BOBI REEMPLOI
Bobi Réemploi is a Lyon-based engineering consultancy founded in 2019 that specialises in construction material reuse. It provides PEMD diagnostics, AMO/MOE Réemploi missions, and material sourcing and qualification for project owners, design teams, and contractors across the Auvergne-Rhône-Alpes and Bourgogne regions of France.
- Company typePrivate
- Founded2019
- HeadquartersLyon, France
- Headcount1–10
- GTM typeB2B
- OfferingServices
What BOBI REEMPLOI does
Bobi Réemploi is a Lyon-based engineering and architecture consultancy founded in 2019 by Sophie Lambert and structured as a Social and Solidarity Economy (ESS) enterprise. It specialises exclusively in material reuse (réemploi) within the construction sector, serving project owners (maîtres d'ouvrage), design teams (maîtres d'œuvre), and contractors across the Auvergne-Rhône-Alpes and Bourgogne regions of France. Its core offer comprises PEMD diagnostics (inventories of products, equipment, materials, and waste from demolition or renovation), AMO Réemploi advisory missions, full MOE Réemploi integration across all design phases, sourcing and technical qualification of reclaimed materials, feasibility studies including cradle-to-cradle and Design for Deconstruction, and end-of-project reuse coordination. Since 2021 it has completed more than 215 PEMD diagnostics, and in 2022 it became a formal qualifier of reusable materials covered by SMA BTP decennial insurance, a credential that enables it to distribute liability across the reuse value chain and to take on Lot 0 prescription work that most competitors cannot.
The firm operates a professional-services revenue model, billing clients fee-based honoraria for each mission (with optional phased tranches), and supplements its advisory work with a public-facing online materials catalogue (bobi-materiaux.softr.app). Distribution is entirely direct — outreach, referrals, and responses to public procurement calls — with no resellers or channel partners for the consultancy itself. Notable clients include Alliade Habitat, Grand Lyon Habitat, Département du Puy-de-Dôme, Ville de Rillieux-la-Pape, Lazard Group Real Estate, and Boehringer Ingelheim (50,000 m², 17-building industrial deconstruction). The company is privately held with no external investors disclosed and is led by founder Sophie Lambert (Gérante) alongside approximately nine project managers, study engineers, and an intern. In 2022 it relocated to a Vaise site that combines offices, a workshop, and a stock area, extending its operational footprint beyond pure advisory into hands-on material conditioning.
BOBI REEMPLOI firmographics
Firmographics- Name
- BOBI REEMPLOI
- Legal name
- Bobi Réemploi
- Website
- https://bobi-reemploi.fr
- Company type
- Private
- Founded year
- 2019
- Operating status
- Operating
- Headcount range
- 1–10 employees
- Short description
- Bobi Réemploi is a Lyon-based engineering consultancy founded in 2019 that specialises in construction material reuse. It provides PEMD diagnostics, AMO/MOE Réemploi missions, and material sourcing and qualification for project owners, design teams, and contractors across the Auvergne-Rhône-Alpes and Bourgogne regions of France.
- Ownership category
- akta.pro rank
BOBI REEMPLOI industry classification
Industry- Product category
- Construction Reuse Engineering & Consultancy
- NAICS
- Materials Recovery Facilities (562920)
- akta.pro primary industry
- Reuse & Resale / Recommerce Operations (EUAIANAC)
- akta.pro secondary industries
- Repair, Refurbishment & Remanufacturing Services (EUAIANAB), Parts Harvesting & Component Reuse (EUAIANAF)
Keywords
Where BOBI REEMPLOI is headquartered
LocationHeadquarters
- HQ city
- Lyon
- HQ country
- France
- HQ region
- Europe
Offices1 record
Markets served
BOBI REEMPLOI business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure
Revenue model
- Engineering and consultancy service fees: Bobi Réemploi is a bureau d'études (engineering consultancy). It earns revenue through intellectual service fees billed to clients. Clients receive a detailed quote with each phase of the reuse project broken out. Depending on client expectations, missions can start with a complete engagement or optional tranches confirmed as the project progresses. Billing begins upon receipt of the signed purchase order.
Go-to-market motion1 record
Distribution channels2 records
Marketing channels7 records
BOBI REEMPLOI product offering
Product offeringCore offering
Bobi Réemploi is a Lyon-based engineering and architecture consultancy (bureau d'études) that advises project owners, design teams, and construction firms on integrating reused construction materials into their projects. Its services span PEMD regulatory diagnostics, AMO Réemploi project-owner advisory, MOE Réemploi design-team integration, reuse material sourcing and technical qualification (insured under SMA BTP decennial coverage), end-of-project reuse coordination, and feasibility studies grounded in circular-economy and life-cycle analysis.
