Carbono

What Carbono does

Carbono, legally SAS Objectif Zero Carbone Consulting, is a Reims-based carbon assessment and sustainability consulting firm founded in 2020 by Yannick Desmarest, a former wine-industry executive with 28 years of sector experience and a carbon assessment track record dating to 2015. The company operates under the commercial brand Carbono (launched 2024) and serves French and international enterprises, mid-market firms, and SMBs across viticulture, food and agriculture, industry, sports, and finance, with 60+ disclosed clients including Chantiers de l'Atlantique, Stade de Reims, Baroclean, Kaiko, and multiple Champagne houses.

The core offering is a digital carbon assessment platform combined with human expert accompaniment. The platform adapts its data collection questionnaire to the client's sector and size, automates conversion of activity data (e.g., bottles→kg glass, km→liters fuel) into CO2 equivalent, classifies emissions by Scope 1/2/3 per the ADEME BEGES and ABC Bilan Carbone® methodology, and supports registration on the ADEME platform. Services span the core Bilan Carbone® Entreprise, Bilan Carbone® Produit (Life Cycle Assessment), supplier engagement, eco-design, low-carbon trajectory, employee awareness, SBTi advisory, and CSRD reporting.

Carbono monetizes primarily through annual subscriptions priced by headcount (€4,000/year for 1–49 employees, €7,000/year for 50–99, custom for 100+), supplemented by project-based consulting fees for the add-on services. The GTM motion is sales-led, driven by content marketing, SEO, and organic social, with a website funnel that converts prospects into a free 45-minute consultation, then a commercial interview, a detailed quote, and a contract with a 30% deposit. Carbono's experts are formally habilitated by ADEME and certified under the ABC Association framework, positioning the firm within the French and European regulatory carbon-accounting ecosystem.

Name

Carbono

Legal name

SAS OBJECTIF ZERO CARBONE CONSULTING

Website

https://carbono.eco

Company type

Private

Founded year

2020

Operating status

Operating

Headcount range

1–10 employees

Short description

Carbono provides digital carbon assessment tools and ADEME-certified consulting services to help enterprises, mid-market firms, and SMBs across viticulture, agri-food, industry, sports, and finance measure, analyze, and reduce their Scope 1/2/3 greenhouse gas emissions in compliance with BEGES and CSRD.

Ownership category

akta.pro rank

Product category

Carbon Management and Sustainability Consulting

NAICS

Environmental Consulting Services (541620)

akta.pro primary industry

ESG/Sustainability Reporting & Disclosure Platforms (EUABAEAB)

akta.pro secondary industries

Carbon Neutrality/Claims Strategy & Communications (claims substantiation, greenwashing risk) (EUABAKAK), Audit-Ready Controls, Assurance & Compliance Workflow Tools (CSRD/SEC/ISSB) (EUABAEAG)

Keywords

• Carbon footprint assessment
• Sustainability consulting services
• Greenhouse gas accounting
• Carbon emissions reduction
• Bilan Carbone methodology

Headquarters

HQ city

Reims

HQ country

France

HQ region

Europe

Offices1 record

Markets served

GTM type

B2B

Offering type

Services

Cost components

Personnel, Operations, Marketing or Sales, Technology or R&D, Infrastructure

Revenue model

1. Carbon footprint assessment services (Bilan Carbone): Carbono generates revenue through professional consulting services for carbon footprint assessments (Bilan Carbone®). Services are priced per company size tier (1-49 employees: €4,000; 50-99 employees: €7,000; 100+ employees: custom quote). Each engagement includes data collection, calculation, audit report, and action plan over a 12-month subscription period.
2. Additional consulting services: Additional services including ACV (Life Cycle Analysis), supplier engagement, eco-design, low-carbon trajectory, employee awareness, SBTi methodology, and CSRD reporting. These are bundled with or sold alongside the core Bilan Carbone® engagement, priced per project/engagement.

Pricing tiers

Go-to-market motion2 records

Distribution channels2 records

Marketing channels6 records

Core offering

Carbono provides Bilan Carbone® (carbon footprint assessment) and decarbonization advisory services for organizations, covering Scope 1, 2, and 3 emissions using ADEME BEGES and ABC methodology. The offering combines a sector-adapted proprietary digital platform (data collection, CO₂e calculation, reporting, action plan) with ADEME-habilitated human expert accompaniment, and extends to product Life Cycle Assessment (ACV), supplier engagement, eco-design, low-carbon trajectory, SBTi alignment, CSRD reporting, and Decarbon'Action diagnostics.

