serving overlapping communities.

Regional players

• Frontera Healthcare Network: Federally qualified health center serving rural Hill Country counties including Mason. Comparable because it delivers community health services and is a Create Healthy grantee, even though geographic boundaries partially overlap.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat4 records

Key risks6 records

Key highlights7 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Profiles6 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about HEALTHY MANAGEMENT