Certified Flooring Installation, Inc.

What Certified Flooring Installation, Inc. does

Certified Flooring Installation, Inc. (CFI), founded in 1985 and headquartered at 1 Levee Way, Suite 3104, Newport, KY, is a privately-held home interior installation services provider. The company delivers flooring (solid and engineered hardwood, tile, luxury vinyl plank, vinyl tile and sheet, and carpet including Berber and carpet tiles), cabinet installation, granite and quartz countertops, window treatments, doors, and full kitchen and bath remodels. Service delivery relies on on-site measuring teams, in-home sample consultations, and laser cutting technology for countertop fabrication. The stated warranty claim is "Quality Above All" execution with on-time, on-budget completion.

CFI serves three core customer segments: (1) individual residential homeowners seeking single-space upgrades or full-home transformations; (2) commercial contractors and builders requiring scaled installations across multi-state construction projects; and (3) Home Depot customers purchasing products through the Home Depot service provider program — explicitly described as the leading flooring provider for one of the nation's largest flooring retailers. Go-to-market is heavily channel-based, with Home Depot as the highest-leverage distribution channel, supplemented by website contact forms, Google Reviews (4-star rating), and customer testimonials. A publicly accessible "Join Our Sub-Contractor Team" intake indicates that field labor is delivered substantially through an outsourced sub-contractor network, consistent with the headcount figure of 1-10 (likely reflecting W-2 office/core staff only).

CFI operates 13 warehouses across 9 states — Michigan, Ohio, Kentucky, Tennessee, Alabama, and Mississippi — and reports completing over 60,000 projects annually. Revenue is generated via project-based quote-driven installation fees (not publicly disclosed pricing) and, where applicable, product pass-through on countertops sourced at wholesale. Operating trade names include CFI-Installations, CFI Installation, and Concierge Flooring, suggesting legacy regional branding across acquired or rebranded operations. There is no disclosed venture or institutional capital, no M&A activity on record, no certifications listed, and no AI/ML or software product surface — the business is a labor- and logistics-heavy services operation rather than a technology company.

Name

Certified Flooring Installation, Inc.

Legal name

Certified Flooring Installation, Inc.

Website

https://cfi-installation.com

Company type

Private

Founded year

1985

Operating status

Operating

Headcount range

11–50 employees

Short description

Certified Flooring Installation, Inc. (CFI), founded in 1985 in Newport, KY, installs flooring, cabinets, countertops, doors, window treatments, and full kitchen/bath remodels across 9 U.S. states via 13 warehouses, primarily as a Home Depot service provider serving residential homeowners, builders, and commercial contractors.

Ownership category

akta.pro rank

Product category

Home Interior Installation Services

NAICS

Flooring Contractors (23833), Flooring Contractors (238330)

akta.pro primary industry

Flooring Installation & Finishing (Tile, Wood, Carpet, Resin) (IMAFANAH)

akta.pro secondary industry

Flooring Installation Services (Retailer-Affiliated) (CRAIAGAK)

Keywords

• Flooring installation services
• Kitchen and bath remodeling
• Countertop fabrication
• Cabinet installation
• Home interior contracting

Headquarters

HQ city

Newport

HQ country

United States

HQ region

North America

Offices13 records

Markets served

GTM type

B2B and B2C

Offering type

Services

Cost components

Personnel, Operations, Supply Chain, Infrastructure, Marketing or Sales, Technology or R&D

Revenue model

1. Installation Services: Professional installation of flooring, cabinets, countertops, doors, and window treatments. Revenue generated through project-based installation fees for residential and commercial customers.
2. Product Sales: Sales of flooring materials (hardwood, tile, vinyl, carpet), kitchen cabinets, countertops, doors, and window treatments as part of complete home interior solutions.

Pricing tiers

Go-to-market motion2 records

Distribution channels1 record

Marketing channels4 records

Core offering

Certified Flooring Installation, Inc. (CFI) provides professional installation of flooring (hardwood, tile, vinyl, carpet), cabinets, countertops, doors, and window treatments, along with full kitchen and bath remodeling services for residential and commercial customers. Products are sourced and jobs are dispatched through a network of 13 warehouses across 9 U.S. states, and the company operates as a primary installation service provider for Home Depot customers.

Product overview

Certified Flooring Installation, Inc. (CFI) is a home interior solutions provider offering a comprehensive portfolio of installation services and products. The core offerings include multiple flooring types (solid hardwood, engineered hardwood, tile, vinyl plank, vinyl tile, vinyl sheet, textured carpet, Berber carpet, carpet tiles), cabinet installation and full kitchen remodels, and countertops (granite and quartz). Services are delivered through three main channels: Residential (homeowners), Commercial (builders and contractors), and as a Home Depot Service Provider. The company also provides window treatments and door installation. CFI operates across 9 states with 13 warehouses and completes over 60,000 projects annually.