Product overview
Bobi Réemploi is a Lyon-based engineering and architecture consultancy founded in 2019, operating as a social economy enterprise in the Auvergne-Rhône-Alpes and Bourgogne regions of France. The company offers a suite of interlinked consulting services centered on material reuse in construction: PEMD diagnostics (produits, équipements, matériaux et déchets) that inventory and assess reuse potential in demolition and renovation projects; AMO Réemploi advisory services guiding project owners through reuse strategy, objective-setting, and construction monitoring; MOE Réemploi integration embedding reuse expertise directly into the design team across all project phases; sourcing and qualification of reclaimed materials for new-build projects; technical qualification of reclaimed materials insured under SMA BTP; coordination of reuse at end-of-project; and feasibility studies including cradle-to-cradle and Design for Deconstruction approaches. An online materials catalog serves as the public-facing inventory of available reclaimed materials. The core offering functions as a consulting practice rather than a software product.
Differentiator
Problem solved
Functional benefit
Products and services
- Diagnostic PEMD (Produits, Équipements, Matériaux et Déchets) Exhaustive inventory, quantification, and qualification of Products, Equipment, Materials, and Waste from demolition or renovation projects. Includes photo documentation, material characterization, reuse potential assessment, and regulatory submission via CERFA forms to the CSTB platform. More than 215 diagnostics have been completed since 2021.
- AMO Réemploi (Assistance à Maîtrise d'Ouvrage Réemploi) Advisory service accompanying project owners in developing a reuse strategy: defining reuse objectives, drafting market specifications that integrate reuse criteria, and monitoring progress through construction to final balance reporting.
- MOE Réemploi (Maîtrise d'Œuvre Réemploi)
Quantifiable outcome
- More than 215 PEMD diagnostics completed since 2021
- +4 more outcomes
Companies that use BOBI REEMPLOI
Customer profileNamed customers6 records
Segments4 records
Ideal customer profiles4 records
BOBI REEMPLOI technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Feature6 records
BOBI REEMPLOI partnerships and signals
Strategic signalPartnerships
19 partnerships are on record, tiered minor and core.
- Ateliers des Vergers (Maîtrise d'œuvre)minorArchitecture firm serving as lead architect on the Trévoux housing project (Alliade Habitat), collaborating with Bobi as AMO Réemploi. Bobi provided PEMD diagnostics, multicriteria analysis, and reuse strategy definition in APD phase, and assisted in writing DCE documents.
- Champ Libre (Paysagistes)minorLandscape architecture firm on the Trévoux housing project, working with Bobi as part of the AMO Réemploi team.
- Artelia (Maîtrise d'œuvre démolition)minorEngineering firm serving as demolition MOE on the Boehringer Ingelheim deconstruction project (50,000 m², 17 buildings). Bobi served as AMO Réemploi, providing diagnostics and reuse channel search.
- REI Industry (Sous-traitance équipements industriels)minorIndustrial equipment specialist subcontracted on the Boehringer Ingelheim project for industrial equipment reuse channel research, complementing Bobi's reuse AMO services.
- Atelier 4+ (Maîtrise d'œuvre)minorArchitecture firm on the VHK project (restructuring of a former Post Office sorting center into offices), collaborating with Bobi as reuse consultant.
- Sequoia Ingénierie et environnement (AMO environnement)minorEnvironmental engineering consultancy serving as environment AMO on the VHK project, collaborating with Bobi on reuse strategy.
- Delorme Concept Déconstruction Démolition (D2CD)minorDemolition company (curage) on the VHK project, responsible for careful deconstruction and material removal. Bobi managed the interface between reuse channels and the demolition contractor.
- Made In PastminorDemolition company with a material resale platform operating in the Lyon region. Made In Past handles careful deconstruction (dépose soignée) and conditions materials for reuse on Bobi's projects. Referenced in the context of reuse material reconditioning on Lyonnais construction sites.
- MobiusminorCompany specializing in the reuse of technical raised floor panels, industrializing the reuse of standardized materials to achieve economies of scale. Mobius has successfully made the case for reuse of technical raised floors, demonstrating that certain materials can be standardized for reuse.
- MinékaminorSocial enterprise operating a reuse material store in the Lyon region. Minéka offers collection of materials destined for bins, as well as resale of sourced reuse materials. Partnered with Bobi on the Dames de la Cantine project, delivering and supplying materials.
- Enfin Réemploi!minorReuse material platform referenced as a resource for sourcing materials for Bobi's projects. Listed as one of the material channels available to clients seeking reuse materials.
- SMA BTPcoreInsurance provider for Bobi's decennial (10-year) coverage as a qualifier of reuse materials. SMA BTP's coverage allows Bobi to distribute responsibility across the reuse value chain, with each actor responsible for their domain of expertise.
- CSTB (Centre Scientifique et Technique du Bâtiment)coreGovernmental platform operator for PEMD declarations. Project owners must submit CERFA forms (before and after works) to the CSTB platform as part of the mandatory PEMD regulatory process. Bobi guides clients through this submission process.
- Eiffage ConstructionminorGeneral contractor for the Grand Hôtel Dieu project. Bobi provided reuse coordination services including material inventory, channel research (including internal reuse across Eiffage sites), logistics management, and end-of-mission reporting with material tracking forms.
