Far And Beyond Events Limited
Far And Beyond Events Limited is an award-winning, London-based B2B live event production and creative agency delivering music festivals, sports celebrations, and experiential brand activations for enterprise clients such as BBC, Live Nation UK, and adidas across the UK, Europe, and the Middle East.
- Company typePrivate
- Founded2015
- HeadquartersLondon, United Kingdom
- Headcount11–50
- GTM typeB2B
- OfferingServices
What Far And Beyond Events Limited does
Far and Beyond Events Limited (trading as FAB) is a privately held, London-headquartered live event production and creative agency founded in 2015 by Jess Shields. The company delivers end-to-end production for music festivals, sporting celebrations, and experiential brand activations, operating under a professional-services model in which revenue is generated through project-based fees, production management fees, and consultancy engagements rather than any disclosed platform or per-seat pricing. Its service portfolio spans 14+ distinct service lines including festival management, technical production, site management, talent liaison, broadcast management, licensing and compliance, accessibility services, sustainability management, trader and concessions management, event silver command, health and safety management, VIP/hospitality, and accreditation management.
The underlying business is asset-light and human-capital-intensive: the company discloses no proprietary technology platform, patents, or software products, and no AI/ML capability, sourcing no APIs, SDKs, or data assets in the input. Differentiation rests on a senior leadership team that includes industry veterans from Live Nation (notably Group Head of Event Operations John Probyn, former COO), multi-year relationships with rights holders and promoters such as BBC, UEFA, NFL, Live Nation UK, Cream Global, Newcastle United FC, Footballco, and adidas, and a sustained string of industry awards including Production Agency of the Year (three times at the Access All Areas Awards) and the Production Services Award at The Arthurs 2026.
The go-to-market motion is enterprise field sales: contracts are won directly from event organisers, brands, broadcasters, and rights holders on a project-by-project basis, supported by a portfolio website, LinkedIn, Instagram, and PR/earned media through industry awards and features such as IQ Magazine. The company operates from three offices — London (FAB House, Fitzrovia), Donington Park in the Midlands, and a regional HQ in Expo City, Dubai — and serves customers across the UK, Continental Europe, and the Middle East. Pricing is bespoke and quote-based; the only disclosed input is a £16/hour freelance rate for a FOH Supervisor on the Gladiators Experience contract at NEC Birmingham (through August 2026), which reflects field-staff economics rather than revenue per contract.
Far And Beyond Events Limited firmographics
Firmographics- Name
- Far And Beyond Events Limited
- Legal name
- Far and Beyond Events Ltd
- Website
- https://wearefab.com
- Company type
- Private
- Founded year
- 2015
- Operating status
- Operating
- Headcount range
- 11–50 employees
- Short description
- Far And Beyond Events Limited is an award-winning, London-based B2B live event production and creative agency delivering music festivals, sports celebrations, and experiential brand activations for enterprise clients such as BBC, Live Nation UK, and adidas across the UK, Europe, and the Middle East.
