Canadian Aerial Yoga Association
- Company typePrivate
- Founded-
- HeadquartersThornhill, Canada
- Headcount—
- GTM typeB2C
- OfferingServices
What Canadian Aerial Yoga Association does
The Canadian Aerial Yoga Association (CANAYA) is a Toronto-based, federally operating not-for-profit organization that serves as the national credentialing body for aerial yoga in Canada. It issues a tiered set of certifications — RAYT-50 (50-hour teacher training), RAYT-50-200 and RAYT-50-500 (with progressively higher yoga teaching hour prerequisites), and RAYS-50 (studio accreditation requiring faculty credentials and curriculum review) — and operates a public directory of registered teachers and studios. The association also runs a free Regular Membership tier that grants access to partner discounts at affiliated studios.
CANAYA's revenue model is built on three subscription-style streams: annual Registered Aerial Yoga Teacher dues ($100), annual Registered Aerial Yoga Studio dues ($100), and annual certification fees ($100 for RAYT-50 variants, $200 for RAYS-50). A donation intake and a public sponsorship solicitation round out the funding base. The organization does not use proprietary technology; its infrastructure consists of a static website (canaya.ca) integrated with Zeffy, a third-party free ticketing platform used for membership registration, volunteer sign-up, and donation processing. There is no mobile app, API, or integration layer disclosed.
Go-to-market is community-led and referral-driven. The organization recruits through its website, an online teacher/studio directory that doubles as a discovery mechanism, and a small partner network of Ontario-based studios (Akasa Yoga as the primary teacher training partner; Hot Yoga Wellness Kennedy and SkyFlow Yoga as discount/referral partners). The public directory currently lists only 4 certified teachers and 3 certified studios — all concentrated in the Greater Toronto Area — indicating an early-stage community footprint relative to the national scope of the mandate.
Canadian Aerial Yoga Association firmographics
Firmographics- Name
- Canadian Aerial Yoga Association
- Legal name
- Canadian Aerial Yoga Association
- Website
- https://canaya.ca
- Company type
- Private
- Operating status
- Operating
- Ownership category
- akta.pro rank
Canadian Aerial Yoga Association industry classification
Industry- Product category
- Yoga Professional Association Services
- NAICS
- Business Associations (813910), Business, Professional, Labor, Political, and Similar Organizations (8139)
- SIC
- Services-Membership Organizations (8600), Services-Educational Services (8200)
- akta.pro industry
- Aerial Yoga & Specialty Yoga ModalitiesYoga Teacher Training (YTT) & Pilates Instructor TrainingYoga, Pilates & Mind-Body Movement EducationEducation/Adult & Continuing Education/Health, Wellness & Lifestyle Education (Nutrition, Fitness, Mindfulness)
Keywords
Where Canadian Aerial Yoga Association is headquartered
LocationHeadquarters
- HQ city
- Thornhill
- HQ country
- Canada
- HQ region
- North America
Offices1 record
Markets served
Canadian Aerial Yoga Association business model
Business model- GTM type
- B2C
- Offering type
- Services
- Cost components
- Personnel, Marketing or Sales, Operations, Technology or R&D, Others
Revenue model
- Membership Fees: Annual membership fees from Registered Aerial Yoga Teachers ($100/year) and Registered Aerial Yoga Studios ($100/year). Regular membership is free. Additional certificate fees apply including RAYS-50 at $200/year.
- Certification Fees: Annual certification fees for RAYT-50 ($100) and RAYS-50 ($200) programs, which include digital certificates and featured recognition on the website.
- Donations: The organization accepts donations through its website donation form to support operations and community initiatives.
Pricing tiers
| Model | Billing | Price |
|---|---|---|
| Freemium | Annual | Free membership for anyone interested in aerial yoga practice, with access to exclusive partner discounts. |
| Subscription | Annual | Annual teacher certification for aerial yoga instructors with RAYT-50 certification, includes personalized listing and digital certificates. |
| Subscription | Annual | Annual studio certification for aerial yoga studios with certified teachers, includes personalized listing and digital certificates. |
| Subscription | Annual | 50-hour aerial yoga teacher certification under accredited studio accreditation. |
| Subscription | Annual | 50-hour certification plus 200 hours of Yoga Teacher Training experience. |
| Subscription | Annual | 50-hour certification plus 500 hours of Yoga Teacher Training experience. |
| Subscription | Annual | Studio certification with teacher training accreditation including curriculum review. |
Go-to-market motion1 record
Distribution channels2 records
Marketing channels4 records
Canadian Aerial Yoga Association product offering
Product offeringCore offering
CANAYA is a Canadian not-for-profit association that issues standardized aerial yoga certifications (RAYT-50, RAYT-50-200, RAYT-50-500, RAYS-50) and runs tiered membership programs for regular members, certified teachers, and accredited studios. Its services include personalized website listings, digital certificates, featured recognition in a national teacher/studio directory, and exclusive partner discounts across affiliated aerial yoga studios in Canada.
Product overview
CANAYA operates as a not-for-profit association offering a tiered membership structure alongside professional certification programs for aerial yoga teachers and studios. The membership portfolio includes free Regular Membership with partner discounts, paid Registered Aerial Yoga Teacher (RAYT-50) membership at $100/year, and Registered Aerial Yoga Studio (RAYS-50) membership at $100/year. The certification ecosystem encompasses four credential levels: RAYT-50 (50-hour teacher training), RAYT-50-200 (with 200-hour yoga training experience), RAYT-50-500 (with 500-hour yoga training experience), and RAYS-50 (studio certification with teacher training). Members receive digital certificates, website listings, and access to partner discounts.
