IMPULSION 42

What IMPULSION 42 does

Impulsion42 is a French digital signage and IT services company headquartered in Mably in the Roanne basin, selling LED display hardware and complementary IT services to small and medium businesses. Founded in 2015 by Christophe Pillet, the company absorbed the IT services activities formerly operated by Pillet Hitech and continues to operate with the same local team that has served the Roanne area for over 20 years. Its product range spans interactive touch terminals, digital sidewalk signs (stop trottoir), indoor and outdoor LED totems, window display screens, and touch tables, with a specialization in custom-made structures such as ski gates, LED window screens, and field towers for sports venues.

The technology stack centers on physical LED display hardware priced from €300 to €6,500 per unit, the proprietary cloud-based Kazabar POS software developed in-house for bars and restaurants and certified under the French NF525 standard, and a directly operated 8m² LED advertising screen in the Roanne agglomeration. Partnerships with MailinBlack (email cybersecurity) and an Odoo 19-compatible BTP cost-estimation module extend the software surface, while LED screen, touch terminal, and totem rentals cover short-term event demand. Customer segments include SMBs across retail, food and beverage, local advertising, sports clubs (basketball, volleyball), and professional B2B clients in the Roanne area needing IT infrastructure support.

The revenue model is hybrid: one-time hardware sales (€300–€6,500), recurring IT maintenance contracts and Kazabar licensing, event rentals (€250 for 3 days or €400 per week for touch terminals), advertising revenue on the Roanne LED screen, and IT professional services (audits, cybersecurity, VoIP). Distribution combines a direct e-commerce shop, phone/email sales, the Kazabar reseller network across France, and direct local advertising sales. The company presents itself as a full-service single-provider supplier for digital communication and IT infrastructure, but operates without disclosed external funding and is described internally as a "human-sized team."

Name

IMPULSION 42

Legal name

IMPULSION42 SAS

Website

https://impulsion42.com

Company type

Private

Founded year

2015

Operating status

Operating

Headcount range

1–10 employees

Short description

Impulsion42 is a French digital signage and IT services company based in Mably, Roanne, selling LED displays, custom signage structures, Kazabar POS software, and IT services to SMBs across France.

Ownership category

akta.pro rank

Headquarters

HQ city

Mably

HQ country

France

HQ region

Europe

Offices2 records

Markets served

GTM type

B2B

Offering type

Hardware or Manufacturing

Cost components

Supply Chain, Personnel, Technology or R&D, Marketing or Sales, Operations

Revenue model

1. LED Display Sales: Sale of LED screens, touch terminals, digital sidewalk signs, LED totems, and window displays for indoor and outdoor use.
2. LED Equipment Rental: Rental of LED screens and touch terminals for events and temporary installations, billed per day or week.
3. IT Maintenance Contracts: Preventive maintenance contracts providing reliability, cost control, priority service, remote troubleshooting, and daily backups for business IT infrastructure.
4. Kazabar POS Software Licensing: POS software sold through a network of resellers across France, with installation fees and ongoing usage.
5. Local LED Advertising: Revenue from businesses advertising on their 8m² LED screen located in the Roanne agglomeration.
6. IT Services: IT audits, cybersecurity services, VoIP telephony, and technical support/repairs.

Pricing tiers

Go-to-market motion1 record

Distribution channels4 records

Marketing channels3 records

Core offering

IMPULSION 42 designs, manufactures, sells, and rents LED digital signage hardware (touch terminals, indoor/outdoor LED totems, digital sidewalk signs, window screens, touch tables) and operates an 8m² LED advertising screen in Roanne. The company also develops and licenses the Kazabar cloud-based POS software for bars and restaurants, and delivers B2B IT services including cybersecurity, maintenance contracts, IT audits, and VoIP telephony to businesses in the Roanne area.

Product overview

IMPULSION 42 is a specialist in dynamic digital display (affichage dynamique) offering a portfolio of LED display hardware, interactive touch solutions, and complementary software services. The core product line includes indoor/outdoor LED totems, digital sidewalk displays (stop trottoir), window screens, and interactive touch kiosks available for purchase (prices ranging from €300 to €6,500) or rental. The company also operates an 8m² advertising LED screen in Roanne for local business promotion. Complementary offerings include the Kazabar cloud-based POS software for bars and restaurants (NF525 compliant), and a BTP cost estimation module for Odoo 19.0. IT services encompass cybersecurity, maintenance contracts, IT audits, and VOIP telephony, positioning the company as a full-service provider for digital communication and IT infrastructure in the Roanne region since 2015.

Differentiator

Problem solved

Functional benefit

Brands

• Kazabar: Online cash register software developed entirely by Impulsion42 teams, functional on Google Chrome, ideal for bars and restaurants.

Quantifiable outcome

• Captures attention of +91% of passersby with LED advertising screen

Named customers4 records

Segments4 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature4 records

Partnerships

Three partnerships are on record, tiered core and minor.

• Pillet HitechcoreOthersImpulsion42 took over the IT services activities formerly managed by Pillet Hitech, continuing operations with the same team in the Roanne area.
• Kazabar Reseller NetworkcoreChannel Partner/ Reseller/ DistributorImpulsion42 distributes their Kazabar POS software through a network of resellers present throughout France.
• AkinéominorImplementation/ SI/ Consulting PartnerAkinéo is identified as the website creator for Impulsion42, responsible for the company's web presence and online shop.

Scale indicators2 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• Lightspeed Commerce: Public POS and commerce platform serving restaurants and retail SMBs globally, including France. Direct competitor to Impulsion42's Kazabar POS in the same F&B customer segment.
• LG Electronics (Business Solutions): Major manufacturer of commercial LED displays and digital signage panels. Competes with Impulsion42's indoor LED totems and window display products at broader scale and price points.
• Zettle (PayPal): PayPal-owned POS and commerce platform targeting small businesses and F&B merchants in Europe. Comparable SaaS POS offering to Kazabar with substantially greater scale and ecosystem.
• Clear Channel France: Major French DOOH media operator under Clear Channel Outdoor. Overlaps directly with Impulsion42's LED-screen local advertising business model and competes for the same local advertiser budgets in French urban markets.
• Samsung Electronics (Commercial Displays): Global leader in commercial displays and LED signage hardware (including The Wall and Smart Signage lines). Competes with Impulsion42 on hardware procurement options for end customers in the digital signage category.
• SumUp: Leading European SMB POS and payments provider with strong French presence. Competes with Kazabar for the same bars/restaurants customer base on integrated payment + cash register capabilities.
• JCDecaux: World's largest outdoor advertising company with a major French DOOH footprint. Comparable to Impulsion42's 8m² Roanne advertising screen business at vastly greater scale, including digital billboards and street furniture networks.

Direct peers

• Prismaflex International: French-headquartered LED display and dynamic signage manufacturer, listed on Euronext. Direct competitor in LED display hardware for outdoor advertising, sports venues, and commercial signage — the same core product category as Impulsion42.
• Multivision LED: French LED display manufacturer and integrator offering indoor/outdoor LED screens and dynamic signage solutions. Directly comparable product portfolio to Impulsion42's LED totems, window screens, and outdoor displays.
• Scala (Stratacache): Enterprise digital signage software platform used to power content on LED/LCD display networks. Comparable to Impulsion42's software-driven digital signage offering (and the bundled content creation service for LED screen clients).

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks6 records

Key highlights6 records

Customer concentration

• LinkedInlinkedin.com/company/impulsion42

Revenue estimate

Valuation estimate

Number of profiles

Profiles2 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about IMPULSION 42