- Ownership category
- akta.pro rank
Far And Beyond Events Limited industry classification
Industry- Product category
- Live Event Production Services
- NAICS
- Promoters of Performing Arts, Sports, and Similar Events without Facilities (711320), Promoters of Performing Arts, Sports, and Similar Events (7113)
- SIC
- Services-Amusement & Recreation Services (7900), Services-Miscellaneous Amusement & Recreation (7990)
- akta.pro primary industry
- Corporate Event Planning & Management Services (Agencies/Planners) (MPAGAHAL)
- akta.pro secondary industries
- Touring & Production Services (Staging, Lighting, Sound, Video) (MPAIAFAF), Event Operations & Venue Services (Box Office, FOH/BOH, Concessions) (MPAIAFAL), VIP Hospitality & Client Entertainment (Boxes, Suites, Hosted Experiences) (MPAGAHAG)
Keywords
Where Far And Beyond Events Limited is headquartered
LocationHeadquarters
- HQ city
- London
- HQ country
- United Kingdom
- HQ region
- Europe
Offices3 records
Markets served
Far And Beyond Events Limited business model
Business model- GTM type
- B2B
- Offering type
- Services
- Cost components
- Personnel, Operations
Revenue model
- Event Production Services: Full-service production agency model providing end-to-end event production for music festivals, sports events, experiential brand activations, and corporate experiences. Revenue generated through project fees, production management fees, and consultancy services for major live events across UK, Europe, and Middle East.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Other | Pay-as-you-go | Freelance/Contract roles |
Go-to-market motion1 record
Distribution channels1 record
Marketing channels6 records
Far And Beyond Events Limited product offering
Product offeringCore offering
Far and Beyond Events Limited is an award-winning global production and creative agency that delivers end-to-end live event production for music festivals, sporting events, and experiential brand activations. The company provides strategy, creative design, curation, and full operational management of large-scale events across the UK, Europe, and the Middle East. It serves as appointed production partner to broadcasters, sports clubs, music promoters, and brands seeking immersive live experiences.
Product overview
Far and Beyond Events Limited is an award-winning, global live events production and creative agency operating as a single unified service offering rather than a platform-plus-modules architecture. The company's core product portfolio consists of three main service lines: (1) Music, Sport, and Live Events Production — delivering iconic festivals and globally broadcast events; (2) Experiential Brand Activations — creating immersive brand experiences; and (3) Corporate and VIP Experiences — managing high-profile events for elite clients. These core services are supported by specialized production capabilities including Festival Management, Technical Production, Site Management, Talent Liaison, Broadcast Management, Licensing and Compliance, Accessibility Services, Sustainability Management, Trader and Concessions Management, Event Silver Management, Health and Safety Management, VIP/Hospitality Services, and Accreditation Management. The company serves major UK and international clients including BBC, Live Nation, UEFA, Cream Global, and Footballco, delivering events across the UK, Europe, and Middle East regions.
Differentiator
Problem solved
Functional benefit
Products and services
- Music, Sport, and Live Events Production
Quantifiable outcome
- BBC Radio 1's Big Weekend 2025 won Green Award for Sustainability at Festival Awards
- +3 more outcomes
Companies that use Far And Beyond Events Limited
Customer profileNamed customers8 records
Segments4 records
Ideal customer profiles4 records
Far And Beyond Events Limited technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Far And Beyond Events Limited partnerships and signals
Strategic signalPartnerships
Five partnerships are on record, tiered key partner and flagship client.
- Hope Solutionskey partnerSustainability partner working alongside Far and Beyond and BBC on BBC Radio 1's Big Weekend 2025 sustainability strategy. Contributed to achieving the most sustainable outdoor music event the city has ever hosted.
- Newcastle City Councilkey partnerCollaborated with local council on Newcastle United Carabao Cup Celebration, navigating logistical challenges for 150,000 fans and ensuring seamless execution with city stakeholders.
- Liverpool City Councilkey partnerWorking with Liverpool City Council alongside BBC to deliver Radio 1's Big Weekend 2025. Council collaboration for site planning, licensing, and local stakeholder engagement.
- Newcastle City Council / The Freemen of Newcastlekey partnerPartnership with Newcastle City Council and The Freemen of Newcastle for Come Together Festival. Shaped site, streamlined operations, and ensured audience experience details.
- BBCflagship clientBBC appointed Far and Beyond as event producer for BBC Radio 1's Big Weekend 2025. Major flagship partnership for one of the UK's biggest annual music events.
Scale indicators6 records
Recent moves8 records
Expansion highlights5 records
Far And Beyond Events Limited competitors and assessment
Company assessmentDirect peers
- MKG (MKG Marketing): MKG is an experiential marketing agency producing live brand experiences for major advertisers. It is a direct peer to FAB on the experiential brand activation service line and goes after the same enterprise brand budgets.