- Secours PopulaireminorCharitable association supporting vulnerable populations. Recovered supplies and materials from the Grand Hôtel Dieu end-of-construction coordination project, serving educational support and community aid purposes.
- Foyer Notre Dame des Sans AbrisminorAssociation operating ressourceries (reuse shops) in multiple locations in Lyon. Recovered supplies and PPE from the Grand Hôtel Dieu project as part of the reuse coordination mission.
- Dilibat (carrelage et faïence)minorTile and faience supplier sourced for the Dames de la Cantine project, providing reuse materials for the kitchen laboratory fit-out.
- Caparol (peinture)minorPaint supplier sourced for the Dames de la Cantine project, providing reuse paint materials for the kitchen laboratory.
- MetiistaminorReuse material supplier sourced for the Dames de la Cantine project, providing various reclaimed construction materials.
Scale indicators3 records
Recent moves6 records
Expansion highlights6 records
BOBI REEMPLOI competitors and assessment
Company assessmentDirect peers
- Bellastock: Paris-based cooperative engineering consultancy specializing in material reuse, deconstruction, and circular construction projects; directly comparable as a French reuse-focused bureau d'études serving project owners and design teams.
- Made In Past: Lyon-based demolition and material resale platform combining careful deconstruction with reuse material marketing; directly comparable to Bobi's reuse-channel and deconstruction interface services in the Rhône-Alpes region.
- Réavie: French engineering consultancy specialized in construction material reuse, providing AMO Réemploi, diagnostics, and material sourcing — competing head-to-head with Bobi for project-owner mandates in France.
- La Réserve des matériaux: Reuse material marketplace and consultancy operating in France, offering material sourcing, qualification, and advisory to construction professionals — comparable to Bobi's sourcing, qualification, and material catalog offerings.
- Cycle Up: French reuse-focused digital platform and consulting practice providing material diagnostics, marketplace services, and advisory for construction reuse — directly overlapping with Bobi's PEMD diagnostics, sourcing, and AMO offerings.
Emerging players
- Mobius: French specialist in industrializing reuse of standardized technical materials (e.g., raised floor panels); overlaps with Bobi on technical qualification and reuse-channel research for specific material categories.
- Backacia: French B2B marketplace for reused building materials, combining material sourcing with project advisory; comparable to Bobi's online catalog and material sourcing services at a national scope.
Broad incumbents
- Eiffage Construction: Major French general contractor with growing internal reuse capability; a large incumbent that integrates reuse into project delivery, comparable as a counterparty (and increasingly a competitor) for reuse coordination mandates.
- Artelia: Major French engineering group with construction, environment, and deconstruction practices; competes with Bobi as a larger incumbent offering demolition MOE and environmental AMO services, including on the Boehringer Ingelheim project.
Regional players
- Minéka: Lyon-region social enterprise operating a reuse material store and partnering with Bobi on projects; a regional reuse-material supplier/reseller with comparable Lyon footprint and customer base.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights6 records
Customer concentration
BOBI REEMPLOI social profiles
Digital presenceBOBI REEMPLOI financial estimates
Financial estimateRevenue estimate
Valuation estimate
BOBI REEMPLOI leadership team
Management profileNumber of profiles
Profiles7 records
BOBI REEMPLOI funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
BOBI REEMPLOI M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about BOBI REEMPLOI
What does BOBI REEMPLOI do?
Bobi Réemploi is a Lyon-based engineering and architecture consultancy (bureau d'études) that advises project owners, design teams, and construction firms on integrating reused construction materials into their projects. Its services span PEMD regulatory diagnostics, AMO Réemploi project-owner advisory, MOE Réemploi design-team integration, reuse material sourcing and technical qualification (insured under SMA BTP decennial coverage), end-of-project reuse coordination, and feasibility studies grounded in circular-economy and life-cycle analysis.
Is BOBI REEMPLOI a public or private company?
BOBI REEMPLOI is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was BOBI REEMPLOI founded?
BOBI REEMPLOI was founded in 2019. It employs 1 to 10 people.
Where is BOBI REEMPLOI based?
BOBI REEMPLOI is headquartered in Lyon, France, in the Europe region.
How does BOBI REEMPLOI make money?
One revenue line is on record: engineering and consultancy service fees.
Who are BOBI REEMPLOI's main competitors?
Direct peers on record are Bellastock, Made In Past, Réavie, La Réserve des matériaux and Cycle Up. Emerging players are Mobius and Backacia. Broad incumbents are Eiffage Construction and Artelia. Minéka is listed as a regional player.
Does BOBI REEMPLOI have an API?
No public API is recorded for BOBI REEMPLOI.
What industry is BOBI REEMPLOI in?
BOBI REEMPLOI's product category is Construction Reuse Engineering & Consultancy. Its primary akta.pro industry code is EUAIANAC, Reuse & Resale / Recommerce Operations, with a secondary code of EUAIANAB, Repair, Refurbishment & Remanufacturing Services. Its NAICS code is 562920.