Differentiator
Problem solved
Functional benefit
Products and services
- Regular Membership
Companies that use Canadian Aerial Yoga Association
Customer profileNamed customers7 records
Segments3 records
Ideal customer profiles3 records
Canadian Aerial Yoga Association technology and API
TechnologyTechnology focussed No
API detail
- Has API
- No
- API docs
- API detail
Core technology
AI maturity
App detail
Canadian Aerial Yoga Association partnerships and signals
Strategic signalPartnerships
Three partnerships are on record, tiered minor and core.
- Hot Yoga Wellness Kennedy StudiominorPartner organization offering exclusive member discounts to CANAYA members. This partnership provides value to regular members who receive special offers when presenting their membership card with unique member ID.
- SkyFlow Yoga StudiominorPartner organization offering exclusive member discounts to CANAYA members. Listed as a supporting merchant providing benefits to the association's membership base.
- Akasa YogacorePrimary teacher training partner and registered studio (RAYS-50) that provides RAYT-50 certification training. Several listed teachers (Thomas Ding, Ada Hoi-Sze Poon, Wen Di Ma) obtained their RAYT-50 certification through Akasa Yoga, making it a central partner in the certification pathway.
Scale indicators2 records
Recent moves6 records
Expansion highlights5 records
Canadian Aerial Yoga Association competitors and assessment
Company assessmentBroad incumbents
- AntiGravity Fitness: Pioneer of aerial fitness and aerial yoga teacher training programs. Directly comparable in the aerial yoga modality and offers teacher certification pathways, but operates as a global commercial brand rather than a nonprofit national association.
- Yoga Alliance: The dominant international yoga teacher registry and credentialing body (RYT-200/500, E-RYT, YACEP). Comparable to CANAYA as a membership-and-certification association, but operates at vastly larger scale across all yoga modalities globally rather than specializing in aerial yoga.
Direct peers
- Canadian Yoga Alliance: A Canadian yoga teacher registry and certification organization. Directly comparable as a domestic professional association offering teacher credentials, though it covers general yoga rather than specializing in aerial yoga modalities.
Emerging players
- YogaFit: A large-scale yoga teacher training provider offering standardized certification programs. Comparable as a teacher-training and credentialing organization, though it operates commercially across multiple yoga styles rather than focusing on aerial yoga.
Regional players
- Yoga Alliance Professionals: UK-based yoga teacher membership and certification body. Comparable as a regional professional association issuing yoga teacher credentials, though it operates in the UK market rather than Canada.
Others
- International Yoga Federation: International yoga advocacy and coordination body representing national yoga federations. Comparable thematically as a higher-order yoga membership/recognition organization, but operates at a policy and federation level rather than issuing individual teacher credentials.
Market position
Strengths3 records
Weaknesses4 records
Competitive moat4 records
Key risks5 records
Key highlights5 records
Customer concentration
Canadian Aerial Yoga Association social profiles
Digital presenceCanadian Aerial Yoga Association financial estimates
Financial estimateRevenue estimate
Valuation estimate
Canadian Aerial Yoga Association leadership team
Management profileNumber of profiles
Canadian Aerial Yoga Association funding detail
Funding detailFunding overview
Funding rounds
Investors
Funding detail is available on the Subscription and Enterprise plan.Contact sales →
Canadian Aerial Yoga Association M&A and investment
M&A and investmentM&A
Investments
M&A and investment is available on the Subscription and Enterprise plan.Contact sales →
Frequently asked questions about Canadian Aerial Yoga Association
What does Canadian Aerial Yoga Association do?
CANAYA is a Canadian not-for-profit association that issues standardized aerial yoga certifications (RAYT-50, RAYT-50-200, RAYT-50-500, RAYS-50) and runs tiered membership programs for regular members, certified teachers, and accredited studios. Its services include personalized website listings, digital certificates, featured recognition in a national teacher/studio directory, and exclusive partner discounts across affiliated aerial yoga studios in Canada.
Is Canadian Aerial Yoga Association a public or private company?
Canadian Aerial Yoga Association is a private company. It is classified as nonprofit foundation owned and is currently operating.
When was Canadian Aerial Yoga Association founded?
Canadian Aerial Yoga Association was founded in -1.
Where is Canadian Aerial Yoga Association based?
Canadian Aerial Yoga Association is headquartered in Thornhill, Canada, in the North America region.
How does Canadian Aerial Yoga Association make money?
Three revenue lines are on record. Membership Fees are the primary driver. The others are certification Fees and donations.
Who are Canadian Aerial Yoga Association's main competitors?
Broad incumbents on record are AntiGravity Fitness and Yoga Alliance. Canadian Yoga Alliance is listed as a direct peer. YogaFit is listed as an emerging player. Yoga Alliance Professionals is listed as a regional player. International Yoga Federation is listed as an others.
Does Canadian Aerial Yoga Association have an API?
No public API is recorded for Canadian Aerial Yoga Association.
What industry is Canadian Aerial Yoga Association in?
Canadian Aerial Yoga Association's product category is Yoga Professional Association Services. Its primary akta.pro industry code is HSADACAH, Aerial Yoga & Specialty Yoga Modalities, with a secondary code of HSADACAL, Yoga Teacher Training (YTT) & Pilates Instructor Training. Its NAICS code is 813910 and its SIC code is 8600.