- Two Thirds Events: Two Thirds Events is a UK live events and festival production agency, comparable to FAB on music, sports and corporate event production for enterprise clients in the UK.
- Jack Morton Worldwide: Jack Morton is an established global brand experience agency producing experiential activations for major brands. Comparable to FAB on the experiential brand activations / Indivisa HQ side of the business, particularly for adidas and UEFA-style programmes.
- Wonderland Events: Wonderland Events is a UK-based live event production and creative agency delivering corporate, brand and music events. Closely comparable to FAB on services, customer type and UK market positioning.
- Cuffe and Taylor: Cuffe and Taylor is a UK live events and concert production agency that delivers large-scale outdoor concerts and festivals. Directly comparable to FAB as a UK-focused, award-winning production partner serving similar enterprise promoters and broadcasters.
Broad incumbents
- Live Nation UK: Live Nation is the world's largest live entertainment promoter and a client of FAB. As an incumbent it competes in adjacent production services and is the benchmark for festival operating scale (Download, Creamfields, Wireless).
- AEG Presents: AEG Presents is a major global concert promoter and venue operator. It competes with FAB for top-tier live event production mandates and on festival operations across UK and Europe.
- IMG (Endeavor): IMG is a global sports and entertainment agency operating across events, licensing and experiential. It is a broader incumbent that competes with FAB on large international event mandates such as UEFA and other rights-holder activations.
- SMG (Service Management Group): SMG is a large experience and brand measurement agency. It overlaps with FAB on experiential activations for global brands but at a broader enterprise scale.
Regional players
- Frontier Events Management (UAE): A UAE-based event production agency operating in the same Middle East market as FAB's Dubai hub, comparable on Saudi/UAE event delivery for government and brand clients in the region.
Market position
Strengths5 records
Weaknesses5 records
Competitive moat4 records
Key risks6 records
Key highlights7 records
Customer concentration
Far And Beyond Events Limited social profiles
Digital presenceFar And Beyond Events Limited financial estimates
Financial estimateRevenue estimate
Valuation estimate
Far And Beyond Events Limited leadership team
Management profileNumber of profiles
Profiles10 records
Far And Beyond Events Limited funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Far And Beyond Events Limited M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Far And Beyond Events Limited
What does Far And Beyond Events Limited do?
Far and Beyond Events Limited is an award-winning global production and creative agency that delivers end-to-end live event production for music festivals, sporting events, and experiential brand activations. The company provides strategy, creative design, curation, and full operational management of large-scale events across the UK, Europe, and the Middle East. It serves as appointed production partner to broadcasters, sports clubs, music promoters, and brands seeking immersive live experiences.
Is Far And Beyond Events Limited a public or private company?
Far And Beyond Events Limited is a private company. It is classified as founder individual operated bootstrapped and is currently operating.
When was Far And Beyond Events Limited founded?
Far And Beyond Events Limited was founded in 2015. It employs 11 to 50 people.
Where is Far And Beyond Events Limited based?
Far And Beyond Events Limited is headquartered in London, United Kingdom, in the Europe region.
How does Far And Beyond Events Limited make money?
One revenue line is on record: event Production Services.
Who are Far And Beyond Events Limited's main competitors?
Direct peers on record are MKG (MKG Marketing), Two Thirds Events, Jack Morton Worldwide, Wonderland Events and Cuffe and Taylor. Broad incumbents are Live Nation UK, AEG Presents, IMG (Endeavor) and SMG (Service Management Group). Frontier Events Management (UAE) is listed as a regional player.
Does Far And Beyond Events Limited have an API?
No public API is recorded for Far And Beyond Events Limited.
What industry is Far And Beyond Events Limited in?
Far And Beyond Events Limited's product category is Live Event Production Services. Its primary akta.pro industry code is MPAGAHAL, Corporate Event Planning & Management Services (Agencies/Planners), with a secondary code of MPAIAFAF, Touring & Production Services (Staging, Lighting, Sound, Video). Its NAICS code is 711320 and its SIC code is 7900.