Differentiator

Problem solved

Functional benefit

Products and services

• Residential Installation Services Home interior solutions for individual residential customers, including professional installation of flooring (hardwood, tile, vinyl, carpet), kitchen cabinets, countertops, doors, window treatments, and full kitchen and bath remodels. Delivered with on-site measuring, in-home sample consultations, and project-based quoting.
• Commercial Installation Services Large-scale flooring and interior installation services for commercial contractors and builders, including the full range of flooring products (hardwood, tile, vinyl, carpet), cabinet installation, and countertops, delivered across distributed job sites in 9 states.
• Home Depot Service Provider Program Trusted installation partner for Home Depot customers, providing professional installation of flooring, kitchen cabinets, window treatments, and doors purchased through Home Depot. Includes in-home concierge consultations, sample presentation, and project measurement services.
• Flooring Installation Professional installation of multiple flooring types including solid and engineered hardwood, porcelain and ceramic tile, luxury vinyl plank and vinyl tile and sheet, textured and Berber carpet, and carpet tiles for residential and commercial spaces.
• Cabinet Installation Quality cabinet installation services backed by an extensive inventory of top-quality cabinet products and experienced designers, available as a standalone service or as part of larger home interior projects.
• Full Kitchen Remodels Complete kitchen remodeling service for residential customers, including custom cabinetry, flooring, countertops, and sinks delivered as a single-source integrated project.
• Granite Countertop Fabrication and Installation Granite countertop sale, fabrication, and installation using cutting-edge laser cutting technology for precise measurements and first-time-right installation, offered at wholesale pricing.
• Quartz Countertop Fabrication and Installation Quartz countertop sale, fabrication, and installation using proprietary laser cutting technology for precise fit and first-time-right installation, offered at wholesale pricing.
• Window Treatments Installation Professional installation of window treatments for Home Depot customers and other residential clients, delivered as a standalone service or part of a broader interior package.
• Door Installation Expert installation of doors and framing purchased through Home Depot or directly from CFI, completed with professional craftsmanship for residential and light commercial customers.

Quantifiable outcome

• 60,000+ projects completed annually
• +3 more outcomes

Named customers6 records

Segments3 records

Ideal customer profiles3 records

Technology focussed No

API detail

Has API

No

API docs

API detail

Core technology

AI maturity

App detail

Feature1 record

Partnerships

One partnership is on record.

• Home DepotcoreChannel Partner/ Reseller/ DistributorCFI operates as a leading installation company partnered with Home Depot, offering extensive selection of high-quality products including flooring, kitchen cabinets, window treatments and doors. The partnership enables CFI to serve Home Depot customers with expert installation services backed by Home Depot's trusted reputation. CFI is described as the leading flooring provider for one of the nation's largest flooring retailers.

Scale indicators5 records

Recent moves6 records

Expansion highlights5 records

Broad incumbents

• LL Flooring (formerly Lumber Liquidators): National flooring retailer selling hardwood, vinyl, laminate, and tile with affiliated professional installation services. Overlaps directly with CFI's flooring product categories and installation model.
• Floor & Decor: Large specialty retailer of flooring, tile, and installation accessories with a Pro Installation Services program. Competes for the same residential remodeler and contractor customer and overlaps on product range and installation bundling.
• Neighborly (formerly Dwyer Group): Franchise platform of home services brands (including Mr. Handyman, Molly Maid, Mr. Rooter). Relevant as a multi-brand home services operator that competes for the same residential services spend and subcontractor labor pool.
• Bath Fitter: National bath renovation brand selling acrylic tub/shower liners and full bath remodels with in-house installation. Comparable as a nationally branded, vertically integrated home interior renovation specialist.
• Lowe's: National home improvement retailer that sells flooring, cabinets, countertops, doors, and window treatments and offers professional installation via independent pros. CFI competes for the same DIY-adjacent homeowners and competes with Lowe's installation partners.
• Mr. Handyman: Franchised home repair, maintenance, and improvement services brand covering flooring, doors, and small remodel jobs. Comparable in offering handyman-led residential installation services across multiple categories.

Emerging players

• N-Hance Wood Refinishing: Franchised wood floor and cabinet refinishing service. Adjacent to CFI's flooring and cabinet offerings, and a potential competitor/substitute in the refinishing and refresh category.

Others

• Angi (Angie's List): Lead-generation marketplace that connects homeowners with local home services pros across flooring, remodeling, and installation. Functions as a customer-acquisition channel alternative to CFI's Home Depot partnership.

Direct peers

• CaseDesign/Case Remodeling: Design-build kitchen and bath remodeling firm offering cabinetry, countertops, and flooring with professional installation. Closely comparable to CFI's kitchen/bath remodel offering and full-interior, single-source approach.
• Empire Today: National flooring installation specialist offering in-home sales, sample delivery, and professional installation of carpet, hardwood, tile, and vinyl. Closely mirrors CFI's residential, in-home-consultation-led model and product breadth.

Market position

Strengths4 records

Weaknesses4 records

Competitive moat4 records

Key risks5 records

Key highlights6 records

Customer concentration

Revenue estimate

Valuation estimate

Number of profiles

Funding overview

Funding rounds

Investors

Funding detail is available on the Subscription and Enterprise plan.Contact sales →

M&A

Investments

M&A and investment is available on the Subscription and Enterprise plan.Contact sales →

Frequently asked questions about Certified Flooring Installation, Inc.