Product overview

Carbono is a carbon assessment and sustainability consulting platform offering a unified suite of services centered on Bilan Carbone (carbon footprint assessment). The core offering includes enterprise carbon assessment (Bilan Carbone Entreprise), product lifecycle assessment (Bilan Carbone Produit/ACV), and strategic advisory services including SBTi methodology, CSRD reporting, and low-carbon trajectory planning. Supporting services encompass supplier engagement, eco-design consultation, employee awareness training, and Decarbon'Action diagnostics. The platform is complemented by educational resources including a carbon comparator tool, environmental glossary, blog content, and FAQ. Carbono positions itself as a full-service carbon transition partner, combining automated data processing tools with human expert guidance to help businesses measure, reduce, and communicate their environmental impact.

Differentiator

Problem solved

Functional benefit

Products and services

• Bilan Carbone Entreprise (Enterprise Carbon Footprint Assessment) Certified carbon footprint assessment of an organization's activities covering Scope 1, 2, and 3 emissions under ADEME BEGES and ABC Bilan Carbone\u00ae methodology. Includes sector-adapted data collection, calculation, audit report, and a co-built reduction action plan. Target buyers are SMEs, mid-market, and enterprise clients across viticulture, agri-food, industry, sports, and finance.
• Bilan Carbone Produit (ACV \u2014 Life Cycle Assessment) Life Cycle Assessment service that measures the ecological footprint of a specific product across its entire lifecycle, from raw materials to end-of-life. For product manufacturers and brand owners seeking product-level carbon data for eco-design and product communication.
• Engagement Fournisseurs (Supplier Engagement) Service ensuring that an organization's suppliers meet sustainability objectives through carbon assessment and reduction requirements. Supports Scope 3 data collection and supply chain decarbonization. For procurement and sustainability teams.
• \u00c9co-Conception (Eco-Design) Service guiding the design of more responsible and less polluting products through environmental impact assessment. For product designers, R&D, and innovation teams.
• Trajectoire Bas-Carbone (Low-Carbon Trajectory) Service defining and achieving a sustainable emissions reduction trajectory for organizations, building on the initial Bilan Carbone\u00ae to set multi-year reduction milestones. For sustainability and executive leadership teams.
• Sensibilisation des Employ\u00e9s (Employee Awareness) Employee engagement and awareness program that involves teams in the company's ecological transition through training and awareness sessions. For HR, internal communications, and sustainability teams.
• D\u00e9marche SBTi (Science-Based Targets) Advisory service aligning corporate climate objectives with Science Based Targets initiative recommendations. For sustainability teams and executive leadership preparing formal SBTi commitment submissions.
• Reporting CSRD (CSRD Reporting) European sustainability reporting service ensuring transparency and compliance with the Corporate Sustainability Reporting Directive (CSRD). For sustainability, finance, and compliance teams of in-scope EU organizations.
• Diagnostic Decarb'on'Action Initial carbon assessment diagnostic co-sponsored by ADEME and Bpifrance to establish a first carbon balance and define an action plan, typically used by SMEs to access Diag D\u00e9carbon'Action subsidies. For SMEs initiating their decarbonization journey.
• Conseil en Strat\u00e9gie Bas-Carbone (Low-Carbon Strategy Consulting) Strategic consulting service providing low-carbon strategy guidance and expertise for organizational transformation. For executive leadership and boards designing long-term climate strategy.

Quantifiable outcome

• 4.92/5 average client satisfaction rating
• +2 more outcomes

Named customers16 records

Segments5 records

Ideal customer profiles5 records

Technology focussed Yes

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature3 records

Partnerships

Six partnerships are on record, tiered core and minor.

• ADEME (Agence de la transition écologique)coreStrategic or Co-development PartnerADEME is the French public agency that created the BEGES methodology and supports the Bilan Carbone® approach. Carbono's experts are habilitated by ADEME, and Carbono uses ADEME-recommended methodologies. Carbono also supports clients in registering their bilan carbone on the ADEME platform.
• ABC (Association pour la transition Bas-Carbone)coreStrategic or Co-development PartnerABC is the French organization that owns and evolves the Bilan Carbone® methodology. Carbono is a member of the ABC Association and its experts are trained and habilitated under ABC's certification framework.
• Greenhouse Gas ProtocolcoreStrategic or Co-development PartnerThe GHG Protocol is the international reference methodology for greenhouse gas accounting. Carbono uses this framework alongside BEGES for client carbon assessments, ensuring international and French regulatory compliance.
• BPI FrancecoreStrategic or Co-development PartnerBPI France (Bpifrance) is the French public investment bank supporting SME transition to sustainability. Carbono is part of the BPI France network and helps clients access subsidies such as Diag Décarbon'Action.
• SBTi (Science Based Targets initiative)minorStrategic or Co-development PartnerSBTi provides a framework for setting science-based emissions reduction targets. Carbono offers a dedicated SBTi methodology service to help clients align their climate objectives with global scientific recommendations.
• Dirigeants Responsables de la MarneminorStrategic or Co-development PartnerA regional network of responsible business leaders in the Marne department. Carbono collaborates with this network to promote sustainable business practices among regional enterprises.

Scale indicators5 records

Recent moves8 records

Expansion highlights6 records

Direct peers

• Plan A: Berlin-based carbon accounting and CSRD platform serving European SMEs and enterprises. Comparable target segment (European mid-market decarbonization), with a SaaS-first approach that competes with Carbono's tool-plus-expert offering.
• Persefoni: Climate Management & Accounting Platform offering automated Scope 1/2/3 carbon accounting with advisory services. Comparable technology-plus-services model targeting CSRD/SBTi-driven enterprises, though oriented toward larger US/UK enterprises than Carbono's French SME core.
• Greenly: Paris-based carbon accounting SaaS that combines a digital platform with expert support for Scope 1/2/3 assessments and CSRD reporting. Closest direct competitor in terms of tool-plus-human model, although it serves a more international SMB/mid-market audience and has raised meaningful venture funding.
• ClimatePartner: Germany-based climate action company offering carbon accounting, reduction strategy, and climate neutrality certification to European SMBs and enterprises. Closely comparable on advisory-led delivery model and CSRD/SBTi service scope, with broader productization including offset products.
• Sweep: France-based (now global) carbon and ESG data management platform that automates emissions measurement and CSRD-aligned reporting. Overlaps with Carbono's platform layer (automated calculation, dashboards) and serves enterprise clients pursuing SBTi targets.
• Carbone 4: Paris-based carbon strategy and Bilan Carbone consultancy widely regarded as the French market leader. Directly comparable to Carbono on core service offering (ADEME-methodology carbon assessments, SBTi/CSRD advisory) and target client base (French enterprises), but with significantly larger team, broader international footprint, and stronger brand.
• Watershed: US-based enterprise carbon accounting platform combining MRV-grade measurement software with expert services for CSRD, SBTi and Scope 3 programs. Comparable product/consulting hybrid, but at a much larger scale and serving primarily North American enterprise customers.
• Normative: Sweden-based carbon accounting software provider with deep CSRD/Scope 3 expertise. Comparable on automated emissions calculation engine and enterprise reporting, though positioning is more software-first and less expert-led than Carbono's hybrid model.
• EcoAct: France-origin carbon consultancy (now part of Atos) delivering Bilan Carbone, SBTi, and CSRD services to enterprises across Europe. Comparable on service scope and methodology frameworks, with deeper resources and broader sector reach than Carbono.

Emerging players

• Beink: French carbon and ESG consulting startup offering Bilan Carbone and CSRD support to SMBs. Closest emerging direct competitor in Carbono's home market and SMB tier, though at an earlier maturity stage and with narrower vertical coverage.

Market position

Strengths5 records

Weaknesses5 records

Competitive moat5 records

Key risks7 records

Key highlights7 records

Customer concentration

• Facebookfacebook.com/people/Carbono/61567011269282
• LinkedInlinkedin.com/company/getcarbono
• Instagraminstagram.com/carbono_reims

Compliance8 records

Revenue estimate

Valuation estimate

Number of profiles

Profiles7 records

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Carbono